Our Rise Era

Chapter 34 Rising from humble beginnings!

Outside the window, the night is falling and the stars are twinkling.

There was a chill in the air in the office.

Lu Wei looked at the ratings silently.

This is a long-lasting viewership.

It created a historical record for Taifeng County TV station in recent years.

But it did not make Lu Wei excited, instead it made him extremely confused.

He held the report and sat in a chair, looking at the business vehicles coming in and out of the window. After being absent-minded for a long time, he finally looked up at Zhang Yang who was sitting in the chair.

"Mr. Zhang, I... Actually, we... We want to let our works speak for themselves. There are too many insults on the Internet."

Somehow…

He was so aggressive in the last second, but after looking at Zhang Yang for a moment, his momentum disappeared completely.

He silently lowered his head and looked at the ratings report. He felt that the data on the report, which should have been exciting, was so glaring at the moment.

This is a dull and depressing feeling, where ideals collide with reality. The carefully prepared works are used as a marketing tool, tainted with the unpleasant smell of money.

There's even a sense of blasphemy!

Yes, blasphemy!

For the so-called ratings and so-called profits, they use gimmicks, lies, and false propaganda to push the work to the forefront and attract attention.

The education and moral standards he received over a long period of time made him honest, let his works speak for him, and made him feel that good works will be seen by others sooner or later.

He couldn't handle this clownish attention.

The office suddenly fell into deathly silence.

Zhang Yang looked out the window for a long time, then sighed faintly: "But, we need to eat!"

After he finished speaking, he came to Lu Wei and said, “Many stories describe how poor and unlucky artists were when they were young. These difficult days gave us some comfort and strength, and we gradually felt that art itself should be born in such poor and destitute situations. Perseverance and hard work day after day are the way to hope... But, this is survivor bias, you know? All we can see and hear are people who are one in a million. If you analyze the so-called, real "art", behind it is a series of "marketing" and "gimmicks" about beauty, but their methods are more sophisticated..."

"We can indeed study very hard. We once thought we were very knowledgeable!"

"But you have to accept the reality that we, who are so pretentious, live in an ordinary family with no one to help us!"

"But unfortunately, we are pursuing a dream that requires more money!"

"Eating costs money, making animations costs money, and publicity costs even more money..."

"If we are the second generation of rich people, we can easily get tens of millions of dollars. We can try our best and make money in a self-righteous way..."

"But, we are not like that. We are ordinary people who are struggling to make even 100,000 yuan. Even if we finish the animation, no investors will care about us!"

"In this society, we have very few opportunities to climb up... I don't deny that we may be able to fight our way out of the huge enemy and become the one in ten thousand survivors, but how many people have frozen to death in the darkness before dawn?"

in the office.

Zhang Yang came to the window, looked at the moon in the sky, and felt the chill blowing from afar.

Zhang Yang muttered to himself.

On the other side, Lu Wei looked pale.

Zhang Yang's words were like a sword, piercing his chest and making it impossible for him to breathe.

He felt a sudden tremor deep in his heart, and eventually became even more confused. "However, many people do not accept this kind of false propaganda, and think it is a betrayal of ideals..." Lu Wei lowered his head and said bitterly.

"Boss Lu, we just tried our best to let more people see our works. As for the so-called rejection, can we accept it by watching the low ratings amidst the praises, or just lying on the computer disk with no one paying attention to it? Reality and ideals are not in conflict. After all, sooner or later, we will go to the market..." Zhang Yang turned his head and looked at Lu Wei who was lowering his head, and sighed faintly: "You said you can't accept the operation of business, but if there is no money, where will you get the follow-up funds to produce works?"

"..."

"Boss Lu, we really haven't done a good enough job. Instead of worrying about the so-called "gimmicks" and "propaganda" ruining this animation, we should face all the criticisms on the Internet, learn from them, and then take the money seriously to make each subsequent episode more refined and exciting, so that there will be fewer criticisms and more praises..."

"..."

"Also, you have to understand that our animation is for children, but for the sake of ratings, we promote it for adults. How many children can type on the Internet?"

"..."

After Zhang Yang finished speaking, he looked at the window silently again.

The office fell into silence for a long time. Lu Wei's face was pale and he fell into an unprecedented trance.

Every word Zhang Yang said was harsh, yet extremely profound!
After an unknown amount of time, his face regained some color, and his eyes gradually became firm: "Boss Zhang, I understand!"

“Boss Lu…” Zhang Yang stared at Lu Wei: “On the way to climb, you are bound to meet some people, and you will also encounter colder winds. The higher you climb, the colder the winds will be, and there will be fewer people on the road. But, I hope that you can find more companions in the process, and give up more of the baggage and burdens that are encumbering you, including those who were with you but chose another path…”

"Mr. Zhang, can I...can I climb to the highest point?"

"I'll carry you up!"

Lu Wei looked at Zhang Yang.

All he saw in Zhang Yang's deep eyes was sincerity and determination!

He clenched his fist and looked at Zhang Yang: "I won't let you down!"

"Mr. Lu, remember, the more intense the controversy, the more traffic it can generate. The higher the traffic, the better the attention, and the more people will watch it! Traffic is pressure, but it is also the best motivation! Now we can only bend down and pick up every penny amid the abuse... Every penny of this money can enable us to meet more outstanding people, so that the work will become better, and let us get one step closer to our dreams and climb higher!"

"it is good!"

After listening to this, Lu Wei took a deep breath and nodded excitedly.

Then he walked out of the office.

Looking at Lu Wei's back, the originally passionate Zhang Yang pushed his glasses, then sat silently in front of the computer, opened the forum, and logged into an account called "Capital Nightmare".

This is a newly registered account.

But in just a few hours, the number of fans increased to 200.

Afterwards, he logged into other accounts and saw that the data on other accounts had all increased. He narrowed his eyes after a post titled "Over 100 million yuan was spent on this film. Was the money laundered?" went viral.

Then, he pushed up his glasses and continued writing a paragraph...

[Follow the blogger, the blogger will bring you more unknown secrets about "Pope Superman"! ]

[In this article, we focus on a certain mysterious young man]

[Revealing the truth behind "Pope Powers", digging into Zhang Yang, the marketing genius who speaks French! ]

[How he went from being a small-time punk who went bankrupt from stock speculation to becoming a shareholder of [Zheng's Food Co., Ltd.], and then step by step, he launched "Popetta"...]

【…】

(This book already has 100,000 words. I haven't promoted it in my old books or other places, nor have I asked for any recommendation votes or follow-up readings, so the results are not very good. However, I will calm down and finish this book. It is not a complete transformation, but it is a small transformation. I want to write a story about the rise of our China in recent years. Maybe I am old and my mind is muddled, so the update is not fast, but I will try to write more every day...)
(End of this chapter)