I saw everything

Chapter 42 Robbery from the Rich and Giving to the Poor
In one afternoon, the group inspected the three properties in which they invested.

Returned to the headquarters of Magong Town.

The time was exactly 4:30 in the afternoon.

Before we know it, it is the end of the month again and all departments of the company have to conduct business summaries and reports.

As the manager of the Finance Department, Ye Meijing was the first to knock on the door and report to him the financial situation in February.

Jiang Miao opened the blinds facing the corridor while listening to her report.

"Boss, the company's total revenue in February was 1 yuan. Here is the detailed revenue report."

Sitting down again, he took the document and looked through it carefully.

The company's largest source of revenue in February was the final payment for patent licensing from Japan's Kagoshima Eel Company, which amounted to 1.05 million yuan.

Then came the 7027 million yuan from the sales of eel fry.

Canned eels only sold for 35 yuan.

Then Ye Meijing talked about the company's total expenditure: "The company's total expenditure in February was 2439 yuan. This is the report of various expenditures."

Jiang Miao also looked through the various parts of the expenditure carefully. In addition to relatively fixed expenses such as employee salaries and benefits, office supplies, and rent, the bulk of the expenses were still the costs of purchasing eels, engineering construction, and purchasing equipment.

At present, the financial situation of Hailufeng Company is very good, and it is very necessary to increase the scale of investment.

After Ye Meijing reported the financial situation in February, she tactfully left because managers from other departments were queuing at the door, preparing to report on the affairs of each department.

bang bang bang...

"Come in!"

Li Zhou knocked on the door with a trace of worry on his face: "Boss, this is the sales report of the sales department this month."

"Put it here. Let me finish reading this document first."

Li Zhou put down the document, and then involuntarily rubbed the lower side of his lips with his fingers: "Boss, salesmen from all over the country have reported some not-so-good situations, and I think it is necessary to report to you."

"Oh? Are some eel farms dissatisfied with our prices?"

"The boss is very foresighted. After the news of our company's technology being stolen was exposed, eel farmers and breeding companies from all over the country began to have ideas. They think the current price of eel fry is too high and hope that we can lower the price." Li Zhou was worried.

Jiang Miao signed the document with a smile, then picked up the cup and took a sip of mango leaf tea. Then he confidently gave Li Zhou a reassurance:

"Don't worry, if they are not willing to accept our price, let them wait for the fish fry from Xihai Company."

"This... Boss! Will this affect our sales?" Li Zhou was puzzled.

Jiang Miao did not explain: "Just focus on sales, and leave the rest to me. However, if the sales teams in various places have any useful information, you can also report it to me."

"Is that so? Then I'll go back to my workstation first."

Although Li Zhou didn't quite understand where his boss's confidence came from, since the boss was not worried about the threat from Xihai Company, he naturally wouldn't continue to dwell on it.

After a few minutes, Zhang Xinyi, the online store manager, knocked on the door and came in.

"sit."

"Boss, this is the sales report of the online store department. This is the marketing plan, product promotion and advertising plan, and the draft of the product page design prepared by the online store department."

Jiang Miao looked at them one by one.

After looking for a while, Jiang Miao raised his head and said, "Xinyi, your price is too low."

"Too low? Boss, this is what I think. In the initial stage, the price was set at 50 yuan per kilogram for promotion." Zhang Xinyi hurriedly explained.

"Dandong strawberries are large in size and are generally sold online for around 90 yuan per kilogram. The quality of our strawberries is no worse than that of Dandong strawberries, so even if we want to promote them, we can't do so."

"What does the boss think?" Zhang Xinyi asked anxiously.

"We will raise the price to 99 yuan per kilogram, and then give large discount coupons to all customers who have bought our canned eels, and offer discounts to all users who buy strawberries, such as yuan off a yuan purchase."

Zhang Xinyi didn't expect that the boss would use the trick of raising the price first and then giving out coupons.

However, she had to admit that this plan was very reasonable as it not only achieved promotion but also kept the price of strawberries high.

If we follow the original plan, the customer may not necessarily buy it, and may even think the price is too high. However, if we set a high price first and then give them a discount coupon, the customer will feel that they are getting a bargain.

What's more, the quality of Nanhu Farm's strawberries is enough to support its "high price".

In addition, there is another issue to consider when selling agricultural products, that is, "friendly competitors".

If this kind of high-quality strawberry is sold in large quantities at a low price, it will be an absolute disaster for other strawberry growers and will have serious adverse effects on the entire industry.

This is also something Jiang Miao has to consider.

After all, the domestic market is so big. If you take a bigger bite, others will have to take a smaller bite.

At this stage, Jiang Miao does not plan to adopt a low-price strategy to compete, but instead plans to go the high-quality route to avoid direct competition with grassroots farmers.

And he will consider producing low-priced agricultural products only after Hailufeng Company has completed the basic preparation.

Otherwise, if the old houses are demolished before the new ones are built, how can the lower-class farmers live? The farmers and rural economy are already very fragile. If we continue to do this, it will only lead to the bankruptcy of a large number of lower-class farmers.

Therefore, in order to avoid causing serious impact, Jiang Miao only plans to go the boutique route in the short term, using high prices to guarantee profits, while at the same time shaping boutique industries bit by bit.

Of course, consumers will have to pay for this.

However, this is not a big deal, because the group that can afford to buy strawberries at 99 yuan per kilogram does not lack a hundred or so yuan. Jiang Miao feels no guilt in cutting the flesh of the rich.

Anyway, it would be a waste if the meat of these rich people is not cut. After all, they consume those high-end fruits in their daily lives, and a lot of their money is harvested by foreign high-quality fruits.

Gringos can cut.

Why can’t Hailufeng Company be cut off?
After being taken over by Hailufeng Company, the money will at least be invested in domestic reproduction and scientific research, and will also benefit local farm workers.

After Jiang Miao and Zhang Xinyi discussed the marketing plan, they saw the advertising plan.

"In terms of advertising, are you planning to ask the Fruit Hunter from Bilibili to cooperate with the promotion? What's this person's reputation like?" Jiang Miao didn't know much about this blogger.

Zhang Xinyi quickly replied: "He is a relatively professional fruit science blogger on domestic social platforms in recent years. He also often accepts fruit-related advertisements. His reputation is okay, but the products he endorses are not cost-effective."

“Is it also a boutique route?”

"Yes." Zhang Xinyi was like a chick pecking at rice.

"Okay, I'll choose him."

Next, he looked at the design draft of the product page. There were four versions in total, and Jiang Miao read them all.

Regarding this, Jiang Miao simply picked out two solutions that were more pleasing to the eye and had concise and clear pages: "Combining two and three will do."

"Two and three? Sure, I'll tell the page design office when I get back."

After Zhang Xinyi left.

Other managers also reported some situations one after another, and Jiang Miao was busy until six o'clock in the evening.

The sun has sunk into the sea.

In the company cafeteria, many employees have already eaten their fill.

Jiang Miao, his mother, sister, and Shuya were sitting at a table and were just about to start eating.

"Sister, Xiaomin has mom to help take care of her, and she's going to elementary school this year. Have you ever considered going to the city to work?"

"What are you going to do in the city?" Jiang Xia asked curiously.

"The company has opened a gold shop on Chengnan Road. I don't trust others. Why don't you help me manage it?"

Jiang Xia was not very confident: "I have never managed a gold shop before. I am worried that I can't do it well..."

"Sister, don't worry. This gold shop is mainly for tax avoidance. So making money is secondary. The key is to have someone I can trust."

My mother also quickly persuaded me, "Axia, you can help A Miao look after the gold shop. I don't think it's reliable to let someone else manage so much gold."

After listening to her brother and mother, Jiang Xia could only scratch her head and agree.

(End of this chapter)