The Rich Man's Life Begins with a Comeback

Chapter 180 Industrial Upgrading (Seeking Monthly Tickets)

Industrial transformation, moving online.

For Xingchuan International, upgrading and expansion should be the top priorities and priorities, even more so than the two development directions of upgrading and expansion.

Chu Zhengxiong and Zhou Gang introduced themselves to each other and supplemented each other's information, giving Gu Heng a comprehensive and detailed introduction from multiple aspects, including resource advantages, preliminary preparations, mid-term development, and future prospects.

“Chairman Gu, currently the 3rd, 4th and 9th floors of our Xingchuan International headquarters building are vacant. If you agree to the industrial transformation plan, we intend to reserve the 3rd and 4th floors entirely for the future Xingchuan Entertainment.”

“We can divide the third floor into professional group live broadcast rooms, and then use the fourth floor as Xingchuan Entertainment’s comprehensive office area, placing offices, training rooms, rest rooms, changing rooms and many other functional areas here.”

"Because the headquarters building is our own property, we do not need to invest in site rental for this project. The main costs in the early preparation stage will be concentrated on equipment and decoration."

"After the first team is launched, we will need to spend money on traffic promotion. 1000 million yuan is enough for the initial stage of the project. We can increase the investment later based on the data feedback from the first team."

Gu Heng listened to Zhou Gang's introduction and nodded slightly.

He had actually heard about the emerging field of group live streaming some time ago from Xin Xin, Yang Yang, and Bing Bing.

It's called an emerging track, but in reality it's just taking Siba Media's girl group talent show debut model and putting it online.

In the early stages, the team builds its fanbase through internal competition. In the mid-stage, the team size is increased, allowing teams from the same guild and operating the same model to flourish across the internet.

Later on, all teams and streamers were brought together to compete in monthly, quarterly, and annual tournaments, attracting fans and big spenders across the internet to donate money, thus determining the monthly, quarterly, and annual champions.

The streamer who wins the guild competition will receive many benefits, such as exclusive poster shoots, a private dressing room, a private nanny car, and the opportunity to appear in the center position in the next guild competition, thereby increasing the competition among the streamer's fans.

Simply put, group broadcasts are idol talent shows disguised as live streams.

The strongest performer, emerging from this fierce competition akin to raising poisonous insects, will undoubtedly possess terrifying earning power, and their fan base will far surpass that of ordinary streamers.

Even the top streamers in the PK arena have to admit defeat.

"When organizing group live streams, both stage management and operations are crucial."

Gu Heng took a puff of his cigar and asked leisurely, "The behind-the-scenes team, are you planning to recruit through the regular recruitment process or just poach people?"

"We plan to poach people from the behind-the-scenes team directly."

Zhou Gang immediately responded: "We are currently in private contact with the team behind a large MCN agency in Hangzhou. We have basically reached an agreement. As long as we set up the company here, they can resign and come over at any time."

Gu Heng had guessed that someone like Chu Zhengxiong would never take the usual path, and as expected, Chu Zhengxiong and his team did indeed choose to poach people directly, and even poached the entire behind-the-scenes team at once.

That shovel strike might just have hit a vital artery.

However, the business world is like a battlefield, and kindness and compassion simply cannot survive. The fact that Chu Zhengxiong was able to poach the entire behind-the-scenes team means that the boss of that team hadn't paid them enough before, otherwise they wouldn't have traveled all the way from Hangzhou to Beichun.

"Since Chairman Chu and President Zhou have made such thorough preparations, I really have no reason not to support them."

Gu Heng smiled at Chu Zhengxiong and Zhou Gang: "I agree to the industrial transformation plan. Chairman Chu and President Zhou, go ahead and do it."

Chu Zhengxiong and Zhou Gang exchanged a glance, both with joy on their faces.

"Chairman Gu, please rest assured."

Zhou Gang immediately stated, "We will definitely prepare for this project with all our might and ensure that we do not let you down."

"Chairman Gu, I will personally oversee this project."

Chu Zhengxiong looked quite serious: "On the day of the premiere of Xingchuan Entertainment's first girl group, I hope Chairman Gu will come and support us."

"affim."

Gu Heng smiled and agreed, then picked up Xingchuan International's letter of intent for financing again: "Chairman Chu, now that we've discussed the development direction of industrial transformation, let's talk about the development direction of industrial upgrading." "I see in the letter of intent that you've focused your industrial upgrading efforts on the Shenglang livehouse bar brand, right?"

Jiang Ruan sat to the side, silently pouring tea for the three of them.

Strictly speaking, the matters that Gu Heng and Chu Zhengxiong are discussing should be considered trade secrets, but Gu Heng shows no intention of asking her to avoid them.

'He really trusts me that much…'

Jiang Ruan gazed at Gu Heng's handsome profile, her eyes slightly dazed.

"Yes."

Chu Zhengxiong nodded: "Currently, all of our Shenglang stores are concentrated in first- and second-tier cities in the north. If we plan to expand Shenglang to the south in the future, we will have to upgrade Shenglang from the current 1.0 version to the latest 2.0 version."

“Now, livehouse bars in Chengdu are starting to appear in 2.0 versions. They have changed the traditional stage into a T-shaped stage, which greatly increases the interaction between the performers and the customers, and replaced the ordinary LED screen with a naked-eye 3D screen.”

After Chu Zhengxiong finished speaking, Zhou Gang took over the conversation: "Last month, we used the Shenglang store near Beichun Guilin Road as a pilot project to close and upgrade it. It is expected to reopen at the end of this month. Chairman Gu, you can go there and experience it for yourself."

"Um……"

"Let me know when it opens."

Gu Heng did not refuse, but instead asked, "According to your design and plan, how much would it cost to upgrade a single store?"

"Approximately 600 million."

Zhou Gang answered truthfully.

"A single store is worth 600 million, so 12 stores would be worth 7200 million."

Gu Heng then asked, "After the store upgrade, how long do you estimate it will take to break even?"

"It can take anywhere from two to four months."

Zhou Gang thought for a moment and gave a rough range.

"In that case, let's wait until the Guilin Road store is upgraded, and then decide whether to upgrade all 11 remaining stores based on the actual operation situation."

Chu Zhengxiong and Zhou Gang both understood the underlying meaning of Gu Heng's words: whether industrial upgrading should continue or not ultimately depended on performance.

If the performance is excellent, then we should continue to move forward.

If performance is poor, then we need to take a long-term approach.

Gu Heng's response was exactly what Chu Zhengxiong and Zhou Gang had expected.

They were initially in a wait-and-see mode, planning to adjust their subsequent industrial upgrading plans based on the actual situation after the Guilin Road store completed its upgrade.

After all, upgrading all 12 Soundwave stores to version 2.0 requires a considerable amount of money, and it also relates to Soundwave's future expansion, so it's impossible to make a decision blindly.

"Chairman Gu, then let's put this matter on hold for now."

Chu Zhengxiong said with a smile, "After the Guilin Road store is upgraded, we'll see the results and performance before deciding whether to fully upgrade the sound system."

"it is good."

Gu Heng smiled at Chu Zhengxiong, then raised his teacup in a gesture of respect, and they drank some tea together to soothe their throats...

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(End of this chapter)