Hexagonal God

Chapter 380 Live Broadcast Begins

The effect of Su Mo's Weibo post now is even greater than that of a prime-time advertisement on CCTV.

With the popularity of Captain America, the news quickly spread across the entire Internet.

He posted on Weibo in the early morning of December 31st, when the number of people online was the least. However, despite this, the news that the Moyin APP would be launched in the early morning of New Year's Day became a hot topic.

But at this time, no one could have imagined what this live streaming sales method meant.

On December 31st, the news that Moyin was about to be launched spread across the Internet.

Su Mo now has 190 million followers on Weibo, which is the highest number in China, making him the person with the most Weibo followers in the country.

And he was not fighting alone. Starting in the afternoon, people who helped Su Mo promote began to come online one after another.

First of all, let’s look at the actors from the crew of The Legend of Wu Mei Niang.

Su Mo's crew had a very large cast, with more than a hundred people forwarding Su Mo's Weibo message on Weibo.

Some of these actors have a large number of fans, some with tens of millions.

The effect of this wave of forwarding was very obvious. On that day, the Internet was flooded with news about Moyin's upcoming launch, covering every corner of the Internet.

After that, many entertainment stars and even directors followed suit and helped to forward it.

Su Mo's situation is different now. After owning two popular scenic spots, the ancient city of Chang'an and the Ming and Qing Palaces, his position in the entertainment industry has become as stable as Mount Tai.

No, this word is no longer accurate, he is Tarzan now.

Especially for some domestic directors, if they want to shoot costume dramas, it will be difficult to bypass Su Mo.

These directors can then ask their actors to forward the posts, and the resulting mobilization power is enormous.

Even if some actors don't like Su Mo, they have to repost it with a pinch of their nose.

In addition, the anchors of the Su Tang Guild were also collectively promoting Mo Yin on this day.

Other platforms do not want to see this kind of thing, but they cannot restrain Su Tang's anchor.

The current Internet ecology is that the platform can restrain the vast majority of anchors, but it cannot restrain Su Tang Entertainment.

As the largest public account on the entire network, Su Tang has the right to set rules for the Internet. Every platform requires the Su Tang Guild to stand firm in the fierce competition.

For example, Wang Nianming's Red Panda TV did not reach an agreement with Su Tang in the early stage, and no Su Tang anchor has joined so far. It has been at a disadvantage in the fierce competition among many platforms.

Although Prince Wang is also an internet celebrity and is working hard to promote his own platform, he is still unable to break into the high-end market.

Although it seems to be thriving, there are actually a lot of problems inside.

The entire platform is now in a mess, with executives participating in the buying and selling of Red Panda Coins, accepting kickbacks, and enriching themselves everywhere.

The real big brothers came to play and recharged real money, but they ended up not being able to get the cash back as others did. After several similar incidents were exposed in succession, many big brothers withdrew from the platform.

Today, Su Mo posted on Weibo that he was going to start live streaming to sell goods, and Wang Nianming also posted on Weibo to mock him.

"Taobao's sales on Singles' Day reached 11 billion yuan, and online shopping channels are already basically saturated. Livestreaming to sell goods is simply grandstanding."

"During the Focus Interview, they said we need to focus on industry, because industry is the only way to strengthen the country. They shouted slogans that shook the world, but in the end, weren't they just empty talk?"

"A wrong business model is doomed to be laughed at. Yes, I admit that Su Mo has a lot of traffic now. He has hundreds of millions of fans around the world, so his sales won't be too small. But if the model is wrong, it's wrong. His sales won't exceed 3 billion, I said."

When he posted this on Weibo, he was almost telling everyone publicly that he and Su Mo had already fallen out.

He also has quite a few fans, and has led some people to follow suit and criticize Su Mo.

When a new industry emerges, it will always be met with some doubts, but Su Mo doesn't care at all.

Time quickly arrived and it was New Year's Day.

There are two ways to celebrate the New Year in the country. One is the New Year’s Day, and the other is the Spring Festival.

This evening is almost the time when the most people are online.

Starting from midnight, Moyin officially started downloading.

Within one hour, the number of downloads by domestic users reached 23 million!
Although the number of downloads began to slow down afterwards, that was because it was late at night and everyone was basically asleep.

A large number of users entered the Moyin platform and found that several accounts had just been opened.

Feng'er's live broadcast room has been opened in advance. As the main star of the upcoming live broadcast, she now occupies the middle cover position on the platform's homepage.

In addition to her, Liziqi also opened an account here.

As the most popular short video blogger today, Liziqi already has more than 8 million fans in China. Remember, she has only been in the industry for a month.

In addition to their two accounts, there is another account that really surprised everyone.

Because this account is called Stranger.

There is also a short video below the account.

In the video, the stranger is wearing a top hat and his face is hidden in the light and shadow.

He also said something in the video.

"Hello everyone, I am a stranger. My new songs will be released simultaneously on the Moyin platform. Welcome everyone to follow my account."

He also released a new song, The Sound of Snow Falling.

This new song is an insert song in the TV series The Empress of China directed by Su Mo.

The already hot trend of downloading Moyin was pushed to a new peak after strangers joined the app.

Almost everyone knew the news the moment they checked their phones in the morning. Moyin downloads were going crazy today.

By noon, Moyin's download volume had reached 80 million.

The highest number of people online at the same time was 30 million!

What’s more important is that many people have discovered some ways to play Moyin.

In addition to shooting short videos, some traditional PK methods have also been retained and are more fun.

On New Year's Day, more than 100,000 people opened their own live broadcast rooms on Moyin.

Many Su Tang anchors also began to switch to Moyin on this day.

With waves of popularity pouring in, the platform is becoming increasingly popular.

Among them, the most people pay attention to Feng'er's live broadcast room, because everyone knows that Su Mo will show up in Feng'er's live broadcast room today.

Su Mo was already very popular, and now with the help of Captain America, his popularity is about to explode.

"Boss, please sit down and put on your makeup."

In Hengdian Film and Television City, Su Mo finished filming with the crew at noon and was then pulled into the Ming and Qing Palace by Liu Nian.

I have to do my makeup today because I have to appear on camera.

Su Mo looked in the mirror and saw his appearance score of 87 points.

This one is quite good-looking, but not to the point of being outrageous.

At least it's a little worse than Captain America with makeup on. He really needs to dress up today.

Liu Nian's current level of makeup and clothing matching is comparable to that of first-line makeup artists and fashion masters, and most of her energy is spent on Su Mo.

He knows more about what clothes suit Su Mo, what colors suit Su Mo, and what makeup suits Su Mo than Su Mo himself.

As for secretarial work, Liu Nian now has four assistants who help her handle daily affairs.

She was particularly good at distinguishing the priorities and focused her main energy on Su Mo.

Whether other things are done well or not is another matter. As long as she serves the boss well, her job will be worry-free.

Bathing, hair dyeing and perming, skin care.

After all the preliminary steps are completed, Su Mo normally needs to put on makeup.

But Su Mo stopped here.

"Don't put on makeup for now, the current state is fine."

Looking left and right in the mirror, Su Mo was very satisfied with his current condition.

For example, each strand of ice-blue hair appears almost exactly where it should be.

Su Mo's skin condition is also very good. After sufficient care, her fair skin can withstand the test of high-definition cameras.

His clothes, watches, necklaces, cufflinks, etc. were all made by Liu Nian.

Although he is not wearing any makeup, he looks very good now. Once he puts on makeup, his appearance will improve rapidly.

Men's looks are generally lower than women's.

Because it is difficult for men to care about beauty as much as women, almost all skin care products are aimed at female users, and men are naturally not as patient in this regard.

So Su Mo's current appearance is completely sufficient.

"Okay, boss, you look absolutely stunning today."

Su Mo looked at the time and it was already seven o'clock in the evening.

Feng'er started live streaming at 8 o'clock and continued until 10 o'clock in the evening, for three hours.

Su Mo planned to enter the live broadcast room at nine o'clock, which was the peak period, to interact with the audience for an hour and help Feng'er sell some goods.

Su Mo asked Liu Nian: "Have all the manufacturer representatives arrived?"

"Boss, they're all here. There are a total of one hundred manufacturers' representatives, all waiting at the Yangxin Palace."

"Have we explained our commission rates?"

"Yes, they have all been signed. The general rate is 5%, and the higher-profit ones range from 10% to 20%."

Su Mo nodded slightly. The proportion he took was very low.

Later generations of anchors basically take 10%, and some of them who are eager to increase their popularity and sales will even take 50%-60%.

Su Mo squeezed his own profit margin and also lowered the manufacturer's price.

In this way, the consumers are the ones who benefit, and as for him, it doesn't matter if he earns a little less.

This sets an extremely high threshold for future live-streaming hosts.

Without a huge fan base and massive orders, this sales model would not be profitable.

Anyone who dares to engage in a price war with Su Mo will go bankrupt.

This is actually a disguised way to prevent future live-streaming hosts from getting rich quickly, and sets the tone for this industry in advance.

Soon, it was eight o'clock in the evening, and the first live broadcast of selling goods in the history of the Internet began.

(End of this chapter)