Hollywood Director 1992.

Chapter 111 Box Office Subsidies and New Rewards
"Daniel, what do you think?"

The movie ended, the lights came up, and Link looked at producer Daniel DeVito.

Daniel adjusted the legs of his glasses, looking rather conflicted.

He is an experienced producer who has been in the industry for more than ten years. He has participated in the production of films such as "The War of the Roses", "Hoover" and "Brothers Dragon". He considers himself to be an experienced and highly skilled producer.

In his opinion, both "Paranormal Activity" and "The Blair Witch Project" are complete garbage movies.

This Blair Witch movie is not as good as Paranormal Activity.

When watching "Paranormal Activity", I was so scared that I broke out in cold sweats and dared not stare at the screen. Although "The Blair Witch Project" is a bit scary, the effect is much worse than "Paranormal Activity".

Will this movie be a good movie?
He really wanted to say that it was not very good and that no one would watch it after it was released.

But the last time he said something bad, "Paranormal Activity" became the highest-grossing movie of 1992.

He doesn't plan to say much until the box office results of "The Blair Witch Project" are released.

"It's not bad, it's very interesting, we can give it a try, maybe it will get a good box office result."

Daniel DeVito thought to himself that if this movie could be a hit, he would go to school for remedial training, reacquaint himself with the current film market, and reacquaint himself with the audience and their hobbies. Otherwise, he would become increasingly alienated from the market and the audience and become a third-rate producer.

"Jon?"

Link looked at Jon Gordon, the head of the publicity and promotion department.

"Boss, I have no objection. As long as it's your movie, no matter what the quality is, our distribution department will do its best to distribute it and strive to attract more audiences and earn more box office."

Jon Gordon spread his hands and said.

"Well, how's the arrangement going with the 'Blair Witch Affair' campaign with the 'Weekly World News'?"

"It's already started."

Jon Gordon told him that starting from the beginning of the month, World News Weekly had published news related to "Blair Witch" on the front page for three consecutive weeks, which caused some repercussions in the United States.

In the next two months, World News Weekly will continue to publish related news in an effort to generate buzz about "The Blair Witch Project".

"You guys are going to hype up a supernatural event again? Wait, I remember you said on a talk show last time that your next movie would not be publicly hyped to prove your ability."

Sophia said.

"Yes, I didn't forget. I also said that I would not put my name on this film. Putting my name on it would destroy the authenticity of the documentary, so this film is not my work."

"You're so cunning."

“It’s also for the movie.”

Link smiled and continued to discuss publicity work with Jon Gordon.

It's not enough to just hype it up in conjunction with Weekly World News.

Because compared with "Paranormal Activity", "The Blair Witch Project" is of a lower quality. The reason why the original version sold well was 90% due to hype, and 10% because the movie was indeed interesting.

Therefore, if "The Blair Witch Project" wants to be a big hit, it must put a lot of effort into promotion.

He put forward three publicity suggestions.

The first is to continue to employ extras from the Blair Witch Project, have them live in the town, and cooperate with media interviews so that everyone thinks they are locals, which can also improve the authenticity of the film documentary.

Second, publish missing persons news in more media and publish missing persons notices to let as many people as possible know that the originals of Renee, Matt Damon, and Ben Affleck are missing. Third, arrange for people to go to Illinois to investigate the "Blair Witch" and create some more surprising news.

For example, tourists and children disappeared, traces of Blair Witch were found, bounty hunters were hired to capture Blair Witch, locals stood up to deny the existence of witches, someone stood up claiming to be Blair Witch or Blair Witch's daughter, women's groups publicly opposed the capture and persecution of witches, suggested that the government legislate to protect the human rights of witches, opposed the persecution of witches, proposed that witches run for president, etc., making witches a real and controversial celebrity.

Sophia was stunned when she heard his publicity plan. Is this how movie promotion is done?

If we follow what Link said and hype it up, even a fool will be hyped up to be a big star.

"We should promote 'Blair Witch' like we did 'Alien' and 'Batman Boy'. We should try to let more people know about the existence of Blair Witch and know that she is a dangerous, mysterious and real person. Your publicity department should formulate a publicity plan and see how much it will cost to achieve this goal. Just like promoting 'Paranormal Activity', I don't care how much it costs. What I want is the effect."

Link said slowly.

"No problem, boss. When is the movie scheduled to be released? If there is enough time, the publicity effect will be better."

"Paranormal Activity hasn't finished showing yet, and there won't be any new movies coming out in the next two months, so you have plenty of time to prepare."

"Ok."

Jon Gordon wrote down his words.

"Link, is it okay to hype it up like this? Aren't you afraid of being scolded?"

Sophia asked.

"What are you afraid of? This is Hollywood. Some people make money by kneeling, some make money by lying down, some make money by lying on their stomachs, and some make money by exploiting others. I can make money just by being scolded by others. It's so easy."

Link shrugged.

"You are such an incredible guy."

"Will you be disappointed when you see this side of me?"

"Of course not. I think you are very strong and intelligent, even more powerful than my father. He only knows how to make movies and doesn't know how to promote them. The movies he made were obviously very good, but the box office was a mess after they were released.

If he was as good as you, he wouldn't have to make movies he didn't want to make to pay off his debts. I now feel more and more that my decision to learn from you was the right one. Not only do I want to learn how to make movies from you, I also need to learn a lot from you."

Sophia said excitedly, holding his arm.

"I'm not that great, don't let your imagination run wild."

Link laughed.

[The film has been produced and the box office subsidies are being calculated...]

[Host participation is 56.3%, film completion is 87.8%, publicity effect is 12%, and film-market compatibility is 67%]

[Rewards: 1.2 times box office subsidy; Director experience +10%; Director physical fitness +5%; Film quality increase +10%]

"1.2 times the box office subsidy? The system review is stricter. It won't be so easy to make money from the box office in the future."

"What is the quality increase of the movie?"

"Could it be that the system rewards can not only enhance physical fitness, but also improve the quality of the movie?"

Link was curious about the changes in the system.

After treating Sophia to a meal, Link returned to the company's screening room, took out the movie master tape and watched it again to see what effect the 10% increase in film quality would have.

(End of this chapter)