My Lord, you need to stand up!

Chapter 648 Who isn't hypocritical like this?
Unexpectedly, Wei Dong rejected him cleanly and decisively.

Just like three years ago when he refused Jin Zhuoqun's offer of 10,000 yuan to be used as funding for a writing contest.

However, Yu Songhai and Zhang Lanzhi at the table were replaced by Wang Zhiwen.

The young people continued to eat their food steadily.

Jin Zhuoqun was somewhat incredulous: "Why? The three floors above the podium alone are worth more than two million; the market price could be five million!"

Wei Dong then turned to Wang Zhiwen and pulled him in, saying, "Little Wang, I'll teach you a way to respond when someone asks you for money in the future."

Wang Zhiwen immediately put down his chopsticks and listened attentively, his protruding ears twitching.

Jin Zhuoqun's face turned ugly, feeling humiliated.

But Wei Dong treated him like a acting partner: "You asked me to lend you money to do business, so how much capital have you prepared?"

Jin Zhuoqun was completely taken aback by his line of questioning and was momentarily stunned, his earlier anger vanishing without a trace.

"Five...five million?"

That statement is definitely exaggerated, and quite exaggerated at that.

But Wei Dong, with his extensive business experience, didn't expose him and calmly replied, "How about this, you give me five million, and I'll give you a 12% annual return. What do you think? You don't doubt my ability to repay, do you?"

At this time, due to the tight credit environment, banks are offering relatively high interest rates, around 5% per annum. As a result, people have developed the habit of depositing their money in banks.

Old bachelors remember that thirty or forty years later, the annual interest rate was only about one or two percent. So around the New Year, when Chinese people heard that they had to pay a safekeeping fee for depositing money in foreign banks, they found it unbelievable.

Anyway, this 12% annualized rate is already very high, and it's roughly what funds later touted when attracting deposits.

Of course, it can't compare to the high promises made by illegal fundraising schemes; they even dare to boast about 100% returns to swindle money.

Jin Zhuoqun definitely couldn't come up with the money: "I've already invested it all in TV mail order. If I still had cash, why would I need to borrow two million from you?"

Wei Dong smiled and said, "You've already spent five million, only to find out you need another two million to get things done. This shows you didn't plan well from the beginning and made a mistake in your judgment. With your judgment, do you think I'd still believe your business can make money and recoup your investment?"

Jin Zhuoqun was completely bewildered by his unprecedented reaction.

With a displeased expression: "If you don't want to lend it, then don't. Making fun of me like this is incredibly disrespectful."

Wei Dong chuckled inwardly, realizing that watching a lot of video clips was indeed a good way to make money.

He said slowly, "I'm not teasing you, but I'm raising this business issue with you. TVB only has one channel right now. Who can be sure of getting a time slot from TVB to broadcast your mail-order program? And it would take several tens of minutes or more. If TVB dares to air this now, I'm afraid not only will the red flag fall, but someone will lose their head."

Unexpectedly, a smart person has their own clever way: "You haven't thought this through as much as I have. You were the one who reminded me that now that various provinces and cities are opening TV stations, they don't actually have that many programs. It's not difficult to get broadcasts on provincial and municipal stations through certain connections."

Wei Dong gave him a thumbs up. He had originally suggested that Jin Zhuoqun focus on making a good TV series and make money by broadcasting it on TV stations in various provinces and cities. He didn't know the specifics of how to do it, but those who made TV series in the 1990s must have made a lot of money.

I never expected Jin Zhuoqun to use this in such a short-sighted way.

That might work?

Jin Zhuoqun does have some skill: "I'm not afraid to tell you, I know I really did feel bad about the song 'As You Wish', but no matter how popular the TV series is, I can't get cash. I need cash to make money, so I shamelessly made cassette tapes and music videos to earn money."

I told Wei Dong to keep an expression of listening intently, and Wang Zhiwen continued to quietly listen as well.

As a result, Jin Zhuoqun found a unique approach from this wave: "At that time, many music videos were sold to small video arcades on the street, and I discovered that I could produce TV mail-order videotapes, which could maintain a long-term promotional effect as long as they were distributed!"

Wei Dong was already convinced.

That's a real badass.

Because he knows that everything he does is based on correct choices made with divine insight, and is even a bit ahead of its time and inappropriate. For example, the Super 6 hotel project was made more than ten years ahead of schedule. Whether it will have unpredictable consequences can only be proven by time.

But people like Jin Zhuoqun and You Qili are truly amazing.

Despite the arduous and difficult circumstances, Yu Qili still decided to build his own fleet, and now it has been proven to be true. However, he made mistakes in the process and was unable to complete it.

In fact, neon light factories and screen printing factories can achieve great success if they focus on development now and persevere for 20 or 30 years.

These top-tier, intelligent individuals, without a complete education, may not have a long-lasting impact. Well, they're a bit like Qin Zhiming—geniuses are decisive, but they lack the patience to accumulate knowledge slowly.

Of course, in this era, no one knows whether their choice will have a long-term future.

If Wei Dong, who isn't particularly bright, can both see the potential and patiently work through it, then Jin Zhuoqun's idea might actually work.

Anyway, let Wei Dong know that even 20 or 30 years from now, there will still be TV shopping and mail-order advertisements in magazines.

This shows that the market still exists, and this model is ultimately correct.

Whether to use it to sell Eight Hearts and Eight Arrows liquor or Maotai liquor is a matter of opinion, and that's a matter for the government to manage.

So I picked up my glass and said, "Okay, that's settled then. Consider it my redemption of your advertising company shares. Two hundred thousand in cash. I wish you great success in your future business."

Jin Zhuoqun did not raise his glass: "A 30% stake in an advertising company is only worth 200,000, but that could bring you hundreds of millions in sales, right?"

Wei Dong laughed: "Do you understand the duty of an advertising company? How much my product can sell depends on advertising as just one part of the sales process. You can't say that if TV mail order sells well, the host has to take the lion's share. He should just take his due salary."

Jin Zhuoqun was probably also short of money, so he gritted his teeth, stood up, raised his glass and gulped it down: "Then I'll wait for Xiao Su to come over at the Industry and Commerce Bureau tomorrow morning to handle the handover."

Wei Dong didn't even stand up. He raised his glass in a gesture of respect and watched as Jin Zhuoqun went out, hailed a taxi, and left.

There was a moment of silence at the table, then the little princess clenched her fist and exclaimed, "Holy crap!"

Wei Dong laughed, "Could you please change that catchphrase...?"

He turned to Wang Zhiwen and said, "Then you go with him tomorrow to discuss this matter. The 30% of shares he transferred will be transferred to your name."

The second-year student must be shocked: "I... how did you let me get involved in an advertising company? I can work as a staff member, I never thought about becoming a shareholder."

Wei Dong added another incentive: "This time, our main focus is on advertising at the Auto Expo, but we'll also be shooting ads for Xililai winter clothing, X Computer, Ouniya cosmetics, and shampoo. As shareholders, you'll all benefit from this. From production to release, you'll earn several thousand to tens of thousands of yuan each month, plus year-end bonuses. You don't need to participate in other ads; just appear in Xililai clothing. The company will give you an endorsement fee of 50,000 yuan per year until you decide you don't want it anymore."

Wang Zhiwen understood, and sat up straight: "Is there any explanation for this?"

Wei Dong laughed: "Yes, the endorsement price is very low. Chow Yun-fat signed a 30-year contract with the shampoo, starting at 500,000, and increasing by 100,000 every year thereafter, so he can get more than 3 million in the last year."

Wang Zhiwen nodded earnestly: "I never thought about being treated the same as him. I just want to act according to my elder brother's guidance and portray good characters for the people."

Wei Dong shook his head: "I don't mean to restrict how you act. Your acting career is yours. You will eventually have to face the world and your film and television life independently. My purpose in doing this is just to help you solve some worries, so that you don't have to take on roles you don't want to take just for money, especially for the sake of advertising that you shouldn't be doing. For example, this TV shopping is very dangerous."

In front of Jin Zhuoqun, Wei Dong never said anything, because the other party would not give up because of this.

But Wang Zhiwen said: "We have a billion ordinary people, most of whom are very honest and simple. They believe the experts on TV. I have seen this kind of TV shopping on Citibank. If I put on a white coat and pretend to be an expert, and say that drinking this wine will prolong life, do you think it will sell like hotcakes?"

Wang Zhiwen's expression immediately changed.

Let Wei Dong elaborate further: "If I add some aphrodisiacs to it, do you think people would go crazy buying it, not caring about health at all? The biggest difference between TV shopping and TV advertising is that this thing is very easy to become a deception. Advertising is generally just a sales method, ten or thirty seconds long, and it's easy to manage if something is wrong. TV shopping is a continuous output of brainwashing, and it's easy to commit fraud if the supervision is not effective. Look at the two tricks he mentioned, they can precisely avoid some supervision."

The use of videotapes to promote products is particularly rife with undercurrents.

Wei Dong wondered if he had used this sales method in his past life, and whether the reason it didn't survive was due to regulatory reasons or the disappearance of the videotapes.

unknown.

"And you, believe it or not, because of the roles you've played, television viewers will blindly trust you. If you say a certain product is good, they will actually buy it. Even if Hilalai clothing is bad, it won't harm people for money. But medicines, health products, and financial products are very dangerous. So in the future, remember not to endorse these things rashly for money. I believe you will definitely achieve great success in the future and won't be short of this little bit of money, but at least it can be a reminder and help you when needed."

Yu Xiaoqiu seems to have said that Wang Zhiwen's family was not wealthy. Even when he filmed TV dramas, he only earned 5,000 yuan a month, and before that, he earned about 500 yuan each time he filmed commercials.

This is the current market price, and it's even considered quite high.

However, faced with the influx of fame and various temptations, especially Jin Zhuoqun's attempt to get him to make money everywhere, Wang Zhiwen chose to refuse.

Therefore, Wei Dong felt that this kind of persistence should be given some guarantee.

Wang Zhiwen listened attentively: "I feel really bad that he secretly took the song 'As You Wish' to make an album and music video to make money. We try our best to recreate those scenes to inspire and remember you. You have always taught us this..."

Wei Dong felt it was better not to let his child be too naive: "It's not that making money is bad, it depends on what's profitable and what's not. My brother-in-law is the music video king of Hong Kong..."

No sooner had he finished speaking than Qin Yuye leaned out and clapped his hands, exclaiming, "Yes, yes, yes, 'brother-in-law' is a good title!"

Dong Xueqing, holding her son, was both amused and exasperated.

Xiaodie also stood up from the rattan chair and started pawing at the dining table, yelling, "Damn it!"

Wei Dong felt extremely hypocritical!

(End of this chapter)