American Scandal King

Chapter 37 Betting with Clients

There is a gym not far from the Pioneer Newspaper office.

The environment is a bit simple, but at least the facilities are complete.

Today, in the boxing ring in the middle of the gym, Ian was fighting with his fitness coach.

The fitness coach only defended and did not attack, but no matter how Ian attacked, he could not break through the opponent's defense.

"Well done, great job! Keep going!" The coach was very professional and kept cheering Ian up as he was punching wildly, encouraging his confidence.

Sweat kept dripping from his forehead, and Ian's eyes went dark.

He stopped, waved his arms and said, "Take a break, Jayce, I can't do it anymore."

The coach was full of fighting spirit: "A man can't say no."

Ian shook his head: "I don't need to prove myself by talking nonsense."

He walked down from the boxing ring, came to the tea table nearby, and picked up a newspaper to read.

"ALEC BRIARLEE HAS A PRIVATE MEETING WITH LOVER" read the headline in the newspaper, with a large photograph below.

Ian chuckled.

This was exactly what he had asked Bill to get.

"Your news?" The coach came over and said, "You always have good news."

"Not good news," Ian said casually.

During this period, Ian didn't find any big news, but he found a lot of small and medium-sized news, especially those related to the private life scandals of some Hollywood stars.

Although the information is not very big, a media company needs more than just big information.

Ordinary news is the key to supporting daily sales and represents the bottom line of the company.

Just like writing a book, of course there must be exciting and thrilling moments, but it is difficult to have such moments in every chapter, so some relatively smooth content is always needed.

For a company, the quality of ordinary news represents its lower limit, while the quality of explosive news represents its upper limit.

So after the Charlie Mills celebrity kidnapping case, the Brazier child molestation case, the Lilimartta wild party incident, the Danny Koskerry dismemberment case, the Garrick torch burning case and other incidents, the Herald published more relatively ordinary news - ordinary in Ian's eyes, but already explosive news that caused people to lament among his peers.

This also means that although the performance of the Pioneer Newspaper has not skyrocketed during this period, it has steadily improved: now it has reached an average daily sales of 20,000.

It’s the bottom line of 20,000, not the peak sales volume.

Peak sales were 200,000 copies brought by the Garrick Torch Case!
The self-immolation itself is a hot topic, and the on-site interviews with the self-immolators are even more explosive!

At this moment, while reading the newspaper, Ian asked: "Tell me Jayce, what will happen if you let go and fight me? To be honest, I won't be angry."

The boxing coach laughed and said, "I can let you hit me a hundred times, and you won't be able to land even one effective blow on me, and I can knock you down with just one punch."

"How do you compare to the professional level?"

Jayce shook his head. "I'm not qualified to compete with a professional boxer. The difference is this: I can just stand here and not fight back, and you can't hit me in the head. And a decent amateur boxer can't hit a professional fighter, and the opponent can't hit him even if he just moves with his feet. A professional boxer fighting a top professional will get the same treatment... That's the difference, sir. There's a huge gap between professionals and amateurs! Have you seen Muhammad Ali fight? His butterfly steps can easily tease a top professional! It makes you deeply feel what it means to be so close yet so far away!"

Ian nodded. "I like your honesty. So I'd better practice more with my gun. No matter how good you are at dodging, you can't beat the speed of a gun."

Coach Jayce was stunned: "You said you wouldn't punish me."

"I didn't punish you."

"But this is the punishment, you don't buy my lessons anymore!" The coach was frustrated.

Ian laughed and patted the other person on the shoulder: "Don't worry, I will continue to buy."

Just then, the door opened.

Lloyd walked in from outside.

Seeing his boss sitting in the leisure seat next to him, sweating profusely, drinking a drink and reading a newspaper, he no longer felt dissatisfied.

He walked quickly to Ian and whispered, "We have already negotiated cooperation with twelve publishers, and this month's advertising fees have reached half a million!" The Los Angeles Herald was originally a state-level newspaper, but this state level was just a cover. The sluggish sales led to the fact that although they had many distribution partners, the actual cooperation was almost interrupted.

However, with the improvement of the news quality of the Pioneer News during this period, the once broken cooperation has been restored, and it is also recovering to become a truly state-level regional newspaper.

The pain of others is the media’s carnival!
The torch burning incident allowed the Los Angeles Herald to achieve a milestone achievement!

Ian's expression remained calm.

He drank his juice and continued reading the newspaper, saying leisurely, "It's almost the end of the year, Ron, and the sales promotion for annual and quarterly magazines is coming soon. I have an idea..."

"what?"

"I want you to contact all of our channels and tell them that the Los Angeles Times has made a promise to all of our customers. Next year, the Los Angeles Times will feature even more breaking news, including at least five nationally recognized breaking stories, exclusives! Subscribing to our journal now is the cheapest it's ever been. If we can't deliver, we'll refund your subscription fees."

Lloyd was stunned: "Are you kidding me, boss?"

Ian laughed and said, "No, I'm serious. It's like a bet, but with all my clients!"

Lloyd opened his mouth in surprise.

Of course he knew about betting, but this was the first time he heard of betting with clients.

Normally, this is an impossible task.

But Ian has the confidence.

He waved his hand and said, "With this bet, my requirement is to get at least 150,000 journal subscriptions. Do you know what that means? We can get a lot of advertising with this sales volume! Not only that, you have to use this to convince our advertisers. At least five exclusive and major national hot topics, which is enough for them to pay a higher advertising fee! Of course, I also promise a full refund if we fail to achieve this!"

He looked at the fitness coach and said, "Jayce, what do you think of this idea? Will you buy my newspaper for this?"

The boxing coach was also confused.

Can business be done this way?
Isn't that a bit too crazy?

He was stunned for a while, and finally shook his head: "I don't think this is a good idea, but... yes, I will buy your newspaper for this!"

Ian laughed. "Then at least the promotion was a success."

Lloyd said, "But if you fail, you will go bankrupt!"

Ian smiled.

He stood up and walked to the window, looking out at the streets of Los Angeles.

It's November and the weather is getting colder.

The winter wind blows, bringing a slight chill, and frost has formed on the streets.

On November 11, voting in the US election was completed.

Democratic presidential candidate Gore and Republican presidential candidate Bush are about to engage in a 36-day "legal battle" over the vote count in Florida that will determine the outcome of the election.

The news temporarily suppressed Ian Carr's news, and although he had predicted the result, Ian could not do anything with it.

But as someone who has the cheats and the experience of living two lives, I will eventually reach that step, right?
In comparison, what are these now?
Although gambling is taboo in business, for someone like me who cheats, not gambling is stupid!
So he smiled and said, "Then let's go bankrupt."

Lloyd looked at Ian helplessly.

The boy has grown up, but also become crazier.

At that moment he suddenly understood.

In Ian's style today, he would either become a shooting star, quickly streaking across the sky and disappearing;
Or it will grow into a towering tree, blocking out all the light...

I'd love to try it with you.

The old man smiled and nodded: "Then I will go crazy with you."

(End of this chapter)