American Scandal King

Chapter 85 Good News Requires Control of Rhythm
After watching Lena leave, Ian went to meet her.

When he came to Kreps, he walked over without saying a word, and Kreps followed him silently.

Walk along the luxurious avenue and take in the surrounding scenery.

As a wealthy neighborhood, Kreps's image is somewhat conspicuous.

He whispered, "You can call."

Kreps whispered, "I don't mean to follow you. It's just that some things are hard to say over the phone. You said that if anything illegal is involved, try not to say it over the phone."

"Well, go ahead." Ian and Kreps came to a fountain and stood there.

Kreps said, "We found the whereabouts of those guys."

Those guys are bank robbers. Sometimes it's easier for gangs to find people than the police. After all, in the United States, one of the basic methods for police to solve crimes is to ask gangs for help.

"Address." Ian said.

Kreps gave him the address: "What are you going to do?"

Ian put away the address: "That's not what you should ask."

Kreps immediately lowered his head and said, "Kemble has sent someone."

Ian looked at him with a cold gaze and said nothing.

Kreps said helplessly, "I betrayed Kemble. He won't just let it go. Killing Bates now would mean a war with the Crips, and we don't have enough manpower."

Ian was surprised: "Not enough manpower?"

There are thousands of members in the Crip Gang, and you tell me they don’t have enough manpower?

Kreps shook his head slightly. "Gangs have their own management system. Most of the people there are just thugs, incapable of doing anything big. When something really goes wrong, there are only a few hundred people we can mobilize, and among them, there are probably only a few dozen truly seasoned fighters. I'm down nearly twenty of them, so it's going to be hard to deal with them."

Ian blurted out: "Why is it so little?"

Kreps looked at him speechlessly: "You killed him."

Ian: "..."

I didn't know those guys were such good.

After thinking for a moment, Ian said, "What do you need me to do? Give you some money to arm more people, or help you deal with them?"

Kreps looked at him. "Can you help?"

This rhetorical question is very insightful.

Kreps wanted Ian to take action because he could never understand how Ian did those things.

But Kreps couldn't just say, "Boss, please take action. Let me confirm your strength again," so he simply asked a rhetorical question instead.

Ian did intend to take action.

As Gaskell said, if you want to make a man like Kreps truly obedient, you must make him extremely afraid of you and completely have no resistance to you.

Last time he might have thought that it was his own people who were careless, but this time the person who killed Bates was coming over, and the guy who came to start a war couldn't be careless.

If it is solved again, Kreps will completely give up.

So Ian said softly, "Tell Kemble you're willing to pay compensation, apologize, or something, and just take some time."

Kreps was stunned. What does that mean?
Ian looked at Kreps and smiled. "Good news requires a good rhythm. Continuous violence will fatigue readers... The Palos Bank case is still hot, so there's no need to dilute it with other big news at this stage."

Kreps was completely stunned.

In your eyes, the existence of a powerful gang and a heinous violent incident is just a piece of high-quality news?
The reason you're hesitant now is simply because you don't want to waste the sensational effect of the Palos bank robbery?

Even though he already knew who Ian was, Kreps still wanted to shout, "Madman! Pervert!"
After a while, he finally said, "Okay, boss. I'll try to delay as much as possible."

………………

Delaware.

WND News Network Chairman's Office.

Ian sat in his office, accompanied by his new secretary, Sunny, a red-haired beauty.

A curly-haired young man, probably in his thirties, stood before Ian and said respectfully, "You've come at a good time. WND just won a good advertising deal yesterday. We expect profits this year to reach $6.5 million."

This young man is Jason France, the founder of WND News Network, and he still owns 5% of the shares.

When Ian acquired WND, he promised that WND News Network would still be in charge of Jason. He kept his promise, only providing news and basically not interfering in the operation and management of the website.

Ian was indifferent to the figure of six and a half million.

The real value of media lies in its influence, not its profitability.

If a media outlet can earn four million on paper, it can potentially earn forty million or more privately. Under Gaskell's influence, Ian's career path has steered him towards investment and financial operations centered around media influence.

Film and television, finance, chemicals, medicine, transportation, energy, and even arms...

As long as it is an industry that the media can reach, Ian can extend his tentacles.

So Ian just asked Jason to sit down.

He poured Jason a glass of wine himself and said with a smile, "My current requirement for WND isn't profitability, Jason. What I want is for WND to grow rapidly, so what you need to do is figure out how to spend the money and expand our influence! I want WND to reach a valuation of over 100 million by the end of the second quarter of this year."

Jason smiled and said, "I like what you said. The vast majority of shareholders are looking for quick profits. Only those with the bigger picture in mind are willing to invest money... But aren't your demands a bit excessive?"

It was only 40 million when you bought WND, and you want it to be valued at 100 million after just a few months of development?
You have to know that Ian’s 40 million was not an investment, but a direct purchase, so this growth is operating growth rather than investment growth!

Ian said, "I still have some big news... I found the whereabouts of the Palos Bank robbers."

what?
Jason was stunned.

But then he shook his head and said, "That's useless. This information can't be worth so much money."

"That's why I said operation! You have to know how to operate it!" Ian smiled and patted Jason on the shoulder. "You're an excellent website manager, but you're not a great reporter. You're not that good at leveraging news. Did you know that a movie needs to be marketed and promoted before it's released?"

Jason nodded slightly: "Of course."

"The same goes for good news. Processed news becomes like aged wine, even more fragrant!" Ian said with a smile, "We can preheat it and make it popular!"

"How to do it?"

Ian whispered softly to Jason, and Jason's eyes lit up when he heard it.

He looked at Ian in admiration: "You are a genius, Boss!"

………………

after one day.

WND News Network released an announcement.

News Network CEO Jason France issued a statement saying that they are offering a high price for the whereabouts of the Palos bank robbers, and are willing to pay $200,000 immediately to anyone who can provide clues.

They also said that the reason they were looking for these robbers was, firstly, to fulfill Ian Carr's promise to pay the previous interview fee, and secondly, to write a book for these robbers, a joint autobiography.

When the news came out, the world was in an uproar.

If there is no news, create news!
Even old news can be processed and utilized.

The Palos bank robbery incident has not yet faded, and it remains the focus of public discussion. After all, this case combines a series of elements such as robbery, car racing, gun battles, and on-site interviews, which is a gold mine that can be continuously mined.

In this case, of course we must continue to exploit and squeeze them hard.

Faced with this situation, there was naturally an uproar in public opinion.

Some people angrily accused this of leading to robbery becoming a new means for people to pursue wealth.

Jason France said: Hasn't this become a daily routine?

Some people therefore questioned: If the police catch them first, will the money be given to the police?
Jason France said: Of course! But the prerequisite is that they allow us to interview them.

Some people expressed jealousy: "How about I rob a bank too? Would you be willing to write my autobiography?"

Jason France said: Why don't you write your autobiography first and then rush in? News nowadays requires speed!

Some people wondered: Where is the butterfly?

Jason France said: Butterflies don't fight alone! Every good journalist can be a butterfly!
Just as every good journalist can be Anonymous or Zhongsheng.

Everyone said: No, we don’t have AIDS!

Jason France's remarks increased WND's traffic again, and many people criticized Jason for being shameless in business and rehashing old stuff.

But business elites don't think so.

From what they saw in this incident, they saw a promising young man who would do anything to make money without any shame.

When a boss can give up everything to make money, it means he has huge investment value.

Jason France has said he will write a book about the robbers, which in itself means that WND and the Los Angeles Herald are opening up new ways to monetize.

The appearance of this piece of news alone increased the valuations of WND and the Los Angeles Herald, and Ian Carr's fame also rose again.

Today, the valuation of Carl Media's industry has reached over 30 million, with a debt ratio of %.

In response, Gaskell said: A debt ratio of 30% is not the level that a good entrepreneur should have.

An excellent operator must have a debt ratio of at least 70%, while an awesome operator can reach 120%... although the latter is a bit risky and can lead to bankruptcy and imprisonment if you are not careful.

(End of this chapter)