America: My Time

Chapter 680 Crisis in the Game World

Chapter 670 Crisis in the Game World

Soon, these old guys in the US had no time to focus on the rivalry between John and the British, because they were having a headache over the gaming world. Everything John, that little fox, had predicted was right. The gaming world was completely defeated by the three major Japanese companies during the Christmas season. Their game consoles were no match for the Japanese, which forced them to discuss countermeasures.

Although these old guys were unwilling to admit it, the facts were now clear, and they had to accept it. Nvidia's chips were indeed stronger than Intel's, with a huge performance gap. Moreover, the Korean manufacturers' production was far inferior to Japan's. It could be said that Japanese game consoles could completely crush Game World. If Game World hadn't had good sales and occupied a significant market share before, they would have really been defeated this time.

With the Christmas season over, the old guys have had to focus their attention here. After all, the problems facing the gaming world are extremely important. If things continue like this, it might really follow in John's footsteps and end up handing over the gaming market, just like Athens did. If Japan had more games and fewer game companies participating in the platform, the gaming world might truly be doomed.

"What should we do? We need to solve the problem at hand. If things continue like this, disaster will befall us. The game world will be replaced by those guys from Japan. We underestimated the strength of Japan!"

"We have no other choice now. Intel's chip gap is insurmountable. The only thing we can do is keep those game companies in check and prevent them from defecting to Japan. We also need to make changes. At the very least, the gaming world can't continue to develop games at such a frenzied pace, or it will completely destroy its reputation. Luckily, that little fox John didn't join this fight, or we would have been utterly defeated!"

"He doesn't have time to fight us in the game market right now. His target is the British. He's paid such a high price and gained nothing. How can he be content with that? If the British continue, John won't have the time and energy to compete with us in the game market. We only need to deal with these guys from Japan. Everyone, please share your opinions. We need to work together now and not let the game world fall into trouble for our own benefit. If the game world falls, all your plans will come to nothing."

"We really need to examine ourselves. Many people dismissed John's warnings, but they should wake up now. We know far less about the game market than John, that little fox. Those guys in the game world seem very capable, but in reality, they don't play a big role. Apart from the R&D staff, those in management are all show and no substance. They don't have much real ability, otherwise they wouldn't have made such big promises and misled us."

"Indeed, those guys are too arrogant. Perhaps their success in the game world makes them think they are great. In fact, the great one is not them, but John, that little fox. Although John has not put more effort into the game world, every arrangement and guidance he has made for the game world has been in the best direction. Perhaps we should also consider the personal computer game market. If it can make this little fox interested, it must have great potential."

Human greed knows no bounds; these guys won't care about saving face when it comes to profit. However, their most important task right now is to resolve the problems in the game world. They only have a year, and if they don't solve the problems quickly, the situation might become even more chaotic and dangerous when that little fox John makes his move.

"Alright, now is not the time to talk about personal computer games. We need to talk about how to deal with the pressure from Japan. We can no longer rely on the power of the government to put pressure on them. After all, this kind of thing can't happen again and again. We can only rely on our own strength. And this time it was our fault, so we have to take responsibility ourselves. We can't count on the White House."

"First, we need to rectify ourselves, at least in game development, we need to get back on the right track. As for the game console issue, let Intel cooperate with Game World. I believe that the two companies working together can completely suppress Japan in the next generation of Game World. After all, Japan can only get chip support from Nvidia this time. They will not be able to get help from Nvidia for the next generation of game consoles!"

Intel only has one year to complete the development of the gaming world. Even if they work together, it will be difficult to surpass Nvidia. After all, Intel's strength has already been weakened, and it will take time to catch up with Nvidia. By the time they catch up with this generation of chips, Nvidia will have already developed the next generation of chips.

Meanwhile, Intel's collaboration with the gaming world will also impact their own R&D progress, causing them to fall further behind Nvidia in the development of next-generation chips. However, they have no choice now; competing with Nvidia for the personal computer chip market is impossible, not even for IBM. Fortunately, John is currently being restrained by the British; otherwise, these old guys would be even more troubled. In such a short time, the gaming market has undergone such changes, bringing a huge impact to the entire gaming industry. American game companies haven't had much of an idea yet, but other game companies are different. They all believe that Japan's strength is considerable and worth collaborating with. However, those Japanese guys aren't exactly benevolent either; they won't let them use their gaming platform for free, and they'll also need to pay a price. It can be said that the royalty system John created in the gaming world has been completely copied by these Japanese guys; they've learned everything about the gaming world.

It was precisely because Sony, Hitachi, and Panasonic each had different specializations that their game consoles could easily outperform those currently available in the gaming world. However, Sony wasn't entirely happy, as they discovered that their home video game consoles and consoles still lagged behind those of Hitachi and Panasonic, which displeased the old man, Akio Morita.

John was also watching this battle in the gaming market closely, and everything was exactly as he had predicted. The gaming world was no match for those guys from Japan. However, John shook his head at the situation with Sony. At least Sony's home consoles and handheld consoles could not compare with Hitachi and Panasonic, and there was still a considerable gap in technology.

However, despite his interest, John wasn't focusing his attention there. Instead, he was keeping an eye on the situation in Britain. Even though Leyland Trucks had been sold, the British hadn't compromised or admitted defeat. Even though several major companies had shifted their investments to Northern Europe and Ireland, they still hadn't surrendered.

John is now a little hesitant. If he continues, he will suffer considerable losses. Although Bentley Motors Group has made a lot of money from the sale of Leyland trucks, in the long run, this profit is insignificant, since the brand value of Leyland trucks is increasing.

“Pat, let’s abandon our investments in England. Ask those guys at ExxonMobil to sell our refineries there. Since we’ve been kicked out of the privatization process in England, there’s no need to continue investing there. Let’s shift our focus entirely to Rotterdam, abandon the British market, and at the same time, increase our investment in the Irish refineries. We don’t have time to keep entangled with these guys. We should also increase our cooperation with Norway and Ireland.”

After some deliberation, John finally made a new decision. Since releasing other information had failed to make the British back down and they could no longer get what they wanted from the British privatization process, this time they would be serious. Western Energy would completely withdraw from Britain. Regardless of whether they could get the British to compromise, this time Western Energy could no longer linger in Britain.

Time is money. Since we see no hope in the British, we should make other plans. There will be plenty of opportunities to enter the British market in the future. Taking a step back can open up new possibilities. At worst, we can be ruthless and give up the Short Brothers company altogether. We have mastered all the necessary technologies. Even if there are some useful assets, we can transfer them to Westland Aircraft Manufacturing Company before selling them. We can simply give up large aircraft manufacturing in Europe and abandon Rolls-Royce.

This time, John isn't just making arrangements for Western Energy; he's also selling Princess Yachts. However, this time, John's target isn't European shipyards, but Japan. Japan's economy is booming, and they're currently spending their money like crazy. Princess Yachts is considered a high-quality asset, generating substantial profits every year. Given the current economic climate, maintaining such good profitability is bound to attract more than just a few people.

However, John didn't contact the shipyard directly. Instead, he chose to contact the cunning Akio Morita. Sony was currently expanding rapidly, and perhaps this guy was interested in Princess Yacht Club. After all, such a company wouldn't require a huge amount of capital, and Sony had no problem with that. Similarly, Japan had changed, becoming even more frenzied.

John made no attempt to conceal his decision and immediately ordered his men to take action, showing no mercy to the Englishmen. Since they were destined to be enemies, there was no need for any more scruples. Everything would be decided by strength, and the conflict between them should be resolved once and for all. Otherwise, if it dragged on any longer, the pressure on John would only increase, and things would become more and more complicated.

(End of this chapter)