The Wolf of Los Angeles.

"Shocked, Heath Ledger's pursuit of Michelle Williams was fake, he just did it to cover up the fact that he is gay!"

"Heath Ledger joined the Matthew Syndicate, the largest gay organization in Los Angeles, three years ago!"

"According to an insider of Brokeback Mountain, Heath Ledger and Jake Gyllenhaal entered and exited the same hotel room at the same time many times during filming!"

A lot of news about Heath Ledger being gay suddenly appeared in the entertainment media.

Once these news are published in paper media, online media such as Twitter and Yahoo will reprint them, and the news will inevitably be exaggerated during the dissemination process.

Especially since there are some bastards with bad intentions mixed in.

Half a morning passed, and the news on the Internet changed rapidly. Some Twitter users posted a still of Heath Ledger and Jake Gyllenhaal hugging each other, and posted a message saying: "Heath Ledger publicly came out!"

In the nearly eighty-year history of the Oscars, the acting and directing awards have never been given to anyone who is openly gay.

Even as far as Hawke can remember, the Oscars for acting and directing had not been awarded to openly gay people until 2020.

The LGBT representation in Hollywood movies is completely separate from the results of the Oscars, the highest award in the North American film industry.

Caroline knocked on the door and entered the chairman's office. She glanced at Hawke and said rather strangely, "The marketing department just received a new business."

Hawke took in her expression and said, "Are there wolves trying to eat you?"

Caroline stretched her neck and raised her head, as if ready to be slaughtered: "Where's the wolf?"

Hawke asked, "What business?"

"Ah, that's right." Caroline quickly got down to business: "The head of Jamie Foxx's Oscar-winning team approached the marketing department and wanted to buy news traffic in order to attack Brokeback Mountain."

This news did surprise Hawke: "Looking for us?"

Caroline elaborated: "In December, I had someone do a statistics, and now there are more than 2000 academy members who are Twitter users."

The whole American media is doing this, paying for space, and Hawke is in on the act: "As long as there is no problem with the PR manuscript, we can cooperate."

Caroline said, "Sasha reviewed it."

Ten minutes later, a press release appeared on major online media platforms such as Twitter and Yahoo.

"The film Brokeback Mountain seriously violates the traditional values ​​of society. The degenerate values ​​of cowboy homosexuality it promotes are not in line with the American spirit!"

Not only the online media, Hawke got the news from Fox Channel 11's "Midnight Entertainment" that Jamie Foxx's team also bought a large amount of space in conservative media to fight back against Heath Ledger's "attack."

To be exact, the two sides started fighting.

The headquarters of the Matthew Syndicate in North Hollywood, the headquarters of the gay community in Los Angeles.

Vice Chairman Lawrence, who has a beard and wears a vest, is sitting in front of the computer screen, reading the news about Heath Ledger.

He raised his orchid finger, tapped the intercom, and said to his assistant Christine, "Check, has Hollywood star Heath Ledger joined the association?"

A few minutes later, Kristen came in from outside and said in a rough voice: "Heath Ledger is not a member of our association."

"I see." Lawrence thought carefully for a while and said, "Formally invite Heath Ledger to join."

Christine wants to go out and prepare the invitations.

Lawrence stopped her, "Wait, don't invite privately, invite publicly!"

Christine didn't understand: "Do you want to make it public?"

Lawrence was somewhat dissatisfied with this assistant who was not very proficient in communication, and explained: "The news is hot right now, and we want to take advantage of the news, do you understand?"

Christine shook her head repeatedly.

Lawrence added: "We are on the margins of society and have never been accepted by mainstream society. Do you want it to stay like this in the future? We should not be discriminated against, we should become the mainstream, and no one can ignore us! Increasing exposure is a good way."

"I understand. Let's go now." Christine hurried to prepare.

Lawrence thought for a while and realized that if he issued an open invitation, the traditional media would not be able to respond in time and would be too slow.

Online media is the most suitable and has the highest degree of freedom. Social networking media like Twitter do not censor homosexual speech and can be posted freely.

The Matthew Sheen Association also registered an official Twitter account. When Christine, who is good at writing, prepared the invitation letter, Lawrence personally posted the official statement inviting Heath Ledger to join the association on Twitter through the official account of the Matthew Sheen Association, and @ed Heath Ledger himself.

For fear that other media outlets would not notice, Lawrence also @ed print media such as Entertainment Weekly, Variety, Los Angeles Times, and The Hollywood Reporter, and later added TV stations such as NBC and CBS.

The main point is that if you ignore me, I will jump in front of you and twist around.

As soon as the tweet was posted, it triggered Twitter's algorithm and was quickly pushed to the front page of the news. Brokeback Mountain has been screened in North America, causing a lot of controversy, and many comments appeared in the comment section.

"Heath Ledger has a girlfriend and is not gay!"

"The Matthewsing Society has issued an open invitation, but you're still not gay? Did you see the news today? The entire internet knows Heath Ledger is gay."

"Gay? That's disgusting. I don't want to watch any movies starring Heath Ledger anymore."

"I don't want to see any gay movies, boycott Brokeback Mountain!"

"Boycott Brokeback Mountain!"

Public opinion on the Internet is too easy to be misled, especially with tools like Twitter. Just a little effort can trigger a huge response.

…………

Universal Studios, Focus Features.

Ang Lee got out of the car in a hurry, walked quickly into the office building, knocked on the door of the president's office, and met the producer James Schamus, with whom he had worked for many years.

The latter is the founder and CEO of Focus Features and the producer of Brokeback Mountain.

Ang Lee took out a few newspapers from the briefcase he brought with him and placed them on his desk: "Today, many media outlets suddenly exposed a lot of negative news about us."

James said: "I know, I have asked someone to check it out, and there will be news soon."

Ang Lee thought about the news: "I called Heath Ledger and he will be here soon."

A few minutes later, Heath Ledger walked into the office quickly and explained, "I'm sorry, I don't understand what happened and why the media attacked me like crazy. I assure you, I'm not gay!"

Ever since Brokeback Mountain won the Venice Golden Lion, Ang Lee has dreamed of winning the Oscar for Best Director. He said, "If you were the one, you would be more suitable for the role..."

James retorted: "No, your view is completely wrong."

There was another knock on the door, and Anderson, the project director from the BlackRock Film Foundation, entered the office and said, "I contacted a number of media outlets and basically figured it out. Jamie Foxx's Oscar PR team spent a lot of money to push the media to launch this public opinion war!"

James has some knowledge of this year's Oscar hopefuls: "Jamie Foxx's film company invested in the movie "Soul Singer" starring him. Both of them want to make a difference in this year's Oscars!"

Li An understood: "He regards us as his main competitor?"

Of all the people present, Heath Ledger, who had the lowest status, asked in a low voice, "What should we do?"

"The enemy has already opened fire on us. We cannot passively defend." James said without any hesitation: "We must launch a counterattack."

He said to the vice president: "Find the weaknesses of The King of Soul and Jamie Foxx and attack them directly!"

Anderson has been keeping an eye on his competitors these days and said, “Jamie Foxx was recently involved in a rape case. A girl named Alice Corson called the LAPD and said Jamie Foxx seduced her two years ago.”

James nodded: "Very good, just seize on this point and hype that Jamie Foxx is a rapist."

As soon as he finished speaking, he frowned: "Something is not right, something is not right! Who is this Alice Cossen?"

Anderson said to his assistant, "Go check it out."

The assistant checked the Internet first and directly found the press conference called by the Sisters of Parade for Alice, as well as the Twitter news about Alice meeting Heath Ledger.

James pointed to the photo on the computer screen and asked Heath Ledger: "Do you know her?"

"I... I did meet her, but she said she was Jake Gyllenhaal's cousin." Heath Ledger quickly recounted what happened that day: "I didn't even talk to her for ten minutes."

Lee Ang then said: "I smell a conspiracy."

Anderson agreed: "This seems like a huge conspiracy to directly pit us against the crew of Soul Singer in order to profit from it, almost certainly for the Oscars!"

James quickly went over these people and events in his mind and said, "The key to the problem lies with Alice Cosen."

The assistant then said, "According to the news just now, the lawyer and two leaders of the Parade Sisters accompanied Alice to the Los Angeles court to file a civil lawsuit."

"Feminist organization! Alice is a member of the Feminist Organization." James asked very seriously, "Are there any movies that promote women's rights among the Oscar candidates this time?"

Ang Lee continued, "Million Dollar Baby, directed by Clint Eastwood, has started showing. It's a standard feminist film."

James nodded slowly: "That's right, everything is connected. Someone wants to provoke competitors to fight each other in order to gain an advantage in the Oscar race."

Everyone present felt that it was reasonable and logical. Why did Alice, a feminist, join the game?
In the past two years, she could have called the police at any time, but she chose to do so during the most critical period of the Hollywood awards season.

The answer is obvious! (End of this chapter)