American Entertainment: Taylor Swift wrote a song for the beginning

Chapter 192: Troublemaking
The recording session with Nicole went very smoothly, and Ryan didn’t have to wait long, as “Weekend Hymn” was released smoothly on Thursday of that week.

Ryan was already used to releasing so many singles, but it was not the same for Nicole, she hardly missed any possible promotional opportunity, striving to show herself as much as possible.

Ryan was also busy, so he went with her.

Ryan is busy with his two new recruits.

Ellie Goulding and Kevin Harris arrived in Florida one after another.

Ryan has listened to both of their new songs, and can only say that they are lackluster. In today's highly competitive pop music market, it is a pipe dream to expect to open up a broad market with singles of this level.

This was not beyond Ryan's expectations. After all, if they were really "talented" and had great potential, he would not have signed them at such a small price.

"During this period, some radio programs will invite you two, so don't make any mistakes." Ryan looked at the two of them.

Ryan has appeared on many radio shows before, and has accumulated some connections in this area, especially in electronic music. Kevin Harris has been a guest on Tie Shu's radio show and David Guetta's electronic music show.

"In addition, Taylor will invite you as guests at some of his concerts. You should communicate the time with Taylor's assistant when the time comes." Ryan continued.

Kevin and Allie looked at each other and felt that Ryan's record company had not signed the contract in vain. Although they did not help much in the production of the song, at least they contributed to the promotion.

"By the way, Ryan...I also want to work with you. Kevin has released several remixes of your songs." Ellie spoke hesitantly at this time.

"If there is a chance, I will cooperate, but the prerequisite is that there must be a song that suits you." Ryan did not refuse, but song cooperation and remix are not the same concept after all. It is not that you can cooperate whenever you want. It depends on whether the sense of déjà vu gives you face.

"By the way, how are you and your boyfriend doing now?" Ryan asked at this time, without thinking much about it, just out of concern for his subordinates.

"Don't mention it, we've broken up." Ellie shook her head.

Kevin, who was standing by, heard this and suddenly turned his head to look at Ellie.

"What's the situation? I haven't heard you mention it before?" Kevin asked.

"Nothing." Ellie didn't want to say more.

"What's there to hide?" Kevin smiled, looking concerned.

"Nothing, I'm leaving first." Ellie turned and left.

Kevin turned and watched her leave.

"Don't look at it, you have no chance." Ryan saw his miserable look and knew that he had something in mind.

"I don't have any thoughts about her." Kevin denied immediately.

"I can't tell whether you have any ideas or not. Your eyes are about to pop out of your head." Ryan exposed his lie.

"She doesn't have a boyfriend now, so anyone can chase her." Kevin seemed very confident.

"Even if she has a boyfriend, you can still pursue her." Ryan smiled.

Not to mention having friends, even if you are married it's still the same, the entertainment industry is too chaotic, wife swapping, threesomes, men-men, women-women, all known combinations can be seen here.

"But instead of thinking about how to please others, you might as well think about how to make money and write better songs. Once you are famous enough, these women will naturally come to you. To put it bluntly, if you were in my position, could Ellie escape from your hands?" Ryan reminded him to distinguish between priorities.

"That makes sense." Kevin had to admit. "Okay, let's go back and think about how to present your new song on tomorrow's radio show."

After Kevin left, Ryan immediately turned on his computer. In the past two days, many street photos of celebrities wearing the Stray clothing series have appeared on the Internet.

The Hilton sisters attended a charity gala wearing different styles.

KK, who had her hair cut short, changed several outfits in a few days and was frequently photographed. The same was true for several other models that Ryan "took special care of".

As for Daddario and Amber, it goes without saying that they even want to wear them when they sleep. They are almost like work clothes.

Of course, Taylor is also included. Since the release of the sTRay series, in addition to her performance time, she has always appeared in the public eye in related clothing.

In addition, Lady Gaga was also photographed going out.

And Rihanna, who also wore Ryan's clothes in her first public appearance after news of the beating broke.

The celebrity-led sales effect is beginning to emerge, and more and more internet celebrities and fashion bloggers are following suit.

The so-called "trend" is this kind of herd mentality based on social needs.

It’s the same concept as the Xiaotiancai watch. What’s important is not the watch itself, but that without this watch, you can’t enter the social circle.

The emergence of social media will make this trend spread even faster, and the discourse power of fashion has gradually become decentralized. Fashion magazines are no longer the dictators of trends.

Ryan didn't even have to call the Olsen sisters to be sure that sales were going to increase.

·
At the same time, on the other side of the ocean in Europe, the LVMH Group’s board of directors was meeting.

"In the first quarter of this year, LV's luggage product line still maintained a high growth, but the sales of ready-to-wear clothing declined slightly year-on-year. The corresponding emergency plan has been launched. The James Bond London flagship store will open soon. For women's ready-to-wear clothing, we invited Madonna to be the spokesperson for new products this spring and summer. In addition, there is the Louis Vuitton: A Passion for Creation art exhibition and joint activities with Takashi Murakami and Richard Prince."

"This year's MET Gala Kate Moss and Madonna will both wear custom-made LV dresses. Kate Moss will also be the host this year..." Antoine reported to the people at the round table.

These are his “achievements” in publicity in the first half of this year.

In the middle of the round table, Bernard Arnault, the 60-year-old chairman of the LVMH Group, did not say much after listening to his eldest son's report.

Then it was the turn of the eldest daughter, Delphine, to come on stage and report on Dior's progress in the first quarter of this year. Compared with LV, Dior also had many activities, inviting Sofia Coppola to be the director of the perfume commercial and Marion Gloria to be the spokesperson.

Then Delphine changed the subject and mentioned a name that Antoine was familiar with: "In addition, we have noticed the rise of the Stray fashion series. This brand was founded by a pop star and adopted a completely different publicity strategy. Although it cannot pose any threat to the group, this innovative way of celebrity-led promotion is still worth learning. I have set up a special working group to study the feasibility of this plan, and will strengthen cooperation with first-line female stars in the future." Delphine said.

Bernard Arnault then spoke up: "In the beginning, we put a lot of ads on TV. After entering the new century, our publicity began to lean towards the Internet. In the past two years, social networks have emerged as a new force. Delphine has done a good job. We can't stick to traditional publicity methods. We must keep pace with the times."

"That's right, this is exactly the next goal." Antoine nodded quickly.

How much sales can be increased by inviting a few celebrities and wearing a few clothes? It's just formalism.

And Ryan, don't you think what he did was right, Delphine? I'll let you know the result soon!
Without even thinking, Antoine had already come up with a plan to sabotage the situation...

　There are two more chapters this afternoon

　　
　
(End of this chapter)