The world begins with Hong Kong movies

Chapter 415 First impressions are important! (Seeking monthly votes)

Anyone who isn't an idiot knows the benefits of satellite television.

Major provincial television stations in mainland China are all planning to begin preparations for satellite broadcasting one after another.

Once it's on satellite, the original provincial station will instantly become a national station capable of covering the entire country.

Whether it's influence, viewership, or other aspects, there will be a significant increase.

As commercial television stations with considerable profitability, how could TVB and ATV on Hong Kong Island not know the enormous benefits of satellite channel broadcasting?

Hong Kong Island is a huge island!

With a population of less than six million, the viewership of the two television stations could not possibly exceed five million at most.

As a result, both television stations are quite successful in terms of advertising revenue, with annual television advertising revenue calculated in the hundreds of millions of Hong Kong dollars.

Once successfully broadcast on satellite, the viewership will easily exceed 30 million.

With over 20 million people in Taiwan, which is not far away, and a viewing audience of 10 million Chinese in Southeast Asia, there is always a demand.

At that time, the TV station's annual advertising revenue will easily increase by at least one billion Hong Kong dollars.

In a normal timeline without Wu Feng's interference, TVB, during the British colonial period, did not apply for satellite channel broadcasting for reasons unknown.

After returning, I applied, but it was blocked and I failed.

In addition, Uncle Shao was indeed quite old at that time, and probably didn't have much energy or time to focus on satellite TV channels.

In any case, TVB is the dominant television station in Hong Kong, and its position is unshakeable.

In the end, the matter was dropped.

However, Li Bancheng's youngest son's Star TV easily obtained a satellite TV license and made quite a splash.

Wu Feng remembers it very clearly!
When I was in junior high school in my previous life, my family's TV would show programs and dramas from Star TV at certain times each year.

That was the first time I learned that Hong Kong Island Television didn't broadcast the "News Broadcast" at 7 o'clock, but instead aired serious and entertaining dramas.

At the same time, it was through Star TV that I first saw the tokusatsu drama "Kamen Rider", and I was immediately amazed.

However, for some reason, I never received Star TV again after a few years, but I did receive programs from Phoenix TV.

When I grew up and got involved with the internet, I learned that Star TV, which was doing very well, was sold off and became Phoenix TV.

There's really no need to dwell on some of the petty issues in Hong Kong.

In any case, unless there is a strong enough reason and a certain trend, there is no need to expect the Hong Kong British government to agree to the satellite broadcast of TVB and ATV programs.

Dai Ying is an expert in international television programs, so how could she not understand the extent of the influence that a television station with a wide audience can exert?
In other words, the British media group did not understand the aesthetics and preferences of Chinese people, and looked down on a backward place like Hong Kong Island. Otherwise, it is unlikely that Hong Kong TV would have fallen into the hands of Chinese people.

Later, in order to acquire a television station in mainland China, Lao Mo resorted to all sorts of tricks and schemes, but to no avail.

In fact, given the future state of mainland Chinese television stations, unless they engage in borderline content or produce sensational programs requiring thorough censorship, it is unlikely they will succeed in competing with video websites for viewers.

Now is the perfect opportunity, isn't it?

Wu Feng's application has very good reasons, and at least the British media will like it.

That means expanding the English First Division's viewership and influence in Asia. I doubt even the Governor of Hong Kong would dare to object to this.

In fact, there were already clear signs of this happening. Wu Feng and Jiang Tiansheng's outstanding performances in professional football teams in Europe have generated considerable buzz, and many wealthy individuals from Hong Kong and Macau are already preparing to travel to Europe to purchase professional football clubs.

As you can see, Wu Feng and Jiang Tiansheng didn't spend much effort or money on the UK, yet they already have considerable fame and influence there.

This is one of the charms of football!

With the season coming to an end, several Hong Kong Island professional players have already confirmed that they will join two teams or satellite teams with which they have a good relationship.

It is foreseeable that the attention given to League One and even League Two in Hong Kong will rise by at least one or two levels next season.

With the increasing number of players from mainland China, the United States, and other countries, the three nations will naturally pay more attention to the Hong Kong professional football league, and consequently, also show more interest in the English First Division.

It's important to know that Hong Kong Island was at that time the center of Asian film and entertainment, as well as a center for combat sports and arcade games.

If the Hong Kong professional football league is run well, it will soon gain a huge influence and reputation in Southeast Asia, along with Hong Kong's film and television industry, fighting world, and arcade games.

Obviously, the English First Division, which has close ties with the Hong Kong professional football league, will also attract attention.

Wu Feng's push for ATV to go satellite TV was naturally intended to promote the Hong Kong professional football league and indirectly promote the English professional football league.

It can be said that the reasons are quite valid!

At this time, the mainland also put some pressure on the Hong Kong British government.

In fact, the mainland also needs a platform for public opinion, ideally one that understands and has a certain influence on Southeast Asia and East Asia.

Clearly, ATV is the best choice!

Once ATV successfully goes satellite, it will easily cover Hong Kong, Macau, Taiwan, and Southeast Asia, and there are so many areas where it can help.

There's no need for deliberate hype; just smoothly report on the normal situation in mainland China.

In fact, if it weren't for the advent of the internet age, the public opinion environment of mainland China abroad would be terrible.

Of course, the mainland side did not simply exert pressure; it also offered sufficient conditions.

If ATV successfully goes satellite TV, the mainland's official television station will consider broadcasting certain English League One matches in real time, such as all of Fulham's home and away games.

This is a real benefit, and it has a huge promotional effect on increasing the popularity of League One.

The mainland's statement put the Hong Kong British government in a difficult position.

In fact, no Western country has more authority to speak about the economic potential of mainland China than the British.

Putting aside other factors, the four major trading companies that controlled the economic lifeline of Hong Kong Island all developed their businesses by doing business on the mainland.

If mainland China's official television stations were to broadcast English League One matches live, it would be a huge boon for the league.

In fact, first impressions are very important!

It's a fact that the vast majority of fans born in the 1960s and 70s are Serie A supporters.

As a result, a document from the British mainland completely eliminated the Hong Kong government's hesitation, and it immediately agreed to ATV's application to go satellite TV. The speed of its response left everyone speechless.

Wu Feng didn't care about any of that, as long as his goal was achieved.

(End of this chapter)