American Entertainment: Taylor Swift wrote a song for the beginning

Chapter 41 YouTube Partner Program
"You'd have to ask DJ Khaled, I don't know anything about dance music." Ludacris shook his head.

Scooter nodded.

"What, you want to get involved in electronic music? I advise you to go to Europe." Ludacris said casually.

"Is it necessary to go so far just to buy a lottery ticket?" Scout laughed.

Scooter has been trying to "buy lottery tickets" for the past two years, but without any success. The rise of YouTube allowed Scooter to find a new channel to find talents. It was on YouTube that he discovered little Justin and successfully persuaded his mother to bring him to the United States.

In the past two days, he found a new investment target on YouTube...

At this moment, Ludacris noticed the young man who was wandering at the door and looking inside from time to time. Realizing that the other party might not dare to come in, he took the initiative to wave at him.

"Come here, kid, do you want to try the hard stuff...you've never tasted it before? That's great, you'll be so excited soon." Ludacris pushed the little boy forward without waiting for his consent.

·
"I'm sorry, I have to take professional courses, and there are already enough activities for the sisterhood, so I have to arrange all of them. So, I'm afraid I can't accept your invitation..."

【Delete? 】

Ryan pressed the OK button without hesitation. Elizabeth Olsen rejected Ryan, which made Ryan a little unhappy, but he didn't think it was a big deal.

It is hard to find a three-legged frog, but there are plenty of two-legged women.

【Leg girl! 】

【Elizabeth! 】

【hello? 】

Ryan glanced at the time and realized it was still early in the morning, so he closed the private chat window, opened his MySpace, wrote a recruitment announcement for social media operators, and clicked send.

Then Ryan opened YouTube again as usual, searched for "Harlem Shake", and saw the number of videos increasing again, and the corners of his mouth couldn't help but rise.

If the first song "Tremor" given by the sense of sight was just a quick way to experience the life of a "DJ", then the second song "Harlem Rock" was to help me quickly accumulate fame...

……Yet?
Ryan suddenly noticed the video that came into view. Unlike other viral videos that were simply imitations, the title of this video read "We interviewed the author of Harlem Shake, see what he said!"

When he clicked to enter, what came into view was a fat man whom Ryan didn't recognize at all, with lip piercings and nose rings, and tattoos all over his face.

The so-called "interview" was shot with a handheld DV, which can be called crude, but this does not affect how this bastard solemnly mentioned his "hardships" in creating Harlem Shake, and how he was "sincerely happy" for the current popularity of Harlem Shake.

Then I turned to the comments section, and there were comments like "Thank you for bringing joy to everyone", "This music is really great", "You are a talented producer"...

Ryan quickly closed the page, his heart pounding.

I became a substitute? ! !
Ryan then opened iTunes and searched for Harlem Shake, and the results he got also made him feel dizzy.

The first dozen or so songs are all fakes, and his "Original Harlem Shake" is at the end of the first page.

The search results are ranked by download volume. In other words, the sales of those at the top are better than Ryan’s genuine copies!
Rounding it off, the loss is 100 million.

"What? I'm busy filming." The voice on Terry's phone was a little noisy.

Ryan informed the other party of the problem he encountered.

"Just contact my lawyer for this kind of thing, he will help you handle it. Also, remember to file a complaint on YouTube about those infringing videos," Terry reminded.

Ryan hung up the phone and called his lawyer first.

"Fee by number of cases?!" Ryan raised his voice.

"Of course, since they involve different infringers, they cannot be handled together," the lawyer said as a matter of course.

Harlem Rock hasn't made any money for itself yet, so does it have to throw some money out first?
"You didn't sign a record contract?" the lawyer asked again. "What?"

"What I mean is that the record company will help you deal with these things. They all have regular lawyers to work with." The lawyer reminded that he and Trey had been working together for many years and they were considered acquaintances.

"Not at the moment." Ryan shook his head.

After completing the commission, Ryan called YouTube's complaint hotline again.

"Please prove that you are the original author of this song and own the master copyright." The manual customer service said lazily.

This did not pose a problem for Ryan. He went to his work email and sent a copy of the registration with the Copyright Office and a screenshot of the time his Harlem Shake was uploaded as evidence.

This time, the person who responded to Ryan was no longer a customer service representative, but someone who claimed to be the person in charge of the music channel.

"We noticed three days ago that Harlem Shake was spreading wildly on YouTube at an odd speed. We asked VEVO staff, but they couldn't find the relevant copyright holder," the other party explained.

"What is VEVO?" Ryan felt unfamiliar with the name.

"You should be an ordinary music lover and haven't signed a contract with a record company yet, right?" the other party began to explain.

The broadcasting rights of an MV often belong to the record company, but the singer also has partial rights to profits. As the broadcasting party, the TV stations and video websites, as the "channel parties", should also take part of the broadcasting revenue. The question is how and when these revenues should be distributed?

VEVO was created to solve the complex distribution problem. As a multinational video hosting service company, VEVO was jointly established by the three major record companies Universal, Sony, and EMI. It negotiated with video websites to put its massive MVs on video websites such as YouTube.

Currently, most of the videos with the highest number of views on YouTube are MVs. It should be noted that these MVs have advertisements inserted before they are played, which will generate a considerable amount of revenue, most of which is paid to video hosting service providers such as VEVO. VEVO deducts operating costs and profits and then distributes them to record companies.

Of the one dollar's revenue, there may be only 0.5 left at this point, of which 0.2 needs to be distributed to the songwriter and singer. But even this 0.2 will be withheld by the record company in various ways, whether it is cost sharing or extending the payment period. In short, there are all kinds of extortion. Of course, this is also "industry practice."

However, Ryan, as an "independent musician", accidentally escaped the sickle of cutting leeks.

"Since you haven't signed a contract with a record company, you can directly apply for the YouTube Partner Program, or YPP for short. Once your application is approved, all videos with Harlem Shake as background music will bring you a share of advertising revenue. Although YouTube gets a higher percentage of advertising revenue, you will get more money and it will be more punctual. We encourage artists like you to showcase your works and creativity on YouTube." The other party said with a smile, and then took the initiative to tell Ryan that he would deal with the infringing videos on YouTube.

Just one hour later, Ryan discovered that the "copycat video" had been "red-marked". YouTube officials marked it as an infringing video, and all new replies turned into charges of justice and verbal attacks. The other party quickly issued a new statement, saying that it was "just a joke" and "there was no malice."

You don't regret it, you just know you're going to fail. Ryan sneered.

Then download and archive the video and email it to a lawyer to add a new copyright infringement claim.

Although I lost some money in legal fees now, I will get more profits in the future. Looking at it this way, do I really need the record company to share in it?

I'm afraid it is still needed. We were lucky enough to get the Harlem Shake this time, but who knows what the next song will be?

Isn’t Tremor an example? The song itself is fine, but it just isn’t popular…

Yet?

Ryan opened the background of beatport and was surprised to find that yesterday's daily sales volume had reached a terrifying 6000+, directly reaching the th place on the sales ranking.

Ryan was puzzled. If it was simply word of mouth, the sales data would not have suddenly increased so much.

Finally, Ryan found the answer on Twitter.

The famous Dutch DJ Tiesto tweeted to recommend two of his songs to the public! Not only that, the two songs were also featured on Tiesto's personal radio show Club Life on Radio 538 in the Netherlands, and played as the finale.

Ryan thought back to the conversation he had with the VJ backstage. In addition to having his own record company, Tiesto also had business ties with Spenny Records.

It was highly likely that he had also attracted the attention of Spinney Records! Ryan's mouth curled up, and his previous idea was gradually coming true.

　Friends who like it, please move your hands and vote for the monthly ticket or recommendation ticket to water this young seedling of ours, please.

　　
　
(End of this chapter)