A century-old wealthy family that rose from Shanghai

Two weeks after the Atari 2600 was released, Electronic Arts (EA) also released the 'Color TV-Game 6' game console, priced at 9800 yen.

When the Color TV-Game 6 game console was released, dozens of game companies in Japan immediately cried out in despair, because their prices were all between 2 and 3 yen, while the Color TV-Game 6 was priced at only 9800 yen.

It turns out that the Color TV-Game 6 is priced at 9800 yuan, which is a loss-making sale by Electronic Arts.

The Color TV-Game 6 game console is made by reducing the 15 games of the Color TV-Game 15 to 6 games and then selling them at a loss in order to seize the market.

Following closely behind, Electronic Arts released the Color TV-Game 15 game console, priced at 15000 yen, which was the only truly profitable game console.

Moreover, the cost of the Color TV-Game 15 was strictly controlled to be below 1 yuan. When Mitsubishi Electric, the partner, heard this requirement, they almost withdrew from the cooperation. It was the engineer in charge of development, Masayuki Uemura, who worked hard to mediate between the two parties and finally controlled the cost within Chen Wenying's expectations through close cooperation.

At that time in Japan, there were dozens of game consoles on the market, and the number was still increasing, a veritable "hundred flowers blooming".

This was actually caused by American chip manufacturers, whose fiercely competitive market meant chip prices plummeted almost daily. Large quantities of older chips manufactured in Japan were already obsolete before even reaching the US. To put it nicely, this was to help the Japanese gaming industry; to put it bluntly, it was about clearing out unsold inventory. Many American companies directly sold these chips to Japanese electronics manufacturers looking to enter the gaming market. This directly led to the official start of the Japanese console war. According to incomplete statistics, as many as 50 consoles were released in Japan in 1976 alone, and by 1977, even more were available.

Therefore, Electronic Arts (EA) wanted to break through and adopted a strategy of first seizing the market with the Color TV-Game 6 game console, priced at 9800 yen, which shocked the entire Japanese game industry.

Japanese company Gakuen Electronics has already released two game consoles, priced between 2 and 3 yen. When news broke that the Color TV-Game 6 game console would be priced at 9800 yen, its president, Kazuo Wada, was stunned.

"9800 yen? Has Electronic Arts gone mad?"

The assistant chimed in, "President, they're not crazy. Apparently, when Electronic Arts was developing console games, they already asked Mitsubishi Electric to keep the cost below 1 yen!"

Kazuo Wada said incredulously, "Even so, they're still losing money selling it for 9800 yen!"

The assistant replied, "It's said that the Color TV-Game 6 console is a streamlined version; later, Electronic Arts will also release the Color TV-Game 15 console. I think perhaps the Color TV-Game 15 console will be the real money-maker."

Kazuo Wada became despondent.

Originally, Electronic Arts (EA) was a giant in this field, having developed the laser shooting system in 1970 and the Gunfight arcade game in 1974, becoming the most successful video game company in the Japanese market.

Now, Electronic Arts (EA) is making a splash in the console gaming market again, and its latest release is a game-changer.

Like Kazuo Wada, president of Gakuen Electronics, dozens of other manufacturers were taken aback when EA released the Color TV-Game 6 game console; the price was simply too cheap.

Nippon Art Electronic Co., Ltd.

In his office, Chen Wenying listened to a work report from Vice President Hideo Kojima.

"President, the Color TV-Game 6 game console has sold over 5 units in the two weeks since its launch, causing a stir in the market. At the same time, the anticipation for the Color TV-Game 15 game console is unprecedented."

Chen Wenying confidently stated, "Alright, but there's no rush to release the Color TV-Game 15 game console. We'll wait until mid-April. The Color TV-Game 6 game console also needs sales, and at the same time, we need to completely crush our other Japanese competitors."

"clear"

to be frank.

Electronic Arts (EA) was originally planning a big move this time; otherwise, given EA's capabilities, they could have launched a game console last year.

After all, EA had already developed a laser shooting system in 1970 and a shooting arcade game by the end of 1973, making it Japan's most powerful video game company. The success of these two games alone made EA famous. Not to mention, EA also distributed the MiloWare game console, the Ping Pong arcade game, and the Space Invaders arcade game.

"By the way, Vice President Kojima, I plan to take Electronic Arts public at the right time. You'll assist me in assembling the IPO team. After the IPO, we will continue to pursue long-term development in the video game entertainment field. Of course, upon the IPO, your management team and core R&D team will all receive incentive stock!"

Hideo Kojima exclaimed excitedly, "Hey, President, we'll definitely give it our all!"

This young president is not only a top-notch technologist, but also an operations master.

For example, by keeping the cost of the Color TV-Game console below 1 yen, they caught all game developers off guard.

At this time, Nintendo was still on the verge of bankruptcy, barely surviving. Lacking profitable projects, its finances were in dire straits; and because of its collaboration with Mitsubishi Electric and its partnership with Electronic Arts, Nintendo's game console project was delayed, and even if it were released, it would be impossible to keep costs below 1 yen.

In late March, Chen Guangliang arrived in Japan.

At Si Yezi's investment company, he reviewed the investments of "Fourth House" Si Yezi: commercial real estate worth US$1.5 million, Japanese securities worth US$3.5 million, and assets worth approximately US$5 million.

The eldest son of the fourth wife, Chen Wenying, and his company, Electronic Arts (EA), have assets estimated to be over US$5000 million.

Of course, this amount of assets is far less than that of the first and second wives, and even compared to that of the third wife, Audrey Hepburn.

However, the amount of assets is not important; the key is whether you can find a long-term career for your children, which is undoubtedly very important.

"Mr. Chen, please have some tea." A woman in her thirties, dressed in an office uniform, brought tea to Chen Guangliang's side.

Chen Guangliang raised his head and looked at the young woman in front of him. She looked to be about thirty-five or thirty-six years old, with a tall and voluptuous figure, somewhat resembling Lin Chi-ling from his previous life.

"What's your name?"

When Ishihara Satomi's eyes met Chen Guangliang's, she felt a jolt, a slight spasm in a certain part of her body. She quickly lowered her head and said, "My name is Ishihara Satomi, and I am President Si Yezi's new assistant."

Chen Guangliang nodded and looked at Si Yezi beside him.

Si Yezi immediately understood and said, "Nao has been training by my side for many years, and I have transferred her to the Securities Investment Department as the deputy section chief."

Chen Guangliang suddenly realized that Nao Miharu was thirty years old this year. After graduating from university, she followed Si Yezi. Moreover, she had been trained by Chen Guangliang for several years and was extremely loyal. Si Yezi could indeed use her with confidence.

Chen Guangliang was a little confused as to why Si Yezi's new assistant was a young married woman. Was she afraid that Chen Guangliang would take advantage of her assistant again?

He didn't think much of it; he was already satisfied with having slept with her cousin and assistant. To him, Si Yezi was already family and a concubine, and he should respect her as she was.

After Satomi Ishihara left the office, Yoko Tsukasa smiled and said, "How's the new assistant?"

Chen Guangliang looked at the documents and said, "What do you mean, 'how about'? Don't do anything reckless!"

Si Yezi stood next to Chen Guangliang and said mysteriously, "Her husband died in an accident a year ago."

The widow?
Chen Guangliang said, "We can't just do whatever we want."

Si Yezi said coquettishly, "But she's a talented person, so you should help me tame her so I can confidently use her!"

Having said all that, how could Chen Guangliang not be tempted?

"You know, does your company recruit beautiful female employees, and then you all ask me to help you win them over?"

"It's not impossible!"

As expected of Japan, people have become immoral since Chen Guangliang came here.

He reached his hand towards Si Yezi's long, black-stockinged legs beneath her uniform skirt and said, "You know, you don't need to please me in this regard. We've known each other for over twenty years, and you're one of the people I trust and love the most. And although I may be a bit lewd, I still have my morals."

It wasn't that he wanted Si Yezi's cousin to be the scapegoat; rather, it was Si Yezi who brought her cousin in. As for Nao Miharu, Chen Guangliang never took the initiative.

Si Yezi smiled and said, "Of course I know about our relationship, but in my opinion, they are just tools. I don't care about them at all. So my husband, just enjoy yourself. Consider it a gift I prepared for you."

Chen Guangliang was immediately flattered. He hadn't expected Si Yezi to take such good care of him in this regard. It seemed quite nice.

His hand couldn't help but slide upwards, towards the mystery beneath the uniform skirt.

"dong dong"

The knocking interrupted Chen Guangliang's actions.

"Come in"

Si Yezi smiled and said at the door.

The person who walked in wasn't an employee; otherwise, you would have been greeted with a serious face. It was their second son, Chen Wensheng.

Born in 1956, Chen Wensheng is now 21 years old and will graduate from university in three months. During this time, he occasionally interns at Si Yezi's investment company. "Father, Mother..."

Chen Guangliang didn't waste any words and went straight to the point: "You have three months left until you graduate from university. Do you have any ideas of your own?"

Chen Wensheng said with great determination, "I want to stay at this company and help my mother with some things. I studied finance in college and also minored in architecture, so I can put my knowledge to good use."

Si Yezi said somewhat guiltily, "I don't need your help. This investment company was ordered by your father. We just need to follow his orders. To put it bluntly, we're not going to use our brains. Is that what you want?"

Chen Wensheng blushed slightly. He didn't know why his mother was so refusing, but he still said, "We can expand our business under Father's instructions. As long as the general direction is right, we will reap even greater rewards."

Chen Guangliang said with a smile, "Alright, I already have a plan for your career. Now I'll ask you, what do you think of the Japanese cement company? Here's some information about that company!"

Chen Wensheng respectfully accepted the documents, but didn't look at them immediately. Instead, he said, "Father, I've also studied this data. Before the 1973 oil crisis, the stock price of Japan Cement Corporation reached as high as 823 yuan, and then fell all the way down to around 120 yuan. This was mainly because the Japanese infrastructure industry slumped after the oil crisis, hence the drop in Japan Cement's stock price. Now that the new cabinet, led by Takeo Fukuda, has taken office, he may promote infrastructure construction to alleviate Japan's unemployment rate, so Japan Cement's stock price may surge!"

"Good lad, it seems you haven't just been studying at school these past few years, but have also been paying more attention to other things."

"I dare not compare myself to you, Father."

Chen Guangliang waved his hand and said, "I'll have your mother give you $30 million in start-up capital. You can start your own company and begin investing in Japanese cement immediately. However, I hope you invest in both real estate and the stock market simultaneously. Stocks should only be a supplement; investing in real estate is the key. Because only real businesses can give you a solid foundation, while the stock market only allows you to achieve occasional victories. So you can take out $10 million, plus a bank leverage of 100%, to invest in Japanese cement, because I'm quite confident in this company. But remember, leverage is prohibited in the future." Chen Wensheng immediately said seriously, "Yes. I plan to invest the remaining funds in commercial real estate in Tokyo!"

Chen Guangliang nodded and said, "Yes, specifically you can recruit talent first, then find simple real estate transactions to do, and after accumulating experience, then do development."

"Okay, Father."

"Go ahead, but don't be too ambitious. Doing the things I've asked you to do well is the foundation."

"clear"

First, lay a solid foundation. There are still more than eight years until 1985, so Chen Wensheng has plenty of opportunities.

After Chen Wensheng left, Chen Guangliang continued looking at some documents. Then he said to Si Yezi, "Next year, you need to raise funds and prepare to invest in copper, silver, and gold mining stocks in the Japanese stock market. It's best to take out a loan and not touch your current stocks."

"it is good"

That evening, at a villa in the suburbs of Tokyo, Chen Guangliang and Si Yezi invited Si Yezi's assistant, Ishihara Satomi, to a family dinner.

After receiving the invitation, Satomi Ishihara happily brought her "princess," Masami Nagasawa, to the banquet. Upon arriving at the villa, Satomi Ishihara was a little puzzled as to why Mr. Chen and Ms. Yoko Tsukasa's children were not present, but she didn't really care.

Only then did Chen Guangliang understand why Si Yezi included "Ishihara Satomi" in her "tools"—it turned out that she was not only a widow, but also had a princess dressed in JK uniform.

It is
Of course, Chen Guangliang never uses force; his charm is the key.

At this point, Satomi Ishihara was already immersed in high society, as was Masami Nagasawa. As for the only man, Chen Guangliang, as he sized them up, they paid no attention whatsoever; although he might be around forty years old, he was undeniably charming.

To attend the banquet, Satomi Ishihara specially wore a formal dress, but soon Chen Guangliang said to her, "Satomi, may I dance with you?"

Satomi Ishihara said happily, "Mmm."

However, Chen Guangliang then whispered in her ear, "But I'd like you to change your clothes."

Seeing their closeness, Satomi Ishihara blushed slightly. She glanced worriedly at her boss, but when she saw Si Yezi nod with a smile, she immediately said, "Mm," her heart fluttering.

Then, Chen Guangliang signaled to the housekeeper Xue Nai, who is Si Yezi's cousin, to take Ishihara Satomi inside to change her clothes.

Taking this opportunity, Chen Guangliang called Nagasawa Masami to sit beside him: "Masami, how are your grades?"

Masami Nagasawa said shyly, "Mr. Chen, it's not very good!"

Chen Guangliang hooked her nose and said, "You can't have bad grades, or you'll have a hard time later!"

Masami Nagasawa was touched by a man, but she felt no aversion at all; she felt that he was a kind elder.

"But studying is really hard."

Chen Guangliang smiled and asked, "So, do you have any hobbies?"

Masami Nagasawa has a sweet face and a figure similar to Satomi Ishihara, or even better developed.

I want to be a star.

Why do you want to be a star?

"Because you can make a lot of money."

Chen Guangliang said with a smile, "Being a celebrity in Japan is very tough. Those big conglomerates will make you drink with them, and even make you entertain guests."

Masami Nagasawa was so frightened she didn't know what to do, and said, "That's terrifying!"

"Don't be afraid, your uncle will protect you from now on."

Pat Masami Nagasawa's snow-white thighs.

Masami Nagasawa didn't resist; instead, she said proactively, "Uncle, you're a big tycoon!"

"Um"

Masami Nagasawa laughed and said, "If it were a chaebol like you, that would be wonderful!"

Good girl, she knows how to please people.

A short while later, Satomi Ishihara came out. She had changed into a tight-fitting short dress that accentuated her figure perfectly. A pair of black stockings encased her long legs, adding to her irresistible charm.

Unmarried person!

Chen Guangliang embraced Satomi Ishihara, danced gracefully to the music, and chatted about various things.

This party was just for these lowlifes to see. Later, when Satomi Ishihara and Masami Nagasawa were slightly tipsy, Chen Guangliang had already taken Si Yezi into the bedroom.

Si Yezi's charm remains undiminished, making her Chen Guangliang's true love.

"Darling, all I want is for you to be happy! Tonight, please let loose!"

After resolving the issue with Si Yezi, Chen Guangliang stepped out of the door, where the housekeeper, Xue Nai, was already waiting.

"Mr. Chen, who would like to eat first?"

Chen Guangliang smiled and put his arm around the voluptuous Xue Nai, saying, "Xue Nai, can I eat you first?"

Wearing a butler's uniform, Xue Nai wriggled in Chen Guangliang's naked body and said, "Mr. Chen, you can have me anytime, but Ishihara Satomi and Nagasawa Masami are not to be missed. I have already separated them."

"Eat the big one"

When Satomi Ishihara saw Chen Guangliang walk in, her face became even more flushed.

"Mr. Chen, you!"

Chen Guangliang, naked, laughed and said, "Ms. Ishihara, your boss is no match for you. As her assistant, shouldn't you lend a hand?"

Satomi Ishihara stood up, awkwardly tugging at her short skirt, but said, "I'm afraid Ms. Tsukasa Yoko will be angry."

Chen Guangliang had already reached Ishihara Satomi's side, put his arm around her S-shaped figure, and said, "She won't be angry, but I'm very angry right now!"

Soon, Satomi Ishihara knelt down, calming Chen Guangliang's anger. (End of Chapter)