My Lord, you need to stand up!

Chapter 512 It's only when everyone has it that it truly exists.
The Hilallai casual wear factory, run by Hong Kong businessmen, is not located in this factory area, but Weidong holds a controlling stake in it.

Therefore, Hong Kong business representatives also need to participate in the meetings and follow the overall arrangements and advertising pushes from here.

Who else today has such powerful advertising and promotion capabilities as Wei Dong?

These are the few factories that can attract Hong Kong investment, and they also need to expand their production capacity to cope with the increasingly strong sales momentum.

The demand for workers is definitely not a problem.

It can be transferred from the sanitary napkin factory.

Now that two semi-automatic production lines have been put into operation, the total production capacity of the sanitary napkin factory, including other branches across the country, is approaching two million packs per day.

The decision for the future is to maintain this total amount and not increase it further.

Because the information fed back from the All-China Federation of Supply and Marketing Cooperatives and its sales branches across the country is sufficient to meet social demand, there is no imbalance where goods are snapped up as soon as they are released.

It has begun to operate smoothly and normally.

After all, more than 70% of the population still lives in economically impoverished rural areas, and the supply and marketing cooperatives need time to adapt to their target user groups.

Therefore, we will gradually replace the manual packaging line with a semi-automatic production line.

The freed-up manpower was mainly transferred to jeans factories, garment factories, and later shampoo factories and cosmetics production lines.

The latter, in particular, will create a large number of packaging jobs, which can be considered an internal adjustment.

More than forty managers from various factories and workshops, including Hong Tiancheng who brought the head of the cosmetics factory, gathered in the conference room to listen to Rang Weidong explain the current sales trends across the country.

They also enjoyed a slideshow of the glass pyramid on the Bund and saw a computer exhibition that was packed with people.

Computer factories, constrained by the production capacity of skilled workers, will certainly see a major expansion this year.

When they saw the imposing Building No. 5, which served as the company's flagship building in Shanghai, even someone like Shen Cuiyue was amazed.

Old Zhang took the photo studio back and asked someone to sketch the outline of the building from the photo across the river in Pudong onto the film: "Construction will begin this year, and it is expected to be topped out and completed in about three or four years. But the important thing is that from the moment construction begins, we will put up huge advertisements for X Computer and Centennial Runfa Shampoo on the other side of the river..."

The hand-drawn sketches from the Shanghai Architectural Design Institute also show the construction process on the flat Pudong plot, from the construction site fencing, foundation laying, and pouring concrete, gradually rising up. The huge advertising lettering, which is dozens or even hundreds of meters wide, is prominently displayed to everyone on the Bund.

This time, everyone had to gasp in surprise again.

Perhaps there is also the kind of heartfelt admiration that Wu Shengyun mentioned.

Everyone has a brain, so how come you can come up with such an unbelievable yet practical marketing strategy?

They are also very confident that their company can maintain this strong sales momentum.

Qin Yuye also presented a slideshow of new clothing designs, outlining the design and production scale development direction for the jeans and apparel factories next year: "In Shanghai's largest clothing wholesale market, jeans are priced between 15 and 30 yuan per pair, while state-owned department stores can sell them for 50 yuan. This shows that our affordable and high-quality products are highly competitive, and also indicates that we can appropriately launch some clothing products priced between 30 and 50 yuan to provide more choices. Therefore, after the Spring Festival this year, we will establish new clothing design centers in Jiangzhou, Shanghai, and Hong Kong to carry out our work."

The vast majority of the managers had never left Jiangzhou and Sichuan. They never imagined that the company would grow to such a scale, with branches all over the country and even overseas.

Therefore, in real estate, Chi Shiming can share common ground with Rang Weidong, but in terms of the future of branded enterprises, Rang Weidong can only communicate with Qin Yuye.

Hong Tiancheng was still studying at this time.

Wei Dong was very certain: "Some comrades may still be thinking, what does selling shampoo have to do with my sanitary napkins, or how do jeans and computers relate to each other? We are a comprehensive development team. Only with these flagship products can we attract more products from all over the country to gather here. In particular, I just reached an agreement with the city yesterday to build the first commercial center in Jiangzhou, with a large supermarket and a comprehensive large-scale shopping mall that can sell products from all over the country..."

Looking at the projection wall, a large shopping mall scene simulated using photos of the interior of a major shopping mall in Hong Kong.

Only then did everyone begin to realize the formidable scale of their own operations—self-production and self-consumption?

More importantly, I've never seen a mall with a self-service, counter-style layout before.

Rang Weidong also promised that before this commercial center starts operating, a similar self-service shopping mall will be set up in our factory area for trial operation. So, the six elevator dormitory buildings that will be completed this year can be pre-ordered.

This is the core reason why Wei Dong said so much.

"At the end of the year, we will give all employees an extra month's salary as a year-end bonus. Then, when we resume work after the Spring Festival, we will draw lots to select employees who have signed up for the pre-order to qualify for the purchase. We welcome everyone to sign up and get ready."

This news immediately sparked a strong reaction from all the managers, who all inquired whether the management had priority in purchasing. They felt it would be embarrassing if all their employees won but they didn't.

Wei Dong shook his head with a smile: "This batch is about two thousand households, with a success rate of one in several. Every year there will be housing projects of the same scale completed. The management should take the lead in prioritizing the needs of employees and actively emphasize that employees with housing difficulties should be given priority in the lottery for housing."

Okay, okay, when the news was announced over the loudspeaker throughout the factory and canteen during lunchtime, cheers erupted everywhere in the factory.

There were also shouts of "Long live the General!"

Nowadays, people can generally earn two to three hundred yuan a month, which is considered quite high in Jiangzhou.

If you receive an extra month's salary, and both spouses work, the family's income this month could be around 1,000 yuan.

With some savings from the past, you can make a down payment of about two to three thousand to four or five thousand for a house.

When the two buildings near the zoo went on sale, many employees wanted to rush to buy them. It was only after much persuasion that they realized they already owned homes and that commuting so far away was inconvenient. Now, they're all eyeing the employee dormitory buildings being built on the edge of the factory area.

Indeed, it was because too much construction funding was mobilized in various places. In fact, apart from two hastily built dormitory buildings with about a hundred households each, the construction of the earliest factory dormitory buildings was slowed down.

So, those two tenement buildings, which were originally intended for moving companies to vacate the old buildings of the Salt Industry Guild in the city center, were later given priority to computer experts for accommodation.

Now that we're finally seeing pre-sales, it means they'll increase construction efforts to deliver the properties.

Everyone was naturally very excited.

Everyone is calculating costs, and work efficiency has improved a lot.

In the afternoon, a meeting was convened, mainly attended by members of the construction and transportation units. The urban construction company also put forward this plan, which will use existing profits to start promoting the construction of the urban construction company dormitory community along the river.

The land was originally allocated to the infrastructure group by the Economic Development Zone, and now there are small docks, cement plants, screen printing plants, and denim distressing workshops all gathered there.

Let's build a few dormitory buildings with elevators first.

This caused a stir among the construction crew at the barracks. Many veterans who had just finished their get off work on the construction site happily ran to the food court to have a couple of drinks and chat about what life in the new community would be like.

Because the two buildings near the zoo have already been put into practice.

However, Wei Dong didn't come up with the logic behind this until that evening at the Queen's Restaurant when he was hosting a New Year's Eve dinner for the senior management.

Last year, we also had our family reunion here, and Dong Xueying was the host again.

This year, Shen Cuiyue even asked if we wanted to set up a few tables on the ridge.

This made Wei Dong feel that there was no need to make a fuss.

We simply booked two tables in a private room at the Queen's Restaurant, since Chi Shiming was in Shanghai.

This year, Lao Geng and Hong Tiancheng joined, so the number of people is still roughly the same.

However, the scale of output value has already skyrocketed.

Without further ado, Wei Dong sat down and directly stated his views: "The Liujin Building, which was only under construction and had its foundation laid last Spring Festival, has now been completed. Although it will take another six months to a year before it is fully operational, I would like to express my gratitude to all my colleagues. It is thanks to the concerted efforts of all of you that we have achieved such results!"

It was truly moving; the black and white building across from the restaurant window brought tears to Liu Taiyuan's eyes.

But Wei Dong's "vision" was completely different from his: "But what followed was that our assets expanded dramatically in that year, with commercial buildings, factory buildings and equipment. Now Dong Sheng International is a behemoth with fixed assets of over 100 million yuan, and can be considered a capitalist!"

Everyone, who was holding wine glasses and facing the delicious food, was suddenly taken aback.

People at this point are definitely too sensitive to this word.

Old Geng frowned.

A capitalist is someone who owns the means of production and exploits the surplus value of workers.

The official definition of Rang Weidong is now that he is a private capitalist, a legitimate supplement to state-owned assets.

In fact, all primary and secondary school textbooks now have a clear definition: "So if any controversy arises, we might become the target of criticism..."

Liu Taiyuan was so frightened that he held back his tears!
Absolutely possible; all those scenarios have only been happening for a few years.

Qin Yuye still wanted Dong Xueqing to explain to her.

However, Wei Dong was not just bluffing: "Therefore, at this stage, at least here, we must do our best to demonstrate that private capitalists are benefiting the people."

This was the first thing Wei Dong thought of after seeing himself become a billionaire yesterday.

Perhaps only he knew the danger he was in.

You Qili and his associates probably realized that such fixed assets would face the problem of ownership, which is why they dared not stockpile production scale and preferred to continuously resell them through short selling.

Even if wealth is constantly being traded in commodities, there will be no concern about becoming a capitalist.

"The clearest approach right now is to match the factory's fixed assets, which are worth 40 to 50 million yuan, with six 20-story elevator buildings. The sale of the residential units alone could generate over 60 million yuan in sales. These factory production facilities are the foundation for more people to have a happy life, so this makes sense."

Even though they were very familiar with him, Wei Dong's companions all wore expressions that said, "I don't quite understand, but I completely trust you."

It was only 1986, and the debate over what surname to use hadn't even started yet.

Wei Dong was determined to set an example by all means.

He absolutely did not think that by knowing some big shots and clinging to their coattails, he could vaguely evade this crucial point.

Now, many eyes across the country are watching him.

(End of this chapter)