Judging from the figures in the financial statements, there is no problem with the three squares in Ning'an, Yucheng and Tianshui!

But Chen Xiao knew that there was water in it, otherwise there wouldn’t be a large number of shops closed this month!
The determination of brand owners in prefecture-level cities to close their stores is even stronger than that of Wansheng Plaza in Jiangzhou Economic Development Zone, so the general managers of the three plazas can no longer sit still!
Moreover, he frequently recommended himself to Junxiao Group through headhunting companies!

There are also ways to find Xu Jun, but they don’t know that they have already been sentenced to death by Chen Xiao because of their fraud!

Chen Xiao can tolerate your poor performance, but cannot tolerate your fraud!

If you do not do well, you can work hard and find ways to do it better; if you falsify information, it will cover up many problems, affect the leadership's judgment, and cause subsequent problems to erupt in a concentrated manner, which will be difficult to reverse!
It’s like it was originally a cold, but it turned into leukemia!
Chen Xiao definitely doesn't want such a leader!

Lin Ya is also now negotiating the acquisition. According to her plan, before June, all Wansheng Plazas in Hanjiang will face direct competition from Junxiao Plaza!
By that day, will Wansheng Group be forced to withdraw from the Han River?

That shouldn’t happen. If it comes to that, Mr. Wang will definitely be very embarrassed!

But the ones who have a tough time are the following professional managers!
In Tianning
The daily passenger flow of Junxiao Plaza has continued to exceed 7 in the past few days, while Wansheng Plaza has less than 4 people!
Hearing that there will be a swimsuit fashion show at Tianning Wansheng Plaza this weekend, Chen Xiao shook his head. How weird must it be to come up with such a marketing plan!

Thinking of Tianning, Chen Xiao sent a message to Han Xue: "How is your tea shop business?"

Han Xue was a little excited when she received Chen Xiao's message. She replied, "Great! It's not the weekend and we're still selling over 4 every day. Boss, thank you so much. When are you free? I'll treat you to a meal!"

"You're welcome. I'll tell you guys about moving to the new company in a few days. You should be pretty busy these past couple of days!"

"Okay, boss, you can call me whenever you need a ride!"

Chen Xiao thought to himself, "Are you trying to get the driver and Yan Yue fired?"

There aren't many places where he can use Han Xue's car!
Thinking of this, he said to Zhang Ziqian, "Ziqian, if you have nothing better to do, go get a driver's license. People who can't drive are really rare animals nowadays!"

Being rejected for no apparent reason, Zhang Ziqian could only nod in agreement!
-
Zhang Shijie called Chen Xiao and reported on the decoration and image design of "Xingque" and the product designer he was looking for!

He has already sent the design version of the decoration image to Mr. Chen via email, asking him to make the decision!

Regarding the product design director, he contacted Leila, a design director of Hermès, but the other party was not very willing, especially after hearing that the "Yino" Group was a Chinese mid-to-high-end clothing brand, she didn't even want to discuss money!

Chen Xiao knows the difficulty of this task, because looking at the world, the designers of major luxury brands are generally very low-key, and the core members are basically trained internally, and their annual salary is basically around 200 million!
With such treatment and a big platform like Hermès, it would be strange if he was willing to leave his hometown and come to a local Chinese mid-to-high-end brand like you!

All things are difficult at the beginning. Chen Xiao has full expectations for this matter and is not in a hurry!
Let Zhang Shijie contact a few more people. If it doesn’t work out in the end, he can go and talk to them in person!
With the endorsement of Junxiao Group, it is definitely more convincing than just the "Yino" Group!

I guess he will go to Shanghai again soon. Xu Gang also planned to hold the "Xingque" event and the launch of Junxing M7 in Shanghai!

He also briefly reported on the latest situation of the "Yino" Group!

Chen Xiao actually didn't want to listen to these because he couldn't give any advice, but he didn't want to dampen Zhang Shijie's enthusiasm!

But when Zhang Shijie was halfway through his report, Chen Xiao knew what he wanted to say?

Since the last time in Shanghai, Zhang Shijie convened a meeting of national and regional general managers to set the tone for this year's development!
Each region went back and started to open stores vigorously, but this encountered a problem!
Wansheng Group has nearly 500 plazas across the country and cannot be ignored. It is the largest client in the country!

Then when Yino Group formulates its national development plan, Wansheng Group cannot avoid it.

Zhang Shijie knew about the competitive relationship between Junxiao Business Management and Wansheng Group, and he wanted to know Mr. Chen’s attitude towards this matter when he made the report today!

Chen Xiao smiled and said, "It's Junxiao Commercial Management's business to compete with Wansheng Group. For Yinuo Group, any store that can make money is a good store, and we should keep doing it!"

"I'm just reminding everyone who's in the same business district as Junxiao Commercial Management to be cautious when entering Wansheng Plaza. Because with the competition from Junxiao Plaza, Wansheng Plaza's customer flow will definitely decline. You need to be foresighted when evaluating store openings!"

Zhang Shijie understood what Mr. Chen meant. He could cooperate with Wansheng Group, but the premise was that they could make money, and they also had to fully consider the changes in the next 1-2 years!

The problem he was worried about had actually already occurred in Ningxi Province!
After Lu Tao went to a store in Junxiao Plaza and saw the huge flow of customers brought by the launch of the "Samo" brand, he arranged for the Wansheng Group to talk to the "Yino" Group, hoping that the company's direct sales could fully enter Wansheng Plaza.

Ningxi Province also belongs to Liu Haoran's region, and Liu Haoran has a very good relationship with Zhao Hui. In this case, he should have communicated with Zhao Hui a long time ago!
Zhao Hui's opinion was also very open-minded. He asked him to focus on business, but he also analyzed the predicament of Wansheng Plaza after several rounds of saturation attacks from Junxiao Plaza!

Based on his prediction of the future trend of Wansheng Group, Liu Haoran gave instructions to regional companies: if it is purely a commission deduction, then do it; if there is a guaranteed rent, don’t do it at all!
In this way, Wansheng Group can avoid losses caused by a sharp decline in passenger flow in the future!

This condition made the Wansheng Group region feel very uncomfortable. The Wansheng Group never does pure commission deduction, so the two parties have not yet cooperated!

Finally, Chen Xiao asked him to connect with Junxiao Business Management from the headquarters so that the Yino Group’s brand could be fully introduced into Junxiao City!

Zhang Shijie had already arranged this after receiving the news that Honglong International was acquired. It was all Mr. Chen and Mr. Zhao's business, needless to say!
Weekend, Tinian City!

On this day, Junxiao Plaza and Wansheng Plaza held offline activities at the same time!

The swimsuit show at Wansheng Plaza also attracted some people. According to operational statistics, the passenger flow during the period increased by 15% month-on-month, which is considered to be somewhat effective!
But one thing is that the new customers are almost all male, and most of them come to watch the fun and leave after watching without staying for too long!
Lee Ji-eun's offline fan meeting at Junxiao Plaza attracted too many young men and women to attend, and the number of visitors increased by 50% month-on-month.
You should know that the mall’s customer flow has reached a high level of 7 a few days ago, which is a 50% increase from the previous month.
On the other hand, the number of visitors to Wansheng Plaza in the past few days was less than 4, a month-on-month increase of 15%!

The absolute value of the increase in passenger flow is 3.5 at Junxiao Plaza, while it is only 6 at Wansheng Plaza. The difference is obvious!
Today, Lee Ji-eun is dressed very freshly and elegantly, and is very approachable!
She wore a white dress with a gray long-sleeved sweater, brown boots, long hair draped over her shoulders and light makeup. The overall look is both sweet and intellectual!
The smile when interacting with fans has a "healing feeling", the natural ecology is revealed when fixing the hair, and the eyes are bright and shining, exuding youthful vitality!
She invited fans to the stage to sing along!

Sometimes she responds to fans' support by striking cute poses, imitating fans' gestures, and making heart shapes with her hands to create a relaxed atmosphere!
During the event, she brought people closer through impromptu singing and sharing behind-the-scenes stories, exuding a sense of neighborliness! This was a very successful offline fan meeting, which not only increased the popularity of the commercial space, but also expanded the exposure of some brands in the venue through the "celebrity + consumer scene" model!

Of course, participating brands also have to pay a certain sponsorship fee, or communicate with Junxiao Plaza to support very large-scale activities during the opening days!
That night, Lu Tao couldn't wait for the operation department to get the data of Junxiao Plaza!
After reading it, I was speechless for a long time!
"Mr. Lu, it's getting late, let's get off work early!"

In the regional office, the Vice President of Operations looked at the time and it was already 23:00 PM!
Lu Tao nodded with a heavy heart and said, "Let's go!"

"Our current situation is becoming increasingly difficult. If the customer traffic of the two Tianning Plazas is surpassed by that of Junxiao Plaza, it will directly affect our position in the hearts of our partners and have an immeasurable impact on subsequent cooperation!"

The Vice President of Operations sighed and said, "This problem has already occurred. In previous years, when negotiating contract renewals, as long as the increase didn't exceed 15%, and for major brands, it didn't exceed 7%, it was easily negotiated!"

"When it came time to renew contracts after the new year, all the brands requested a flat lease, with some major brands even hoping for a rent reduction. The reason they gave was that the economic situation was bad and business was getting worse. Most importantly, they said the mall's customer flow was declining, and the quality of the customers was also declining!"

Lu Tao sighed and said, "This is what I'm most worried about. If we can't hold on to the two flagship stores in Tianning, they'll panic and their confidence in us will be greatly reduced!"

"We'll see later, all kinds of negative things will come one after another!"

The Vice President of Operations also asked anxiously, "Does the group have any support?"

Lu Tao shook his head. "I spoke to the CEO on the phone. Mr. Wang still has a huge funding gap. He's showing his support for us by not selling the property to Junxiao Commercial Management!"

"I heard that Mr. Wang got angry recently, saying that our poor management caused the plaza to depreciate in value. If we had known this would happen, we should have sold it to Junxiao Commercial Management!"

The Vice President of Operations' heart skipped a beat. He looked up at Lu Tao's stern expression and thought, "Could this be a signal from Mr. Wang? After all, he's very short of money, and that's something everyone knows!"

Lu Tao laughed at himself, his expression extremely bleak. "Let's take it one step at a time. It's too early to say we're done. We're still the leader in the Ningxi market. Besides the Han River, my region is as solid as a rock!"

The operations manager looked at him, and it seemed that the old leader was not as confident as before!

He knew that Ningxi's leading position might not be maintained for long, because Junxiao Commercial Management has never stopped acquiring properties. The property owners of the three Wansheng Plazas have already made it clear that Wansheng Group must withdraw within a time limit, and are even willing to forcibly withdraw the stores and initiate litigation!
This means that our side lost 3 squares, while Junxiao Business Management gained 3 squares, and the distance between the two sides was reduced by 6!
There are three other companies that are arguing with Wansheng Group about rent increases. Wansheng Group obviously cannot agree to this, otherwise other regions across the country will follow suit. Once this door is opened, it will be impossible to close it!

But if they don't agree, these companies are likely to force Wansheng Plaza to withdraw and sell it to Junxiao Commercial Management. After all, Junxiao Commercial Management has the demand at this time and can sell it at a good price!
If these three are included, Junxiao Commercial Management owns 8 Junxiao Plazas, one Junwu Plaza, and one Junxiao City in Ningxi!

There are only 16 Wansheng Plazas left, which not only creates a blank market in terms of channel layout, but also its overall market size should be lower than that of Junxiao Commercial Management!

After all, the sales scale and market influence of Junxiaocheng and Junwu Plaza are definitely not comparable to those of several Wansheng Plazas!
Unlike Wansheng Group, Junxiao Business Management Ningxi Regional Company held a grand celebration dinner in the evening!

The dinner was held at the Junxiao Hotel. After two months since Zhao Hui came to Ningxi, he finally gained a foothold and achieved very good results in this frontal battle!

Therefore, we also need to encourage the team and cheer them on, because there are still a series of fierce battles to fight!
Lee Ji-eun attended the dinner symbolically, clinked glasses with the main leaders and went back to rest. For her, without Chen Xiao, the others were not enough to attract her attention!
At the dinner, Li Zhien learned from Zhao Hui that Chen Xiao had been busy looking for a designer for "Xingque" recently, and she secretly took note of it!
As the brand spokesperson for many international brands, she has her own social circle and knows many well-known designers, so she called Chen Xiao as soon as she returned to the hotel!

And proactively ask if you need help with a referral!
Of course Chen Xiao wanted it more than anything, and Teacher Zhien was really nice enough not to let her watch it in vain!
South Korea also has its own unique features in clothing design, especially those designed for Asian body shapes, which are both fashionable and look good on the body!
Unlike many European and American designers, they design clothes according to the Western body shape, which looks very big when worn by Asians. After all, Asians have smaller skeletons!
Chen Xiao knew that when Burberry first entered the Chinese market, its sales seemed average, but after being modified by Korean designers, it immediately became a best-seller. This is the reason why Asian designers understand Asians better!

He also told her frankly about some of the problems he encountered in looking for a designer. When talking about Hermès' design director Leila, Lee Ji-eun told him a piece of news that made him happy!

"Mr. Chen, Leila is a core member of Hermes. It's unlikely to poach her, but Leila has a talented disciple. We can give it a try. This person is Chinese, so it should be easier!"

“Many of her designs in the past two years have been Hermès bestsellers, so I recommend starting there!”

This is indeed a good choice, but Chen Xiao will not give up on people like Leila, because when a new brand has no market recognition in the early stage, a big-name designer can endorse it!

No matter how great his disciples are, they are only good at product design. Without the influence brought by fame, there will be no room for brand premium, and it will be difficult to sell at a high price, which will not meet his positioning of luxury goods!

"Then please help me make an appointment, Jieun, I hope we can talk in person!"

She seemed very satisfied that Chen Xiao called her Zhien instead of Teacher Zhien, and she happily agreed!
After hanging up the phone, Chen Xiao thought about this matter and realized that money is not everything!
His current wealth is incomparable to that of thousands of Lee Ji-eun, but in terms of personal connections, he may really be inferior to her!
Of course, this is also because he is lazy. He never shows up in public and doesn't know how to make friends!
This time, if other people were not really unable to handle the "Xingque" brand and needed him to personally step in and make the final decision, he would not have appeared in front of the stage!

It seems that I need to go out more often in the future!
I used to think of Xu Wu, but she already has a heavy burden on her shoulders, and Chen Xiao really can't bear to add to her workload!

And he has another reason that forces him to come out now!
Because the behemoth Junxiao Group is now too big, unlike the initial days when it was ignored!

Now, any enemies we encounter are groups with very powerful capabilities. It is very easy for these people to find out the whereabouts of Junxiao Group!

If Chen Xiao does not come forward, Zhao Xiangjun, as the chairman of the group, will easily be targeted, and he certainly cannot let Xiangjun be put in the spotlight!
Therefore, he has recently started to show up frequently, and even took the initiative to reveal to the outside world that he is the actual controller of Junxiao Group, for this purpose!
He couldn't put Xiangjun in danger, even if the danger was just an imagination!
This weekend, everyone in Junxiao Group was busy because they were moving!
Whether it is the Junxiao Group headquarters in Yunfeng Building, the Junxiao Business Management headquarters and regional companies, or Gaoyue’s Hotel Management Group, they all moved to the Junxiao Lakeside CBD Center this weekend!

Except for Gao Yue, no one else including Xu Jun has ever been here!
Lin Ya came here for her meeting with Lee Ji-eun and had an in-depth exchange with Chen Xiao, and she witnessed the luxury here!
This is a "complex of technology, ecology and power aesthetics", which builds a commanding height of corporate image and a gravitational field for elite talents through iconic buildings, intelligent systems and core locations!

Employees coming from Yunfeng Building are better off, after all, the office conditions there are not bad!

When the employees of Junxiao Business Management came here, it was like moving from a small mountain village into a 7-star luxury hotel. This feeling made everyone feel like they had made great progress!
If it weren’t for Junxiao Group, I, a commercial real estate developer, might never have had the opportunity to move into such a high-end office building in my lifetime.

From this moment on, Junxiao Group finally has a collective office space! (End of this chapter)

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