Rebirth in Hong Kong: From Dessert Shop to Industrial Empire

Chapter 69 Grid Team (Second update of 10,000 words per day! Please vote with your monthly tickets and recommendations!)

3 p.m., the rest area next to the main workshop of the Kwun Tong Food Factory.

On a makeshift platform, there was a metal box filled with cash.

Chen Bingwen, Ling Peiyi, Gao Zhenhai, Zhong Qiang and others stood on the stage.

The audience was packed with people.

Except for the personnel essential for the production line to operate, all the other employees gathered here, and everyone's face was full of anticipation.

"Brothers and sisters!" Chen Bingwen stepped to the front of the stage, his voice loud and cheerful, "Thank you all for your hard work over the past period!"

He looked around the room, his gaze sweeping over familiar and unfamiliar faces.

"We became famous overnight at the Victoria Park Lunar New Year Fair!"
Bottled sugar water – we overcame all difficulties!
We delivered our Singapore order on time!

Our production capacity has increased from a few thousand bottles per day to a breakthrough of 61,000 bottles!

"What enabled all of this?"

Chen Bingwen said loudly, "It is thanks to the sweat, wisdom and hard work of everyone here! It is your tireless dedication day and night, your pursuit of excellence, and your courage to break through limits time and time again!"

"On behalf of Chen Ji Food Co., Ltd., I, Chen Bingwen, would like to express my heartfelt gratitude to everyone!"

A burst of enthusiastic applause erupted instantly and lasted for a long time.

"I've said it before, at Chen's, hard work pays off! The better you do, the more money you'll make!"

Chen Bingwen pointed to the cash box behind him: "Today is the day to fulfill our promise! The performance bonuses from the previous period will now be paid out in full at once!"

"Wow!"

"Great!"

"They're really giving out money!"

A deafening cheer erupted from the audience!
Ling Peiyi picked up the list and began reading out the names and amounts.

"Raw Material Processing Contracting Center, Lin Azhen's Group! The group's total bonus is 1,750 yuan!"

Ah Zhen, as the team leader, will receive a bonus of 350 yuan!
Group members Aying, Aping, Ali, and Axiu, each receive 350 yuan!

Ah Zhen and her team members excitedly ran onto the stage and received a thick stack of banknotes from Ling Peiyi.

"Thank you, Mr. Chen! Thank you, Director Ling!" Ah Zhen's voice was choked with emotion.

"Zhang Qiang, foreman of the bottling line filling group! Bonus: 280 yuan!"

"Chen Guifen from the auxiliary ingredient cooking team! Bonus: 220 yuan!"

"Quality control, Wang Mingsheng! Bonus of two hundred yuan!"

……

One by one, names were read out, and bonuses were distributed.

The employees took turns going up on stage to receive their respective rewards from Ling Peiyi or Gao Zhenhai.

Some people excitedly counted their banknotes, some clutched their money tightly with tears welling up in their eyes, and some excitedly shared their joy with their companions.

The entire rest area was filled with laughter and a strong sense of accomplishment.

“Research and Development Center, Professor Zhou’s team!” Ling Peiyi’s voice rang out again.

Professor Zhou led his doctoral students and technicians onto the stage.

"Professor Zhou's team overcame the bottleneck in the hot filling process, making outstanding contributions to the bottled sugar water project!"

The team's total prize money is 15,000 yuan!

Chen Bingwen personally handed a thick envelope to Professor Zhou: "Professor Zhou, this is your special award of five thousand yuan!"

Then, he handed two thinner envelopes to the two doctoral students: "Dr. Liu, Dr. Zhang, this is a reward of two thousand yuan for each of you!"

Finally, Chen Bingwen distributed a stack of cash to several technicians and workers, saying, "Thank you all for your hard work!"

The audience erupted in enthusiastic applause once again!

This time, the applause carried a sincere respect for knowledge and technology!

Professor Zhou held the thick envelope, his usually composed face unable to hide his excitement: "Thank you, Mr. Chen!"
Mr. Chen provided not only the venue, but also the equipment and research funding, which is the greatest recognition of our scientific research work!
It is truly rare for Chen Sheng to be able to put scientific research into practice and turn research results into well-known products!
Many people have theories but lack a platform to support them.

Mr. Chen not only provided us with valuable venues and funding, but more importantly, he showed us this trust and demonstrated his determination and courage to transform scientific research results into tangible products that serve the public!
This reward is not only a financial honor, but also a huge affirmation of the hard work of our entire team!
Thank you, Mr. Chen! Thank you everyone! We will certainly continue to study diligently and contribute our knowledge to the development of Chen's Food!

The technicians and workers were also very excited. They never imagined that doing technical work and conducting experiments could earn them such a generous bonus!
The prize distribution lasted for nearly an hour.

When the last prize was awarded, thunderous applause erupted from the audience once again!

"We're rich now!"

"A generous red envelope!"

"Thank you, boss! More pay is the best policy!"

"Long live the boss! May you have many more years like this, and may this day come again every year!"

Cheers came and went.

Looking at the excited faces below the stage, Chen Bingwen felt immense satisfaction. This prize money was not only an affirmation of the past, but also an investment in the future.

What it bought was employee loyalty and team cohesion.

The air was filled with the smell of banknote ink and the lingering heat of excitement.

The workers gathered in twos and threes, rubbing their newly received rewards and excitedly discussing adding dishes to dinner or buying new clothes for their families.

Chen Bingwen watched all this with a smile. After a moment, he gently patted Ling Peiyi and Gao Zhenhai on the shoulders and whispered a few words to them.

While the workers were still immersed in the joy of their harvest, he and several core management members, along with key members of the marketing department, quietly made their way through the noisy crowd and entered the meeting room at the Kwun Tong factory.

As soon as the meeting room door closed, the noise outside seemed to be covered by a layer of soundproofing, and the world instantly became quiet.

At the rectangular conference table, Chen Bingwen sat in the main seat, with Operations Director Ling Peiyi on his left and Li Ming, the newly promoted manager of the Marketing Department, on his right. Next to them sat Xiao Chen, the specialist in charge of the franchise system, and Liang Qiming, the financial representative.

Gao Meiling sat to the side and behind Ling Peiyi, with her notebook open in front of her, looking focused, like a capable assistant.

A map of Hong Kong Island and a rough sketch of the densely packed convenience stores were spread out on the table.

"Everyone," Chen Bingwen put down his water glass and glanced at everyone, "Singapore has been a great success. Production bottlenecks have been broken through, and Chen's bottled sweet soup has gained a foothold in Hong Kong and overseas."

But this is only the beginning.

Next, we need to deepen our roots and spread our net even wider.

The goal is to have over 20,000 convenience stores scattered throughout the streets and alleys of Hong Kong Island!

His fingers tapped heavily on the unmarked residential areas and housing estate corners on the map.

"Wellcome is the main artery, but convenience stores are the capillaries that truly penetrate the community and reach every family!"
Only by connecting these elements can Chan Kee truly become a part of the daily lives of Hong Kong Island residents, a readily available national brand!

Li Ming immediately chimed in, "Chen Sheng is right!"

There are a huge number of convenience stores, covering a wide area. Although the sales volume of each store is small, they add up to an astonishing total!

Moreover, convenience store owners are mostly local residents, resulting in high customer loyalty and rapid word-of-mouth marketing, making it a golden channel for brand expansion into lower-tier cities!

"But the difficulties are also obvious," Ling Peiyi said calmly. "The quantity is huge, the distribution is scattered, the order volume per store is small, the delivery cost is high, and the store owners are generally cautious and afraid of overstocking."

The traditional distributor model, facing such dispersed retail outlets, is inefficient, costly, and struggles to motivate store owners.

“Therefore, we need a completely new model.” Chen Bingwen took over the conversation, picking up the convenience store channel expansion plan that he had drafted last night, marked with the words “grid group”.

He spread the plan out on the table, pointing to the core part: "Grid team model! This is the key to unlocking the capillaries!"

The core idea is simple: grid-based management, zero-risk product distribution, instant settlement, and precise service!

Chen Bingwen's gaze swept over the crowd as he clearly explained: "The Hong Kong Island, Kowloon and the New Territories will be divided into several grid areas."

Each grid is led by an experienced marketing specialist who forms a team of two grid members familiar with the local area.

With Chen Bingwen's explanation, Ling Peiyi and others quickly understood the specific implementation method of the "grid group" model.

Finally, Chen Bingwen concluded: "The advantage of this model is that it completely eliminates the inventory risk and financial pressure for convenience store owners!"

They only need to provide a small space to add a profitable product line at zero cost.

If it sells well, they make a profit from the price difference;
If they can't sell them, they suffer no loss.

And we, through this low-barrier, high-penetration approach, are bringing Chen Kee Desserts to every corner of Hong Kong Island!

The meeting room fell silent, then erupted into a heated discussion.

"Brilliant! Zero-risk product placement, the shop owner will definitely be willing to give it a try!" Li Ming excitedly slapped the table.

"Selling the goods and settling the payment in cash is so attractive to small shop owners!" Xiao Chen nodded repeatedly.

“Settlement every three days is frequent, so shop owners can see the money quickly, which motivates them!” Liang Qiming affirmed the settlement cycle from a financial perspective.

“Grid management, with responsibilities assigned to individuals, is highly efficient!” Ling Peiyi immediately saw the feasibility at the implementation level. “Chen Sheng, I think this plan is highly feasible. We can first identify a few representative areas for pilot implementation and promotion.”

The heated discussion in the conference room gradually subsided, and everyone's eyes were focused on Chen Bingwen, waiting for him to make the final decision.

Chen Bingwen looked around at everyone and nodded, saying, "Director Ling's suggestion is very practical."

While the "grid group" model has its merits, theoretical discussions alone are insufficient; practical implementation and testing are essential to determine its true effectiveness.

He pointed to several areas on the map: "The first batch of pilot projects will be located in the North District of Sham Shui Po, the Nathan Road area of ​​Mong Kok, and the Temple Street area of ​​Yau Ma Tei!"

These three areas are densely populated, have a high density of convenience stores, and cover different consumption scenarios such as residential areas, commercial streets, and night markets, making them highly representative.

Li Ming, you immediately organize the marketing department to refine the specific division of these three grids, ensuring each grid covers 30-50 convenience stores, with clear boundaries and assigned responsibilities!

"Yes, Mr. Chen! The map and list should be ready first thing tomorrow morning!" Li Ming immediately agreed.

“Director Ling,” Chen Bingwen turned to Ling Peiyi, “the establishment of the grid team is the core of the entire plan.”

The selection of the team leader is crucial; they must be experienced, knowledgeable about the local situation, and capable of handling tasks.

Select from the existing sales team, or recruit experienced personnel from outside!
Salary and benefits should reflect value, with a base salary plus commission, and no upper limit!

The recruitment of grid workers tends to focus on local residents working part-time. Quickness and strong communication skills are key requirements. Daily wages plus subsidies keep them motivated!
You personally oversee recruitment and training, with the marketing department responsible for implementation. Within a week, I want to see ten highly skilled teams ready to go!

“Understood, Mr. Chen!” Ling Peiyi replied immediately.

　I'll update this first and then revise it later. Thank you for your support!
　　
　
(End of this chapter)