Catering God
Chapter 85: No business is without fraud, the same old tricks are repeated
Chapter 85: No business is without fraud, the same old tricks are repeated
In addition, the wolf culture that Jiang Feng advocated from the beginning was real meat to eat. Which salesperson who worked with him at that time did not make a lot of money?
Lu Cheng was also conquered by Jiang Feng's personal charm and was willing to follow him.
Of course Jiang Feng did not treat him unfairly.
In this era when monthly salaries were only two to three thousand yuan, he directly offered Lu Cheng a high salary of five thousand yuan.
Jiang Feng asked: "Have you had breakfast?"
"have eaten."
Seeing Jiang Feng preparing to buy breakfast, Lu Cheng hurriedly said, "Boss Jiang, I've bought breakfast for you. Soy milk and fried dough sticks. They're in the car."
"Oh, thanks. Let's go to the Black Duck Sauce Processing Plant first."
After Jiang Feng got in the car, he ate the breakfast Lu bought for him and asked, "Have you calculated how many merchants have paid the technology fee so far?"
"86%. All the payments were made in the first half of September. In the second half of the month, some merchants from other places came to inquire about our black duck sauce, but the transaction rate was very low..."
Lu Cheng was driving while reporting on his work.
"I noticed a sharp increase in the use of black duck sauce at some businesses. I subsequently conducted several undercover investigations and discovered that the quantity of braised goods sold in their stores hadn't increased. My initial inference is that they're probably reselling the black duck sauce to other businesses... Mr. Jiang, how do you think this should be handled?"
“No need to deal with it.”
Jiang Feng's unusually calm tone surprised Lu Cheng.
"Boss Jiang should have anticipated this a long time ago, right?"
"Yes." Jiang Feng nodded and continued, "At that time, I quickly began to release the technical authorization of Black Duck Sauce in order to catch them off guard. By the time they reacted and joined together to share the technology and share the costs, we would no longer be able to make any money."
At that time, Jiang Feng announced to the public: Merchants who pay fees within five days can enjoy a discount of 12,000 yuan. After five days, the fee will be adjusted to 15,000 yuan.
The purpose of this regulation is to force merchants to pay quickly.
Don't give them too much time to think.
Once the merchants have enough time to think, two or even more merchants can collude with each other, pay the money of one merchant, and use the sauce of several merchants together.
Of course, there are ways to deal with this.
That is, the delivery of black duck sauce to individual members is limited, and the corresponding black duck sauce is allocated according to the number of stores of the merchant.
However, with such restrictions, merchants' willingness to pay will decrease.
Jiang Feng's goal at the time was to make quick money, so the strategy he chose was a quick victory.
Lu Cheng pondered for a moment, feeling a little worried:
"According to the contract, after fifteen months, these merchants can pay 3,000 yuan to buy out the black duck sauce recipe. Given the current situation, wouldn't that mean..."
"If we can finally get 10% of our members to buy the formula, that would be great."
Jiang Feng's tone remained calm.
Some businesses have already resold the black duck sauce.
The money that Jiang Feng should have earned was intercepted.
After fifteen months, the daylily has become cold.
"It seems that the value of Black Duck Sauce has been squeezed out."
"not necessarily."
Upon hearing this, Lu Cheng looked at Jiang Feng in surprise.
Jiang Feng smiled and said, "There are only two possible scenarios. One is that several companies collude and buy the formula together, or one company buys the formula and then sells it to other companies at a low price... If it were you, which one would you choose?"
"Of course it's the second option. You might even make some money that way." "People are greedy. Many of our members have realized they can do this, but will they communicate with others in advance? If you still want to make money using the second option, would you go to other merchants and make this clear right now?"
"Of course not. If you make it clear now, you won't be able to make money then."
"Many people think they are smart and others are stupid. If we could really unite and share technology, institutions and organizations like us would not be able to make money."
If all business people were willing to share the cost to learn technology, companies like restaurant franchises would not make any money.
But the reality is, when it comes to technology, all businesses always want to have it, and you don’t. They would rather pay for it alone than have more competitors.
But then again.
Jiang Feng’s black duck sauce is very special.
Because at that time, merchants will come together to buy the formula, so it will be easy for them to pool their money to buy it.
"But we can't bet that every merchant will choose to buy the formula individually, right?"
Lu Cheng frowned slightly, "By then, there will definitely be people waiting and watching. Sooner or later, several merchants will pool their money together to buy the formula."
"Of course we can't do that, so we have to catch them off guard like we did last time."
Lu Cheng roughly understood what Jiang Feng meant, but he still had doubts: "But this time we gave them fifteen months to prepare. Can we achieve the same effect by repeating the same method as last time?"
"Why give them fifteen months to prepare?"
Jiang Feng paused, perhaps because the soy milk was a bit sticky, and coughed twice, clearing his throat, and then continued:
"Ahem... At the end of this month, we will notify every merchant that if they pay the fee on that day, they will successfully purchase the Black Duck Sauce recipe. After this time, it will be invalid."
In this way, the merchants will not have extra time to think or get together to communicate and discuss.
After all, there is a fifteen-month deadline. Even if you really want to join forces with others to pool money to buy it, there is no need to discuss it so early.
"This will certainly catch them off guard, but..." The road administrator suddenly changed the subject and asked in surprise, "But this seems to violate the contract, doesn't it?"
"Did you bring the contract?"
"Oh, there are in the car."
At this moment, we just arrived at the processing site of black duck sauce. We parked the car on the side of the road and took out a contract template from the storage box of the car.
He always carries this with him.
Jiang Feng took the contract, found the corresponding clause, and pointed it out to Lu Cheng.
"According to the contract, we will offer each merchant who pays the Black Duck Sauce technology licensing fee the opportunity to voluntarily purchase the Black Duck Sauce formula at a premium. The terms are as follows: Starting from August 2008, 8, within a period of no more than fifteen months, the merchant can purchase the Black Duck Sauce formula at a premium of no more than 26 yuan... The specific timeframe will be determined by Fengsheng Catering Management Co., Ltd."
Although Jiang Feng has always asked the salesmen to verbally emphasize to the merchants that they can spend 3,000 yuan to exchange for the black duck sauce recipe after 15 months.
However, the terms in the contract gave Jiang Feng room to maneuver.
It is not necessary to wait until fifteen months have passed. You can also set limits on the period for exchanging for black duck sauce. After all, the core requirement is to give merchants an opportunity to voluntarily exchange.
Lu Cheng listened to what Jiang Feng said.
He looked at the smile on Jiang Feng's face, and could not feel the youthful vigor that a modern college student should have. Instead, he felt a chill on his back.
Lu Cheng swallowed inexplicably, his breathing becoming increasingly rapid due to shock.
"So... you already laid the groundwork in the contract?"
It will be on the shelves tomorrow, everyone remember to place your first order
(End of this chapter)
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