Top Chinese celebrity: Debuted from Running Man

Chapter 147 First Day Box Office & Explosive Word-of-Mouth
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Early the next morning

Box office figures for the first day before Qixi Festival have been released.

Number one on the list: *The White-Haired Witch of Lunar Kingdom*

Box office: 31.25 million!
Second on the list: *Brotherhood of Blades*

Box office: 30.18 million

The film ranked third was "Girls," which only grossed a little over 6 million yuan on its opening day.

The entire film market during the Qixi Festival period,

It became a two-way competition between "Brotherhood of Blades" and "The White Haired Witch of Lunar Kingdom", with their box office results being extremely close.

This is something that many professionals in the industry consider completely impossible.

What is "Brotherhood of Blades"?

Besides the two newcomers who have just entered the film industry, who else has a large fan base?

Wang Qianyuan? Zhang Zheng?

Will the audience be able to name them?
After a movie is shown,

99% of the audience still thought the male and female leads were Gu Qing and Liu Shishi.

The IP of "The White-Haired Witch" was once quite popular throughout Southeast Asia.

The performances of Leslie Cheung and Brigitte Lin made this drama a classic at the time.

Now, a remake

Huayi Brothers invested heavily again, sending two top artists to participate, with Zhang Zhiliang as the director and Tsui Hark as the artistic consultant.

With such a large investment, you're telling me it only managed to tie with a little-known, low-budget drama?

Especially since this drama is a martial arts drama!

Isn't this just you riding on the back of "The White-Haired Witch" to provoke us?!
Other than that,

The two also received vastly different reputations.

Despite Huayi Brothers' heavy investment in marketing, film audiences have been suffering from bad movies for too long.

A well-known film critic immediately provided a professional analysis:
#The generational divide amidst the clash of swords:
Looking at the breakthrough path of martial arts films through "Brotherhood of Blades"

When "Brotherhood of Blades" and "The White Haired Witch of Lunar Kingdom" met on the Qixi Festival, the disconnect between box office success and critical acclaim mirrored the battle between good and evil in the world of martial arts.

First-day data shows that "Brotherhood of Blades" is temporarily trailing by a narrow margin of one million in box office revenue.

However, the hashtag #BrotherhoodofSpringKnifeAftereffects# has climbed to the top three trending topics on social media platforms.

Its impressive 8.1 rating on Douban stands in stark contrast to the dismal 4.3 rating of "The Bride with White Hair".

From "Dwelling in the Fuchun Mountains" and the "Tiny Times" series... in recent years, even terrible movies like "The White Haired Witch" have continued to sell well.

This is pushing the limits of what the audience can accept!
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First, why did "Brotherhood of Blades" become so popular?
The key lies in the director's (Lu Yang) reconstruction of the martial arts narrative paradigm.

It's no longer about the grudges and feuds of the martial arts world, but about the trivialities of daily life!

All three brothers were troubled by money.
These imperial lackeys are no longer superhuman beings capable of flying and escaping, but rather ants crushed by the times.

They can make many viewers feel that they are real 'people'!
It can cry, laugh, and suffer; it's not a 'god' like in martial arts movies!
In contrast, Huang Xiaoming's portrayal of Zhuo Yihang in "The White-Haired Witch" failed because of the complete collapse of historical accuracy.

When the Wudang elder said, "Yihang, you have indeed been captured and brought to the stronghold."

When these internet meme-style lines are used, the desolate sentiment of "love turns thin when it is deep" in Liang Yusheng's original work is completely lost.

Bingbing's Lian Ni Chang looks more like Daji from "Investiture of the Gods" who wandered onto the wrong set. Her full head of silver hair and bright red lips have turned the classic "turning white overnight" scene into a source of inspiration for beauty bloggers' makeup tutorials.

The reviews can be described as extremely scathing and sarcastic.
It's like they were pointing at Huang Xiaoming and Bingbing and saying, "You two are just acting like a pile of dung."

This has prompted fans from both sides to launch a collective attack on the film critic.

But this film critic understands fan culture too well.
Then he began to praise:

Gu Qing's performance in "Brotherhood of Blades" can be described as a stunning transformation.

When his character Jin Yichuan switched from a sinister killer to a gentle and refined gentleman, I honestly didn't realize it was the same person unless someone in the audience shouted it out.

The final glance he cast at the girl at the clinic as he faced death on a snowy night perfectly captured the young man's restrained love and the sense of destiny of a wanderer in the martial world.

This sense of depth contrasts cruelly with Liu Shishi's empty gaze—when Zhou Miaotong utters, "You killed my father,"

Her blank expression made it seem as if she were discussing takeout food.

While praising someone,
He also couldn't resist criticizing Sister Blind's acting, saying, "Liu Shishi's appearance in this film is dispensable."

The only highlight of her acting was when she was crying while hugging Gu Qing; I wonder if she was just too excited to see the handsome young man. He also made a joke later.

Once this statement was published,
Gu Qing's fans flooded in like a tidal wave, and the comment section was full of praise, practically elevating this film critic to the heavens.

The critical comments posted by Huang Xiaoming and Bingbing have long been drowned out by a sea of ​​laughter.

Staying here means being ridiculed and beaten.

The fans of top celebrities often leave a stereotype in the audience.

When the movies were first released, they all surged ahead, with massive publicity campaigns and basically monopolized the box office in the first week.

However, it then experienced a sharp decline and lacked staying power.

however,
There is only one reason for the lack of successors.
That means the show is terrible!
It's so bad that even the fans can't stand it, so how can they praise it?
You should try watching a better show!

Even so,
The movies starring Chris Wu and Lu Han have grossed nearly 300 million and 400 million respectively.

It is a height that many highly skilled veteran actors have never reached in their entire lives.

Gu Qingtong is one of the four top actors, and his film "Brotherhood of Blades" has received excellent reviews and high quality.

He slays men in martial arts, but he slays women!

The original world's opening day box office for "Brotherhood of Blades"
Only: 720 million.

Current figure: 3018 million!
It earned nearly 2300 million more in opening day box office revenue – that's the boost from a top star!

quickly,

The Chinese entertainment industry witnessed what a true traffic storm looks like.

In various occasions, on various platforms, and in the comment sections of every celebrity blog that shares the movie,

You can see Gu Qing's fans promoting and voting like crazy, showering the movie with praise, making it seem like a masterpiece.

Many viewers have been fooled in the same way by fans of other top celebrities before.

But now,
After being fooled as well, I didn't expect that the quality of "Brotherhood of Blades" was actually quite good. Even if the fans' praise was exaggerated, it wasn't a wasted trip.

Viewers who genuinely enjoyed the film also praised it online.

If fans and viewers are on the same side, it means the movie's box office is about to take off!
Before that,
Lu Yang only had the courage to hold the film crew's premiere the day after the box office statistics for the film's opening day were released.

"Brotherhood of Blades" achieved a huge box office and critical success on its opening day.
The presence of journalists in the industry was like that of sharks smelling blood, as they occupied most of the seats at the premiere.

Facing most of the actors who had already arrived on stage.
All the reporters were looking around, their cameras and microphones still off.

Because they all knew that the main character for today hadn't arrived yet.

"Gu Qing! Gu Qing!!"

"Little brother, smile! Please look at the camera again!"

A commotion arose outside.

All the reporters inside the venue stood up, raised their weapons, and before they could even start filming, someone had already moved faster than them.

"Brother! I'm begging you!!"

Lu Yang was standing on the stage, beaming with pride, when he saw Gu Qing arrive. Amidst everyone's astonished gazes,

He scurried out, grabbed Gu Qing's hand, and was about to kneel down on one knee.

Otherwise, I wouldn't be able to express my excitement and joy.

Lu Yang knew all too well who was responsible for the film's miraculous revival.

Since the film was made
Movies that don't have money for marketing and distribution
Only comedies and horror films can gradually achieve huge box office success through word-of-mouth.

Firstly, both of these movies are suitable for young couples to watch.

The audience for their martial arts drama is predominantly male.

After watching a movie, if a guy thinks it's good, he might just say something positive, but he won't go online to comment or promote it.

Without Gu Qing's fans helping to promote it,
This movie is unlikely to break even at the box office!

A dark figure rushed over, startling Gu Qing. She then saw Lu Yang pulling her hand, about to kneel down.
That gave me a huge shock.

Gu Qing reacted quickly, immediately bending down and kneeling to pull the person up.

But the reporters around them had already pressed the shutter.

Having been in the entertainment industry for so long, I've only ever seen actors kneel before directors in public.

A director kneeling before an actor in public—that's truly a one-of-a-kind event!
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(End of this chapter)