A century-old wealthy family that rose from Shanghai

Chapter 144 Customs
"Oriental Daily's sales exceeded 6, making it the third largest newspaper in Shanghai."

"The General Manager of Oriental Daily News presented prizes to three readers who won the first prize. Each of them received a large yellow croaker gold bar."

With news reports like this coming out, Chen Guangliang and Oriental Daily once again became the hottest topics in the Shanghai Stock Exchange.

This is the effect you want!

And this effect will continue for a while, after all, it will last for ten periods, and thirty people will receive a total of 12000 oceans of gold.

On this day, Chen Guangliang put down his work at the newspaper and came to "Sunshine Home" to attend the move-in ceremony.

"Sunshine Home" covers an area of ​​just over 12.15 acres, but has 39 houses built on it, and there is also a mansion for Chen Guangliang, which covers an area of ​​nearly half an acre (300 square meters).

So 'Sunshine Home' is a bit crowded compared to 'Happy Home Phase I', but it's actually not that bad!

A normal building only occupies 90 square meters, and the actual area is less than 80 square meters.

"Mom, you can plant some flowers and plants here instead of vegetables!" Chen Guangliang said with a smile, pointing to a small flower bed.

Their house is surrounded by a wall, and there is a yard of about 100 square meters, which is big enough for cars to park.

"Okay, I'll arrange it later!"

Yang Hui now looks a bit like a wealthy lady and knows how to command the servants to do things.

Afterwards, Chen Guangliang visited his new home.

If nothing unexpected happens, he will live here in the next two to three years, and it may even become his 'new home'. Of course, he doesn't even have a girlfriend now.

The furniture is quite high-end, many of which were purchased in department stores, and are of upper-mid-range quality.

Now Chen Guangliang has some spare money, so it is naturally not a problem to decorate the new house a little.

The new house has three floors. Chen Guangliang lives on the third floor, Yang Hui and Chen Guangcong live on the second floor, and the first floor is used as a public area.

On the third floor where Chen Guangliang lives, there is a large bedroom, a study, a living room, a bathroom and a cloakroom.

not bad!

But then again, once his real estate business becomes successful, he can consider building a larger house on Xiafei Road in the French Concession.

There's no need to be too hard on yourself.

Before noon, Yang Qingshan and his family came to have dinner and congratulated Chen Guangliang and his family on their new home.

Because this small Western-style building does not match Chen Guangliang's status and position, it may just be a temporary residence, and it is not even worth mentioning to the wealthy people in Shanghai; therefore, Chen Guangliang did not invite any friends to his "housewarming" party.

Keep a low profile!
"Second uncle, you should find a day to move to Happy Home. Everything is available there, you can just move in!" Chen Guangliang said.

Yang Qingshan laughed and said, "Hey, the place where we live changes a lot every year. At the beginning, it was a thatched hut in Fangua Lane, then a shed at the Yangtze River Car Dealership Base, then a brick house at the Yangtze River Base, and now it's a small Western-style building."

In just two years, the changes have been so rapid, and everyone can feel it.

Chen Guangliang said, "Life is always getting better and better. Oh, by the way, let my second aunt stay at home to take care of her husband and children. She doesn't have to go to the Changjiang Motors to cook. She'll still get her salary."

I remember when Chen Guangliang came to Shanghai to live with his second uncle, he was not looked down upon by his uncle, but was taken care of as his own child. With this friendship, even Chen Guangliang now cannot treat him badly.

Yang Qingshan immediately said, "How can that be possible? He only cooks lunch for everyone every day, so he has plenty of time. If you really don't want her to do anything, she won't know what to do!"

Seeing this, Chen Guangliang no longer forced it.

The family happily had a housewarming party, and Chen Guangliang's family's residence was finally stable.

In the afternoon, Chen Guangliang came to the office building of Changjiang Real Estate.

After nearly a month of expansion, Changjiang Real Estate has now completed the construction of various departments and has a total of 16 employees.

These employees all have two characteristics: first, they are no older than 30 years old, and second, they have a certain level of education and professional knowledge. It can be said that ordinary real estate companies would not employ so many people.

"Yuantai, is the overall design of Yuyuan Road ready?" Chen Guangliang asked as soon as he arrived at the company.

Lu Yuantai then took out a document and said, "Okay, the middle section of the land has been designed. Here is the design draft."

Chen Guangliang owns a total of 103.6 mu of land in the western and middle sections of Yuyuan Road, and has three real estate projects (which can be rented out over the long term). Of these lands, only 5.2 mu is used to build the Vitasoy factory, and the remaining 98.4 mu will be developed into new lanes and sold in the next two years.

In total, there are 300 small Western-style buildings and 900 residential floors.

After these houses are built, the entire western and middle sections of Yuyuan Road will be transformed into a residential area for the middle class in the concession.

Therefore, before all the construction started, Chen Guangliang asked Lu Yuantai to organize people to make maps and plans for these areas.

"Let me take a look. Once the design for the middle section is complete, we'll continue with the design of the western section. We want to develop all of it within two years."

This is just a conservative estimate. It's just 300 houses, and maybe they can all be sold within a year.

"Okay, the project isn't big, and we have ready-made drawings to use. By the way, boss, do you want us to set up our own construction team? This will save a lot of costs."

The three-story brick and wood structure villa has very low construction technology. Changjiang Real Estate has been in this industry for more than a year and can fully establish its own construction company.

Of course, Chen Guangliang flatly denied it, saying, "No need. We should let them earn what they deserve. We shouldn't do everything ourselves. We still have apartments and luxury houses to build. We don't have the time to develop a construction company."

Lu Yuantai immediately said excitedly: "Okay"

The boss is really going to decide to do something big!

Changjiang Real Estate can build high-end apartments on its 10.2-acre land on Weihai Road because the Sun Apartments developed by Sun Chunsheng are nearby.

Of course, these are all things that come later!

Chen Guangliang added: "There is also the brochure. Each site must be carefully prepared so that people will be willing to pay for it. All these must be prepared in advance!" "Well, we are all doing it. Now that we have more manpower, we will be more efficient." Lu Yuantai replied seriously.

At this time, he had become a true executive of Changjiang Real Estate. Not only did he serve as the deputy general manager, but he also served as the manager of the most important department - the Construction Development Department. This department had 8 people, the largest department in the company.

Afterwards, Chen Guangliang chatted with other staff members and everyone started to get busy with their work.

Guo Deming serves as the deputy general manager, responsible for the finance department, sales department, and public relations department. He holds great power. The newly established sales department and public relations department are quite important positions.

"Boss, I heard from Lawyer Wu that officials from the Public Works Department said that issuing property deeds by strata isn't illegal, but the details still need to be discussed."

Chen Guangliang said: "Well, as long as it's not illegal, then it's successful, and there won't be any problems later!"

In fact, it is a very simple question. Originally, a three-story building had one title deed, but now a building can have three title deeds. It’s just that in the three titles deeds now, it is marked that 1/3 owns the rights to the building (the number of floors does not need to be written, and the real estate company issues a sales contract as proof).

Such operations will not cause any trouble for the government, as they can collect taxes in the same way.

Guo Deming said, "Lawyer Wu is arranging to take you to meet with officials from the Public Works Bureau someday. He said he would persuade them on the spot."

"Got it, I'll be ready!"

There are only two things needed to convince the officials of the Public Works Bureau: first, the officials of the Public Works Bureau must not feel that there are troubles or hidden dangers; second, the Municipal Council and the foreigners are the beneficiaries.

It is precisely on these two points that Chen Guangliang is full of confidence!
Oriental Daily prints 2 copies every day, which is totally insufficient. At p.m. every day, all major retail outlets want them to restock.

Of course, replenishment is impossible because the newspapers have to be coded, and the time of the lottery and the printing of the next day must also be taken into account.

Besides, what Chen Guangliang wants is "hunger marketing" to cause a bigger topic.

So soon, a news story about readers asking at multiple newsstands whether "Oriental Daily" was still available was born!
At the same time, Chen Guangliang's image has also changed completely. He has become a "master" in the business world and a "celebrity" in the cultural world.

The news that had previously smeared him has long since vanished, instead serving to bolster Chen Guangliang's image as a "great man"—a self-made man who rose from humble beginnings to become a young newspaper and real estate tycoon in just a few years. Furthermore, this impoverished young man, a rickshaw driver himself, remained true to his roots, allowing drivers to own shares in his business and inventing the three-wheeled rickshaw.

For a time, Chen Guangliang became a prominent figure in the Shanghai stock market.

In the conference room of Oriental Newspaper, the management gathered together, including Hong Yanbin, Huang Chunsun, Zhang Jinglu, Han Chufeng and the heads of six major departments.

Chen Guangliang said, "I want to incorporate the Commercial Daily into the Oriental Daily. That means the Oriental Daily will have an additional page, so we can print six pages on weekdays and eight pages on weekends. This way, we will have similar paper sizes to the Xinwen Bao and Shenbao."

The Commercial Daily has been in circulation, with a circulation of around 7000 copies, making it a very good newspaper. However, its original circulation was only 1 to 7000 copies per day. A new system of reporters and editors helped boost its circulation to . However, the subsequent emergence of the Oriental Daily News reduced the Commercial Daily's resources, leading to a significant decline in circulation. However, it now maintains a stable circulation of over .

Huang Chunsun was the first to speak out: "I agree. Instead of developing two newspapers, it's better to focus on one. Especially now that Oriental Daily is performing very well."

After analyzing the past two days, we found that Oriental Daily's sales have maintained over 4 copies even after the event. So, even though it cost nearly 1.5 yuan, it was still very worthwhile.

Afterwards, everyone expressed their agreement and decided to focus on developing the Oriental Daily.

The incorporation of Commercial Daily will also increase the commercial content of Oriental Daily.

Next, Chen Guangliang continued, "Regarding the purchase of a new high-speed rotary press, I have decided to buy one. I would like to trouble Assistant Hong to take care of this matter!"

Hong Yanbin is the head of the shipping department of China Merchants Group and is good at external activities.

"Okay, I'll finish this task as soon as possible. But is one enough?"

Each unit can print four large newspapers, totaling 36000 copies, per hour. However, the Oriental Daily now prints a total of six large pages, and eight large pages on weekends. Considering that the sales of the Oriental Daily may increase to more than 5 copies in the future, Hong Yanbin asked this question.

Chen Guangliang also thought about it and then said, "We can add two more copies, but it's hard to increase our sales to 100,000 copies. So if we add two more copies, I suggest we set up a printing company and take on external business as well. This way, there will be no waste. What do you think?"

During this period, various newspapers were born, but tabloid publishers were reluctant to buy printing presses.

Hong Yanbin's eyes lit up and he said, "I agree. This is a two-pronged approach."

The two major events were decided in this way, without the need to go through the board of directors, and just need to notify the two directors later.

After all, Chen Guangliang is not someone who can be easily sidelined.

Now he has absolute authority in Oriental Daily News, mainly because the reporters and editors are all his "disciples".

However, after the sales of Oriental Daily stabilized, Chen Guangliang also considered letting Oriental Daily invest in land. After making money, he could build a headquarters building and employee dormitories.

In this way, Chen Guangliang can be worthy of his employees.

Finally, Chen Guangliang said, "Since we own a newspaper, we're bound to get involved in various lawsuits. Therefore, we need to establish a long-term cooperative relationship with lawyers in the legal field so that we can let them handle any future problems. Assistant Manager Hong should also prepare our legal network for this matter."

Recently, Ruan Lingyu's husband Zhang Damin is suing the Oriental Daily News, and Lu Xiaoman's husband Xu Zhimo has also threatened to take over the Oriental Daily News. The number of lawsuits has suddenly increased.

Hong Yanbin smiled and said, "They're all minor lawsuits, but Manager Chen is right. Oriental Daily News will inevitably face more troubles like this in the future. We should build a network of lawyers. How about lawyer Wu Kaisheng?"

Chen Guangliang then said, "He can't do this for long. He seems to be keen on politics now!"

Hong Yanbin nodded and said, "Then find another law firm to cooperate with."

Finally, Chen Guangliang warned everyone, "Don't think that getting involved in a lawsuit is a big deal, or something to be ashamed of. That's completely inconsistent with the concept of journalists. Our mission is to let the general public know the truth, so we must be more proactive in this matter. I have established a team of dedicated entertainment journalists, and this section will allow readers to glimpse the lives of celebrities. Of course, we are still considered moderate. European and American entertainment journalists have no bottom line when it comes to digging for news on this topic."

Everyone was stunned. They thought they were still considered moderate, while the advanced countries in Europe and America were even more extreme?

You know, take 'Ruan Lingyu and Zhang Damin' for example, Zhang Damin's every move was monitored by their reporters, and his past affairs were dug up. The "Oriental Daily" belittled Zhang Damin as worthless, even "full of evil", so they wanted to sue!
As for the incident of "Xu Zhimo and Lu Xiaoman", the Oriental Daily also reported it in great detail, reporting all of Xu Zhimo's "dog-licking" behavior and Lu Xiaoman's "extravagant" behavior.

Therefore, both Zhang Damin and Xu Zhimo threatened to sue the Oriental Daily News, and were extremely angry.

"Understood"

Everyone responded.

At Oriental Daily, Chen Guangliang's words and deeds influence the atmosphere of the entire newspaper.

(End of this chapter)