Huayu Entertainment: Tianxian really wants to improve

Chapter 442 The big one is coming!
"dare you laugh!"

Gu Bei heard Liu Yifei's laughter and said irritably.

"Goose Goose Goose Goose Goose Goose!"

Liu Yifei laughed even louder, which made Gu Bei shake his head.

After a pause,

Liu Yifei had just recovered when she smiled and said to Gu Bei, "However, recently when I was on set, I found that many people were already using WeChat, and even some crew members asked for my WeChat."

"So what was your answer?" Gu Bei asked curiously.

"After I told her I gave her my WeChat ID, what will I use?"

Liu Yifei said somewhat embarrassedly, "Later I found out that she just wanted to add me as a friend, and I misunderstood her."

"Hahaha!"

This time, it was Gu Bei's turn to laugh.

This kind of thought process is quite in line with her personality.

"Don't laugh!"

Liu Yifei felt her face turn slightly red.
If I had known, I wouldn't have told him such an embarrassing thing!

"Although I was severely criticized in this 3Q war, Weibo and WeChat both benefited greatly from it, so I guess the criticism was worth it!"

Gu Bei didn't continue mocking Liu Yifei, otherwise Liu Yifei would have exploded.

Weibo was at the center of the entire incident.
It can be said that they benefited from the traffic generated by the entire event from beginning to end.

With over 10 million new registered users and a total user base exceeding 150 million, it has essentially secured its position as the leading Twitter-like application.

The main reason is that Tencent Weibo is being hesitant and afraid to capitalize on this traffic boom.

Moreover, they're using the name of a penguin, so even if they dare to capitalize on this wave of traffic, no one will believe in their platform.

The number of users is not the most important thing.
The key is,

This incident has made it clear to everyone the development direction of Twitter-like applications.
Weibo, with its weak social networking aspect and media attributes, clearly outperforms Tencent Weibo, which has a weak media aspect and social networking attributes.
The user base can be compensated for by Tencent's perfect, low-cost traffic pool.

But once you've gone down the wrong path, there's no turning back.

Compared to the phenomenal success of Weibo,

WeChat remains as low-key as ever.
However, after the launch of WeChat version 2.0, which imported users' contact lists into WeChat, as long as two people's phone numbers were registered with WeChat, they could become friends after a simple verification, which immediately caused the number of active WeChat users to skyrocket.

Most original WeChat users downloaded the app through email invitations, and only had the inviter as a friend, or at most a few friends they had actively invited.

At locations like Liu Yifei's filming location, it's possible that because the entertainment industry is so focused on connections, people would proactively reach out to her.

But these are only a minority; most people play with WeChat for a few days and then put it deep inside their phones.

But now,

After WeChat introduced the contacts feature in version 2.0,
With a notification from WeChat, users can immediately see who else has registered for WeChat and send a friend request with a single click.
If no one is online yet, they only need to click once, and WeChat will automatically send a text message to invite friends in their contacts to download WeChat.

This address book-based viral marketing method is several times more efficient than the previous email-based method.

On the first day of the release of WeChat version 2.0, the number of new users doubled!

Originally, the company had accumulated one million users in the previous two months, which averaged less than 20,000 per day. In fact, in the week before the release of version 2.0, the average daily new users were around 30,000.

However, after version 2.0 was released,

The number of new users reached 60,000 on the first day.
On the third day, the number of new users exceeded 100,000.
It has now stabilized at around 150,000 per day, and there is a trend of continued accelerated growth.

Gu Bei saw WeChat's user growth rate like this,

He doesn't care at all about being insulted on Weibo.

After all, everyone now believes that Tencent forced Weibo to block Zhou Hongyi's account. People are just angry and have nowhere else to vent, so they can only vent on Weibo-related accounts.

These people who are angry with penguins are Gu Bei's most valuable assets!
After all, these people vividly remember the 3Q War, so even if Tencent releases an app that plagiarizes WeChat in the future, most of them will not choose Tencent's app due to their distrust of Tencent.

Tencent and 365 are now gradually restoring compatibility.
But the impact of this 3Q war has only just begun; Tencent's reputation has been severely damaged and cannot be restored overnight.
The next six months can be considered the best period for WeChat's development!

However, for Gu Bei...

He has done all he could.

They developed an instant messaging software with over two million users right under Tencent's nose, and they also tarnished Tencent's public image.

Whether Zhang Xiaolong can withstand the penguin's counterattack depends on his own abilities.

All Gu Bei can do is send money!
He asked Liu Yifei, "I've almost finished my work here. When are you coming to Los Angeles? Mission: Impossible 4 is about to start filming. As the female member of the main cast with the most screen time, aren't you coming?"

"It'll be soon, it'll be soon, the flight is next week!"

Liu Yifei took stock of her workload and set a rough timeframe.

Gu Bei casually replied, "See you next week then."

He paused for a moment after he finished speaking. Luckily it wasn't Monday, otherwise "see you on Monday" wouldn't be a good thing.

……

Yangcheng.

Several high-sided trucks were parked at the entrance of Building 3 in the creative park, and more than a dozen movers were busily moving things into Building 3.

"A new company has moved in next door. I wonder which company it is?" An employee from Tencent's Guangzhou branch asked curiously, watching the busy movers.

"I guess it's a wealthy company. I heard they bought Building 3 outright and spent a lot on renovations. They might be a foreign company!" Another employee from Tencent's Guangzhou branch revealed what they knew.

"I really envy them. Foreign companies pay high salaries and offer great benefits."

"That's ancient history! Foreign companies don't pay as much as we do these days. They just have easier jobs and guaranteed evenings and weekends!"

"Sigh, ever since General Manager Zhang was poached by Gu Bei, the workload at our Guangzhou branch has increased dramatically. Now we rarely get to rest on weekends." "Who says otherwise? Not everyone is like General Manager Zhang, who started his business in the last century and has already achieved great success. The current leadership still wants to see some achievements!"

"Wait a minute, isn't that General Manager Zhang?"

Two employees from Tencent's Guangzhou branch were chatting when...

Suddenly, a familiar face appeared in Building 3.

It was none other than Mr. Zhang Xiaolong, whom they had just been reminiscing about!
Zhang Xiaolong also saw the two people.

I recognized them immediately by their employee badges; they were employees of Tencent.

He still felt a little ashamed as a traitor, so he simply nodded to the two men and walked into Building No. 3.

After Zhang Xiaolong went inside
Two movers removed the sign that had been covered up for Building 3.

A large "WeChat" sign replaced the original "Building No. 3" sign, and next to WeChat were the smaller characters "Linlang," indicating that WeChat is a subsidiary of Linlang.

The two employees from Tencent's Guangzhou branch exchanged a glance, understanding each other's meaning.

That is,
The big one is coming!
……

Shenpeng City,
Penguin Building

The general office was still bustling with activity.

Compared to the usual quiet and deserted state of the general office, in the past month, the general office has been filled with various senior executives from Tencent almost every day, making the luxurious office seem a bit crowded.

"I don't think we need to worry about the cooperation between Sina and Microsoft. We defeated MSN once before. This time, Microsoft and Sina are coming back with a vengeance, but now Tencent's concurrent online users have exceeded 100 million. Are we afraid of MSN, which has less than one percent of our user base?"

A Tencent executive confidently stated that he was not afraid at all of the alliance between Sina and Microsoft.

"Indeed, what we should be wary of now is Sina Weibo. They have always followed the media route of Weibo and have the original blog as a foundation. This time, their collaboration with Microsoft may be aimed at the Weibo field."

Another Tencent executive pointed this out, and it has been widely accepted.

Pony paused for a moment, then said softly, "These are turbulent times; we must be careful."

In Penguin's executive meetings, Pony Ma usually listens attentively and rarely expresses his opinions, but every time he speaks, it represents Penguin's direction for the foreseeable future.

The current turbulent times perfectly describe the penguin's situation.
Although Tencent completely overwhelmed 365 in this incident, it drew condemnation from netizens across the internet, causing Tencent's brand value to plummet.

The next few years are destined to be a period of explosive growth for the mobile internet, and Tencent must regroup and find its way forward in the mobile internet era.

Pony Ma looked at the group of executives.

The threat of this 3Q war is still fresh in our minds.
He hasn't shown it yet, but in their small meeting, they've already prepared for a complete overhaul of Penguin, determined not to repeat the same mistakes.

at this time,

A young executive suddenly spoke up: "Zhang Xiaolong is back!"

This seemingly random statement left everyone wondering what the young executive was talking about.

Pony looked at the other person and realized it was someone who had just been sent to the Guangzhou branch: "Zhang Xiaolong, are you referring to Zhang Xiaolong who was poached by Gu Bei?"

"Yes!"

The young executive looked slightly flustered. "I just received news that Zhang Xiaolong has moved into Building 3 of the Creative Park next to Tencent's Guangzhou branch and has started a company called WeChat."

He still loves the creative park so much!

Pony Ma thought of Zhang Xiaolong.
They acquired Foxmail from another company, originally intending to have Zhang Xiaolong come to Shenpeng City to lead the Tencent Mail project.

Even with his personal intervention, he couldn't persuade Zhang Xiaolong to come to Shenpeng City. Instead, Zhang Xiaolong and Penguin Mail were located in Guangzhou and Shenpeng City respectively, which is arguably the most bizarre project team distribution within Penguin.

He had been worried that Zhang Xiaolong had been poached by Gu Bei for some purpose, but now that Zhang Xiaolong had reappeared, he felt much more at ease.

So he asked, "What is WeChat?"

The young executive hesitated for a moment, then said, "I just checked, it's an instant messaging software exclusive to mobile phones!"

Pony's smile froze instantly.

Zhang Xiaolong is back, and he's back with his instant messaging software!
All the senior executives present exchanged familiar glances, and they all saw a hint of shock in each other's eyes. It seemed that the General Office had been acting as the war room for more than a month, and it would continue for a long time!
The collaboration between Sina and Microsoft was instantly forgotten.

Microsoft's MSN is now a complete mess. Even one percent of Tencent's market share is an overestimation. It's doubtful whether their market share is even one-thousandth of Tencent's.

As for Sina Weibo, it still has some influence in the blog field, but it has been left behind by Weibo and Tencent Weibo in the microblogging era.

Right now, the most pressing question for the entire General Office is: What is WeChat?
"This must be Gu Bei's doing. Only he would make Zhang Xiaolong move back to Building 3 of the Creative Park. He's preparing to declare war on us!"

"I don't know what kind of confidence he has that he thinks he can surpass Tencent in the instant messaging field?" one executive said indignantly.

Penguin has not been threatened in the instant messaging field for a long time. Over the years, various competitors have emerged, but none of them have made Penguin feel threatened, which has made everyone confident that Penguin is invincible in the instant messaging field.

Pony Ma remained silent.
I simply downloaded WeChat from the official WeChat website.
After installing the app, he first provided his mobile phone number to register for WeChat. He didn't need to use his own mobile phone number; he just used the mobile phone number of the general office secretary to register.

however,
After all registrations are successful,
The first pop-up window upon entering WeChat immediately changed Pony Ma's expression.
The pop-up window displayed the message: "Do you want WeChat to import your contacts so you can find friends you may know?"

A single line of text made Pony feel threatened.

He looked up at the general office secretary who had provided the phone: "Is this the phone you use daily?"

The general office secretary nodded repeatedly: "Yes, my family, classmates, and company leaders are all on this phone, and their phone numbers are also in the address book."

"very good!"

Pony Ma continued to mimic ordinary users, allowing the import of contacts.

Then, WeChat immediately gave him an interface similar to a phone's contact list, and in this interface, a bunch of 'People You May Know' were pinned at the top.

Pony quickly flipped through the list and found about five or six people. This feature immediately reminded him of Renren, Facebook, and Kik, which gained a million users in just fifteen days last month.

He glanced at the chair and said in a low voice, "Now, the penguins are facing a life-or-death moment!"

(End of this chapter)