In 1978, I was admitted to Harbin Institute of Technology

Chapter 147: What will happen if we have strong technical capabilities and capital operation methods?

"3740 scientific calculators and 2850 basic calculators, how about that?"

After returning to school, Principal Li looked at Xie Wei excitedly and told him about the amazing achievements he had made as the principal.

"The two calculators were priced at 998 and 398 respectively, totaling 484 million. I erased some of the decimals."

Principal Li looked at Xie Wei with pride, hoping to see a shocked expression on his face.

However, he was disappointed.

Although Xie Wei also had a smile on his face, he even started to flatter him, "It's no wonder that the principal has come out in person. Just this one move is enough to produce for several months."

So perfunctory!

Whether it's expression or words.

Principal Li was unhappy. "What do you mean? Do you think the order is too small? This is nearly 500 million. And compared to the price you set before, it is several million more! By the way, the extra money must belong to the school, and it is not included in the profit that the school-enterprise office has to hand over to the school!"

Xie Wei was not a good man. As the principal of the school, he shamelessly went to get orders and originally planned to keep a part of the extra profit for the school-enterprise office.

Who would have known that I had to drink so much to get such a huge order, and Xie Wei would have such an attitude!

No more sharing for them.

"no problem."

Xie Wei nodded in agreement without any hesitation.

Although the order that Principal Li brought back was far from what Xie Wei expected, with so many universities, research institutes, and government departments in the entire capital, how could the demand for calculators be so limited?

The current orders are sufficient to reduce the cost of all core components to a level where each component and product is profitable.

More important is the advertising effect produced by the appearance of these calculators in various departments.

When setting the price, Xie Wei took all circumstances into consideration.

"what?"

Xie Wei's straightforwardness immediately made Principal Li stunned for a moment. Shouldn't this kid be making trouble with him?

The school-enterprise office is still short of money!
Amidst the astonished gazes, Xie Wei smiled and said, "The price set before is the factory price. Whoever sells it will naturally keep the extra money."

"No, the price you set earlier also includes commissions for the sales staff! This part cannot be reduced!"

Xie Wei’s attitude made Principal Li even more unhappy.

On the way back, I thought several times about Xie Wei's surprise after I helped the School-Enterprise Office get so many orders. He was playing rogue with me for funding and was even prepared to keep half of the profits for the School-Enterprise Office.

As a result, Xie Wei had this attitude.

"Give it! You must give it!"

Xie Wei's resolute attitude once again surprised Principal Li. "Principal, you can also introduce other people who are capable of helping us get business. If they can help us get business, you can give them business funds..."

"..."

Principal Li was dumbfounded.

He never expected Xie Wei to have such an attitude.

Did you want to see Xie Wei's shock?

It was no use trying to make Xie Wei throw a tantrum and beg him for mercy.

This doesn't fit with Xie Wei's character of being obsessed with money.

Previously, when Xie Wei did not allow him to interfere in the operation of the school-enterprise office, one of the reasons was that the principal and school leaders did not understand the market economy. Principal Li was ready to turn the tables on this.

result……

"Isn't this a violation of discipline? Others help you introduce business, but you let them make mistakes?"

Principal Li looked at Xie Wei with dissatisfaction.

At this moment, he didn't care to see Xie Wei's shock and throwing a tantrum.

"Principal, this is how the market economy works. We can't do things the old way anymore. Reform and opening up have just begun, and the domestic market is different from the international market. It is not advisable to invest in advertising to expand the market at this stage. And it takes a lot of time and money to convince state-owned units to purchase products..."

Xie Wei explained seriously.

Li Rui immediately understood, and his gaze towards Xie Wei became complicated.

"And this part is only used for our market development costs. If there are units with good relations with each unit willing to help with procurement, this part of the cost will be given to them, which is good for both parties..."

That's how markets work.

Half a year after the reform and opening up began, there was no private economy in the country except for a small number of individual businesses.

There are few national media platforms, so investing in advertising is not cost-effective.

"Well, you always have reasons."

Li Rui, who received a large number of orders, felt that what Xie Wei said made sense, but he still felt something was wrong.

I can't tell exactly what's wrong.

Principal Li was a little bored at the moment. He had been planning to teach Xie Wei a lesson, but it was like punching with all his strength hitting cotton.

With that feeling of powerlessness, he naturally didn't want to see Xie Wei again.

"so much?"

Knowing the number of orders, Wu Tao and Wang Zheng both became excited. "That's great. Not only will we not suffer losses, but with such a large order, we can pay off the loan and pay the school funds without much difference."

"We settled with the school according to the previous price. This is the order obtained by the principal."

Xie Wei's words immediately made the two of them feel like they were falling into an icy cave.

"Xie Wei, this is several million..."

Wu Tao became anxious.

Xie Wei's pricing, according to the current production model, is already a loss.

The principal sold it at a high price, but Xie Wei gave up the profit.

Wang Zheng knew Xie Wei and knew that he would not speak without a purpose, so he just frowned and looked at Xie Wei, waiting for his explanation.

Wang Zheng’s greatest realization is that he can learn new things whenever he is with Xie Wei.

Even if you don't understand many things, facts will eventually prove that Xie Wei is right.

"Director Wu, this is indeed related to the distribution of millions of profits, or even tens of millions..."

"Then you still..."

Without waiting for Xie Wei to finish speaking, Wu Tao was eager to express his feelings at the moment.

“I’ve said before that when running a business, schools and enterprises cannot just focus on profits!”

Xie Wei did not express his opinion on Wu Tao's attitude. Instead, he glanced at Wang Zheng who was patiently waiting for explanation. After a pause, he continued: "The School-Enterprise Office is not just for making money. From the very beginning, it was established to convert the technology developed by the school into productivity and develop products to market..." At this moment, Wang Zheng, hearing Xie Wei's explanation, keenly grasped the key point: the purpose of establishing the School-Enterprise Office!
You need to make money. Not only do you have to hand over profits to the school, but you also have to bear the cost of transforming the school's various technological achievements!
But he didn't know whether his understanding was correct.

Decisively continue to remain silent and see what Xie Wei will say next.

"Profit is one aspect. The current orders are enough to recover the previous investment in the HZ80 chip, and at the same time, the R&D funds for the LCD screen can be recovered... Another more important aspect is that the orders the president has received involve dozens of units, including our Seventh Ministry of Machine Building, major universities, research institutes, and other industrial systems. Do you know how these units evaluate the calculator after using it? What will it bring? Do you know?"

Wu Tao looked at Xie Wei with confusion.

At this moment, he only knew that if he had those several million dollars in funding, the pressure on the school-enterprise office would be much less.

How can I have the mind to think about anything else?
“A bigger market?”

Wang Zheng looked at Xie Wei with some uncertainty.

"Crack~"

Xie Wei snapped his fingers and said, "Correct answer, but there is no reward."

"..."

Faced with Xie Wei's attitude, the two rolled their eyes.

How would they know what this is?

“We need a bigger market! And this market doesn’t necessarily need to make a lot of money at the beginning, but it must occupy a larger market share! Do you know why?”

Xie Wei looked at the two of them with a smile on his face.

Wu Tao almost went berserk and wanted to scold Xie Wei: Who the hell knows why?
If I knew, why would I be so worried now?
That involves millions, or even tens of millions.

Such high prices will continue for a long time to come.

The more they sell, the less profit the school-enterprise office will make.

Even Wang Zheng didn't understand what Xie Wei wanted to express at this moment. He could only watch helplessly, waiting anxiously for Xie Wei to explain the details.

"It still involves the core task of the School-Enterprise Office: the transformation of technological achievements! The factories set up by the School-Enterprise Office are all for proofing. The real development lies in the cooperation with Hongguang Machinery Factory and Huadu Oil and Fat Chemical Factory. The production factory will be responsible for production, and we will be responsible for market research and development..."

Xie Wei did not keep the two in suspense for too long and explained to them in detail why he did so.

When it comes to capital, Xie Wei can be said to be a master at it.

In China these days, the effect is definitely better than most people can imagine.

Without him.

It is to use the factories currently in the school-enterprise office to convey a message to the outside world: Harbin Institute of Technology's technology can quickly open up the market, form economies of scale, and bring in huge profits.

Huadu Oil and Fat Chemical Plant and Hongguang Machinery Plant adopted a cooperative model; Factory 14 and the purchased electron tube factory were both school-enterprise joint ventures.

Whether it is an enterprise affiliated to the school-enterprise office or an enterprise cooperating with the school-enterprise office, if both are successful, it will give people a subconscious feeling: as long as they cooperate with Harbin Institute of Technology and obtain technology from Harbin Institute of Technology and transform it into products, they can succeed in the market and make huge profits.

With such a result, the school-enterprise office does not need to look for cooperative units everywhere, it just needs to wait for the units seeking cooperation to come to it.

At the beginning, there certainly won’t be many companies coming to us seeking cooperation. After all, in the initial stage of the market economy, when the whole country lacks everything, as long as a company has keen market insight, it can not only survive but even occupy a place in the domestic industry.

As more units come seeking cooperation, the school-enterprise office will be able to choose units with a better foundation for cooperation.

The stronger the unit, the better the results will be after cooperation with the school-enterprise office.

In this way, a very good virtuous circle will be formed.

"You mean, we are losing money to gain publicity? But our school-enterprise office not only needs funds to upgrade the technology of its subordinate factories, but also has to bear the research and development expenses of related technical projects..."

Wang Zheng still didn't understand.

I always feel that Xie Wei's statement is too far-fetched.

Wu Tao's brain was no longer able to react.

Looking at the expressions of the two men, Xie Wei could only sigh silently. If they knew about the capital operations in the country a few decades later, they would understand.

For example, to open a milk tea shop, you would first randomly find a few locations and invest a small amount to open the shop, then hire a group of people to line up in front of the shop, and then promote it...

Under the herd effect, even if someone does not think that the milk tea is worth their money at first, they will still consume it out of curiosity.

These are not the main ways for capital to make money.

Capital only needs a few stores to become popular, and then use them as models to hype them up in the media, and then make some random copywriting, such as "the first cup of milk tea in autumn", to make the milk tea shop even more popular.

Countless people will be moved when they see it.

So, the franchise fee came...

The franchise fee is the real harvest of capital.

However, the transformation of technological achievements at Harbin Institute of Technology is completely different from that of a milk tea shop.

The technology has indeed been developed and the product has huge market potential.

It has a very good market development prospect in itself, and combined with capital operation methods, it is difficult for the school-enterprise office not to develop.

"As long as other units see the prospect of cooperating with the school-enterprise office, they will choose to cooperate with the school without hesitation. And the school-enterprise office only needs to do a good job of the current few model projects!"

After Xie Wei talked about the herd effect, he earnestly warned the two, "The purpose of setting up a business between a school and an enterprise is to prove that the school's technological achievements have huge market potential and attract more cooperative units! Rather than setting up a business on your own!"

"..."

Wu Tao was dumbfounded.

Wang Zheng felt like he had grasped the key point of Xie Wei's words, but he still didn't quite understand. "If that's the case, there's no need for us to set up our own factory!"

In his opinion, from the very beginning they had to go to Factory 14, and with Xie Wei asking them to acquire the electron tube factory, there was no need for the core chemical material production plant and sanitary napkin production plant in the Northeast, right?
"If it wasn't because of me, would Hongguang Machinery Factory know that the school has the technology?"

The two shook their heads.

"If I hadn't sent the telegram, would the Huadu Oil and Chemical Factory have taken the initiative to come to me, given that they were one of the first domestic companies to have a factory director responsibility system?"

No!

The two shook their heads again.

Gradually, they understood what Xie Wei meant.

"We need to let people know that HIT's technologies have huge market potential! Whether they cooperate with us or buy technology from us, they will have very good market prospects..."

Although Xie Wei thought he had explained it in great detail.

Wu Tao and Wang Zheng still seemed to understand, but did not ask any more questions.

To be honest, even Wang Zheng felt that Xie Wei's move was a bit sinister: the market potential seemed huge now, but many of the school's technologies might not necessarily bring express returns.

The Hongguang Machinery Factory obtained the rice cooker technology. So far, although the orders have been booming, the profits are far from comparable to those of the calculator.

Huadu Oil and Fat Chemical Plant also has booming orders. It exports first and then uses the export market as a means of publicity, converting exports to domestic sales. The market response in the Pearl River Delta region is also very good. In fact, the profits there are not too high - the core raw materials are controlled by the chemical companies affiliated with the School-Enterprise Office!
"This is not cheating! If they cooperate with us, they will not only have a market, but also be able to survive and even make some profits. If they don't cooperate, they will go bankrupt!"

Xie Wei looked at the two of them calmly.

(End of this chapter)