Chapter 647: You Are Actually Afraid
Zi Xiaowei's plan is to wipe out the entire family.

It takes many years to cultivate and build a brand's reputation. It's not easy to destroy it, but it's not that difficult either.

For example, if a popular internet anchor can influence tens of millions of netizens, then that’s just fine if he or she has nothing to do with human affairs.

In particular, the dismantling method mentioned by Zi Xiaowei is very harmful to luxury brands.

Luxury goods are not about cost-effectiveness.

How much is the value of those pieces of leather on a Hermès bag, and how much are those die-cast metal buckles?

It’s all about status. A bag that costs hundreds of thousands of dollars is more than most ordinary people can afford. The show-off of hanging someone else’s entire fortune on your arm and the respect for having something that others don’t have are the roots of luxury goods that tap into human nature.

The gameplay of top-level supercars is similar, but there are some differences.

After all, a bag costs hundreds of thousands at most, while a Bugatti costs tens of millions. Even rich people have to pay attention to faith and taste.

You still have to think carefully before choosing which one to buy when you have tens of millions of dollars to spend.

Ordinary people would not dare to spend tens of millions to dismantle a car and harm others without benefiting themselves.

But it is obvious that Zi Xiaowei dismantled the cars according to the car company's cost price.

He was talking about the material cost!

Luxury cars generally have a very high parts-to-whole ratio, which means that simply buying parts to assemble a new car will be much more expensive than buying a new car.

Because almost all parts are unique and irreplaceable, the car manufacturer charges whatever price it says.

This is why it costs millions to repair a supercar or luxury car if it gets scratched or crashed.

Everything is advertised as unique and noble, so don’t think it’s too expensive. If you hesitate for even a second, then you are not our potential consumer. Go buy something cheaper.

There is no need to talk about cost when consuming our art.

Can you calculate the value of Van Gogh's paintings based on the cost of paint and canvas? What is valuable is art.

No matter how rich you are, if you dare to question it, you are just a nouveau riche or a bumpkin.

Luxury goods take advantage of this mentality to make money.

Zi Xiaowei publicly criticized this kind of pretense.

The same screw, no matter how much the luxury car manufacturer brags about it, what alloy it uses, or how rare its angle is, cannot be copied or disassembled by ordinary repair shops, and it is not a problem for super car manufacturers.

Bugatti parts are expensive because only dozens of each piece are made. The costs of design, mold making, and even building a parts factory are all included, making the price sky-high.

Supercar manufacturers spread their output over hundreds of thousands or even millions of vehicles.

It is said that the carbon fiber of each Bugatti is worth six or seven million, but that is calculated based on the cost in Europe and the United States. This material has now been made very cheap by major Japanese companies.

Bugatti boasts of all the unique features, but in fact a super car manufacturer like Changjiang Automobile can actually produce 99% of them.

The only products with higher value are engines and gearboxes. Because there is no technical accumulation in this area, let alone market demand, companies have no motivation to invest in research and development.

In short, the material cost price of this screw or this piece of carbon fiber produced by our car factory is determined by the manufacturer. If we really cannot make them, we will mark them as purchased parts. That is also the price that can be obtained for those assemblies in the industry.

Can you see the price after calculating it?
Even a few percent is considered mercy.

It cannot be said that they are spreading rumors or causing trouble. They can provide evidence to prove everything. The labor costs in Europe are high, the spare parts system is not up to standard, and the alloy smelters cannot control the costs. This is because there are problems with your scale and management, and there are defects in the industrial chain and industrial system. It is hard work to do things that can be machined, but you insist on doing them purely by hand.

Everything can be argued about.

If key luxury brands get entangled in arguments with ordinary car companies about how costs are calculated, they will lose.

The artistic quality was completely ruined by the throwing of feces.

Would Chanel compare costs with the Jiangnan Leather Factory in the rural industrial zone of eastern Guangdong?
Changjiang Automobile can even gain a lot of traffic because of the war of words with Bugatti.

Clark must have studied Zi Xiaowei's path to becoming a god, and knew that he and his team were currently the hottest internet celebrity team in China.

That's what I do.

Moreover, he is the son-in-law of a wealthy family who is backed by a large automobile company. This can be seen from overseas marketing that he has already held an important position in the company.

If this is really done, it will definitely benefit Changjiang Automobile without any harm.

To put it bluntly, it is to use Bugatti to improve one's own status.

Even if Bugatti can sneer and disdain to argue with such rustic products, China is now a major global luxury goods seller. Luxury goods that have been splashed with feces have become a laughing stock in the mouths of others. Would it be a waste of tens of millions to buy a fool?
It is said that the owners of the famous Alpha car with increased price are being sucked, but the increase is only a few hundred thousand. An ordinary MPV that costs three or five hundred thousand abroad is bought for more than one million in China, and this is the pretense. It is obvious that I don't care about these few hundred thousand.

Then you can use this status to negotiate business worth tens of millions or even hundreds of millions.

This is actually very reasonable and the cost performance is very high. I just gritted my teeth and invested in it.

But there are definitely only a handful of people who spend tens of millions to show off this kind of thing.

If you really don’t care about tens of millions, just choose another car if you feel a little disgusted. There is not only this luxury car.

Luxury goods are sold as single products, and only 80 vehicles are delivered throughout the year. Any reduction in the number of vehicles affected will represent a certain percentage of the KPI.

Do you really think this car factory is only for sports car culture and mechanical art?

It's all business, it's all about making money, and it can even be used as a financial management tool. Once Zi Xiaowei understands this, he will be invincible.

Listed companies are afraid that their bubbles will be burst and their market value will collapse.

The same is true for luxury goods.

The old man was so angry that his face turned red!

I'm still speechless!

Because at his age, he probably really understands that some young people, especially those who have become rich recently, really dare to think and act, and really dare to dismantle luxury cars worth tens of millions to win the smile of a beautiful woman.

There are so many beautiful faces around looking at me.

Zi Xiaowei was probably still feeling flattered by the countless beautiful eyes on him. He reached out and patted the old man on the shoulder. "Why bother? My car and your car are worlds apart. Will digital watches affect Patek Philippe's sales? Oh, they will. The entire mechanical watch ecosystem has been completely squeezed out. Luxury watches have become completely decorative. Things like tides and the sun, moon, and stars have become gimmicks. Many bigwigs wear smartwatches now. Are you afraid? Are you worried that supercars will suffer the same fate?"

He spoke softly, but his words were like a skinning knife, peeling off someone's flesh.

After all, he is a supercar giant and is always treated as a guest of honor by car companies and is sought after wherever he goes.

This seemingly respectful display of respect made him tremble with anger… or maybe fear?
So I exploded with gritted teeth: "Impossible! Never! You electronic garbage will never become a work of art, and will never be respected! You make horsepower and torque so cheap that ordinary people can't control them! You will destroy yourselves!"

Zi Xiaowei clapped his hands and smirked nonchalantly, finally revealing his true colors. He made a face at Clark and secretly gave him a thumbs-up. "He's anxious! He's anxious! I guess I'll have to find a used Bugatti somewhere. Let's have tea sometime. See you later."

The action in this famous emoticon package completely expresses his mentality of not looking down on the other person at all.

Clark, who must have spent a lot of money to deal with this situation, finally realized that he had made a big mistake in his judgment.

I could only shake his hand helplessly: "You are indeed a rising star who lives up to your reputation. I have never seen the old man get so angry."

Zi Xiaowei hummed, "Dignity. They value decency above all else. When they have the upper hand, they love to lecture us on how to behave respectably. But when they're truly threatened, you'll see who's being disrespectful. Everyone can act cool when the tide's in their favor, but only the most skilled can handle situations when the tide's against them."

Nodded and left.

Diane snorted as she passed the old man with a haughty look on her face.

Chang Yueling put away her phone and smiled politely.

Gao Tingting was still expressing her regret to Maizi, asking if they should take a photo or a video to record it.

The Elros girls were already busy catching up.

Now they finally realized that this young man who seemed insignificant before was the backbone of this group.

They witnessed with their own eyes how angry old man Bugatti was.

incredible.

Doesn't their nation believe that the bigger the fist, the more powerful the opponent will be.

How could you make the other person so angry while just chatting and laughing?

The two started to scoop the steamed shrimps. Oh, it was the beautiful girl who squeezed next to Zi Xiaowei, and stretched out her hand to hold him and asked coquettishly!
Dai Anni saw this from behind and clenched her fists. Chang Yueling quickly held back her smile and said, "No, you called these beautiful women here just to test him, no."

As expected, Zi Xiaowei enjoyed the feeling of being attacked from both sides before he whispered, "You should be able to tell that the one in the red polka-dot dress is my child's mother. She runs the internet celebrity media company. If you offend her, you'll have no chance of making a fortune. I'm broke. Every penny is controlled by my wife and girlfriend. That's why I have four wives. They're all staring at you now."

The frightened beautiful girl looked back secretly, and saw four pairs of amusing eyes that seemed to be smiling but not smiling.

He quickly let go of it as if it was too hot to hold, and one of them pretended to help Zi Xiaowei brush off his wrinkled T-shirt before slipping back into the group of sisters.

Dai Anni hummed even louder and proudly stepped forward to hold her arm. Chang Yueling also took the other side, but she also pretended to brush it off a few times, as if there was something dirty inside, but she said, "Are you really going to get a Bugatti to dismantle it?"

Zi Xiaowei pulled his hands away, then walked away, arms around each other's shoulders. "You old man, you're being nosy. Our consumer products won't threaten luxury goods at all. You're just really scared. You're terrified of the shrinking of the entire industry chain. Doesn't that just prove our path is correct?"

Li Xiang, who was standing with the two people in white robes, looked at me and thought I was really redundant, but he had long been disenchanted with supercars like Bugatti, so he nodded casually and followed.

Unexpectedly, the two men in white robes followed him and asked him, "Is that the car over there the one he's selling?"

Asked in Chinese.

(End of this chapter)

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