I was forced to start the second round because I was raised in poverty

Chapter 362 Mental Accounting
The so-called mental accounting is actually about categorizing funds.

Many people put their money for clothes, entertainment, hobbies, rent, living expenses, transportation, and even monthly cigarettes into different accounts and set a budget for each account.

Let's take an individual as an example. Suppose Su Cheng received a salary of 5000 yuan this month.

He smokes a pack of Furongwang cigarettes every day, which costs 25 yuan. So Su Cheng would deposit 750 yuan into a bank card or a small Alipay account, and the money in this account was only used for Su Cheng's smoking.

The same principle applies to food, transportation, clothing, medical care, and emergency funds.

However, this strategy of economic control clearly violates the basic principles of economics: money has a very strong substitutability.

In most cases, this strategy only leads to unwise expenses, especially when people are unaware of them.

This strategy makes people base their perspective on "one dollar" on which type of expenditure.

From a rational perspective, the value of a dollar remains unchanged regardless of the category of expense it is placed under.

One dollar in this account is not more valuable than one dollar in that account.

One dollar is one dollar.

This is clearly not a good way to deal with the economic situation.

Because people cannot make judgments based on opportunity cost and actual value.

Let's assume Su Cheng has 1,000 yuan in her "entertainment account".

He used the thousand yuan to buy tickets to a superstar concert.

When they arrived at the entrance, they discovered that their tickets were missing, and they couldn't get in at all.

Would Su Cheng spend another 1000 yuan to buy a concert ticket at this point?
of course not.

Since the money in the "entertainment account" has been spent, any further spending will require funds from other accounts.

If he buys another concert ticket, that's equivalent to spending 2000 yuan to see the concert.

But what if Su Cheng lost money instead of tickets?

Su Cheng discovers she lost 1,000 yuan before buying concert tickets. In this situation, would most people still mention 1,000 yuan to buy concert tickets?

The answer is definitely yes.

Losing a thousand yuan had nothing to do with him attending Zhang Tianwang's concert.

The lost 1,000 yuan was money from another account and had nothing to do with the money in his entertainment account; the money he spent on the concert was not lost.

Based on this standard, how much did he spend on the concert?
1000 yuan.

Overall, though.

Two thousand yuan is two thousand yuan.

Whether it was the lost ticket or the lost money, two thousand yuan was deducted from the account.

From a purely rational perspective, spending decisions should not be influenced by any fictitious budget accounts.

Let me give you another example.

A man won ten million dollars with a bet of one thousand dollars in the Diamond Casino in Macau, but lost it all in the end.

How much money did he lose?
According to this algorithm, this person only lost 1000 yuan instead of ten million.

If this person unexpectedly receives a JD.com gift card worth 1,000 yuan, he will most likely buy something he doesn't normally need.

Because this JD.com gift card with a face value of 1,000 yuan was automatically classified under the "gifts" or "rewards" account when it was received.

And the money they earn through hard work is even more protected.

From a rational perspective, all this money belongs to him.

One dollar is one dollar.

Zhang Yangwen kept making this kind of mistake when he was in Macau.

He deposited the money into various accounts, but then used Alipay and credit cards to make purchases.

Money shouldn't be managed this way; the more you manage money this way, the less money you'll have on hand.

However, Su Cheng felt that this was not a big problem at the time, so she did not interfere with Zhang Yangwen.

For a rich second-generation like Zhang Yangwen, if he doesn't categorize things, he might fall into mismanagement.

However, once you use categorization, it becomes very difficult to adjust the expenditure categories afterwards.

I didn't smoke today. Hey, the 25 yuan I saved, plus my basic expenses of 25 yuan tomorrow, can buy a 50 yuan pack of Zhonghua cigarettes.

I didn't drink coffee today, sigh... The twenty yuan I saved, plus the cost of the basic coffee tomorrow, can buy a super-sized coffee.

People can change the spending rules of this account based on their consumption behavior.

What if you don't have enough money for coffee?
It's okay, I can just transfer ten or twenty yuan from my tobacco account.

Huh? I haven't had coffee for ten days, saving so much money, so I'm going to treat myself to a big meal or some designer clothes.

Even though I have never had the habit or idea of ​​buying designer clothes.

Sometimes, "integration" is also carried out.

When faced with two different expenses, they would categorize the smaller one and the larger one into the same account.

This allows them to make their consumption behavior more rational.

For example, he bought a car worth 10 yuan for commuting.

After picking up the car, I drove it to buy the latest iPhone, spending another 8000 yuan.

The 100,000 yuan spent on a car and the 8000 yuan spent on a mobile phone are both psychologically categorized as "car purchase expenses".

To put it nicely, this approach is creative, allowing for the creation of entirely new budget categories at will.

To put it bluntly, they are fabricating lies to deceive themselves, transferring money between different accounts in various ways and under different pretexts.

The same applies to business operations.

If you apply the concept of "mental accounting" to company management, then that company's accounts might be in a very bad state.

But actually, before meeting Ma Shuning, when Tang Li mentioned that his finances had suffered some minor bad debts over the past two months, there were already signs of this.

However, Su Cheng didn't pay any attention to it at the time.

After Tang Li accepted the investment from the Ma family, he no longer held the economic power; instead, the Ma family and he jointly managed and controlled the economy, so he didn't take it seriously.

Su Sheng pointed this out to remind Su Cheng to pay attention to the problem and avoid making the same mistake.

Su Cheng believes that this person can spot blind spots from the details on paper, so he must have some real talent.

Besides the issue of mental accounting, Su Sheng offered Su Cheng some other suggestions.

Although C'est La Vie is not needed at this stage, these suggestions are very practical.

Su Sheng's idea was to hand over the C'est La Vie expansion case to colleagues at Yh headquarters, and then have Su Cheng take on the role of producer, so that he could free up his hands to work in the international department.

As for the related benefits and equity distribution, it will be handled according to the original contract.

Su Cheng certainly wouldn't refuse this suggestion, because that was the original plan.

The expansion plan is already mature, and Su Cheng doesn't need to push it forward personally. He can just hand the work over to other colleagues. He will deal with any problems or unexpected situations that arise.

Seeing that Su Cheng agreed, Su Sheng took out a thick file and handed it to Su Cheng and Xing Yuyuan.

"Supervisor Su, Supervisor Xing, you two will choose two teams to handle this case. This will be your work from now on."

Xing Yuyuan immediately agreed: "Okay, no problem, President Sheng!"

"Well, if you don't have anything else to do, you can go to work."

Xing Yuyuan was fine, so she looked at Su Cheng.

Su Cheng pursed his lips with his tongue, as if he had something to say.

"Manager Su, is there anything else?"

"President Sheng, I've noticed that Yh Consulting has recently undergone a large-scale personnel reshuffle, mobilizing and adjusting nearly one-third of its staff."

Su Sheng frowned.

He wondered if this incident led Xiaocheng to discover something.

Such a large-scale personnel reshuffle was actually intended to cover up his and Su Cheng's joining the company, thus achieving the effect of deceiving everyone.

But Su Cheng brought it up so suddenly... Su Sheng was a little afraid that he might have leaked the secret.
Su Sheng remained calm and explained, "Hmm? Is there a problem with the framework adjustment requested by the group?" "It's like this, Mr. Sheng, I have a very good deputy at Shengyue Consulting in Jingzhou. If our company is short of people, I was thinking of transferring him over to work with me."

Su Cheng already knew about the deception; this wasn't the first time the old man had done something like this.

But Su Cheng was thinking about how to get Qin Fen transferred over.

I just happened to meet Yh's big boss today, so I might as well bring it up in person and see if he can agree.

Su Sheng breathed a sigh of relief when he heard Su Cheng say that.

So you just wanted to refer a colleague.

In principle, Su Sheng does have the authority within the group to transfer someone from Jingzhou.

This was a trivial matter for him.

If we assume that his relationship with Su Cheng is simply that of a superior and subordinate, then he would definitely agree.

However, after joining Su Cheng's training program, Su Sheng no longer had such a great deal of autonomy.

All matters concerning Xiao Cheng must be reported to President Su, who will then decide whether to accept Su Cheng's transfer.

"Are you alone?"

"Yes, just one person."

After a brief consideration, Su Sheng agreed to Su Cheng's referral.

In this situation, Su Sheng couldn't come up with any plausible reason for refusing.

Furthermore.

He hadn't seen Xiaocheng for so many years, and since he wanted to establish his "elder brother's authority," he figured he might as well help with this little favor if he could.

Adjust it if you want.

I'll report to Mr. Su later.

"Okay, you can handle it then. I'll send the transfer order to your email later."

"Okay, thank you, Mr. Sheng."

"polite."

Before the two left the office, Su Sheng called them back.

"Manager Xing, please wait a moment."

Xing Yuyuan turned around and looked at Su Sheng with a puzzled expression: "President Sheng, is there anything else you need to tell me?"

"I'd like to ask, have you had breast augmentation?"

Xing Yuyuan: ? ? ?

ha?
What is the problem?
Su Cheng stood still, he was also very curious about this question.

"I haven't had any augmentation; I'm all natural."

"Well, you should wear something thicker next time, otherwise it will affect the work of your other colleagues."

what.

Xing Yuyuan understood; Su Sheng wasn't just curious, he was thinking of his other colleagues.

This is a bit embarrassing.

If she says she's had plastic surgery, will she be immediately transferred to the General Affairs Department?

That's actually quite possible...

"Yes, Mr. Sheng, I understand."

The two left the office.

Su Sheng sat back down on the sofa, reliving the scene of his meeting with Su Cheng.

He was actually quite surprised.

Because Su Cheng had a rather strong rebellious streak when she was young.

Rebellious tendencies actually begin to emerge at this time; they are not unique to adolescence, which is just a major outburst.

A research institute in the eastern United States, established by the Dihao Group, found that children as young as two years old generally exhibit varying degrees of rebellious behavior.

Research has found that the age of two is the point at which children first realize that they are individuals and not an extension of their social environment.

Children still possess independent self-awareness and gradually develop a concept of freedom.

To put it more positively, it means they've started to be naughty.

Why are they naughty? Because they are experiencing the most exciting thing in their lives, eagerly exploring its depth and breadth.

Children begin to test the limits of their freedom, and also test how much patience their parents have, thus exploring how much control they can have in their own little world.

What things are subject to others, and what things can be decided by oneself?

Su Cheng was very naughty when she was a child.

When Su Sheng picked up Su Cheng, Su Cheng struggled to get down.

He put Su Cheng down, and Su Cheng started crying and demanding that he hold her.

To be honest, he was quite surprised by Su Cheng's performance just now.

You can't tell at all that he grew up to be the "naughty" child he was.

Boys in their mid-twenties are generally still naive and immature, only slightly worldly-wise, and their professional skills are not yet highly refined.

However, Su Sheng saw maturity, composure, and great potential for growth and explosiveness in Su Cheng.

have to say.

Old Su has raised Xiao Cheng very well.

He must have put a lot of effort into Xiaocheng.

Otherwise, Su Sheng would still be able to see at least some of the playful, mischievous, and naughty traits that Su Cheng had when she was a child.

outside the office.

Xing Yuyuan's ears and cheeks were flushed and burning hot.

Long, curled eyelashes cast a small shadow on her eyelids, trying to conceal the sudden shyness.

Xing Yuyuan looked at Su Cheng, who was walking with her, and couldn't help but interrupt him: "Hey, hey, hey, what are you laughing at?"

"I didn't laugh!"

"You're smiling there."

"Have you seen all this?"

Xing Yuyuan: ? ? ?

No.

Su Cheng should just laugh openly if she wants to, instead of trying to suppress her laughter.

Xing Yuyuan was a little embarrassed.

Under normal circumstances, Xing Yuyuan wouldn't be embarrassed by this thing of hers; she's already used to it.

Whether others stare at you, tease you, or make jokes, you won't feel anything unusual.

But...

Just now, President Sheng asked her in a very serious tone if she had breast augmentation, and then reminded her to wear thicker clothes so as not to affect other colleagues.

This made it very difficult for her to maintain her composure.

Su Sheng's overly serious questioning in the office actually made her feel a sense of shame.

"So you really didn't have breast implants?"

Xing Yuyuan: ? ? ?

What the hell is this question!
Why does Su Cheng, with such a handsome anime face, ask such a question so naturally?
Are you not the male protagonist of a romance or action anime, but rather the male protagonist of a hentai anime?
Hey Hey hey?
(End of this chapter)