Chapter 181 Who Takes the Blame?

"Good evening everyone!"

Xiangzi’s live broadcast room at 7:30, anchor Xiangzi is online!
Xiangzi 7:30 has now become the favorite self-media channel for practitioners in the new energy vehicle industry and many new energy vehicle fans!
At this time every week, many viewers and industry leaders are looking forward to it!
As Shoko typed, she said, "Let me see if tonight's guests have arrived yet?"

"Okay, Painless is connected, I'll pull him up!"

"In addition, there will be two new guests online tonight. One of them is a practitioner and a senior executive of a well-known luxury new energy vehicle brand. The other is a new energy vehicle enthusiast and a KOC!"

"Okay, they've all started connecting!"

"This name, 'Hello, Mr. Chen', haha, this name is a bit domineering!" Xiangzi couldn't help laughing!
Discussion area below:
"This 'Hello, Mr. Chen!' must be the executive from the car brand that Xiangzi mentioned!"

"Of course it is. It's not so low-key. Can you guess which car brand it is? Which brand fits this temperament?"

"It can't be 'Shanyun Auto', right? Xiangzi said it's a new energy luxury car brand, so there are only a few companies to choose from. Hongmeng Smart Car and Lixiang can be ruled out. Of those few left, I feel that 'Shanyun Auto' best fits this temperament!"

"Yes, that's right. The general manager of the PR department of Shanyun Automobile seems to be quite arrogant. Maybe he's the guy!"

Jin Wuxian looked at the comment section speechlessly. He used to be very high-profile, but now he has turned over a new leaf. Why does he always look at people with the old eyes!

My name, "Young Man Rushing Forward", is so low-key and introverted. In order to change the inherent impression in front of the public, I have deliberately suppressed my personality!
But why, as soon as Chen Xiao came online, he completely broke my defense!

"Great! 'Young Man Rush Forward' is now online. Please allow me to introduce two new guests to everyone!"

"'Young man rushing forward' is the boss of the well-known new energy luxury brand I mentioned earlier. I won't mention the specific brand, this is the rule of our live broadcast room!"

The discussion area below was in an uproar

"Damn, I guessed wrong! It turns out that 'Young Man Rushing Forward' is the executive of the famous new energy luxury brand Xiangzi mentioned. Judging from the name, it's definitely not 'Shanyun Automobile'. The temperament doesn't match!"

"That's the PR general manager of Shanyun Auto. He usually speaks with a very arrogant air, but he's also a complete loser! There's no way he could be so low-key!"

"Could it be that 'Shanyun Auto' is about to go bankrupt and has become more low-key?"

"If that's what you're saying, then wouldn't the bankrupt and restructured Junxing Auto be more in line with this person's style?"

"That makes sense. This 'young man rushing forward' is most likely a member of Junxing Auto's management!"

Jin Wuxian was depressed to death, and he couldn't explain how such a handsome man like him could be a manager of a bankrupt company like "Junxing Automobile"!

These people in the comment section are absolutely bald and blind!
Xiangzi was not distracted by the discussion below and continued to introduce "Hello, Mr. Chen!"

"This 'Mr. Chen!' is a supporter of new energy vehicles and a key opinion leader for a certain car brand. We won't be introducing the specific brand on the show!"

"Do I need an introduction? Didn't you see his profile picture? Isn't that 'Sparkling Cloud Auto'?"

"Damn, he's the KOC of 'Shanyun Auto'. No wonder their temperaments match so well, both are luxury loser series!"

"You know what? This guy's definitely a KOC for 'Shanyun Auto.' If not, I'll stand on my head and eat shit! For three days straight!"

Jin Wuxian was scrolling through the comments, looking at Chen Xiao's profile picture with a look of resentment. He was 100% sure that Chen Xiao was not a fan of "Shanyun Automobile". He made this profile picture purely to mess with his own mentality!
"Okay, we've introduced our new guests! 'General Cao' is now online, and our topic for today is officially beginning!"

"Today we have three topics. The first is to review the sales of new energy vehicle brands last week!"

"Secondly, the recent incident where Feichi Auto CEO Duan Jie openly mocked Junxing Auto on a TV show has also caused a wave of heated discussion online. Today, I would like to invite each guest to express their opinions on which car company will go bankrupt next?"

"Third, smart driving is now a rigid demand for consumers in the price range of 20 yuan and above. Let's discuss the current investment of domestic brands in smart driving and their outlook for the future!"

This live broadcast of Xiangzi is held every Tuesday at 7:. The host Xiangzi throws out several topics and the guests express their opinions!
The new energy vehicle market is now incredibly booming. In the past era of fuel vehicles, there were sales rankings, but they were all monthly, and they might not come out until the 10th of the next month!
In the era of new energy vehicles, car companies are not only competing in technology and iteration capabilities, but also in sales rankings!

Now the weekly sales chart is released every week, and there is a rumor in the industry that brands that are not on the weekly sales chart are in danger and may never be seen again in the future!
After all, there are hundreds of new energy vehicle brands in China now, but no more than 10 will survive in the end!
During this period, some companies went bankrupt and disappeared, while others were acquired, so next year is called a life-and-death battle for the new energy vehicle market!

Only those who can survive by the end of next year will have a chance to have a place in this market in the future!
"Teacher Buyang, now it's your turn to share last week's sales figures for new energy vehicles!"

Bu Qing Bu Yang is a regular guest, reporting the sales figures for each episode. After taking the microphone, he began:

"Hello everyone, as usual, my data may differ from that of some car companies because I only count the upper limit!"

"Some car companies, because they have a large number of dealers, usually count wholesale volume as sales, so there is a certain deviation from my data!"

"Let me first talk about the overall market situation last week. The total car sales market last week was 42 vehicles, a 5% increase over the same period last year."

"Among them, new energy vehicle sales reached 23 units, once again exceeding the 50% market share!"

"And Di Wang is still far ahead, with weekly sales of 11 units!"

"Next is Lixiang Auto, which sold 1.3 units last week, followed by Hongmeng Smart Car, which sold 1.2 units. Speed ​​Car is now completely exploding. It seems that Xiaolixiang lives up to its reputation, having sold 1.2 units last week!"

"Supao Auto is also the first new energy vehicle brand, besides Di Wang, to exceed 20 weekly sales under yuan. Congratulations! This wave is stable!"

The Supao is called the Little Lixiang because it is the first time that Lixiang's concept of a refrigerator, a color TV and a large sofa has been brought to a car model below 20 yuan. It is a 16 yuan car with a length of 5 meters and a layout of 6 seats. It is equipped with a refrigerator, a color TV and a large sofa, and most importantly, it is also equipped with a low-end version of smart driving!

This configuration is directly maxed out, so the sales volume is directly boosted. It can actually tear a hole in the absolute dominance of Di Wang. This car brand has to be said to be awesome!
"Also, let me mention a few brands that have been gaining attention but have been seeing relatively stable sales. 'Shanyun Auto' sold 1950 units last week. Also, let's talk about two brands that have been clashing online lately: 'Flying Chi Auto' sold 1200 units a week, and 'Junxing Auto' has had zero sales for two consecutive weeks!"

Chen Xiao turned off the microphone and sent a message to Xu Wu: "Xu Gang, are you holding onto those Apocalypse 01s for the New Year? Hurry up and lower the price. This model has been discontinued anyway, so it won't affect the subsequent Junxing M7!"

Xu Wu replied: "It has been arranged. There is not much stock left. If we sell them all now, there will be no cars left before the Junxing M7 is launched!"

Chen Xiao replied: "Then follow your own pace!"

His greatest strength is that he gives advice but does not act arbitrarily. He trusts Xu Wu's professional judgment.

It’s not a big deal. Every time the data is reported, only the data of a few mainstream manufacturers are reported. “Shanyun Automobile” is the reason why there is a lot of controversy online!
This brand has certain business attributes and a fixed fan base, but it is not large in scale!
Therefore, some people are very pessimistic about this brand, mainly because this brand has been making losses since the day it was born!
His market value has also fallen from 1000 billion at its peak to 300 billion, and it is still "falling!"

I heard that there is not much cash reserves in the account, and they are looking for financing recently!

However, brands like "Fengchi Automobile" and "Junxing Automobile", which were at the bottom of the list, were not included in their discussion before. They are brought up today to introduce the next topic!
Sure enough, Xiangzi said, "Well, last week's sales continued to rise. Di Wang has sold over 10 units for consecutive weeks. It's terrifying!"

"Lixiang has topped the sales list of new energy luxury brands for several consecutive weeks, and Hongmeng Smart Car has seen both volume and price growth. Not only has sales continued to grow, but the average transaction price of each vehicle has reached nearly 40 yuan!"

"It's far ahead of the second-place Mercedes-Benz, which has an average price of 33 yuan per vehicle. What's even more terrifying is that its best-selling model is the most expensive, the M9. It's outrageous!"

"Another point worth noting is that while almost all brands have introduced terminal sales policies, Hongmeng Smart Selection remains as stable as a rock, without any new benefits!"

Before he finished speaking, the comment section was already lively, with some praising his professionalism and others calling him a bootlicker!
There are all kinds of people on the Internet, and trolls are everywhere. If you don’t have a strong heart, don’t do a live broadcast. Shoko’s heart is obviously made of stone!
"Okay, let's move on to the next topic. Please choose a car company that you think will go bankrupt first, and give your reasons!" "We agreed on the rules. You must point out the brand name. Haha, exciting!"

General Cao said, "Shoko, you are roasting us on the fire!"

Xiangzi said: "If we don't do this, everyone will be blindsided. This is more exciting. Okay, let's ask General Cao to come first!"

"Fuck, Shoko, you're using me as a scapegoat!"

General Cao made a joke and said, "Then let me tell you what I think. If we were to say which brand would go bankrupt first, I think Shanyun Auto would be in great danger."

"As for why, it's because it's out of money! A company that prides itself on heavy investment in R&D is broke, and the founder is broke after multiple rounds of financing, and his equity has been severely diluted!"

"What will he do next? How long will it take to continue raising funds? If he raises several more rounds, will Shanyun Auto still be named Jin?"

"If we don't raise funds, what else can we do unless we go bankrupt? But I think we should not raise funds and find a buyer as soon as possible!"

"By the way, speaking of this, I have to complain about that recently famous Junxiao Investment Group. I don't know what they were thinking. If they wanted to enter the new energy vehicle industry, why didn't they acquire 'Shanyun Automobile' instead of the worthless 'Apocalypse Automobile'? Aren't they just stupid and rich?"

"Okay, stop! General Cao, you're off topic!" Shoko interrupted him. Every time she didn't interrupt him, he would let himself go!

If he continued talking, he would offend someone, but he didn't know that the person he was supposed to offend was already online!

Chen Xiao didn't care too much. After all, General Cao's cognition was normal. No one knew that he had such an awesome system!

He didn't know that Jin Wuxian was already furious. Every word General Cao said hit the weak point of "Shanyun Automobile". Their family was in such an awkward situation now!

After all these years, the company has never gotten out of the shadow of losses, and the losses are so stable. Fortunately, his father is quite good at begging for alms! He fooled many chaebols into investing, which is why he has survived to this day!
"Next, please talk about your views on this matter in a calm and non-irritating manner!"

He took over the McDowell and said, "I think the next company to go bankrupt will still be Junxing Automobile. As for the reason, it's because Junxiao Investment Group made a right and wrong decision!"

"What I mean by right is that Junxiao Investment Group's choice of a full-stack self-developed path is the right one. They choose to develop core technologies such as intelligent driving, intelligent cockpit, motors, and electronic controls themselves!"

"The so-called mistake is that Junxiao Investment Group chose the path of full-stack self-development. Junxiao Group seems to have overestimated its own strengths, or underestimated the difficulties that lie ahead!"

"Even someone as powerful as King Di hasn't gone all-in on full-stack self-development in these areas. How can a young, inexperienced person like him do that? This isn't the behavior of a wise man. This is typical of a man who's overconfident and reckless! He's going all-in, only to fail completely in the end!"

"Junxiao Group may have some strength, but compared with giants like Diwang and Hongmeng Smart Selection, their funds are nothing. Putting them into the new energy sector to burn money, I think they have lost their minds!"

Well, that doesn't hurt, I'll remember you! Just wait for me to slap you in the face with the facts!
Xiangzi said: "It doesn't hurt. You are not usually so sharp in your words. Why are you so sharp today?"

The main reason why it didn't matter was that Junxiao Capital was a new entrant and he didn't take it seriously.

What? You said Junxiao Capital is powerful? Are you kidding me? There are several car companies with cash reserves of nearly 100 billion. Which one of them is not more powerful than Junxiao Capital!
Besides, when it comes to car manufacturing, has Junxiao Capital graduated from kindergarten?
"Next, please step forward and speak!"

Jin Wuxian cleared his throat and glanced at the comment section
"The previous two guests' speeches were very sharp. I wonder how this Junxing Auto executive will respond next?"

"It may not be from Junxing Auto. It depends on what he says next."

Huh? You think I'm from Junxing Auto? I used to think I should be careful when speaking online to avoid making enemies for my company, but if you think I'm from Junxing Auto, I'll have no worries!

As for finding out one day that I'm Jin Wuxian? I never said I was from "Junxing Automobile", that was all your guess!
The microphone was tuned to avoid being recognized by familiar people!

"I think the next company to go bankrupt might be Mercedes-Benz."

Jin Wuxian first came to a conclusion, and then commented:
"Sure enough, it's the real deal for 'Jun Xing Automobile'!"

“The show effect is coming”

"The next one to go bankrupt is 'Flying Chi Auto'. Is there any need to explain the reason? What does this brand have? Technology? Sales? Funding? Or channels?"

"Nothing. If he doesn't go bankrupt, who will?"

Xiangzi interrupted and said, "Flying Cars has quite a few distribution channels, especially the sales points in major shopping malls, which are basically in relatively good locations!"

Jin Wuxian said: "That's because the competitor didn't exert any strength. If the competitor exerted any strength, he would be finished."

As soon as he finished speaking, the comment section became lively again!

"It seems that Junxing Auto is going to compete with Feichi Auto in terms of sales channels."

"I thought this 'young man rushing forward' must be from Junxing Motors!"

"As soon as competitors start to make a move, can a brand that has just gone through bankruptcy and restructuring still make a move?"

"Don't underestimate Junxing Auto. Didn't Xu Gang just announce their self-developed motor and electronic control technology a few days ago? They claim to be a generation ahead of the industry!"

"Yes, they are still developing their own intelligent driving and intelligent cockpit. They don't have sufficient funds, so they probably don't dare to invest so much!"

"I agree with the indifferent words. Junxiao Group must have a lot of money and be stupid. They underestimated the investment risks in these areas!"

Jin Wuxian looked at the comment section with great satisfaction. No matter what weird ideas he said in the future, these people would only criticize "Junxing Automobile". It was great to have someone to take the blame!

Shoko is the only one who knows his identity, and due to confidentiality, he of course won't tell it.

"Okay, then let's welcome our last guest, Mr. Chen!"

It’s really weird that Xiangzi called out Chen Xiao’s online name. This KOC is so capable that every time you call him, you have to say hello to him!

Maybe Mr. Chen doesn’t know, but it’s definitely confirmed that his surname is Chen!
Chen Xiao took the microphone. It was his first time and he was not very familiar with it!
"Teacher Shoko, hello everyone!"

Shoko said, "Don't call me teacher, just call me Shoko!"

I thought to myself, "Can you please learn from me and change your name to 'Old Chen is good!' or 'Little Chen is good!'"

He was the only person in the field who knew the identities of Jin Wuxian and Chen Xiao. Of course, even Jin Wuxian didn't know Chen Xiao's true identity. All they knew was that Chen Xiao worked in a high-tech company.

Chen Xiao didn't know that Xiangzi had so many thoughts, and even if he knew, he wouldn't mind. He chose this online name purely for fun. As for liking people calling him Mr. Chen, he really didn't like it.

Xiangzi continued, "Next, please ask Mr. Chen to share his thoughts on this topic!"

Chen Xiao cleared his throat, and the comment section below was waiting for what shocking words this "Shanyun Auto" KOC would say!
“Flying Motors will definitely go bankrupt next year!”

(End of this chapter)

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