I'm such a lovesick person.

Chapter 142 A visit
Half past two in the afternoon.

Dexin Building, 19th floor, Qingque Clothing.

The spacious and bright office has a usable area of 250 square meters, so the rent is naturally not cheap.

Hua Hongshan stood on the windowsill, holding a cup of hot latte, looking out at the low-rise building with a worried look on her face, muttering, "Xinlin Hat Industry, Wei Lin."

She knew nothing about this man.

I just received a call from my uncle, saying that this person will be visiting her soon to discuss business with her.

What is there to discuss?
She took three million from the old man and founded Qingque Clothing, targeting men and women who love fitness, but she encountered repeated setbacks and is now facing difficulties in her business.

She knew that there was nothing wrong with her product, but if she wanted to build a brand, she would need a lot of publicity in the early stages.

She bought traffic and advertising space on some shopping websites, but the promotion effect was not good.

Looking for celebrity endorsement?

The endorsement fees for small stars start at hundreds of thousands, and those for big stars are even higher. She simply can't afford it.

As long as some fitness influencers have a larger number of fans and traffic, the advertisements in their videos will cost tens of thousands to hundreds of thousands of yuan, and they may not necessarily have much effect.

She spent a lot of money, but the green bird she had worked so hard on just couldn't be sold.

The rent, the salaries of more than a dozen employees, and the maintenance fees of the website, all weighed heavily on her head, making her deeply feel the difficulty of starting a business.

"It's really not easy for the old man to achieve the current scale of Leiyi with his own efforts."

After she started her own business and encountered setbacks and difficulties, she realized how difficult life was for her old husband.

"Sister Shan."

Jiang Ze knocked lightly on the door, and when she turned around, he said, "The property management just came over to ask for the rent."

Hua Hongshan smiled bitterly and said, "What did they say?"

"It must be paid off before the 15th of next month," Jiang Ze replied.

Hua Hongshan, who was leaning against the windowsill with a cup of coffee in her hand, was three years older than him.

A great designer who had returned from studying abroad, beautiful, capable, and a girl from a wealthy family.

Hua Hongshan was someone he could only look up to, and he usually only dared to think about her secretly.

At this moment, Hua Hongshan was wearing the black yoga pants from her company. Her 1.69-meter-tall figure was beautifully accentuated by the yoga pants and long-sleeved hoodie, which made him want to take a few more glances.

But his family background is average, he only has a bachelor's degree, and his appearance... is also average, so I feel that I am not worthy of him.

"Yes, I'll take care of it." Hua Hongshan nodded, indicating that she understood, and said, "Don't worry, if there is really no other way, I will ask my dad for it."

Jiang Ze smiled and said nothing more.

A quarter of an hour later.

Jiang Ze returned with a tall and handsome man and said, "Boss Hua, I'm looking for you."

In front of outsiders, he no longer called her "Sister Shan", but instead addressed her as the more formal "Mr. Hua".

"I know."

Hua Hongshan smiled slightly, sat down behind her desk, and said to the visitor, "Mr. Wei, right? My uncle called me and said you had something to talk to me about."

After saying that, she waved her hand to signal Jiang Ze to go out, and Jiang Ze gently closed the door.

"He's tall and handsome, with a good figure. He must be into fitness. He wears a dark teal coat, jeans, and Chelsea boots. His fashion sense is pretty good."

Hua Hongshan commented secretly.

"Hello, Miss Hua, I'm Wei Lin. Like your uncle, my company also makes hats."

After Wei Lin sat down, he didn't say anything else. Instead, he introduced himself and took out the recent sales data of "Ni Mo" and its cooperation with major Internet celebrities and dealers.

"Our own brand is not well-known in the market for the time being, but relying on influencers to promote our products, our sales are pretty good."

"In addition, we have a collaboration with celebrity Li Qinling, and she is also promoting it recently."

Wei Lin opened his mobile phone and showed her all the videos of Li Qinling, the internet celebrity who had cooperated with "Ni Mo", as well as the electronic contracts with Jinxiu Boutique, Feixiong and Mai Hui.

Hua Hongshan didn't say anything, but kept watching attentively with his head down.

She admired Wei Lin's approach.

Without further ado, come here and show your achievements and tell me about your past performance.

"Among them, the greedy little pig, the travel-loving Pang Ge, Da Zhuang teaches you fitness, the makeup artist Xiao Mu, the photography enthusiast Uncle Cang, and the chef Da Bin, these six internet celebrities I'm determined to sign."

"These six influencers are not allowed to sign anything other than my own products, and the ones they are allowed to sign are with my consent."

"I'll ask them to advertise their six products. I won't charge any extra advertising fees. I also have a good relationship with Jinxiu Boutique, so there won't be any problems launching the new brand."

"I have a good personal relationship with celebrity Li Qinling. Recently, sales of my brand's hats have increased significantly due to her promotion."

"besides……"

Wei Lin spoke slowly, ensuring that Hua Hongshan could still concentrate and listen clearly while looking at the data.

He was also observing Hua Hongshan.

When he entered Qingque Clothing, he noticed that the employees here were generally young, all in their twenties and thirties, and there was no requirement to wear formal attire.

Many people in the company wear sportswear and yoga pants, creating a harmonious and lively atmosphere.

Hua Hongshan herself was quite pretty, without the pampered arrogance of a rich girl. "She'd be a good partner."

Wei Lin commented secretly.

"Reverse Demon..."

The more Hua Hongshan looked, the more surprised she became.

She paid attention to time.

Whether it is the cooperation with the six major Internet celebrities or the contracts with Jinxiu Boutique, including the contracts with Feixiong and Mai Hui, almost all of them happened in the recent period.

In other words, it didn’t take long for the “NiMo” brand to be launched and reach its current sales figures!

How long did her Qingque last?

More than a year!
She racked her brains and put in a lot of effort in brand promotion, but she still couldn't make Qingque really succeed.

Her sales for the whole year were less than Wei Lin's "Ni Mo". She spent a lot of money on advertising and also spent a lot on advertising to cooperate with some big Internet celebrities.

But sales just won’t pick up.

Hua Hongshan was amazed by Wei Lin's ability to build a brand and quickly gain momentum. Looking at the contracts between Xinlin and Jinxiu Boutique, Maihui and Feixiong, she gradually realized that she did have great shortcomings in business operations.

"I studied fashion design, and I'm not very good at management and brand promotion."

"Jiang Ze...his abilities aren't very good either."

Hua Hongshan had already looked at all the data, but did not rush to look up. Her eyes were still on Wei Lin's mobile phone, and she was secretly thinking in her heart.

"What kind of cooperation did he want to discuss with me? He wanted to use his channels to promote my Qingque?"

"His channels and the six influencers he signed are indeed resources I'm in dire need of. Especially Da Zhuang, who has nearly two million followers and teaches you fitness, is a perfect match for my Qing Que."

Hua Hongshan lowered her head and thought for a long time before returning the phone to Wei Lin and said, "Mr. Wei, what is the purpose of your visit?"

"I'll invest in your Qingque Clothing." Wei Lin said without further ado, "Either we can work together, or I can create a brand similar to your Qingque."

"Sportswear specifically for urban gym-goers is my next direction and goal. I'll do it whether you guys are here or not."

"If I cooperate with you, it will be easier for me to start my business in the early stages, and I won't have to recruit new talent everywhere."

"Miss Hua, I've worked with your uncle before. He knows me well. You can ask him."

Wei Lin stated his true intentions.

Hua Hongshan was stunned.

She thought that Wei Lin came over and showed off his ability and channels in brand promotion in order to sell some of Qingque's products.

Unexpectedly, Wei Lin was actually planning to take her Qingque directly.

If it was just what she thought was cooperation, she would be willing to do so, but if her green bird was eaten, she would find it difficult to accept it for a while.

but.

The money she borrowed from her father was almost used up, and the rent had to be paid within half a month. There was no way she could get Qingque started in just half a month.

"Boss Wei, do you know my Qingque?"

Hua Hongshan's beautiful upper body lay down on the table and chairs behind her, and her eyes suddenly became sharp and cold.

“Now you can find out.”

Wei Lin smiled calmly and said, "If you don't mind, could you please show me your company's financial statements? I want to take a detailed look at your revenue for the past year, your employee salaries, the rent here, and your equity distribution, and then decide how much money to invest and how many shares to hold."

"Are you really interested in entering this industry?" Hua Hongshan asked curiously.

Wei Lin nodded and said, "There are currently no major players in this segmented market in China."

"With the promotion and popularization of fitness in China, more and more people will go to the gym to exercise, and foreign companies specializing in this market are doing very well."

"If foreign countries can do it, we can do it too."

"It's precisely because we're just starting out in our country and there's no leading company yet that I'm planning to give it a try."

Since he decided to enter this industry, Wei Lin has been investigating the situation of this market segment and knows that fitness apparel has greater potential and opportunities than his hat industry.

"How far do you plan to go?"

Hua Hongshan asked.

“The largest brand in China.”

Wei Lin smiled brightly and confidently, saying sincerely, "I want to work with Miss Hua to make Qingque bigger and stronger, and have Qingque clothing appear in all gyms."

"Let me think about it." Hua Hongshan rubbed her forehead, feeling that Wei Lin's tone was quite arrogant. Even she didn't dare to think that Qingque could become so big.

"of course."

Wei Lin left his phone number with her, added each other on WeChat, and then left her office.

Hua Hongshan did nothing but called Hua Feng and asked, "Second Uncle, what kind of person is Mr. Wei? What are his abilities? What is his character like?"

"Your second uncle has verified your abilities and character!"

"Shanshan, Wei Lin has absolutely no problem with this! No matter what kind of cooperation he discusses with you, you should carefully consider it!" Hua Feng strongly supported Wei Lin, almost patting his chest to guarantee, saying, "Don't worry, Wei Lin will never let you suffer any loss!"

……

(End of this chapter)