A century-old wealthy family that rose from Shanghai

Chapter 180 A lot of money
Changjiang Real Estate has placed advertisements in major newspapers in Shanghai, and the effect is very obvious.

On March 3, there were at least a thousand people heading to the Changjiang Real Estate Sales Office on Jing'an Temple Road, and the flow of people was endless.

Fortunately, this sales office is quite large, as it is on the first floor of a school, so it covers an area of ​​about 300 square meters; but even so, many people can only look at the brochure outside the sales office, or go to the construction site to check the progress.

"The houses in this community only have three gates, making it difficult for outsiders to get in. Plus, there are 24-hour security patrols, so the security line is impeccable!"

"That's right. Living here is like a kingdom unto itself. And I heard that the shops outside are only open to pharmacies, butcher shops, hotels, taxis, tailors, etc. We can buy what we need just by stepping out the door. It's very convenient."

"There's also schooling. There will be a primary school here soon, so children won't have to worry about going to school. And the elderly can often go to the garden pavilion to sit and enjoy their old age."

"New Town Garden" has so many advantages, and construction has only been underway for three months, so it will be ready for occupancy in less than a year.

The three shareholders standing nearby were already grinning from ear to ear.

The land fee for this project is 260 million (tax included), the construction fee is 120 million, plus construction tax, etc., the total cost is just over 430 million!

The total sales price is now as high as 680 million, of which there is a profit of 250 million.

This is not all, after all, there are 12 acres of commercial land, which will be built into a first-class hotel in Shanghai.

"Six million and eight hundred thousand! This project is a property asset that many large bank trust departments do not have! If we use all of it to collect rent, we can retire forever!" Fang Jiaobo said with a smile.

When he said this, he obviously did not consider more factors, such as the possibility that "oversupply" would lead to a drop in rents.

Chen Guangliang simply said, "I'm not like you two. The funds are all borrowed. If I use it for rental, the rent and interest will offset each other, which means I've done nothing."

"Haha!" Fang Jiaobo laughed. "I don't believe you, Chen Guangliang, are that embarrassed. I heard you're a big shot in the gold market. If I were to ask you, the wealth you've accumulated in just a few years is probably no less than the capital of some of the wealthy families in Ningbo!"

After saying that, he looked at Yan Zhiduo.

The Yan family is undoubtedly a prominent family in Ningbo, with assets worth tens of millions.

Chen Guangliang quickly waved his hands and said, "I'm a hollow capitalist, I don't count."

In this era, the right thing to do is to "keep your wealth private."

Fang Jiaobo naturally didn't believe it. Last year's "Yuyuan Road" and this year's "Jing'an Temple Road" made Chen Guangliang at least three to four million in profit (should be more than 450 million). This year, I heard that he was dominating the gold market, so I believe he also made at least one million (180 million).

In this way, Chen Guangliang has at least five million in assets. Although it is not as good as those old families, it is not much different.

Next, Chen Guangliang took the initiative and said, "Mr. Jifan, I would like to invite you to serve as the chairman of our joint venture. After all, the subsequent business will involve hotel management, school management, store management, and other businesses, and we need a veteran like you to take charge."

Fang Jiaobo happily agreed: "No problem. I'm certainly happy to donate money to build a school. Also, I'm honored to be involved in an endeavor like the Shangri-La Hotel."

This school is quite large, with a construction area of ​​900 square meters, and will recruit students from outside in the future.

More importantly, this is a "primary school" donated by Chen Guangliang, Fang Jiaobo and Yan Zhiduo, and it is planned to be developed into a "famous primary school" - Xincheng Primary School.

After discussing the subsequent operations, staff soon came to report that a 'signing wave' had begun to break out, with many people coming with money and intending to make reservations on the spot.

The three shareholders were even more delighted!

If this project is successfully sold, it is expected that 150 million will be distributed as dividends by the end of the year, and the remaining 100 million will be invested in the Shangri-La Hotel; as for the school and shops, those are just small amounts of money.

When Sun Chunsheng, who was also a newly-crowned "real estate tycoon", saw the hot sales of "Xincheng Garden", he was completely jealous.

Especially when he thought about the fact that this piece of land should have belonged to him but was snatched away by Chen Guangliang and developed into a large community, he felt even more uncomfortable!
Of course, if Sun Chunsheng took over the Dahua Hotel, he would at most inflate the land price and then sell it to his former employer. (In his previous life, he made a profit of about 50 yuan from this project.)

"Why can't we sell so fast?"

Yu Boying, standing nearby, said, "If Changjiang Real Estate had developed the same new-style lanes as last year, it would have faced the same problem of slow sales. But this time, Changjiang Real Estate has made many innovations, especially the 'large-scale community' concept and the three-month construction before sales, which has made more people willing to buy."

Sun Chunsheng nodded and said, "That makes sense, especially now that the houses need to be built for a while first, which gives people more peace of mind. We sell some of our sites while we build them, so we can sell them all by the end."

Yu Boying replied, "It's just that land is getting more and more expensive now."

Sun Chunsheng immediately said: "So we have to hurry up and stock up on land now, even if we have to take out a loan, because it will be even more expensive later."

"Ok"

Regarding both "massive borrowing" and "new real estate model", Sun Chunsheng did well in all aspects.

But he is destined to go bankrupt!
Because, while he was developing high-end apartments for "rental", he was also hoarding land on a large scale, and was also "dividing into installments and layers" and "renting land for construction". The loan funds were snowballing, and once the "thunderbolt" occurred, that would be the day of bankruptcy.

Three days later at eight o'clock in the evening.

The office building of Changjiang Real Estate is still brightly lit, and all employees are still working overtime.

In the conference room, Chen Guangliang was also holding a summary meeting with the management.

Guo Deming took the lead in reporting, "By the close of the third day, we had sold a total of 436 floors, over % sold. We've rekindled the market's purchasing power, and many wealthy people are more willing to purchase our garden houses and enjoy the convenience of a large community."

Hearing this, Chen Guangliang felt a little relieved. He used all his cards and finally completed the project beautifully.

Since the inception of the "phased, tiered" model last May, construction has begun on at least 5 to 5000 units under this model. Of course, the largest number of projects have been undertaken by large foreign real estate companies, bank real estate trust departments, and wealthy individuals for "rental properties."

Therefore, Chen Guangliang was worried that the real estate market in Shanghai would soon reach a point of 'oversupply', so he was not too optimistic before the market opened.

"Keep increasing the publicity and make sure it's sold out this month," Chen Guangliang said.

The reason why sales were so good in the first three days was because they had advertised heavily for a long time beforehand, which was a concentrated outburst.

Guo Deming immediately said confidently: "No problem, our sales department will definitely go all out!"

The sales department of Changjiang Real Estate is also a powerful department. Although there are many part-time staff in this department, its rhetoric and methods in all aspects are ahead of this era.

Chen Guangliang continued, "Next, we have three tasks: the first is to renovate and start construction of the Shangri-La Hotel, the second is to convert the funds in the account into gold bars or US dollars and deposit them in the bank, and the third is to start construction of 'Spring' on Weihai Road."

Everyone listened intently. After all, with these major moves, Changjiang Real Estate's fortunes naturally soared. The Shangri-La Hotel was a significant investment, nearly a million yuan, and would allow Changjiang Real Estate to enter the hotel business, what the owner called "commercial real estate."

Lu Yuantai then said, "We've already communicated with the construction company. We'll transfer the first installment of funds to them on the 5th. Groundbreaking and piling will begin on the 22nd for the Shangri-La Hotel, and construction will begin in the spring on the 26th."

The construction of the eight-story building naturally requires piling. Currently, all Shanghai's piling companies are foreign-funded. The pile types include log piles, cement piles, and composite piles. Cement piles can reach 45 feet (13.7 meters), while composite piles can reach 120 feet (36.6 meters).

Chen Guangliang nodded. With all the projects coming up, he would be very busy this year.

Therefore, he was planning to sell the land on Xiafei Road in a few months and not keep it for development.

The key point is that there are no large plots of land on Xiafei Road, only small plots; and the prices there are rising rapidly, with the lowest price being close to 2 yuan per acre.

Such land is obviously not suitable for building a "new-style lane" and it would be better to sell it to others for commercial properties and garden villas.

In this way, Chen Guangliang can probably earn more than 500 million yuan from this wave of real estate!

Oriental Daily: New Town Garden sold over 400 floors in three days, with over 70% sold out, a gratifying achievement!

Once the news was reported, it caused a huge sensation in the Shanghai stock market.

"As expected of the most famous real estate company in Shanghai, they sold over 1 floors of villas priced at over yuan per floor in just three days!"

"Yes, if you want to buy a house, you really have to go to Changjiang Real Estate. Their reputation is guaranteed!"

"Land prices are rising dramatically right now. Land in Xincheng Garden has already reached 60,000 to 70,000 yuan per mu. So, a one-story house costing tens of thousands of yuan is acceptable."

At the same time, it also had a great impact on major real estate companies in Shanghai. More companies joined the "stage-by-stage and layered" model, further driving up land prices.

For example, the price of land in the western section of Yuyuan Road has risen to 12000 yuan per mu, a nearly tenfold increase from three years ago. However, housing prices in the western section of Yuyuan Road are not high, with the cheapest floor costing just over 10 yuan.

This has led to a typical situation of "expensive land and cheap houses", because house prices are affected by social consumption power, while land prices are driven by capital speculation.

Chen Guangliang came to the Shanghai Gold Exchange in a low-key manner.

Hu Jinshun came to his side and said in a low voice, "The price of gold has risen too sharply. It's only the third trading day this month, and it's already risen to over 480."

It closed at 2 at the end of February and rose to 466 in three days, which is obviously a continuation of the hot trend of last month.

Chen Guangliang immediately asked, "What about the overseas market? Is it growing at such a high rate?"

He established a channel through the Oriental Daily News, which allowed them to obtain the gold prices in New York, London and Paris before 8 a.m. every day.

At this point, the Changjiang Money House is a "well-informed" big speculator.

Hu Jinshun said: "It's not rising at that speed, but it's rising gradually. Boss, should we prepare to 'short sell' and hedge?"

'Hedge' is not unfamiliar in this era, but it is just called differently.

For example, this month (March), Changjiang Money House has already absorbed 3 million in quota within three days, and the current average price is a little over 500; at this time, if Changjiang Money House sells at a price above 470, it means that it has already made a profit and does not need to worry about the delivery at the end of the month.

It's very simple. After they sold the 500 million yuan, it was equivalent to the "delivery" between B and C. B originally sold the 500 million yuan limit to A (Changjiang Bank), and now A sells it to C, so at the end of the month, B and C will be delivered.

Therefore, even the trading of "standard gold futures" is not "disorderly" but "well-founded".

"Buy a little more, and then short sell when it reaches 485, or short sell again after five trading days!"

"Okay, I'll make arrangements right away!"

The Changjiang Money House is now making nearly 200 million in profits, so how could Chen Guangliang be timid? Moreover, it is basically invincible this month, and the most he will make is less profit.

After making some simple arrangements, Chen Guangliang left the Biaojin Exchange.

The Yangtze River Bank first had 200 million taels of gold in stock, which cost just over 405 (10 taels of gold). If the price rises to over 620 this year, it would have made at least 100 million in profit. (In fact, the gold-silver ratio peaked at 1932 in 80, meaning the gold price was 800.)

Secondly, he has already received 150 million in profits from futures trading, so he is naturally more confident.

Finally, there is no need to worry about losses in a certain month, as the overall situation this year will definitely be an increase.

When Chen Guangliang arrived at the Biaojin Exchange, he was soon spotted by Cheng Linsheng's spies, who then reported to him.

Cheng Linsheng has lost 400 million in the past four months. This month he has learned his lesson and started to buy 500 million of long positions, which can obviously be regarded as a "hedge".

"We should short sell now, sell in large quantities. I don't believe the price can go up anymore when it's already above 480 points." Cheng Linsheng said firmly this time.

It has already increased by 20%, he doesn't believe that the price of gold can go up further!

Wu Guizhen also said at this time: "The influence of public opinion is also limited. This month we can go all out for short selling."

Cheng Linsheng nodded and said, "This is a good month for a decisive battle!"

Even though Cheng Linsheng began to short sell on a large scale, the price did not fall immediately because many people were pointing their fingers at Cheng Linsheng, such as the money houses of the "Ningbo Gang" and Kong Xiangxi.

Cheng Linsheng's arrogant dialect - he can control the Shanghai gold market, which makes him a "target", so many people are preparing to shoot him.

The gold price rose from 480 to over 485, and Changjiang Money House began to "short sell and close positions" in batches. At this time, they had at least preserved their profits for this month.

Speculating on gold prices isn't just about price fluctuations; it's also about trading volume. Someone like Cheng Linsheng expended considerable effort (large trading volumes) to drive down the price of gold, only to have others join forces and, when his efforts were exhausted, only to use more moderate effort (less trading volume) to drive the price back up.

Ultimately, it is people who run the game.

Therefore, even if Chen Guangliang knew that the standard gold would rise by about 50% this year, he would not dare to say that he could make three to five million (futures only, the current quota is 1000 million), but of course he could guarantee that he would not lose money.

In particular, Chen Guangliang's previous "manipulation of public opinion" did help him make a lot of money, otherwise how could he have been so successful.

(End of this chapter)