This man knows how to hype

Chapter 691 First Day Box Office
Time passes slowly.

The official release date of "Wandering Blue Planet" is getting closer and closer.

The distribution department of Dixing Culture is also becoming increasingly busy.

In the midst of this busyness, the leading actors of "Wandering Blue Planet" regrouped and planned to start a promotional roadshow.

excited.

Extremely excited.

For these leading actors, they are looking forward to the release of "Wandering Blue Planet" more than anyone else.

Because this represents an opportunity to show up internationally, and it is a super-high-profile opportunity.

You know, although Xu Xiyu has had many projects in recent years and achieved great results internationally, in reality, the number of live-action films and television dramas is actually not that many.

All in all, only "The Intouchables" and "New Paradise: The Immortal" can be considered as big hits.

There are only these two, and the protagonist is Lu Qinyao, so no one else has anything to do with it.

"Wandering Blue Planet" is different. Lv Qinyao did not participate in the performance. If we have to say who among the leading actors has a special relationship with Xu Xiyu, it is only "Yang Wanwan" who plays "Han Duoduo".

The character of "Han Duoduo" is not more fully developed than other characters.

In other words, every character that has a role has the potential to be remembered by the audience.

The title of international superstar is right before your eyes, and it is the title of "international commercial film superstar" with the "highest economic benefits".

Just thinking about this situation makes these artists tremble with excitement.

At this time, in a conference room of Dixing Culture.

The leading actors of "The Wandering Blue Planet", who were shaking with excitement, sat in a row around a long conference table, looking with shining eyes at Xu Xiyu who came to "mobilize" them.

After making some opening remarks to liven up the atmosphere, Xu Xiyu sat at the head of the conference table, looked around at everyone, and got to the point: "This time, I think it will be hard for you all, because in addition to domestic, we also need roadshows abroad."

The words fell.

There was a burst of laughter in the meeting room.

Everyone laughed and thought:
Hard?

Not hard!
What everyone wants is to go on a roadshow abroad!

We would feel a little disappointed if we didn't go.

With this thought in mind, Yang Wanwan, the actor who played Han Duoduo, raised her hand and asked, "Mr. Xu, will you go with us this time?"

Hearing this, Xu Xiyu glanced at this "goddaughter" who had grown into a graceful and beautiful young lady, and couldn't help feeling dazed.

Before I knew it, she had been following me for several years.

It was during these few years that Yang Wanwan became much closer to her adoptive father than to her biological parents.

Of course, this is not Yang Wanwan’s fault. After all, her parents are really good-for-nothings.

Throwing away the unnecessary thoughts in his mind, Xu Xiyu smiled and shook his head and said, "I won't go. This time, Mr. Dong from the International Distribution Department of Dixing Culture will lead the team."

joke.

How dare I go abroad?
Not only did she not dare to go abroad, but Hu Ningwei, Gao Wen and other core members of MOSS Technology were all told not to go abroad.

Because, if you go abroad, you might be detained under some pretext.

Some countries are capable of doing this kind of thing, and have done it more than once.

Even Nancy advised Xu Xiyu not to go out unless necessary in the past five years, especially not to go to places like the United States and Canada.

"Mr. Xu, which countries are we going to this time?" someone else asked curiously.

This time Xu Xiyu did not answer, but looked at a man wearing glasses next to him. This man was the head of the international distribution department who had just been introduced, Lao Dong.

When the boss saw Xu Xiyu looking at him, he quickly said, "We are currently planning to do a one-week road show in China, and then go directly to Japan.

After two days of roadshow in Japan, we headed south to Vietnam, then to Thailand, Malaysia and Indonesia. Then, we headed directly to the United States..."

As Xu Xiyu listened to the boss's introduction, his expression became more and more strange.

Boss, Boss.

Where the hell did you learn to talk like that?
How come a serious roadshow sounds like a runaway after you introduced it like that?

The leading actors were becoming more and more excited.

Especially when they heard about the roadshow in the United States, the faces of these creators turned red at a speed visible to the naked eye.

It is true that Laomei is getting worse every year.

But objectively speaking, in the film and television industry, the United States is still the undisputed leader. Its accumulated heritage, scale, and influence on the industry over the years are not comparable to the current domestic entertainment.

After all, the domestic entertainment industry is not strong, it is only strong in the local culture and the rapidly growing consumer market. The speed of progress of domestic entertainment practitioners has not kept up with the speed of progress of consumers.

Therefore, the American film and television market is still the "big stage" in the minds of many practitioners;
Similarly, the United States remains the "center" of the world.

Now, I have the opportunity to perform on the "big stage" and the "center of the world", how can I not be excited?

So, someone couldn't help but ask Mr. Dong: "Mr. Dong, are we really going to have a roadshow in the United States?"

"Of course it's true, and it was the cooperative distributor over there who took the initiative to invite us, so we don't have to go there with a smug look on our faces." The boss emphasized jokingly, he knew how to mobilize the emotions of these artists.

This is indeed the case. This "active invitation" made everyone even more excited.

However, some people were a little confused: "But didn't I hear that there were some problems with the release in the United States?"

"No, it's going smoothly." The boss waved his hand and added, "Since the release of MOSS-550B, the work in North America has been progressing very quickly.

The current release date is one week after the domestic release of Captain America 4: The New Order and Snow White in North America. We will release it in North America one week after that.”

"I remember that Captain America: The New Order and Snow White were released simultaneously with us in China, but how come we are one week later than them in the United States?"

"Doesn't this explain the problem?" Xu Xiyu asked cheerfully after hearing this.

"They are weak!" Yang Wanwan immediately praised her godfather.

"Yes, they are weak. The movie was released in China at the same time as ours. Even if they lose, they can still say that they are at an away disadvantage. If they lose in North America as well, that would be embarrassing." The old boss also said.

What greeted him was laughter from everyone present, and the atmosphere became even better.

In this atmosphere of continued escalation, after chatting for another half an hour, Xu Xiyu took Lao Dong and others away.

As soon as he returned to the office, Xu Xiyu frowned and asked, "Is Europe still not settled?"

“From our current perspective, the pressure from European luxury giants and DI-related organizations is too great.” Upon hearing this, the boss’s facial features immediately turned into an embarrassed expression.

Before, when the old man came to visit, Xu Xiyu introduced that he had already taken care of the European side, but the North American side was a bit difficult to deal with.

What no one expected was that when the time came, North America relaxed, while Europe started to make trouble.

Distribution work in the two largest box office markets in Europe, the UK and France, as well as several larger European countries such as Germany and Poland, has been hampered.

Even Italy, which has always cooperated with Xu Xiyu, is the same.

Thinking of this, Xu Xiyu continued: "What about the contract? Didn't we sign it? Can you change your mind just like that?"

"That's the problem. They didn't clearly say they couldn't do it. They just vaguely planned to start arguing." As the boss spoke, his face became even more embarrassed.

"Why are these European guys so fickle and inconsistent in everything they do?" Shan Xinbao, who had been silent, couldn't help but complain.

"However, countries such as Switzerland, Austria, Hungary, Serbia and Greece will still release the film as usual." The boss suppressed his inner pain and picked out some good news to talk about.

Hearing this, Xu Xiyu fell into deep thought, and then said to the boss: "Open the map for me to see."

Upon hearing this, Old Dong quickly took a tablet, opened the map and handed it to Xu Xiyu.

This map is different from ordinary maps. It mainly marks the location, number, and total box office of cinemas in each country.

As he watched, Xu Xiyu turned off the screen of the tablet, returned it to the boss and said, "Forget it, don't worry about them for now, just focus on the existing promotion and marketing, which is the most important thing."

"I understand." The boss nodded and left the office to arrange the publicity and promotion.

After thinking about it, Xu Xiyu decided to call his old friend "Sherlock" at the right time.

What is the right time?
Of course, it is the box office data of the global premiere of "Wandering Blue Planet".

Time passes slowly...

The night before "Wandering Blue Star" was released.

Since the first screening was at 12 a.m., major movie theaters across the country were still packed with people until midnight.

In all the midnight theaters, 45% were scheduled to watch "The Wandering Blue Star", 25% were scheduled to watch "Captain America 4: The New Order" which was released at the same time, 25% were scheduled to watch "Snow White", and 5% were scheduled to watch other movies.

A 45% screening rate is quite high.

But even so, there were still not enough tickets to sell. Not only the tickets for the first midnight show, but also the tickets for the first day were all sold out. If Blue Star hadn’t been unable to sell the tickets for the second day in advance, the tickets for the second day would have been sold out as well. Faced with this situation, the theater staff who were working overtime couldn’t help but complain: “If it were you, I would just schedule all the shows for Wandering Blue Star.”

The tickets for Captain America 4 and Snow White were sold out, but there was not a soul in the hall. What was the point of queuing?"

"You can't say that. If the entire hall of 'Wandering Blue Star' is occupied tonight, it means that the number of viewers will at least double. Even if our popcorn machine starts smoking, it won't be able to make all that much popcorn!"

"That makes sense. It reduces the workload by half. That's good, very good..." As he spoke, the man began to laugh.

In Mexico, it is 10 a.m.

After "Coco", Mexico was quite welcoming to Xu Xiyu's films, so it was released simultaneously with China.

Because of this, the creators of "Captain America 4" and "Snow White", who had long wanted to see the real thing, happened to have time to fly over from Los Angeles to watch the movie, and they even booked the entire theater.

However, some things are better not to look at, once you look at them...

That feeling is a little hard to describe.

"Hou Li Crab?! Did you see that? Not only the protagonist team thought of igniting Jupiter, but two other teams also thought of it."

Looking at the three beams of light rising into the sky at the same time on the screen, the people watching the movie felt their scalps begin to tingle.

Soon, something happened that made their scalps even more numb.

Because, it was not just the protagonist team who thought of it, scientists from the United Government even proposed this plan earlier than them.

However, after calculation by MOSS, the answer was that the distance was not enough.

And the facts have indeed proved that the distance between the fire pillars was really not enough.

It must be said that this kind of narrative expression simply challenges the three views of the two film creative teams.

You know, in the conventional Hollywood narrative, the federal government usually plays the role of "the idiot who messes things up" and "the representative of greed and shamelessness".

With such a positioning, let alone proposing a plan earlier than the protagonist, it would be considered good enough not to hinder the protagonist from implementing the "correct plan".

Not only that, even within the protagonist's team, there will be many troublesome "idiots" who create conflicts for the protagonist's actions.

In other words, only the protagonist can solve the problem.

The whole world is waiting for the protagonist, the savior.

Any useful plan should be thought of by the protagonist. Others are just brainless atmosphere creators.

As a result, today, they see another way of expression and solution in "Wandering Blue Planet".

And it's handled very cleverly, the movie doesn't express too much about other teams, the perspective is always fixed on the protagonist team.

However, it will bring out the results of other teams’ efforts at critical junctures.

In this way, on the one hand, it can be shown that there are people doing the same thing as the protagonists in other places, emphasizing the core of the movie.

On the other hand, it can ensure the number of shots of the main characters so that the audience's perspective is unified and there is no confusion.

Break defense.

Captain America's producer was immediately devastated.

As the scene of Liu Peiqiang’s sacrifice played, he pounded on the armrest of his seat and said, “I’ve said it before, we should avoid Wandering Blue Star!!

Damn it, why do we have to release it with them? Knowing that this movie is so popular, why don’t we miss it?

Now, with such quality and novel angles, it will surely excite the audience who have watched too many "Family Heroes"!"

As he finished speaking, the director on the other side held his head in pain and said, "It's over, our box office in China is over!

Fortunately, North America will be released a week later, and the main markets in Europe will not show "The Wandering Blue Star". Otherwise, our box office in North America and Europe would be ruined."

He is not exaggerating, he is truly in pain.

As a director, if the box office fails, it means his career will be ruined as well, and it is unknown how many years it will take to recover.

Seeing the producer and director cursing and howling, the other main creators of Captain America 4 present fell silent.

However, the female lead of the "New Snow White" next to her suddenly sneered and said, "I think we are going to win."

“???” My goodness, when these words came out, everyone else present couldn’t help but look at her, with a look in their eyes that said “are you crazy?”

"Don't you think that there is too little display of the glory of the Neodymium family in this movie? Apart from Han Duoduo calling people over to activate the fire, there is no other highlight.

Most importantly, I didn't see any correct characters throughout the whole process. God, is this still a movie in this era? They don't even have a transgender.

Such films are not inclusive or diverse enough, so they will not be loved by the audience. Moreover, they will be backfired by the popularity because their content is too disappointing. "

The actress who starred in Snow White felt more and more that what she said made sense the more she spoke.

However, the director and producer of Captain America 4 felt happier the more they listened.

After the female lead finished speaking, the two of them laughed out loud: "Hahaha, I suddenly realized that your box office and ratings will definitely be worse than ours."

“???” The female lead was stunned by what she said.

"Ours is mediocre at best, but your movie is shit!" the producer continued.

"Hahaha, we're saved, we're not the worst, we're saved, hahahaha..." the director just laughed.

Seeing the director of Captain America 4 laughing more and more exaggeratedly, the director of Snow White couldn't stand it anymore, and slapped the armrest and shouted: "Enough, Vic, you're going too far!"

After cursing, he stood up and said to the creators of Snow White, "Let's go."

"Humph!" The actress in Snow White was the first to respond.

Just like that, the group left the theater angrily.

When they walked outside, the female lead immediately said, "I think they are crazy. They actually appreciate a movie like "The Wandering Blue Planet" that has nothing to offer..."

"That's enough, shut up too!" the director scolded directly.

After scolding her, he still felt unsatisfied, so he stopped and looked at the leading actress seriously and asked, "Do you really think that "Wandering Blue Star" is not good?"

"Otherwise, this movie doesn't have any correct elements from the first minute to the end. This movie is simply a failure among failures, a rottenness among rottenness!"

"Oh, my God." The director was speechless. He turned his head and waved his hands for a long time before saying to the leading actress, "I think you have lost the appreciation ability that a normal actor should have."

After saying that, he turned and left.

But the female lead pulled him aside and said, "What's wrong? Did I say something wrong?"

"Some things are fine if you fool others, but if you fool yourself, then you're really screwed. How many years has DI only been around? How old are you? Don't you have a good life ahead of you?" The director said angrily.

"You mean, the box office of 'Wandering Blue Star' will be higher than ours?" The female lead was a little unconvinced.

"You will know at this time tomorrow." After the director said this, he didn't want to say anything more and left at a quickened pace.

The female lead followed behind, seeming to want to say something but stopping herself from saying it.

She still didn't believe it because everyone told her that "Snow White" was a groundbreaking film that broke many traditional shackles and had all the right elements.

This kind of movie will be sought after and loved by audiences all over the world.

"Yes, my judgment is correct. The directors are old and can no longer keep up with the times." The female lead kept comforting herself.

This comfort lasted until the next day.

The first-day box office results for "The Wandering Blue Planet," "Captain America 4: The New Order," and "Snow White" were announced.

Naturally, the leading actress chose to check it out first.

But it wouldn't matter if you didn't look at it. Once you looked at it, her not-so-big eyeballs almost popped out.

【China Box Office (Unit: RMB)】

["Wandering Blue Planet", single-day box office 12.29 billion]

[Captain America: The New Order, single-day box office 2146 million]

["Snow White", single-day box office 816 million]

"What a generous gift! Thank you!" The female lead covered her mouth, unable to believe the data.

This……

This?
This, this, this? ? ?
The first-day box office of "Snow White" did not even beat "The Wandering Blue Planet", let alone the fraction "12.29" in the 9 billion.

Can not accept.

The actress once suspected that she was still in a dream.

But soon, she comforted herself again: "Because this is China, yes, because it is China, our movies have been suppressed. We have to look at the box office rankings in other countries, yes!"

As the leading actress spoke, she quickly opened the Japanese single-day box office.

(End of this chapter)