Have you ever been a celebrity? Why are you writing about entertainment?

Chapter 467 Opening granaries and distributing grain: a tried and true method

"This isn't right."

Yu Wei thought to himself that even if he didn't respect the original work, releasing songs was still a benefit to the listeners, so how did he become so infamous...?

To put it bluntly, if anyone cares about their own little life and their small plot of land, they'll send them songs, and they'll start speculating about their own conspiracy theories. Who can stand that?

Yu Wei felt more wronged than Dou E. He didn't expect them to be grateful, but they shouldn't repay kindness with enmity either. He just wanted to respect the work. What was wrong with that?

"Since everyone thinks you're a bad person, you might as well be a real bad person and do as they wish."

Qi Luoan, standing to the side, was fanning the flames and adding fuel to the fire. If you don't lose your temper, they'll think you're a pushover, bro!
"There's no time to hesitate now, let's declare war on the entire cherry blossom music scene."

"Stop fooling around."

You've read too many light novels; this kind of thing is best left to talk about online. Declaring war on foreigners, huh? We're not Empress Dowager Cixi.

Yu Wei didn't bother to respond at all. If it were his own people who thought that way, he might take it seriously. But let outsiders think whatever they want.

He has important business to attend to recently; with "Goodbye Mr. Loser" about to be released, he needs to do some promotional work.

Seeing that Yu Wei didn't take it seriously, Qi Luoan quickly lost interest as well. "If this continues, you'll become a local urban legend sooner or later."

If I don't sleep well, Yu Wei will kidnap me.jpg
Yu Wei instinctively wanted to refute, but then he thought about it again and realized that his reputation in Sakura was actually quite similar; who knows, if the rumors spread, he might become a demon...

There are no wrong nicknames, only wrong names. The nickname the Sakura people gave him was something like "Demon King".

Never mind, it's come to this now. If it can really scare the kids to tears, that's fine too.

Yu Wei has done a great job in promoting the film, using several hit songs as promotion. Such promotional efforts are quite rare in the entire film industry.

The popularity of "Goodbye Mr. Loser" is undeniable. It was known to everyone even before the movie was made, which is unique in the Chinese entertainment industry.

However, all of the above still fell short in Yu Wei's eyes. For a movie, popularity and attendance are not directly related.

High popularity only means that many people know about the movie, but whether all of them will buy tickets to see it is not necessarily true.

The film's promotion is in place; what they lack now is to transform their "advantage" into a "victorious position" and arouse everyone's curiosity to find out more.

Yu Wei had already made preparations. He relied on nothing but the exclusive interview with the Sixth Princess to attract everyone's attention. Whether he could whet the appetite of netizens, we'll find out soon.

The movie report airs at 8 PM, and the two of them finished writing their articles early, just waiting to watch the drama unfold online.

Before they were officially a couple, Yu Wei and Qi Luoan used to watch shows together quite often. But after they got together, they stopped having that kind of interaction. Tonight, let's just reminisce.

Things are different now. The same scene, the same sofa, but the two of them have completely lost their former restraint. There is no longer any mutual probing or knowing when to stop. All that remains is a tacit understanding like that of an old married couple.

The show is certainly entertaining, but at this moment, these ten minutes under the lamp, on the sofa, snuggled together, are perhaps the most subtle form of anticipation.

Thinking of this, the two clasped hands even tighter.

With a soft "hum," the television screen lit up, and CCTV-6's "Movie Report" officially began broadcasting.

Although it is an informational program, thanks to the reputation of Princess Six, "Movie Report" has always had good ratings, especially in the lead-up to the release of many new movies.

These days, it's hard to distinguish between genuine and fake film reviews online, and commercial reviews are full of exaggerated hype. If you want to have a comprehensive understanding of a new film, reading official reviews is undoubtedly the best choice.

Other official sources might be suspected of bias, but Princess Six doesn't tolerate anyone and has a great reputation for her film reviews.

During the summer movie season, netizens were eagerly awaiting CCTV's commentary on "Goodbye Mr. Loser," and to their surprise, it actually aired! Not only that, but CCTV even invited Yu Wei as a guest. Viewers had never seen anything like it before, and immediately spread the word, gathering a huge crowd. Upon hearing that Yu Wei was there, everyone—white, black, and mixed—came to see it.

Yu Wei's popularity among the people is beyond doubt. "Movie Report" broke the viewership record of nearly two years just minutes after it started airing.

Judging from the data and popularity alone, CCTV-6 definitely made the right choice in inviting this person...

"I wonder what the Sixth Princess will think of this movie."

"Of course, we've already done an exclusive interview, and you can't hit someone who's smiling."

"Everyone is focused on the movie, but am I the only one who noticed that Yu Wei withstood the harsh camera work on CCTV?"

Upon hearing this, everyone took a look and realized it was indeed true. Everyone knows CCTV's cameras are unfiltered and unsmoothed, practically "death shots," where even pores can be seen clearly.

Many celebrities who market themselves based on their looks have been exposed under CCTV's interviews. They can't be called ugly, just plain. I didn't expect Yu Wei to withstand it.
This guy never markets his looks, after all, he can make a living with his talent. But when you take a closer look, you'll find that he's actually quite good-looking.

Gradually, people's focus on the show changed. Anyway, it's just a routine self-introduction, so looking at their faces first seems okay... It's just the average appearance of the readers.

When the host asked about the director being the "King of Bad Movies," everyone finally snapped out of their daze. As expected of the "Sixth Princess," she asked such a bombshell question right from the start.

"You wouldn't be saying bad things about my dad up there, would you?"

Qi Luoan immediately became alert. Actually, there was nothing wrong with saying bad things about Lao Qi, and Lao Qi probably wouldn't take it to heart. But he couldn't say anything carelessly in this kind of situation, or he would be laughed at by netizens.

"No, it's an instant agreement."

Netizens are also curious whether Yu Wei can withstand Qi Yunming's "curse of bad movies," which, in a sense, is one of the highlights of the film.

During the program, the host and Yu Wei chatted for a while, and finally got to the crucial question: the movie's promotional song.

When Yu Wei announced that all the songs would appear in the movie, and that there were even many unreleased tracks, netizens went wild.

What do you mean by saying that "A Spray of Plum Blossoms," "Chrysanthemum Terrace," and "Nunchucks" are just appetizers, and that there are actually other things hidden in the movie?

What else is there to say? At this point, even if they just want to enjoy the show, they have to contribute to the box office. Yu Wei knows what they want to see.

With about ten songs, it's comparable to an album, so you can definitely listen to it all in one go.

The film's extensive music library quickly became its biggest selling point, exciting netizens who exclaimed that it was worth the ticket price.

"That was a really ruthless move of yours."

Seeing this, Qi Luoan couldn't help but sigh. Yu Wei usually releases a lot of songs, so everyone is used to it and naturally there's no excitement.

But this time, they put a few songs into the movie, which caused everyone to cheer. What does that mean?
Only the unexpected can be called a surprise; what is taken for granted is just part of the daily routine. If you feed and clothe the people every day, who will remember your kindness? Only by letting them go hungry for a few days and then suddenly opening the granaries to distribute grain can you be a true official who cares for the people...

The popularity of the interview confirms this point; opening warehouses and releasing grain has proven effective time and again, and Yu Wei has truly mastered the essence of scarcity marketing.

After all, Qi Luoan knew very well that Yu Wei had said that ten or so songs were too few. When the movie was released, netizens would be moved to tears upon seeing that there were twenty songs.

"What kind of twisted logic is this? I'm not going to talk about it."

She dared to say it, but Yu Wei didn't dare to listen. She gave examples, but this was a slide that couldn't be touched...

Forget all that nonsense. If we can help Old Qi wash away his shame, that's a success. Restoring his father-in-law's reputation starts with *Goodbye Mr. Loser*. (End of Chapter)

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