Start telling crosstalk from Tingyunxuan

Chapter 227 Pinduoduo Scam Simulator (First Update)
Back in the conference room, Yu Bo and the other three stood up immediately when they saw Yang Yunsheng walk in.

Yang Yunsheng gestured, "No need to be so formal, please sit down!"

Upon hearing this, Yu Bo and the others sat down again.

Yang Yunsheng returned to his seat and sat down, saying, "Take a look and see what other problems we have. If there are any, bring them up together. It's still early. If we talk about it until the afternoon, we can have lunch at the company."

Xiong Zheng hesitated for a moment before saying, "President Yang, I'm worried that if we launch an e-commerce system on Douyin, where will the merchants come from, and how will we solve the channel issue?"

Yang Yunsheng did not answer, but asked again, "Is there anything else?"

Shao Mingyuan also said, "President Yang, the online shopping malls are currently engaged in a price war. If we engage in a price war, although the company has some money in its account, it is absolutely impossible to compete with those big platforms. I am worried that if our company enters the online shopping mall market, we will fall into cash flow difficulties."

Yang Yunsheng looked around again, and seeing that none of them spoke, he smiled slightly.

"I've thought about all the issues you've mentioned, and I'd like to share my thoughts with you so you can see if you can find a solution. First, regarding the issue of merchants and channels, we don't need to worry about that at all. Every user on Douyin is a potential merchant. As for channels, it's not that we need to find channels; rather, once they become merchants, they should find channels themselves. What we need to do is create a shopping mall similar to Taobao, but with some differences."

"The second issue is cash flow. Don't worry about money. A game should be launched in the next couple of days, and earning several hundred million within half a month shouldn't be a problem. In addition, I will launch an event called '2 billion subsidy' to develop the Douyin Mall."

Yu Bo looked up: "Like Didi?"

Yang Yunsheng shook his head: "Yes and no. Didi's development model and Douyin's mall are completely different. Didi's billion-yuan subsidy plan is to develop users and increase the number of registered users. Douyin's mall subsidies, while increasing the number of users, will also increase users' purchasing power."

Yu Bo and the others didn't understand, so Yang Yunsheng sent them the materials that he had prepared beforehand.

The four of them looked at the documents that Yang Yunsheng had handed them.

They were quickly stunned.

"A cut?"

Yang Yunsheng nodded: "That's right. After the Douyin Mall is established, users can get large discount coupons as long as they invite their friends and family to help them cut the price. Moreover, they can get cash rewards for inviting new users to register."

Yu Bo hesitated for a moment: "If we do this, should we adjust the amount to be smaller? Because with a 2 billion yuan red envelope subsidy, I'm worried that if we cut it like this, the funds in the red envelope pool will be quickly depleted."

Yang Yunsheng smiled slightly and said, "Take a look at the back for details on how to obtain and generate these red envelopes."

Yu Bo and the others flipped to the back, and then all four of them were dumbfounded.

Yang Yunsheng is a business genius, how could he do something like this?

Yu Bo couldn't help but say, "Mr. Yang, this method is truly amazing. To get a red envelope, you have to participate in a lottery. To participate in the lottery, you need to make purchases to increase your chances of winning. Furthermore, the prizes start with one yuan, then move to ten cents, then to one cent, and finally require gold coins and diamonds. As long as users want to collect these two hundred yuan, the final order amount will definitely make money for both the merchants and us."

Yang Yunsheng shook his head: "Douyin Mall will last at least half a year. Don't think about making money. We'll be victorious if we just make a small loss. Also, we must make sure that users get the red envelopes. Only when they get them will they believe it's real. We need to do something here to allow a small number of users to get the red envelopes quickly, but not so much that it hurts our core business. Only in this way will more and more people use Douyin Mall."

Yu Bo and the other three now understood why Yang Yunsheng dared to try and join Tencent's online shopping mall even after Tencent's venture failed.

This marketing method is absolutely brilliant.

When users shout for a discount or want to receive a red envelope, it can attract even more new users.

This way, the traffic generated by shaking your hand will be endless.

But was this marketing tactic Yang Yunsheng's idea?
Don't forget, he only went to high school.

Is this high school really that good?
They can only attribute it to the fact that Yang Yunsheng had a master mentor behind him!
Otherwise, how could an app, in its very first year, have entered the vision of higher-level leaders by jumping the queue?

We have people behind us too!
Yang Yunsheng didn't think this business strategy was particularly impressive.

Because he simply copied it from Pinduoduo, he felt no sense of pride whatsoever.

When Pinduoduo first started doing this, it cost them over 10 billion yuan to succeed. Yang Yunsheng, on the other hand, could have done it without the same level of trouble as Pinduoduo's founder.

With his hands trembling, he already possessed traffic, users, and connections.

Even so, a large amount of financial support is still required.

Fortunately, Yang Yunsheng's current assets are enough for him to squander; otherwise, the shopping mall would be a bottomless pit if he continued like this.

In short, the cost is ultimately borne by the consumer.

They can take advantage of themselves, and they can take advantage of others.

Next, we had in-depth discussions about the specific details of the online store.

At noon, Xu Ting arrived at the conference room with takeout and distributed it to everyone.

Two meat dishes, two vegetable dishes, and a soup.

However, the soup was served in a small, pitifully small plastic bowl.

Yang Yunsheng also advised, "Don't book with this restaurant next time."

Yang Yunsheng didn't particularly like her small eyes and eyebrows.

Xu Ting agreed, saying that whatever the chairman said was fine.

Even if the chairman wanted to touch her leg, she would definitely accept it without hesitation.

There was no way around it; Xu Ting simply blindly worshipped Yang Yunsheng.

Yang Yunsheng and the others chatted until four o'clock in the afternoon. Everyone stretched and yawned, and the matter was finally over.

Yang Yunsheng definitely can't help with the construction of the online store; that's something for professionals to do.

At 5:30, Yang Yunsheng quietly left the company.

As I said before, he didn't want his identity to be exposed now.

When he returned to the hotel, he had dinner in the hotel restaurant and then went back to his room.

Around eight o'clock, there was a knock on the door.

Yang Yunsheng was puzzled. He opened the door and saw Xu Ting standing in the doorway, wearing a black lace dress.

Yang Yunsheng was a little thirsty at this moment, but he was very composed.

He asked, "Why didn't you go home? Is something wrong?"

Xu Ting said, "Aren't you going to invite me in for a seat?"

Yang Yunsheng shook his head: "Never mind, let's talk at the entrance or downstairs if there's anything!"

Xu Ting glanced at Yang Yunsheng suspiciously, then looked into the room, wondering if someone was hiding inside!
There was no one in the house, except in the bathroom, but there were no shoes at the door.

So, is Yang Yunsheng not capable of doing this?

(End of this chapter)