My Lord, you need to stand up!

Chapter 336 This is where you should really spend money.

Because at least on the Pingjing side, everyone must know by now.

Going abroad almost always means divorce or separation, with virtually no exceptions.

But Wei Dong showed no sign of reluctance or hesitation, and proceeded to explain in detail his views on these advertisements.

In short, we can no longer use the X brand.

Jeans have been selling well lately, trending towards rivaling sanitary napkins in popularity.

Wei Dong suddenly realized that his original plan to use the X brand for suits, casual wear, women's wear, children's wear, and even small home appliances was still too outrageous.

On the one hand, it makes people realize that the young man who used to sell cameras and sanitary napkins is now involved in a very wide range of industries. On the other hand, consumers may feel that his business is too limited.

He hadn't considered the possibility that a particular product category might not sell well, which could damage the overall brand image.

I just thought it was easy to become a famous brand at this time, all I had to do was advertise on TV for a month or two, so why not just get a few more famous brands?

So the sanitary napkin ad can be paused, and the 30-second ad can be replaced with two 15-second ads. The SOD honey ad can also be replaced with three 15-second ads. He even mentioned that he now owns a zoo, and if the script idea is about animals, he can use it freely.

Sister Su smiled broadly and repeatedly said "good".

Yu Xiaoqiu also signed up with curiosity: "Can I shoot two takes?"

Wei Dong nodded naturally: "No problem, we can shoot a few first and then broadcast them alternately. It's too tiring to watch sanitary napkin commercials like this for two or three months in a row."

Then we agreed to start gathering advertising scripts and a filming team immediately.

Only after seeing off the beautiful women he had amassed did Wei Dong take a pen and write Sister Su's contact information on a card, put it in a file bag, and seal it.

He went out and found the sales member he had spoken with earlier: "You're from Shanghai, right? Go there tomorrow and deliver the documents to Manager Zhang at the branch office. If she's coming to Beijing, hand over your temporary work to her. Just follow her instructions."

This guy was overjoyed.

Wei Dong continued the meeting with everyone as if nothing had happened until late at night before finally managing to sleep on the office sofa.

But starting the next day, Wei Dong was dazzled by Wu Xi's constant presence at meetings!
The main focus, of course, is on introducing the details of the restructuring of that engineering and infrastructure group.

Fortunately, he had washed himself very clean at the time. If you don't consider how much these projects helped him, it would seem like he was helping out for free without getting paid.

Therefore, it can withstand scrutiny.

This engineering regiment, which was subordinate to the Fourth Bureau of the Second Ministry of Machine Building, clearly became a model for the reform of the engineering corps.

Of the 500,000 engineering troops nationwide, there are only a few hundred teams like Lao Geng's. Even if their combat strength is not as strong as that of top-tier core engineering regiments like Lao Geng's, they can still be deployed as the main force in urban construction in various places.

But the main focus is on real estate development. If this engineering corps system is involved, it will greatly ensure quality and scale, and improve the financial situation in various regions.

Wei Dong didn't realize it at first, answering whatever was asked. It wasn't until later meetings when he frequently encountered those financial and fiscal experts who had been to Shangzhou and heard them mention suggestions such as piloting land transfer fees that he finally understood!
Several of the real estate projects he had previously started construction on did not involve land prices.

The land belongs to the state; the money spent is only on building the houses, so even with a construction cost of 300 yuan per square meter, they can still be sold for a little over 300 yuan.

However, some people have begun to suggest that we cannot build houses arbitrarily and in such a disorderly manner. We must spend money to buy land and use land prices to curb the overheating of the real estate market. The financial overheating that has been piloted across the country in recent months, with various places taking out loans to build houses, has also played a significant role in this.

Wei Dong then fell silent. Land sales later became the main source of revenue for local governments, especially in many central and western regions, where prefecture-level and county-level cities with little industrial and commercial income relied entirely on this to make money.

He didn't understand the pros and cons, so he kept quiet.

The answer is that we are just a member of the engineering corps undergoing urban construction reform, a brick in the reform and opening up, and we are to be moved as directed.

No matter how you ask, he always follows Lao Geng's serious and meticulous approach and doesn't get involved.

Indeed, it was downplayed as being the construction company's responsibility.

But he was immediately summoned to a meeting by the Fifth Ministry of Machinery Industry, which had received the news.

It was only after Wei Dong attended this series of meetings that he confirmed the Second Ministry of Machine Building was actually the Ministry of Industry and Information Technology. However, the meetings he was invited to were mostly with the Ministry of Construction, the financial system, and various expert forums and exchanges.

The discussion focused on real estate reform and the reform of the engineering corps.

The Fifth Ministry of Machinery Industry was the Ministry of Ordnance Industry. The Jiangzhou factory that manufactured vans used to manufacture armored vehicles, and the Xishan factory that manufactured cameras used to make sights and gun scopes.

They all belong to this department.

Just then, the application to merge the Xishan Factory into the Xishan General Factory was submitted, and they were looking for him everywhere. Naturally, he was also brought along for a meeting.

The matter is very simple. The annual output value of Xishan Factory has reached 30 million yuan, making it an absolute benchmark for restructuring in this area and worthy of learning by all parties.

The model of privately managed sales companies and state-owned enterprises operating production plants, continuously sending personnel to the sales system, recruiting workers from the local area to expand productivity, and avoiding relocation, is worth exploring and recommending.

There was little controversy regarding the requirement to merge into a main factory.

The only requirement is that the Xiangshan factory, which used to make SLR cameras, must also be merged into it.

Because of the six factories located in the mountainous area, the other five have all come together and transformed themselves, but the once most prestigious Xiangshan factory has now fallen into decline.

When Wei Dong was asked to visit the factory before the Spring Festival last year, Xiangshan Factory was riding high, relying on the advantages of its SLR cameras that surpassed domestic counterparts in quality and were priced lower than imported products. It was winning awards and selling well, and was preparing to spend tens of millions of yuan, along with profits, loans, and funding applications, to introduce a production line from Japan.

Naturally, he looked down on Wei Dong's cheap camera solution.

As a result, after X camera suddenly rose to prominence, it sold nearly a million units that year, completely stealing the spotlight.

The higher authorities stopped the Xiangshan factory's application to import a production line, which it considered a bestseller after selling thousands of units.

With the tightening of monetary policy in the second half of the year, this approach of introducing and reforming foreign exchange management this year will be completely abandoned.

Wei Dong felt a surge of joy upon hearing this; he thought, "I've finally made a contribution."

Importing these film camera lines is just throwing money away to the Japanese!

But why merge the Xiangshan factory? "It's a bit difficult. It's really hard for domestically produced SLR cameras to catch up with foreign products. Besides, we're doing research in Hong Kong, and we're about to go to Japan to do research. We heard there are electronic cameras that don't use film..."

That's pure nonsense. Even computers capable of image processing are still in their infancy, let alone digital cameras.

But the people at the meeting listened to his vague explanation: "The lens assembly is still similar, but it doesn't use chemical film for exposure and development; it uses electronic signals. I don't know the specifics, but I overheard it when I was exchanging ideas with Hong Kong businessmen in Hong Kong..."

They all nodded in agreement, acknowledging that the gap with the world was still too large: "Then you have an even greater responsibility to promote this kind of optoelectronic technology research. The Xiangshan factory has the strongest R&D capabilities and deserves to be the one to drive innovation."

Wei Dong was internally screaming, "Damn it! I've never even used a digital camera before!"

How can you expect a disabled person who doesn't even have fingers to press the shutter?

Mobile phone photography can barely manage that.

"We... have only just started working with the machinery factory and Jiangda's electromechanical engineering department on production line automation research. We simply don't have the capability to research optoelectronic equipment. Besides, aren't we all moving third-tier factories outwards these days? Are we going to send new optoelectronic experts to third-tier factories? They don't want to go."

They made all sorts of excuses.

The other party produced a report: "Last year, the ministry also considered relocating these factories. Rongdu and Jiangzhou were options. Jiangzhou is located in the Economic Development Zone. If we merge Xiangshan Factory into Xishan General Factory, and hand over both locations to you for development and operation, wouldn't that solve the problem?"

Wei Dong may have gotten used to hearing about how much money real estate companies spent on land auctions every now and then, even after thirty or forty years.

I've heard about the proposed land price collection during meetings with the Ministry of Construction and financial institutions these past few days.

Now that these third-tier factories are relocating, they can indeed acquire land for free. If they do this before the land prices are announced, they will definitely make a fortune.

Somewhat surprised, he took the report and examined it closely. Attached was a rough map of the surveyed site. Based on his recent familiarity with various maps of the Economic Development Zone, he immediately recognized that it was not far behind his own factory area.

It must still be a desolate place now.

But the blueprints actually show the Institute of Electronic Science and Technology, the Institute of Computer Science, the Institute of Optical Instrumentation, and a whole bunch of other institutes with numerical designations!

Indeed, the Xiangshan Factory, with its strongest technical capabilities, was essentially an optical instrument research institute. Compared to the other factories that focused on production and had virtually no research capabilities, the Xiangshan Factory's strength actually lay in scientific research.

Making SLR cameras was merely a product of military-to-civilian conversion for survival.

More importantly, it allowed Wei Dong to finally see the word "computer" for the first time in this era: "There's a computer research institute?"

The attendees looked at him with surprise: "Of course we do. Although we are behind the world level, we also have well-established research and development institutions. The problem is that we are short of funds and cannot move these poor research units out of the third-line factories to develop."

Wei Dong thought to himself, "If they just imported fewer luxury cars, they could have the money to relocate the computer center."
The future belongs to computers!

So after only a few seconds of hesitation, Wei Dong finally agreed: "If it doesn't involve confidentiality regulations, our companies in the Economic Development Zone, the Urban Construction Company, and the Xishan General Factory can assist in relocating these units. These research projects cannot be stopped, and our private enterprises have an unshirkable responsibility in this regard."

The entire audience was absolutely thrilled!
(End of this chapter)