Rebirth Tokyo 1986

Chapter 58 Horizontal Expansion
After enjoying the nourishment of love, Takeshita Masato began to perform his duties as president more actively. If you don't want to be troubled by the daily necessities, you have to work hard to make money.

"Boss, when will our top-of-the-line suitcases be put into production?"

After a few seconds of contemplation, Takeshita Masato simply said to Vice President Kobayashi Hiroaki, "No rush, the New Year is just over a month away. We will start planning next year."

In Japan in 1986, people were still rational and not that crazy yet.

It was not until 1987, when the Bank of Japan cut interest rates again, that people started to go completely crazy. The legendary scene of waving several Fukuzawa Yukichi cards to get a taxi happened after 1987.

At that time, banks would further lower their repayment requirements for borrowers. As long as you dared to borrow, the bank would dare to approve it. At the most absurd time, bank professionals even lent money to dogs for performance reasons.

I'm not insulting you, I'm really like a dog running on all fours.

Due to the irrational lending of banks, the masses can easily obtain large amounts of funds, some of which will be used for consumption, but more will be invested in speculation.

If Matsumoto Manufacturing wants to do something fancy, the best time is after 1987. By then, it is likely that people will spontaneously participate without Matsumoto Manufacturing hyping it up.

Of course, in order not to offend users and government agencies, Masato Takeshita only plans to play around a little bit, and he will also set up a minimum guarantee mechanism for the suitcase.

Matsumoto Manufacturing has promised that as long as the artistic suitcase is in good condition, it will be recycled at 7% of the price.

Permanent.

This way, even if this absurd hype collapses, people will not be left with nothing.

Masato Takeshita wanted to take advantage of the bubble economy to create the concept of the world's top luxury suitcases in one fell swoop, rather than just thinking about hype and making a fortune.

"Yes, President!"

Kobayashi Hiroaki sat upright and quickly wrote down what Takeshita Masato said.

"Don't be so serious."

Masato Takeshita was not used to this working style of the Japanese. He frowned, then shook his head helplessly and gave up the idea of transforming the vice president.

Vice President Kobayashi is already so old that it is difficult to make changes.

"By the way, have you decided on the person who will go to China?"

In addition to the production department, the marketing department also needs to hire people. In addition, there is also the public relations department.

The triangle is the most stable, and the production department cannot be the only one in charge.

"Minister Shimizu Daishi, he wants to work there."

Shimizu Daiji also has ambitions to become a member of the board of directors. If he works in China for two or three years, he will have the opportunity to be promoted to a managing director position, and he is willing to start from scratch.

"Yes, Minister Shimizu, it is indeed suitable."

Shimizu Daishi's children are all adults and do not need their parents to take care of them. This way, there is no need to worry about the separation of the couple, nor do you have to worry about him messing around over there.

This was the first decade when China opened its eyes to the world again, and it was also the time when China was most pro-Western. A Japanese who went to China alone to take up a post was like walking money in the eyes of the Chinese people, and an opportunity to change their destiny.

It doesn’t matter to other companies, but he won’t allow his own company to do this.

After carefully determining the candidates to go to China, Masato Takeshita had some free time again.

As long as Matsumoto's suitcase business develops step by step, it will continue to grow. As for Nichia Chemical, he is mainly an investor and does not need to worry too much.

He began to think about more development possibilities for Matsumoto Manufacturing in his office.

"Well, when I go there next year, I will take the opportunity to investigate the textile industry. If conditions permit, I will acquire a textile factory and a garment manufacturing factory, and then move most of the equipment over." If developing countries want to develop, the textile industry is always the best choice.

Although this industry is low-end and does not make much money, and it is so sad that one billion shirts have to be exchanged for an airplane, this industry can accommodate a large number of employed people and meet people's food needs.

Post-war Japan is a typical case.

Besides, in this era, the profits in the textile industry may not be low.

Because everything in China is very cheap at this time, even in the textile industry, as long as you don't engage in internal circulation and price cuts, you can make very lucrative profits.

Masato Takeshita vaguely remembered that in the early 90s, China's textile industry made a lot of money. Later, as competition intensified, manufacturers engaged in price wars and profits became slim.

This is the case with basic industries. The threshold is too low, so many people can come in. When there are too many people, they can't work together, and the price will eventually be slightly higher than the cost.

Therefore, Takeshita Masato's textile strategy consists of three steps: learning advanced clothing technology through OEM in the early stage, opening up the ready-made clothing market in the middle stage, and finally creating his own clothing brand.

In this way, even if the textile industry is in a state of disarray, Matsumoto Manufacturing can still earn more profits by relying on the power of its brand.

He knows that many future sports superstars can easily become famous by signing superstars.

In addition, clothing brands can also develop real estate business by the way.

He wanted to learn from the KFC model and buy the store every time he opened a direct-operated store. In this way, even if the clothing brand strategy failed, he could earn back all the investment by selling real estate.

After a simple dinner, Takeshita Masato arrived near First Real Estate early. He had been getting addicted to the food these days. If he didn't have to go to work, he would have wanted to stay at home every day.

The same thing happened to Izumi Sakai, so before she got off work in the evening, she called home directly.

"Mom, I'm not going home tonight, you don't have to pick me up."

"Well, then you should be safe and take care of yourself."

"I understand, Mom. I'm still working now, so I'll hang up first. Bye." Izumi Sakai's face turned red after hearing what her mother said, and she hung up the phone in a hurry.

"Beep beep..."

Aunt Pu Chi listened to the dead tone coming from the phone and complained in a dissatisfied voice: "This child, he hung up the phone so quickly, and I haven't finished speaking yet."

Then she yelled into the living room: "Old man, can't you control your eldest daughter?"

"Well, my daughter is grown up now, and it's time for her to get married. What's the big deal?"

Uncle Pu Chi is very supportive of his daughter's love life. Although he feels sad that his little girl has been taken away from him, he still hopes that his daughter can find a good family and marry as soon as possible.

"Humph, you really don't worry at all. What if my daughter meets a liar? Our daughter is so innocent..."

Uncle Puchi did not respond to his wife's nagging this time. His wife was in menopause and her mood was very unstable, so it was best for him not to say anything at this time.

If you insert it, you won't have a good night's rest.

"Say something."

Aunt Pu Chi was not satisfied with the one-man show and once again directed her anger at her husband.

"Well, didn't my daughter already tell me that? And since they can rent a big house in Shinjuku, their family conditions should be good."

Uncle Kamachi obviously misunderstood the family's financial situation, but it was a blessing in disguise. Masato Takeshita's property was also included in the collective scope of the family.

(End of this chapter)