Rebirth Tokyo 1986

Chapter 171 Different choices

Masato Takeshita only wants to set up three more private equity hedge funds and can only raise funds from a maximum of 3 investors.

If too many people were invited to the banquet, given his current fame, it would be easy for people to attend the banquet but end up not being able to register.

It’s better to refuse directly and cut off other people’s thoughts as early as possible.

"and many more."

Masato Takeshita suddenly stopped the girl, then thought for a few minutes and changed his tone: "Let's only invite the first 500 investors. For the rest, it would be better to hint that they should form an industry fund together, so that we can invite them."

“Industry investment fund?”

"That's right. The power of one person is limited, but the power of an industry is different."

Compared with personal investment, Masato Takeshita prefers industry investment funds.

Young people especially like investment funds in strong industries.

He can get a lot of support from them in terms of personal connections.

For a simple example,

If he gets investment funds from the journalist industry, then reports on companies such as Xinghai Investment and Xinghai Semiconductor will basically be full of praise.

Even if they make some minor mistakes occasionally, they will just downplay them or simply say nothing.

As for the more powerful funds related to the civil servant group, there is no need to mention it.

"Okay, I took note of it."

"Well, let's go down."

"Hi!"

Lin Qingqian bowed slightly and slowly left the president's office.

……

Xinghai Investment is extremely busy, and so is Xinghai Games.

Because today, "Soviet Cube" is officially released.

"Are you all ready?"

"Ready."

In the conference room, the marketing staff of Star Ocean Games responded in unison.

"Very good, let's go."

StarCraft Games carried out a lot of publicity for "Soviet Square", spending 10 billion yen in Japan alone.

The effect will all depend on today’s performance.

He will visit relevant stores with everyone to personally understand the sales of the game.

This is the first release of the Star Ocean game, and we must make a good start.

Soon, Masato Takeshita arrived at the streets of Akihabara according to the plan on the form.

Akihabara in the 80s was still mainly engaged in the sales of electrical appliances and had not switched to the two-dimensional industry.

However, as the gaming industry continues to be hot, a certain number of game stores have appeared in Akihabara.

Of course, the main business is concurrent business.

After some disguise, Masato Takeshita walked to a game sales point where there was a long line.

Then he stood next to a young man who looked more honest and asked, "Hi, what kind of games are you selling here? They're so popular that people have to queue up to buy them?"

The young man looked at Takeshita Masato warily, took a half step back and whispered, "Soviet Cube, which has been very popular recently, is said to be a gift from the Soviet Union."

In order to stand out from the crowd of game promotions, Masato Takeshita did not make any fancy choices, but simply copied the game promotion method from his previous life.

Of course, the propaganda is not safe and consistent.

Star Ocean Games did not mock the Soviet Union.

He is not the kind of bad guy who curses while holding a bowl.

"You guys too?"

"Ah."

Everyone looked at him warily, hoping that he would leave wisely.

In response to this, Masato Takeshita immediately understood and lined up at the end of the line.

He knew that if he continued to ask questions endlessly, he might really be beaten.

It's no wonder that everyone is so vigilant, because there was a similar case in Japan that shocked the whole country.

When the Japanese national game "Dragon Quest 2" was released, some people who couldn't buy the game disguised themselves as game staff and took the opportunity to snatch the game from the players.

Who knows if the same case will happen to "Soviet Cube".

Although no one would queue up all night to buy "Soviet Tribe" and the game would not be too popular, one game still costs at least several thousand yen, which is a considerable expense for many people.

The store officially opens at 9 am.

About half an hour later, it was Masato Takeshita's turn.

He pretended to be an ordinary gamer and said directly to the clerk: "Give me three copies of "Soviet Tribe".

"Okay, 14985 yen in total."

"Give!"

"Thank you. Here is the change for your three portions of fate."

The selling price is 4995, which is also a small trick of Star Ocean Game.

For this price, you need to give the player a 5 yen coin as change.

The 5 yen coin in Japan means fate, and it can slightly narrow the distance between players and the audience.

After buying the game, Takeshita Masato did not leave immediately. He simply calculated the proportion of players who bought the game, and then slowly stepped aside.

"Yes, more than 200 people bought the game, and most of them bought Sovet. It seems that the game is really a hit."

After simply calculating the data, Masato Takeshita pretended to be an ordinary game player and went to other game stores in Akihabara.

"This is?"

“Are you planning to buy Soviet Triangle? Sorry, the game is sold out.”

After the staff hung up a sign saying the game was sold out, they bowed politely and apologized.

"Oh, alright."

Masato Takeshita didn't expect that this store was even more powerful and all the games were sold out.

This is definitely the performance of a big hit, and it is worth the huge investment made by Star Ocean Games in publicity.

I visited several stores next time and they were all sold out.

Masato Takeshita was very happy. When he saw a man who was frustrated about not being able to buy the game, he prepared to fulfill his wish.

"Hello, can you answer a few questions for me? Here is a game as a reward."

"Really? Of course."

The depressed young man in his 20s immediately showed a surprised expression. He didn't expect that there would be a moment of light at the end of the tunnel.

"Are you buying it for yourself, or for someone else?"

“I buy it for myself, and I also want to buy it for my girlfriend.”

"Oh, helping your girlfriend?"

Masato Takeshita keenly observed the blind spot.

In the previous life of "Soviet Triangle", there were indeed a large number of female players among the user groups of "Tetris", but he did not expect it to happen so soon.

“Yes, my girlfriend is also interested in this game.”

"That's great, my girlfriend is also a gamer."

"Hey, no. My girlfriend is not very interested in games, but she likes "Soviet Triangle" very much."

The young man smiled shyly, his tone timid yet full of pride.

"Well, can you tell me how your girlfriend knew about this game?"

"Well, she was shopping that day and she saw a trial version of this game in the mall. She tried it out of curiosity and fell in love with it."

"So that's how it is, thank you. Here, it's yours."

"Thank you, Arigato!"

The promotional methods of Star Ocean Games are naturally not limited to game-related newspapers and magazines; offline is also an important part.

To this end, Masato Takeshita specifically used Matsumoto Manufacturing's channel resources to conduct simple trials of the game in major shopping malls.

The publicity was very good, with many trials.

But after all, the game has not been officially sold, so we can't prove anything. Now that we have a concrete case, the result should be correct.

It proves that promoting in offline channels is a very good supplement.

Soon, Masato Takeshita's conclusion was verified again.

As time went on after noon, more and more women went to game stores for consultation.

Unfortunately, they are destined to leave with disappointment.

“Excuse me, when will the goods arrive?”

"Sorry, our president is in contact. You need to wait for notification on when the goods will arrive."

"Okay, please."

After leaving the store frustrated, the girl looked at her boyfriend with complaints.

"It's all your fault. I said I'd come earlier. See?"

"My bad, my bad, I didn't expect the game to be so popular."

The young man who looks like a social animal is actually a hardcore gamer. As early as the 70s, he was a frequent visitor to arcades.

So he prefers side-scrolling games rather than casual games like "Soviet Tribe".

He didn't expect that a simple game like "Soviet Tribe" would be sold out like "Super Mario" and "Dragon Quest".

"Hmph, what can you think of?"

The girl is very unhappy and needs her boyfriend to comfort her.

"Um, sorry, I'm from the gaming media. I'd like to ask you a few questions in exchange for this game."

When Masato Takeshita bought three copies of the game, he did not think of asking for the game as payment.

But as a game developer, we naturally have to prioritize the needs of players.

Therefore, he would give the game to his favorite players in this way.

"Really? No problem, go ahead."

The girl ignored her reserve and looked at Takeshita Masato nervously.

She loves this game so much and really wants to play it today.

"Well, may I ask, how did you find out about the release of this game?"

"Me, I found it next to the claw machine in the mall."

Claw machines are also a classic gathering place for couples.

Of course, a straight man like Masato Takeshita rarely participates in this kind of money-scam activities.

Because in his mind, claw machines are like diamonds, both are obvious IQ taxes. It's just that the consumption of claw machines is very small, so it's not so obvious.

"I see. Do you like this game so much?"

"Yeah, I like it very much. It's super fun."

Female players as a whole are not as fanatical as male players, but if they come across a game they like, they will also spend a lot of money on it.

A typical example is Pac-Man.

This game attracted a large number of female users and became a classic comparable to "Space Invaders".

This is currently the trend in Soviet Cube.

"Okay, thank you, this is the reward you deserve."

“Wow, that’s awesome, thank you!”

The girl happily took the game, then smiled and said to her boyfriend: "Let's go back."

"Aren't you going shopping anymore?" the boy asked stupidly.

"No, go away."

"Oh, okay."

Masato Takeshita felt happy as he watched the young couple leaving.

"Well, go home early today."

He also wanted to go out for a walk with Sister Quanshui and enjoy a wonderful time together.

After a while, after sending out the last game, Masato Takeshita also completed today's statistics task and returned to the company.

"Things are going really well in Akihabara. The game sold out in the morning. How are things going over there?"

"It's the same here. It sold out very early, but there are still many players who are reluctant to leave and want to buy the game as soon as possible."

President Rogers' face was also full of surprise.

He was very happy that he chose to join the Star Ocean game.

This step is considered the right one.

"My order was sold out before noon, too."

"My Meguro district is a little worse, with many afternoons still not sold out. But the data is also good, with most of them basically sold out."

"Sales are very good here in Ikebukuro, and most game stores are sold out around 3 p.m."

As reports came out one after another, everyone quickly came to a conclusion after a simple statistical analysis.

"Soviet Cube" was really popular, selling at least 30 copies in Tokyo alone.

This is just one day's supply.

Although it is not as crowded as "Dragon Quest", it has exceeded everyone's imagination.

As a representative of casual games, "Soviet Tribe" focuses on long-term development.

Selling so many copies in Tokyo on the first day means that the final sales volume will far exceed that of heavy games such as "Dragon Quest".

“I wonder if it can be compared to Super Mario?”

Such a thought suddenly flashed through Rogers' mind.

Then he thought more and more that it was possible, so he raised his head and said to Takeshita Masato: "President, I think we should prepare the goods now to avoid a shortage of supply."

"No problem. After the meeting, tell Nintendo to order another 300 million copies. One million of them are Japanese versions, and two million are English versions."

"Yes, President!"

Although it has not yet been officially released in the United States and we need to wait about a week, it has already sold well in Japan, so it will naturally not be a problem in the United States.

"Soviet Tribe" is not "Dragon Quest" and does not have too strong regional restrictions.

It is basically certain that sales in North America will far exceed those in Japan.

There's nothing we can do, the population size is there.

However, the US game market is still developing and not as mature as Japan. Even if more games are sold, they still cannot make as much money as in Japan.

After discussing the sales of the game, Masato Takeshita smiled and changed the subject.

“How long will it take for the PC version to be completed?”

"It's already been produced, do you need to release it now?"

"Well, let's wait a little longer and release it before Christmas."

Although the problem of PC piracy is not serious now, the number is too small and it mainly affects work computers.

The previous version of "Tetris", also known as "Soviet Tetris" by Masato Takeshita, only sold 10 copies on North American PC in one year.

This number is far less than that of the blockbusters on Nintendo FC, let alone medium-sized games.

As for Japan, it will be even worse.

Before becoming a third-party manufacturer for Nintendo FC, Anderson, who only made PC games, could only sell tens of thousands of games at most and was on the verge of bankruptcy.

After becoming a third-party manufacturer for FC, Anderson's games instantly sold millions of copies.

Not only did he pay off his debts, but he also had money left to buy an office building.

The same is true for companies like Enix, Konami, and Square.

This is also an important reason why the claim that Nintendo saved the gaming industry will continue to be popular in Japan in the future.

Of course, Nintendo saved the gaming industry, and its largest audience is still in the United States.

The pioneer of the console market, Atari, did not pay attention to the quality of games, which eventually angered players and they stopped buying game cartridges.

The North American game market also shrank from a scale of several billion to several hundred million dollars in an instant.

Of these hundreds of millions, most are arcade machines.

If Nintendo FC had not come out, the North American game market would definitely have been in decline for a long time.

(End of this chapter)