My Lord, you need to stand up!

Chapter 155 Fortunately, it happened by accident

In fact, Shen Cuiyue brought the bag to Pingjing to store photos.

Except for the sales status of sanitary napkins at all levels shown to the Supply and Marketing Cooperative, the rest were "entry works" taken by the Jiangzhou photo studio.

Although other photography enthusiasts do not limit the number of photos each person can send, at least there will be no chance for the co-organizer to simply put a large stack of photos on the table and ask the organizer or the sponsor to review them.

Moreover, the organizer only obtained the naming rights because of the background of the country's No. 1 color film, and it is located in Jicheng City outside the capital, so it is not very powerful.

It was clearly Weidong who instigated this matter with the newspaper. They simply got the opportunity to recommend the new product for free.

So their attitude is very good. People in Jicheng are born with a good attitude when they come to the capital.

He had the driver bring two large boxes of film. "This is for the newspaper and Weidong to use for trial. It's all color film. We're going to set the market price at 14 yuan. The wholesale price for Weidong's color film is 9 yuan. We'll give them priority and supply as much as they want. We'll cover all the daily needs of Sunshine Daily."

Zhang Lingyun and the others immediately looked at each other in surprise.

The purchase price of the sales system is indeed around 60%, which is the ratio basically maintained by department stores, supply and marketing cooperatives, etc.

Although it was not as exaggerated as the 20% to 30% purchase rate in the footwear and apparel industry later on, it still left room for the sales system.

The key is that the film is the real consumable. A camera can use many rolls in a year.

The sale of a camera is a one-time transaction, but film needs to be consumed continuously.

This is the "subtle core" that Weidong had instilled in everyone during dinner and night chat last night, revealing that the money-making ability of the fully automatic production line next to it actually lies in consumables.

Now everyone must be ecstatic to see that a coupon can be sold for five yuan.

Even if the company takes a commission, the salespeople will still make a lot of money.

Only Shen Cuiyue watched Wei Dong quickly sketch on the paper in front of him.

The other hand held a brand new roll of film.

Then he returned the favor: "Next week, our small production line in Pingjing will also begin trial production, and we will first take over the use of newspapers and film studios."

The people who came to the film factory were all men, and they were curious: "What production line is Weidong trialing?"

The newspaper office chuckled, "Sanitary napkins for women, hahahaha, you wouldn't have thought this guy would actually be tinkering with this when he returned home."

Let Weidong start to speak in front of his own people: "I am currently the deputy director of sales of Xishan Camera Factory, which is currently undergoing restructuring at Xishan Optical Instrument Factory. We are striving to increase weekly production capacity to 20,000 units this year, which means we will strive to sell over one million cameras next year. Of course, as a result, Triumph Film also hopes to achieve sales of tens of millions."

Just as they sat down and started chatting, all the people from the Jicheng Triumph Film Studio, who were seven or eight people in two cars, were stunned.

Then, led by the factory director, everyone applauded enthusiastically!
In fact, if it weren't for the sudden "industrial partner" of cheap cameras, the development of Triumph film would have been delayed.

Film is a mature international product, and the factory has been making it for decades. The development of color photosensitive coating is difficult, but it is not the foggy and groping process of invention.

Everything has overseas product proofing.

The key lies in whether there is a market for the product and whether it can form a sales scale.

In the impoverished domestic market, cameras are luxury goods. How many people can use color film?

At this moment, the national output of black and white films has only reached tens of millions.

But importing millions of lottery tickets would cost hundreds of millions of dollars in foreign exchange!

They never expected to publish millions of volumes in just one or two years.

It would be good enough if we could snatch one-tenth of the market share from foreign brands and gain a foothold.

But since millions of cameras have been sold explosively, even if a considerable portion of them are out of curiosity and novelty, the usage can easily exceed tens of millions.

Isn’t that exciting!
Zhang Lingyun and the others were probably shattered. Tens of millions of rolls of film, only five yuan profit per roll...

Weidong's next move was to wipe out the profits: "But the original intention of the X camera was to be a people's camera, so that the masses could enjoy recording every bit of life. So we plan to lower the selling price to 12 yuan. I wonder if that will have an impact on the factory."

The newspaper office was the first to applaud anyway.

In their view, what kind of spirit is this? They are the ones who lose by actively lowering prices to benefit the people, while manufacturers and consumers benefit. In the end, it will definitely be domestic products that benefit, which will inevitably have a severe impact on the market share of imported films.

The film studio was also in disbelief. They thought that they would not even try to make money. They looked at each other in bewilderment, thinking that they had really met some selfless and super-famous person.

The factory manager and the others all followed suit and applauded.

Instead, the sales manager sitting next to him frowned immediately: "Wait, Weidong, you're screwing our factory's sales department by doing this, right?"

So even when the situation seems good, there are always people getting hurt.

This prompted Weidong to ask, "Before the lottery tickets came out, did the factory's sales department have any nationwide sales performance for civilian products?"

The sales manager was speechless.

The factory director helped explain, "We used to mainly supply film to film studios. Black-and-white film was the responsibility of the Shanghai, Jiangsu and Zhejiang, and Fujian factories. We also handled a lot of special films, like infrared film, so producing civilian color film was a new challenge for the sales department."

Weidong intercepted him directly: "Now the general price of imported rolls is 25 to 28 yuan each. If we want to sell them in a big way, we have to do it all at once. If it weren't for the factory's sales department, I would even want to lower the price to ten yuan. This explains why we were just trying to sell sanitary napkins. When we have several civilian products to sell, the sales system can be shared. The other salesmen can rest, and the factory can also save this part of the expenses. We will not stop any sales channel from actively looking for the factory to pick up the goods. If we sell well, the factory will be able to send countless trucks to pick up the goods just by sitting there. What's the point of having a sales department? Every manpower should be invested in expanding production!"

This is actually a bit like later sales outsourcing, which can help manufacturers focus all their energy on production, ensure quality, and reduce costs. Of course, the disadvantage is that all sales channels are controlled by others.

In the future, any brand with a little ambition will not agree to have its lifeblood controlled by others.

But at this time, almost all the factories were still adhering to the planned economy thinking. From Hongguang Factory, Xishan Factory, to Post and Telecommunications Equipment Factory, no one had any objection and instead thought it was easier.

The Triumph Factory might be near the capital, so the vigilance was a bit higher. The main reason was that the sales manager was not convinced. "What if you stop selling in the future? What should we do? You're using this sales right to threaten us. Doesn't that mean you can do whatever you want?"

He probably didn't know what he was destroying.

In Weidong's view, cameras, tape recorders and films are all things that can be used to make quick money in this process.

These things will be eliminated. They may be popular now, but they will collapse drastically in the future.

Weidong might not have cared about the life and death of Xishan Factory before, but now he cares about it.

As for the film, just when this sentence made the factory director and others a little thoughtful, Weidong abandoned the other party.

Once you have this kind of calculation, your life or death is none of my business.

Note that this is Rang Weidong's personality trait.

He has this extremely sensitive point of trust between men and women, and between companies.

Now his face was smiling easily. "Let's see if the Sunshine Daily can prove it. Let's sign a ten-year sales agreement. If you don't raise prices, we won't withdraw from sales. You need to cultivate your own sales system and work together to create the top domestic film brand. We can even take it to the world stage. After ten years, we can review each other's situations and discuss the second round of sales agreement."

The Triumph factory is definitely a bit curdled.

We originally planned to produce and sell our own cameras, and we definitely thought that the guys at the camera factory were really good at selling cameras, so they might as well help us sell some.

How did it suddenly become sales outsourcing?
Even though they didn't know the word outsourcing, they were still surprised that the sales rights were taken away in this way.

Because the sales cost of three dollars per roll is probably not achievable for them.

State-owned enterprises are notoriously inefficient.

But the annual sales volume of tens of millions of volumes for Weidong is tempting enough.

This agreement only requires that the price be 12 yuan each, but does not prohibit manufacturers from selling them themselves.

After thinking about it for a while, I agreed.

The newspaper was naturally happy to see this happen and believed that it had "facilitated" such a great cooperation.

If domestic lottery tickets can really sell tens of millions of them, not to mention how much market share they will take away from imported tickets, at least they will have occupied more than half of the market, and our confidence will definitely be strengthened.

The newspaper can tell a good story about domestic self-reliance.

They were originally planning to develop a story about self-reliance in sanitary napkins, but the subject matter was a little off-putting, and film was just the right fit.

Rang Weidong also demonstrated the level of the country's "top sales team" on the spot: "Kodak film is yellow, Fuji film is green and white, Konica is blue and white. I suggest the Triumph film be red, all red with yellow lettering. It's eye-catching and symbolic."

As he spoke, he picked up the new film wrapped in a kraft paper box and said, "I suggest that the color printing of this box should be similar to Kodak and Fuji. In fact, when we produce tens of millions of boxes a year, it's best not to skimp on this packaging cost. We need to highlight our low price without sacrificing quality."

The sales manager was in charge of dissenting today: "But we have to carefully calculate production costs. If we change to a color box, the factory price will be more than nine yuan."

Rang Weidong smiled and opened the box. "I'd like the factory to consider whether it's necessary to keep the plastic cylinder outside the film. If not, please forget it and just make the box better."

All the films nowadays have a plastic tube inside the paper box packaging, which is used to put the film in. It is said that this is to protect the film from deformation during transportation and to protect the film from being damaged by light after being exposed to light.

But Weidong remembered that there was a transparent cylinder later, which means that its light-proof effect was not absolute.

In the past few years when plastic is still very expensive, saving this little bit of cost can really make the paper boxes on par with imported rolls.

The newspaper itself is an expert in using film and immediately started to discuss the issue.

Pingjing has a newly imported Heidelberg printing press, which should be able to produce this kind of packaging box effect.

Journalists do have the habit of storing film in plastic tubes immediately after taking photos and marking the time and place on the tube, but ordinary consumers really don't need to do this.

It takes several days to shoot a roll of film, so the paper box should be sturdy and compact to protect it from light.

Weidong still holds the same theory: "Just because foreigners have advanced technology and abundant raw materials, we can't just follow their style. This plastic tube is just an additional layer of protection for them, but it could mean a significant cost difference for us."

The purchasing manager was a little unhappy at this time: "This will destroy the entire purchasing system..."

Wei Dong was embarrassed to point out whether there was something fishy going on: "I'm just offering my suggestion. Also, don't use so many fancy things on the film shell. Just red, and then yellow with the word Triumph. It's a boost!"

The factory director finally made the decision: "Okay, let's follow Weidong's suggestion!"

The irritated purchasing manager complained, "We've brought the printing of these packaging boxes to Pingjing. What's the city factory going to do? They can only follow the provincial government and make roll paper?"

Wei Dong was suddenly frozen by these three words: "Toilet paper?"

His sanitary napkin machine is what I originally thought was a roll paper machine. Jibei is actually producing this?
At this moment, Wei Dong actually felt a sense of fear as if he had just passed by.

(End of this chapter)