In order to live in seclusion, I tricked my roommate into falling in love

Chapter 282: Stirring Up the World with One's Own Strength

In fact, the attention paid to this new king of live streaming is no longer limited to consumers and netizens.

It may seem that there are only a few thousand people in the live broadcast room on Weibo, but these thousands of people may all be CEOs of various car companies, media people and industry experts.

They don't buy cars, and they don't care about interacting and communicating with "low-level netizens", so they just watch arrogantly from the sidelines in their familiar positions.

That video about Totoro will definitely be analyzed over and over again by various car companies.

There are many smart people, and Zi Xiaowei's approach is actually not surprising.

Just like he pushed the cute cat to the top of the national sales list.

Isn’t it just using the third-place appearance as the selling point, plus the second-place price, quality, and reliability?

To be honest, all Dream Auto models have an indescribable auto parts city design style.

It may be related to the fact that their CEOs and senior executives are all straight men in science and engineering with a scientific research temperament, so the appearance design can never get rid of the strong sense of patchwork.

It seems that all the focus is on product performance and cost savings, and the appearance is just fine.

The cat series, especially the cute cats and retro cats, are obviously more than one level higher in this respect. At least they have their own design language characteristics, which are unforgettable.

The aloof cat was not taken seriously by Zi Xiaowei, and it was also because of this feeling that he almost got into trouble.

He has never studied art, but he has delved deeply into body art.

Feelings are very sharp

In comparison, new models such as Lixiang and NIO are far ahead in appearance.

Including the old car companies Lynk & Co and Zeekr, they are far ahead in appearance design, and Jiangan and others are actually not bad either.

This is the second shortcoming that Zi Xiaowei has observed in the Dream Car, which seems to be sweeping the market.

He would naturally avoid it.

So, following that Chinchilla video, within 24 hours some automotive media began to seriously analyze the internal logic of Chinchilla.

The six-seater model means that the body of the car will not be too small, and it must be a medium-to-large SUV or MPV. The car computer seems to still use the same system that both Changjiang Automobile and Ella Automobile have.

The front screen is very ordinary, the small 12-inch screen is really shabby, but the TV in the back is at least 32 inches!
Considering the space on the roof, the screen that needs to be flipped up from the ceiling must not be too large, otherwise it will hit your head.

So fifteen inches is pretty much the limit.

Because screen sizes are measured diagonally, 30 inches is almost four times this size!
When it is opened, it will squeeze the necks of the rear passengers, right?

If it is possible to isolate the front and rear cabins, a fireplace-like platform will be built, with a large TV screen hidden inside and slowly rising up.

But family car models must still have a connected front and rear row.

Some brands have to use a straight up and down projection screen on the roof to reach more than 30 inches.

But anyone who has used a projector will know that it is hard to describe.

Bright light has a huge impact on picture quality, not to mention the shaking of the screen when driving and the cheap feeling when the screen is raised and lowered.

Otherwise, why haven't other manufacturers followed suit?

My Neighbor Totoro took a different approach by using a wide screen.

That is, it is not much taller than other 15- or 17-inch displays, but it is much wider.

When watching movies, you can feel the wide screen, which makes the back row feel respected.

Moreover, this wide screen with an aspect ratio of almost 1:2 seems to have more ways to play. There is an obvious motion capture probe next to it?
Does that mean you can split the screen so you can play games or watch movies without interfering with each other?
In fact, other manufacturers can imitate and follow these details. There are no technical barriers and no patent restrictions.

The key is that smart people can quickly judge from these ideas that the surgeon who performed the chinchilla surgery is very good at integration.

This is to push the practice of promoting refrigerators, color TVs, and sofas in the Lixiang model to the extreme, and then the price of more than 300,000 yuan is cheaper than the Lixiang.

It also follows the thinking of a product manager like Li Xiang, and firmly targets user groups such as families with children and independent women.

It has both differences and characteristics, and also encompasses the advantages of others.

Thinking about cars is dangerous!

Anyway, this is the first conclusion that various car reviewers come to.

For Lixiang, which focuses on providing luxury cars for families and also suitable for business trips, its products actually have no moat.

This is a very unique new energy vehicle priced at around 300,000 to 400,000 yuan, and it is very delicious.

The boss before who liked to complain about everything might be the city wall.

This time, they remained silent, even though the company's stock price had lost 8 billion in market value in just three days! The company only officially announced that a new model would be released this year, trying to boost its performance.

As a result, he was immediately slapped in the face by car reviewers.

After all, Li Xiang has offended quite a few brands and media in recent years.

According to various road test spy photos, product declarations, and previous leaks, isn’t it confirmed that what they are preparing to release is a high-end six-seater MPV?
The settings are highly overlapping with My Neighbor Totoro, and are almost similar in functions and positioning.

So the launch of this new model may not necessarily be a good thing.

It dragged the stock price down again.

Corresponding to this, of course, is Changjiang Automobile’s silent daily limit.

The performance in the past three months has brought new life to Changjiang Automobile, which has been in decline for a year.

Naturally, this also gave Lao Chang confidence in front of all shareholders, including senior management of the company.

The capital market’s support for him is the greatest.

Of course, what follows is that the certainty of establishing a successor will become increasingly urgent.

After all, the company quickly declined after taking the first place in national sales because Mr. Chang wanted to retreat to the second line and enjoy life, which caused the succession issue to quickly erupt.

Now it has become the core focus of attention from all sides on Changjiang Automobile. There is a legend that anchor Xiong is his son-in-law.

If this news is confirmed, Changjiang Automobile's future will be greatly enhanced.

Because on the very next day, the official Douyin launched the "Anchor Entrepreneurship Plan" with great fanfare!
It’s almost exactly the same as what host Xiong said!
We encourage and advocate that internet celebrities separate their talent hosting, short video creation, etc. from selling goods, focus on managing their own identity as internet celebrity bloggers, and then fixate on selling valuable goods.

Official rules are also being adjusted to limit the number of live broadcast rooms selling goods of two or more different categories and brands in the same live broadcast, to ensure that live broadcast bloggers can focus on the live broadcast itself, respect netizens, respect consumers, and respect the market.

WeChat’s livestreaming rules have also changed accordingly, banning livestreams featuring multiple products and categories, and even restricting even clipped videos as non-original content.

More strict and demanding.

Taobao's live streaming channel was originally the birthplace of anchors selling a variety of products and categories. It took about 48 hours before it followed up and introduced similar terms.

I feel like this is a very clear industry change.

The problem with the live streaming of goods by super anchors like the criticized Lipstick Brother is that after setting high slot fees, they can sell many kinds of products quickly in one night.

In the past, I could still barely pass the screening and selection process, but with the crazy influx of capital, I am overwhelmed and no longer bother to pay attention to what goods are being sold. I just use the rhetoric to fill the void.

Pinxixi, which has made the most profit in car live streaming, has not announced any changes to the relevant rules.

But then they increased their publicity of various gimmicks such as unconditional refunds and full refunds if the product is not returned.

This further solidifies the impression that Pinxixi, as a shopping platform, is more inclined to give consumers more say.

In fact, they are all using small sellers, especially those who sell low-quality products at high prices and are prone to complaints, as sacrifices.

Then take on a lot of big live broadcast orders from car brands!

Many top anchors are entering the field of live streaming of automobiles.

Car companies are not even opening live streaming sales rooms, as they simply cannot keep up with the current trend.

Although most of them were still charming beauties posing and introducing sample cars in front of 4S stores, at least the atmosphere was livened up.

This turbulent situation was actually caused by the disturbance caused by anchor Xiong.

And it came in the last ten minutes or so, a series of "nonsense" that was criticized by Diane.

Boss Dai has been in charge of a billion-dollar enterprise since she was 19 years old. This has honed her ability to manage subordinates and her market acumen, and formed her unique cognition.

But it also blocked her from expanding her vision at a macro level.

Sitting on the mountain ridge, Zi Xiaowei looks out at the misty mountains and the lush forests, communities and streets opposite every day, and sees the smooth operation of all things in the world and nature.

The mentality is naturally different: "This is the biggest advantage of commercial capital and private enterprises. Once they discover any new trends and adjust to market feedback, they will definitely beat state-owned enterprises. Almost all state-owned internet companies cannot beat these internet giants, and car companies are also very likely to do so."

Dai Anni threw a tantrum: "But you've invested so much, aren't you just helping them? They borrowed your ideas to adjust their strategy, and then in turn they're restricting our traffic! Tingbaobao's traffic has already dropped by a quarter!"

She is very sensitive to this trend. She had previously felt that picture and text e-commerce was not right, so she bet on Lazi Xiaowei to do live streaming e-commerce.

"Baby Ting has already reached a bottleneck. Even though the beauties in the PK are constantly changing and bringing new ideas, she can't bring out new things herself, so it's good enough that she can maintain it. As for the decline in traffic causing us to be controlled by our main traffic channel, Diyin, then we should build up the relationship with other channels in advance. No matter what we sell, once a tree is big, it will inevitably attract wind. Isn't this exactly the right time to highlight your ability? The golden triangle."

Diane might have done it on purpose: "I don't care! This situation is keeping me awake... Come on, take a nap in the car with me..."

She has become addicted to it.

(End of this chapter)