Young Again

Chapter 169 The public account exploded

Although Chen Wang was eager to expand, he was still very principled.

That means there should be at least five days to one week between every two advertisements.

The reason for doing this is to maximize the effectiveness of the advertisement.

If he doesn't do this, he can just make a lot of money by running one advertisement a day.

According to the current popularity, 42,000 yuan will be deposited into the account every week, which means 180,000 yuan per month.

However, this will cause traffic to be divided, which will lead to poor advertising effects, losses for merchants, and a drop in the price of individual ads.

The promotional CD (cooling down) for Jiangchuan’s audience is actually about a week.

When seeing the advertisement, people will go for consumption, which is a certain day of the week, with Saturday and Sunday being the peak times.

Why do some public accounts lose their credibility and become homogenized at their peak?

Because they are too eager to make money.

Similarly, for up-hosts and bloggers, if every video has advertisements, it is equivalent to not having any advertisements in every video.

Moreover, Chen Wang’s account is entirely dedicated to delicious food, and it is impossible for it to be different in quality.

On Friday, Chen Wangcai released Guangzi, with Tangtang as the cover - the barbecue in the memories of the old Jiangchuan people.

To begin with, this is a barbecue restaurant that has been open for twenty-two years.

The moment the article passed the review, Li Xintong received a push notification.

After seeing Tangtang's canine teeth on the cover, although she had a bit of a female competitive mentality, she still commented from the perspective of the "host": "Tangtang is quite photogenic, actually."

"Right." Chen Wang also agreed, "This kind of girl is the type who doesn't look that pretty, but gives people a very different feeling in front of the camera."

"Then you should marry her."

"..."

Chen Wang pursed his lips and remained silent.

You see, it's urgent.

I will marry whoever I praise, right?

But I still think that Teacher Wang Zhao still has her charm.

Women are particularly strong at times like this.

Those who are strong don't even care about the Basic Law.

"Look at the time. How many views did the previous ad get in one minute?" Chen Wang asked.

"16." Li Xintong said, "That's the number for the all-you-can-eat seafood restaurant."

"You have a pretty good memory." Chen Wang said.

"Of course it can't be pure memory. I have made a table." Li Xintong explained.

"Not bad, not bad, very reliable."

Chen Wang discovered that she was just complementing certain aspects of his own personality.

Just like when you start a business, you need someone to steer the ship and be responsible for the route, but other matters of the ship, such as how much food is needed, daily consumption, and when supplies are needed, should be handled by a more meticulous person.

It is impossible for people to be smart all the time.

Then, we need someone who pays attention to every detail and uses habits to make up for mistakes.

Li Xintong is particularly suitable to be his secretary.

In fact, if she had gone to college normally and chosen a major, she would have done well in any field.

While waiting, exactly one minute passed.

Then, click into the background of the WeChat public account.

As a result, an astonishing number appeared - 68!

"I'm more than four times." Chen Wang was shocked by such intuitive data.

It's like a novel. You read it normally and it has become a habit. Sometimes you read it once every three days, and sometimes once every five days.

But suddenly, one day the headline was - Tung nuts are dehydrated.

Can you click without reading?

Similarly, the cover used to use food, but today it was changed to a beautiful girl, and a beautiful girl with tiger teeth. Those who can resist not to click on it will all [Like].

However, since the total number of followers is only 3789, the number of views will not exceed this number.

It’s just that the important points later are pulled in in advance.

Of course, the proportion of attention will also increase a lot.

Chen Wang conservatively estimated that the final number of views might reach more than three thousand.

Then, Li Xintong clicked on the comment section again.

I was scared when I picked up the pen: Huh? Why is there a model on camera today? This girl is so cute, and she has tiger teeth

Elbow Star: Oh, isn't this the QQ space celebrity Tangtang? Now I'm employed, that's good, let's stick to this model from now on

Beixiang Boy: Tangtang is wearing too much

"..." Li Xintong frowned, looked at Chen Wang, and complained, "Isn't this a bit contrary to the original intention? They are just looking at Tangtang here. Have they seen the advertisement?"

"It's only been a minute since it was posted. I haven't even finished reading it yet. Wait a little longer."

Indeed, after waiting, the reviews for the grill came out.

Miaoxue Send Flowers: Is this barbecue restaurant still open? I remember eating there when I was a kid. Has the owner changed? Does the taste still remain the same?

After sending this, Li Xintong prepared to reply.

Then, a dozen seconds later, I saw the following reply.

Chizai Jiangchuan Tangtang replied: It's still the same boss, the taste is still delicious, Tangtang has tried it herself, if it's not delicious, you can beat me~

"When did you hire her?" Tongtong, whose customer service job was taken away, asked in confusion. "It didn't cost me money. I don't even know when she created the account..." Chen Wang explained, "She wanted to participate on her own, isn't that good? You can relax a little. Anyway, she doesn't study hard and just plays with her phone all day."

“It’s possible without spending any money.”

Miaoxue sent flowers and replied: "Ah? If it doesn't taste good, can I hit you?"
Chizaijiangchuantangtang replied: Are you really going to hit me?! [crying]
"..." Li Xintong sighed slowly and had to admit, "Cute."

There is no doubt that Tangtang has something that is indispensable to this entrepreneurial team - vitality.

It can be considered as adding a new element.

This time, it’s a big move.

With a good store, high-quality content, and the ability to sell Tangtang's sex appeal, Chen Wang is ready for major expansion.

So, I sent a message to the platform.

Eat in Jiangchuan: The article on the official account has been published, when can it be promoted?

.........

At this time, WeChat public account studio.

Xiao Lin, an employee in the department responsible for the promotion of public accounts.

After seeing this message, he asked the leader next to him, Team Leader Li, "When is the best time to schedule this promotion?"

"Oh, the one about 'Eat in Jiangchuan'." Team Leader Li took a look and said, "Then let's schedule it for nine o'clock tonight. That time is considered a peak period and a good time."

High-quality articles will be promoted vigorously even if their potential has not yet been tested.

Then, the first wave of promotion is for 1,000 online users. As long as the completion rate reaches 5% in seven days, that is, the number of users who have completed the reading reaches 50, there will be a second wave of promotion, which is 10,000 people. The third wave is 100,000 people.

This completion rate requirement may seem very low, but it is not.

This condition is based on market research.

Among them, the requirements for articles on county-level food public accounts are much lower.

why?
Because it is different from other types, such as emotional public account articles, no region is required.

Jiangchuan is a county town with a population of one million, of which the urban population is only 30%, or 300,000.

That is to say, out of a thousand people, only three hundred are the audience.

There are 300 people in the audience, and 50 of them are required to finish reading it. Isn't that very difficult?
Of course, urban users are not the only target audience among the thousand people.

The population is mobile, and users from rural areas will also move to the city.

Probably around five hundred.

This is the result of market research.

"Okay, then I'll arrange it until nine o'clock." Xiaolin said.

"Okay, it's almost time to get off work then."

Although that is what they say, when working on the Internet, especially in fields like "editing", there is no concept of going to work or leaving get off work.

The person who invented the Internet should be sentenced to death.

Because you only need a computer, you can work overtime at home.

Of course, the income will be higher than others, but this is a double-edged sword.

This is basically the situation for those who work as website editors.

Others have flexible working hours, but they can only have flexible time off work.

Just like that, after arranging the recommendations for the public account articles, Xiaolin got off work and returned to his apartment.

Like most young girls, this black slave who works in a big city shares a house with a colleague from the same unit.

After returning home, eating, drinking and washing up, she lay on the bed with a notebook on her legs, communicating with the hundreds of original authors she had.

Their performance represents our own performance.

Sometimes, she would also give guidance and make changes to some article accounts, but they were not major changes, just to make the articles fit the tone of the official account (tweet style).

Among them, most are emotional, or some excellent short essays.

As for gourmet food, there are very few.

Being able to use the official account to advertise your restaurant business is already a great idea.

It can be said that being responsible for someone is a kind of fate.

However, she was still not optimistic.

According to the research we did beforehand, it is difficult to achieve a 5% completion rate for articles like this within a week.

Of course, this depends on the quality.

A tweet like this one, which is full of sentimentality and features a cute girl on the cover, should pass.

And so, I waited until nine o'clock in the evening and started pushing.

After one minute, she refreshed the page - 11 views.

This number shocked her immediately.

Even for the best novel recommendations, it’s hard to reach this number!