My Lord, you need to stand up!

Chapter 790 Being a father isn't easy either

What could Wei Dong do but be a good father?

Shawn Kemp, who will turn eighteen in a few months, scored over fifty points in his first official friendly match in Hong Kong!
He contributed more than twenty dunks, almost none of them were the same.

The entire audience was exhausted and hoarse from shouting, but they were still in high spirits.

After the game ended, everyone chanted Camp's name!

Basketball isn't popular in Hong Kong, but just like village basketball leagues and casual basketball leagues, once they gain top-tier popularity and become the center of attention, everyone will flock to join and follow them.

Internet users thirty or forty years from now will be very familiar with this rhythm.

Wei Dong had never been obsessed with any star player before, and he thought those who were obsessed with their idols were just idiots.

Now he knows this business was intentionally promoted.

In the second half, they even had Kemp change into a T-shirt with "I HK" printed on it before going on the court. Then they had Qin Yuye make a phone call to have people move all the T-shirts in stock from the basketball arena and put them at the entrance of the arena.

Try this "live-streaming sales" approach and see how effective it is.

With Du Hongyi observing, two basketball shoe distributors and three sportswear brands initiated an auction-style bidding process.

Hong Kong's business environment is definitely ahead of that of the Greater China region, and some businesses have realized that this popularity can be capitalized on.

They just came up to the stands to ask if there were any opportunities for cooperation.

Wei Dong skillfully asked them if they dared to pay the endorsement fees for the three regions of Mainland China, Taiwan, and Hong Kong, and offered to try it out for a year.

They had all been deliberately invited to the stage beforehand.

They all naturally gathered around.

Somewhat surprised, yet filled with excitement, they made bids one after another.

In the end, Puma secured Kemp's personal sneaker deal with a HK$100,000 endorsement fee. Converse was somewhat helpless, but offered to provide sneakers for other people at a price of HK$20,000.

At that time, Converse was actually the biggest shoe king in the NBA.

Several other brands are trying to dethrone the champion.

However, Nike was still in its early stages and had not yet expanded into Hong Kong, while Adidas' focus was not on basketball shoes.

Wei Dong deliberately didn't push it forward.

So Reebok ultimately won the bid for the sportswear and jerseys, offering HK$50,000 plus three sets of jerseys and sportswear for each player.

Just trying to see the profits this year.

Let Wei Dong give the HK$100,000 income directly to Kemp, and split the HK$70,000 worth of shoes and jerseys among a bunch of players, including Fred.

The HK$30,000 in ticket revenue was converted into HK$50,000 in Reebok discount vouchers, which were then distributed to the key basketball players to purchase products themselves.

He also provided his six national sales representatives with sports equipment, suits and leather shoes, and attributed the endorsement contracts to them.

In short, the head of Hesheng Mart witnessed firsthand how basketball, which everyone thought was just a game, was turned into a business worth tens or hundreds of thousands of dollars.

Even bigger business.

Since the Puma distributor had already invested money, he was naturally looking to recoup his investment. He offered to arrange basketball games on the Right Bank, where the level of basketball enthusiasm was much higher than in Hong Kong, and the market was larger, making it easier to promote the brand and sell products.

Wei Dong readily agreed, saying that as long as you contact the team, our sports culture company can handle everything else, including venue and ticket revenue sharing. Wouldn't that make the deal work?
The Philippines has a very enthusiastic basketball market, Indonesia is a large country with many places to tour and play basketball, Singapore is wealthy, and the level of enthusiasm for basketball in Thailand is also quite high.

Anyone interested is welcome to contact us, and we can split the profits together.

Even if they are not agents in Southeast Asian countries, these brand agents have accomplices in other countries, and they can be contacted quickly.

What era are we living in? Why are we still fighting and killing each other to seize territory?
You can do this kind of business anywhere!
Du Hongyi watched intently, and only after the group of businessmen, each with their own ulterior motives, left did he volunteer, "What else can we do? We can do anything!"

He added, "I'll leave you plenty of benefits. Do you want to go to Makan to play in the competition?"

Wei Dong was wary: "Isn't it true that that's 17K's territory? This basketball business is definitely new and nobody's doing it, but this is still overstepping their bounds, isn't it?"

There are rules in the underworld: "Ma Kan isn't all that powerful just because he's in 17K. There are several other businesses operating there. I have sworn brothers over there who will step in. Once we take control, it's an exclusive business."

It turns out that the business world values ​​exclusivity. As long as you take control of all the local sports events and drive out ordinary business competitors, you can eat the fat meat however you want.

But Wei Dong's thinking is tax-oriented; how can the market be developed well without diverse approaches?

"Let's get things settled in Hong Kong first. Immediately transfer tens of thousands of T-shirts and casual wear from Shenzhen, and the guys can use them to set up stalls at the night market."

The gangsters selling noodles on the street only bought them for a dozen or so yuan and sold them retail for tens of yuan. They just wanted to keep their customers coming back and have a steady stream of customers.

The real money is made by the big players who bring the products here from the place of origin; the actual distribution and retail business is no different from any other business.

So even if you sell a bunch of basketball star merchandise while it's hot, it'll still make money.

Du Hongyi immediately agreed, and Qin Yuye even arranged to transfer the money at the company later, as she still wanted to secure the film contract first.

Wei Dong had indeed grasped the intricacies of business: "A film costs 800,000 Hong Kong dollars. You can sell it to me for 2 million directly, or you can invest 2 million and see how much the box office revenue goes into the film. It's up to you."

Chow Yun-fat originally signed a contract for one million Hong Kong dollars. How Du Hongyi forced someone else to sell it to him for eight hundred thousand is his business. Wei Dong's original target price was two million. He doesn't try to take advantage of others in such matters. He buys legally and legitimately, simply to avoid being overcharged or encountering unexpected complications.

But then you leave a bait for the other party, and you can resell it for two or three times the profit. If you use it to gamble on the box office, it could be ten times the profit.

Given Chow Yun-fat's market appeal over the past two years, this shouldn't be too difficult.

So Du Hongyi agreed without hesitation!
Especially after the game ended, thousands of citizens who couldn't get in but heard the deafening cheers from inside had gathered outside, eager to see the thousands of Dongsheng Sports T-shirts that had just been brought over. They were just curious and didn't buy any.

The audience members who came out quickly snapped them up without hesitation.

The owner of Hesheng Restaurant knew this business was no less profitable than selling face powder!
Even Shen Cuiyue, who was watching from the sidelines, understood: "They're trying to tie Hesheng to our business, but it's all legitimate business where they do things and get paid."

Wei Dong nodded: "Since Hong Kong can't avoid triads, especially since everyone in the film industry has triad backgrounds, let's just tie ourselves to them. But we'll only give the legal part to Hop Shing; the specific methods are their business."

Qin Yuye grabbed Li Yue'e's ear, forbidding her from mingling with the team, while still busy discussing this matter: "I was a little greedy just now, thinking of getting the film contracts for a few million, or at most ten million. You're the best!"

Wei Dong thought it was a basic strategy: "Can we do a one-off deal with them? Anyway, the gang has to help clear the set when filming. Why not come in as shareholders? We won't have to talk about daily expenses. And with ten million in cash, we can do a lot of things ourselves."

This is equivalent to securing four million Hong Kong dollars in sponsorship from Hopson Development Holdings.

Even if you have money, you can't just spend it without earning it. You need to interact and trade with other businesses in the area to expand your business.

Wei Dong has never been stingy in sharing profits with people in mainland China. He can share profits with the government, manufacturers, Liu Taiyuan, and Sister Su to build together.

Qin Yuye immediately nodded: "Yes, yes, ten million is very useful. I just asked, and there are houses in Deep Water Bay priced between eight million and ten million Hong Kong dollars. Let's ask Mr. Cheng to go and take a look at the feng shui tomorrow. Li Bancheng's house in Deep Water Bay is the one he chose."

Wei Dong scoffed, "I'm all about feng shui. Think carefully about why you bought a house there to take care of your aunt and young master!"

The old lady couldn't understand Mandarin, but she still stretched her neck as much as possible, trying to see the big black guy over there, which made Qin Yuye chuckle.

And it was obvious that Kemp was also looking around, searching for someone.

Wei Dong, hand in hand with his wife, forcefully pressed down on the country girl's head: "Send her back first, and while we're at it, check out the terrain."

The stadium is adjacent to the largest sports venue area on Hong Kong Island, right at the foot of the island's ridge, next to the tunnel that opened a few years ago.

Previously, it required crossing mountains to reach the south side of Hong Kong Island, but now it's much closer to go directly through.

Therefore, traditional hilltop mansions of the wealthy and the secluded areas of the top tycoons to the south will be stimulated for development.

The middle class and the slightly wealthy will desperately try to get closer to these places and integrate into them.

Wei Dong even foresaw the future trend in major mainland cities to desperately develop subways and urban expressways to boost the real estate market.

They're still all learning from the Hong Kong model.

Lai Yuet-ngor took a minibus from the sports center through the tunnel to come and help out. Children's thoughts come and go quickly, and she happily gave directions without thinking too much.

After passing through a tunnel for several kilometers, the exit leads past Ocean Park, and you are now traveling through the Deep Water Bay area on the south side of Hong Kong Island.

The winding road along the sea is quiet and spacious, and even late at night you can hear the sound of waves crashing on the shore and the silvery moonlight.

Known as Hong Kong's most prestigious and wealthy district, it truly boasts stunning scenery, making it a delightful place even for those unfamiliar with feng shui.

As they passed by the golf course, Li Yue'e knew that Li Bancheng's mansion was located up there.

Looking up along the lush green hillside, it was pitch black, with almost no lights in sight.

Wei Dong frowned. Wasn't it creepy to live in this desolate wilderness?

Then there's Repulse Bay, a traditional luxury residential area dominated by sea-view apartments, which also has a resort feel. Here, the buildings along the roads are more densely packed and brightly lit.

About ten kilometers away, you will reach Stanley, the southernmost point of Hong Kong Island. It was built as the site of the Hong Kong Prison before World War II, which shows how remote and desolate it used to be.

But now it has become a popular area for the middle class due to its leisure and vacation atmosphere. To be precise, it has formed a town with a cluster of villas and apartment buildings, which is very lively and bustling.

The dark-skinned country girl chattered excitedly, making me feel like family had come to visit, which made me very happy.

Qin Yuye sensed the emotion and reached out to touch his head: "I also feel lonely at the girls' school right now. You're old enough to date. Is training very monotonous and tough?"

The second half of the sentence is in Cantonese.

Li Yue'e hesitated for a moment before shaking her head: "I like windsurfing. My uncle and the boss both said that I can succeed if I do it well, so I focus on it. The coach also said that I can do it."

Wei Dong received many retired athletes in Beijing. He both opposed the kind of training that treated them like livestock, where they were locked up and had no joy in life, and understood that these livestock could fly if they weren't strictly managed.

So we drove around the streets filled with churches, night markets, bars, and fairs, ate some late-night snacks recommended by my younger sister, and then took the reluctant children back to their dormitory at the windsurfing training center. We also gave small gifts to the coaches and dormitory managers.

After adopting the stance of parents, they discussed driving back.

“Let them go to training. If this ill-fated relationship can’t be stopped, it could ruin two geniuses. We’re not doing this for money; we just want them to stay on the right path, buy them a bigger house, and keep an eye on them every day to make sure they don’t go astray…”

Qin Yuye, a capitalist, enthusiastically encouraged them: "Yes, you have to help with chores at home, and if you don't listen, you're not allowed to date!"

Shen Cuiyue was still a little confused: "Servants who work at home have to listen to the master's arrangements when it comes to marriage. How can they do whatever they want?"

It's already a favor that they didn't make those two dark-skinned men pick cotton, but they're even going to buy them a big house to move here?
It's so outrageous.

(End of this chapter)