Rebirth Tokyo 1986

Chapter 262 Do it again

When an item becomes a fashion trend in Japan, its sales cannot be low.

In less than half a month, NTT sold 60 Japanese-version Xinghai nd generation mobile phones as if they were free.

Relatively speaking, overseas sales are not so impressive.

The sales of about 15 units in half a month is far less than that of the Japanese domestic market.

"Increase production efforts to keep up with the demand of the domestic market as much as possible."

"Hi!"

The director of the mobile phone manufacturing department of Xinghai Semiconductor did not want to agree, but since the leader had already given the order, he had no choice but to agree.

Gerstner saw the difficulty of his subordinates, waved his hand and said softly: "Don't force yourself, just do your best."

"We must not ignore quality issues for the sake of product quantity."

"Hey, please rest assured, President."

Without delaying production too much, Gerstner quickly returned to his office.

He sat on the sofa, drinking coffee, muttering to himself.

"I never expected that the Japanese mobile phone market would suddenly explode."

Because they knew that the domestic market would account for the bulk of sales, 70% of the first million mobile phones were Japanese versions.

However, what is unexpected is that even with such a large proportion, according to current sales conditions, the inventory still cannot meet the domestic market demand.

It can only be said that Xinghai Semiconductor has somewhat underestimated the purchasing power of the Japanese.

In fact, not only did the outsider Lou Gerstner make mistakes, but the local Masato Takeshita also misjudged the situation.

He made the mistake of empiricism from his previous life, which is only made by time travelers.

After receiving the sales report of Xinghai Semiconductor's mobile phone, Masato Takeshita tapped his forehead subconsciously.

"I can't simply copy the experience of my previous life. Just because Japanese mobile phone sales were poor in the last life doesn't mean it will be the same in this life."

"I have left my mark on Japan. The whole country has been changed because of me."

The Japanese people's rush to buy the Xinghai 25nd generation mobile phone, which has a retail price of up to yen, is indeed due to the factor of Masato Takeshita.

Because of his appearance, more practical mobile phones came out earlier.

But more importantly, the Japanese are still intoxicated by the bubble dream.

From a God's perspective, the beginning of 1990 marked the beginning of the bursting of Japan's economic bubble.

Japanese people should reduce consumption and try to save money for the winter.

But ordinary people living in that era cannot feel these things at all.

The most typical example is the Juliana Bar in Tokyo, a representative of Japan's bubble economy, which was officially opened in mid-91.

At this time, not only the Japanese stock market, but also the Japanese real estate market had fallen sharply, but the vast majority of Japanese still noticed nothing.

Everyone is still partying and enjoying the overheated prosperity.

Even many college students still prefer to do odd jobs rather than get a formal job.

But this is normal, according to later documentary reports.

The monthly salary of new college graduates who join the company is only 200,000 or 300,000 yuan.

If you choose to do odd jobs, the hourly wage will be more than 3000 yen, and the monthly income will easily exceed 50 yuan.

If you work a little harder, your monthly salary can even exceed one million.

All we can say is that the Japanese lived too happily during the bubble era and in the one or two years that followed.

Just as the young man was sighing at the happiness of the Japanese people, Secretary-General Keiko Sakai knocked on the door and entered.

"President, it's almost time. Waseda's speech will be at 3 pm."

"Oh, it's already past 1 o'clock. Okay, let's go now."

At the invitation of President Haruo Nishihara, Masato Takeshita will give a speech at Waseda University again.

In fact, at the beginning, the young man wanted to refuse directly.

He doesn't like giving speeches everywhere and prefers to be an observer.

But thinking about the employment situation of university graduates in a few years, Masato Takeshita had no choice but to agree.

He doesn't want to see the regretful eyes of his younger classmates and hopes that they can get a suitable job in the future.

Just as the young man was taking the bus to Waseda University headquarters, there was already an uproar within the university.

"Yukiko, did you get the ticket?"

"Well, I got lucky."

The girl nodded happily, then asked, "What about you, Haruka?"

Yoshida Haruka responded in a frustrated and slightly uncomfortable voice: "I, I didn't get a ticket."

Then he shook his hair in annoyance.

“Aaaah… what bad luck.”

Yoshida Haruka is a young admirer and is eager to meet her idol.

It would be even happier if I could get the chance to answer questions.

"Well, the tickets are indeed a little hard to get."

Although Suzuhara Yukiko sympathized with her friend, it was impossible for her to give up the ticket.

She also wanted to meet this senior who was dubbed a miracle.

"Yeah, I heard that even people outside the school want to participate in this event."

As the Xinghai Group grows, the legendary image of Masato Takeshita becomes more and more prominent.

Especially the launch of the second-generation Xinghai mobile phone has brought his reputation to a new level.

Of course, the wealth myth created by Xinghai Investment is also an important factor.

However, wealth is still less colorful than technological progress.

Jobs' status will always be higher than Buffett's.

Even if Buffett were richer, it wouldn't change this situation.

"Woo woo, just hit me."

Yoshida Haruka rolled her eyes at her friend in annoyance and felt even more upset.

"Well, don't be sad. If I have the opportunity to ask a question, I will help you ask the question that you care about most."

Yukiko Suzuhara only wanted to listen to her senior's speech and didn't even think about asking questions.

On the one hand, I don’t believe that I will be the lucky one, and on the other hand, I don’t have anything to ask.

"really?"

Yoshida Haruka couldn't believe it and looked at her friend with wide eyes.

"of course it's true."

"Oh, that's great!"

Yoshida Haruka jumped up happily.

"Hey, keep your voice down, this is the road."

Yukiko Suzuhara quickly controlled her excited best friend and continued speaking.

"Besides, things haven't even started yet, why are you so excited?"

Yoshida Haruka shook her finger and said, "Hey, you don't understand."

……

The early university students who got the tickets were very happy, but many who didn’t were unwilling to give in.

They come up with all kinds of ways just to get a ticket, just like trying to grab tickets for a popular star's concert.

Only a few succeed, while many more gain nothing.

However, compared to other schools, students at Waseda University are already very happy.

Masato Takeshita had never accepted the invitations from other schools, so they had no chance from the beginning.

A Tokyo University student who wanted to find an opportunity but ultimately gained nothing lamented to his good brother while sitting on a bench on the Waseda University campus.

"I wonder when President Takeshita will be able to come to our school to give a speech."

Good brother Ando Sho responded confidently.

"We are the University of Tokyo. President Takeshita will definitely go, but we don't know when."

Saito Hiroki nodded proudly.

"Yeah, I just hope it's before I graduate from college."

An Tengxiang changed to a more comfortable posture and said casually: "Who wouldn't want to? This is the miracle child of the Japanese economy."

Yes, with the exposure of Xinghai Investment’s profits and the launch of Street Fighter II and Xinghai second-generation mobile phones.

Masato Takeshita's nickname was upgraded again, and he was directly dubbed the "Miracle Child" by the media, which seems to imply that he can do anything. It can only be said that the Japanese are very good at exaggerating and creating momentum.

The young people themselves hate this phenomenon, but they can't stop it at all.

I don’t know if in the future I will be given the title of immortal, or the god of business, or the saint of business.

I just hope that even if it happens in the future, it won’t become a mockery.

"Yes, Miracle Child."

The title of "Miracle Child" not only praises Masato Takeshita's management ability, but also contains another hidden secret.

The entire upper class of Japan hopes to use the case of the youth to demonstrate the strength of Japan's economic strength, and in this way to more thoroughly overwhelm those who criticize the Japanese economic bubble.

University professor Yukio Noguchi was one of the targets.

The professor discovered the crisis early on but was ostracized by society as a whole.

Both the top and bottom levels thought he was exaggerating.

It can only be said that the early truth will only be in the hands of a few people.

"Hey, what do you think? Should I pursue further studies or find a job directly?"

Koki Saito, a junior student in the Department of Electronics at the University of Tokyo, is somewhat hesitant about whether to pursue further studies.

He was eager to attend Masato Takeshita's lecture and hoped that his idol could help him solve this problem.

"It's up to you. I don't think it matters."

"Anyway, whether you choose to go straight to work or continue your studies, you won't have to worry about finding a job in the future."

Japan's job market collapsed in 1993.

It’s still 1990, and companies are still scrambling for talent.

Of course, things are not as crazy now as they were before 89.

Constrained by declining profits, activities such as ostentatious yachts have begun to decline significantly.

But soon, An Tengxiang changed the subject.

"But I think it's better to find a job early."

“At any time, it is more important to secure the profits.”

An Tengxiang has a strong sense of crisis.

Due to the constraints of the social environment, he failed to notice that there were problems with the Japanese economy.

But being conservative by nature, he would rather choose to get it first.

Anyway, there is no obvious gap in the salary between graduate students and undergraduates at present.

Undergraduate students can start earning money a few years earlier, so why not do it?

"That makes sense, I'll listen to you."

Saito Hiroki was also a conservative person and was determined not to continue his studies.

"That's the way it should be. There's no rush to further your studies."

“If you really have a talent for it, companies will pay you to learn it.”

Many large companies like to send their potential employees to college for further study.

For example, TSMC founder Morris Chang is a typical case.

If it weren't for the invisible ceiling for Chinese people in the American technology industry, it would have limited Morris Chang's development.

He probably wouldn't have founded TSMC, but would have continued to work at Texas Instruments.

"That makes sense, I'll listen to you."

……

Soon, the time came to 2:40.

After arriving at Waseda at the scheduled time, Masato Takeshita took the initiative to greet the team.

"Principal Nishihara, good afternoon. Thank you for your guidance."

"No, I should have asked more questions. I hope that Takeshita-san can better guide students to choose the right career."

Haruo Nishihara did not realize that a few years later would usher in an ice age for employment in Japan.

He just wanted to rely on the young people's forward-looking vision to help Waseda students choose industries with more growth potential.

To some extent, it was a blessing in disguise.

"No, you're too polite, Principal."

After a brief greeting, Masato Takeshita once again stepped onto the podium of Okuma Auditorium.

“Some people know me, but some people are not familiar with me.”

"My name is Masato Takeshita, and I hope my inaugural speech will be helpful to everyone."

"Thank you!"

As the young man bowed politely, there was unanimous applause in the lecture hall.

Everyone hopes to have a deeper understanding of this Waseda miracle.

"Now that the senior year is drawing to a close, many students will be working next year."

"Here, I will talk to you about some things about career orientation."

Masato Takeshita started out by giving the practical stuff and didn't want to waste everyone's time.

Then he asked another question that could liven up the atmosphere.

"Our Waseda University is also a prestigious school, and everyone's choices should be large companies."

"Yes!"

"That's right!"

Everyone was very excited at this moment, and the air was full of confidence.

In an environment where there are more pits than talents, it may be difficult to get into the top profitable companies.

For example, Xinghai Investment, Life Insurance, Industrial Bank, etc.

But it is really easy for Waseda students to get into large companies.

Even if you don't perform well in the interview, most large companies will choose to admit you in order to capture every possible talent.

It's just a few hundred thousand yen per month, just a drop in the bucket.

"OK, let me tell you now which large companies will have a better future, which large companies are more stable, and which large companies may face crises."

The Japanese economy will be very bad in the next few years, and even if you become a full-time employee of a large company, you may be unemployed and stay at home.

Masato Takeshita wants to help his younger classmates as much as possible to avoid the industry crisis that is bound to occur.

“First, which type of large-scale companies have more development prospects?”

“First, I would nominate companies in the mobile communications industry.”

"Everyone has noticed the popularity of the Xinghai 2nd generation mobile phone, right?"

In response to the young man’s question, the seniors of Early Years University responded loudly.

"Yeah, I know, it's become a fashion trend."

“Hey, I just bought one.”

"Hehe, then I'm better than you, I have a company to send me off."

25 yuan for a mobile phone is indeed expensive, but it is worth it for a large company if it can recruit a top talent.

With such a small amount of money, big companies can make it back quickly.

Even though Japanese companies’ profits are falling sharply at the moment, they are only down a dozen points for now, so they can still make ends meet.

"OK, it seems that some people still don't know, so I will explain it in detail."

Mobile phones are new and are still a niche product.

In today's university campuses, less than 10% of students have mobile phones.

As for the whole society, the proportion currently barely reaches 2.5%.

This is the result after the explosion of Star Ocean II.

If it was before, the ratio would be about 2%.

"The mobile phone is this little gadget in my hand."

Masato Takeshita held up the Xinghai 2nd generation in his hand, and at the same time did not forget to show his own mobile phone on the big screen.

On the one hand, it allows everyone to see more clearly, and on the other hand, it allows for better publicity.

“It can be held in one hand and put in a pocket or bag. It is small and light.”

"Of course, the biggest feature of mobile phones is that they are more convenient to use."

“It can be used anytime, whether in the office or outside.”

(End of this chapter)