Internet moguls are being held hostage by the entertainment system!
Chapter 279, "Breaking the Formation," premiered, and its viewership rating broke 1 on its
Chapter 279, "Breaking the Formation," premiered, and its viewership rating broke 1 on its first day.
On Tuesday, August 1st, the box office figures for the first working day of the second week of "Wolf Warrior 2's" release have been released.
"Boss, Wolf Warrior 2 grossed 2.7 million yuan yesterday. Including its opening week performance, the total box office has reached 13 billion yuan!"
Holding the latest battle report, Wei Feng excitedly reported the good news to Chen Xiu.
Then, still excited, he continued, "According to box office predictions, 'Wolf Warrior 2' should be able to gross 20 billion yuan this week. The latest box office target on Maoyan Movies has been revised to 50 billion yuan!"
"Have you calculated how much money we can make?"
Chen Xiu asked with great interest, but his eyes were filled with thoughts, as if he had something else on his mind.
Wei Feng did a quick calculation in his mind and replied, "If we calculate based on a box office of 5 billion, after deducting 3.3% business tax and 50% film development fund, the remaining box office revenue will be split between the production company and the theaters at 43% and 58% respectively."
"In other words, the production company gets 39% of the total box office revenue. After deducting the distribution share, the production company will only get 15-16 billion yuan. With 2 million yuan for production and 2 million yuan for marketing and distribution, our 10% investment share will only get us a little over 1 million yuan."
Chen Xiu added: "Before tax."
Wei Feng's expression froze, and he nodded reluctantly.
After calculating the costs, their excitement instantly diminished significantly.
Chen Xiu tapped the table lightly with her finger, saying meaningfully, "If the investment ratio could be higher, the profits would definitely be better."
"Boss, you want to?"
"Don't get the wrong idea. We don't need to do anything so tasteless. We'll be happy with just 10% of what 'Wolf Warrior 2' makes. What I mean is, since this kind of subject matter can be such a big hit, shouldn't we try to do the same?"
Wei Feng strode over, his eyes shining, and said, "Are you going to make a movie about evacuating overseas Chinese?"
Chen Xiu nodded, feeling that they could add another movie to next year's film slate.
Wei Feng thought for a moment and said with concern, "But Bona already has 'Operation Red Sea' and 'Wolf Warrior 2'. If we were to make another special forces film..."
"It doesn't necessarily have to be about special forces."
Chen Xiu called Wei Feng to her side and showed him the events she had just searched on her computer.
On the screen was a video of the evacuation operation that took place in Libya 11 years ago.
The text also specifically mentions the true story of nearly a thousand employees of Huafeng Company, led by the project leader, crossing the Sahara Desert to evacuate to the port of Benghazi.
Wei Feng looked at it carefully for a moment and said, "Boss, do you mean to tell the story from different angles?"
"While the hype is high right now, let's film the story and release it next year. Even if it doesn't reach the level of 'Wolf Warrior 2,' achieving half of that would be a huge success."
The film that Chen Xiu is planning is actually Rao Xiaozhi's future film, "The Journey Home," which has not yet been registered at this time.
The quality of "The Journey Home" is alright, but the final scene, where the protagonist and the villain fight it out on the Russian roulette wheel, drags the film down to a whole new level.
If the bugs could be fixed and the film released while it's still fresh in people's minds, "The Long Journey Home" could gross several hundred million more at the box office.
After hearing his idea, Wei Feng nodded repeatedly and asked in detail, "Boss, who do you think would be the best person to be in charge of this movie?"
"Lu Yang just finished dealing with the release of 'Brotherhood of Blades 2,' and he seems more interested in 'The Longest Day in Chang'an.' Let Rao Xiaozhi take over! The post-production of 'The Nameless' is also finished. Let him do the pre-production work first, finish the script before the end of the year, and start filming next year so we can catch the National Day holiday."
"Okay, I'll make the arrangements."
After handing over the matter, a thoughtful look appeared in Chen Xiu's eyes.
This time, Wei Feng noticed it.
"Boss, are you thinking about 'The Qin King's Battle Song'?"
"Yes!"
Chen Xiu nodded slightly and said frankly, "It will start airing tonight. I don't know how well it will do."
"I'm sure it'll explode!"
"With such extensive pre-broadcast promotion, the premiere's performance is bound to be good. It all depends on how things go from here on out and whether the audience can accept historical themes."
"..."
Wei Feng nodded silently. In his opinion, "Qin Wang Po Zhen Qu" already had everything a hit drama needed. The only question was whether the subject matter would be accepted by the audience.
After talking with Wei Feng, Chen Xiu's worries lessened considerably.
He slowly stood up and patted Wei Feng's arm: "We've done everything we can. Whether it explodes or not, we'll have the results this week. We don't need to worry about it unnecessarily. Go find Rao Xiaozhi."
"Okay, I'll go out now."
……
As it turns out, the multiple buffs that Chen Xiubang added to "Qin King's Battle Song" were effective.
First of all, the supporting cast of the TV series consists of veteran actors from the recently popular "In the Name of the People," and the audience's enthusiasm for them has not yet dissipated.
Secondly, the villain Song Jingang, who appeared in the second episode of the TV series, was played by Wu Jing. The more powerful "Wolf Warrior 2" was, the stronger its influence on "Qin Wang Po Zhen Qu" was.
These two character buffs alone are enough to attract attention.
Furthermore, the popularity boost comes from Chen Xiu, a top-tier internet celebrity entrepreneur, personally portraying Li Shimin. With this combination, it's guaranteed to appeal to audiences of all ages!
Unlike movies that require tickets, "The Song of Qin King Breaking the Enemy's Formation" is a TV series that can be watched for free.
Even on online platforms like iQiyi and Tencent, the first two episodes were free.
Aside from die-hard fans, most casual fans would probably hesitate to spend money to support their idols, but most casual fans would be willing to watch free TV dramas to support their idols.
With so many advantages, "Qin Wang Po Zhen Qu" achieved an average viewership rating of over 1% on its premiere on Tomato TV, peaking at over 1.5%, ranking first in its time slot.
The online streaming data was also explosive; on the first day of its release, the total number of views across the entire network exceeded 6 million.
Chen Xiu didn't know, nor was he interested in finding out, whether iQiyi and Tencent had inflated their data.
The online streaming rights have already been sold to them, so it's not appropriate to interfere too much.
After all, people post spam in order to make money by selling ad space.
The online and television ratings for "The Song of Qin King Breaking the Enemy's Formation" both soared, and unsurprisingly, analyses and short clips of the drama appeared on online platforms the following day.
The most discussed aspect is Chen Xiu's portrayal of Li Shimin.
Before him, many actors had played Li Shimin, among whom the most acclaimed was Ma Yue's version in "The Reign of Zhenguan".
Normally, audiences tend to favor the past over the present, and they often believe that for the same role, younger actors are not as good as older actors.
However, Chen Xiu's portrayal of Li Shimin has won the approval of most people.
"I don't know why, but Chen Xiu gave me the feeling that Li Shimin at this time should have been like this."
"If Li Shimin looks different from Chen Xiu, then it must be a problem with Li Shimin."
"Do you understand the significance of the King of Qin's 300-mile chase and the crushing defeat of Song Jingang in Sparrow Valley? It's a pity the series hasn't been updated yet. Looking forward to the next installment."
"..."
Besides these positive reviews, there were also some negative ones, saying that Chen Xiu was too thin and handsome, and did not quite match the appearance in the portrait of Li Shimin.
Unfortunately, the sound was too soft and blended into the majority of positive reviews, making it seem insignificant.
The first two episodes of "The Song of Qin King Breaking the Enemy's Formation" tell the story of Liu Wuzhou and Song Jingang marching south, defeating Pei Ji, scaring away Li Yuanji, sweeping through Jinyang, and their military might pointing directly at Hedong (present-day Yuncheng), which has become a threat to the Guanzhong region.
Li Shimin voluntarily submitted a memorial requesting permission to quell the rebellion, and Li Yuan did not hesitate at all, handing over all the newly formed Twelve Garrisons of the Great Tang Dynasty, and personally came to Changchun Palace to see Li Shimin off on his expedition.
After arriving in Hedong, Li Shimin issued an edict to pacify the people, and then chose to station troops at Baibi to confront Song Jingang.
The main storyline is copied from historical materials such as "New Book of Tang", "Old Book of Tang", "Zizhi Tongjian" and "Daily Record of the Founding of the Tang Dynasty", while the original part is the love story between Li Shimin and Empress Zhangsun.
When Meng Ziyi, who plays the role of Lady Changsun, appeared on screen with Chen Xiu, it immediately spawned a group of CP fans.
Meng Ziyi, who didn't take the "black-and-red" route (i.e., gain popularity through controversy), still enjoys a good public image.
The aged props, concise dialogue, and realistic circus charge scenes in the TV series give viewers the feeling of watching a blockbuster movie.
With Chen Xiu personally leading the project, all production costs were well-funded, and director Lu Yang was highly skilled. Naturally, the resulting effects were far superior to those cheap special effects.
After the first day of broadcast, "Qin Wang Po Zhen Qu" occupied two of the top five spots on Douyin Entertainment's trending search list, while "Wolf Warrior 2" occupied two.
The last one is still the premiere ceremony of Liu Qianqian's film version of "Three Lives Three Worlds".
Riding the wave of success of "Wolf Warrior 2" and with its own high quality, "Qin King's Battle Song" has also begun to appear in netizens' social media feeds, showing initial signs of becoming a hit.
On the second day of the TV series' premiere, the latest episode showed Qin Qiong intercepting Yuchi Gong at Meiliangchuan, leading to Yuchi Gong's defeat. Li Shimin personally led 3000 infantry and cavalry to block Yuchi Gong at Anyi, forcing him to escape alone.
The circus-like scenes, textures, and realism of these two war scenes far surpass the smoke-filled battlefield scenes in previous TV dramas.
The quality of the content is fully reflected in the ratings. Tomato TV's answer is an average rating of 1.3% and a peak rating of 1.7% for a single episode.
Online streaming data can be inflated, but TV ratings are real and reliable.
……
"From this perspective, the average viewership rating might break 2 when the TV series ends."
Based on the battle report sent back by Wei Feng, Chen Xiu gave his own prediction.
Wei Feng exclaimed, "If the average viewership rating breaks 2, then the highest single-episode rating will definitely break 3. That's the standard for a hit drama."
"Aim high, but you'll get somewhere in between; you should always set your goals higher."
As she spoke, Chen Xiu suddenly thought of something else.
"Has Hunan TV contacted you about buying the second-run broadcast rights to 'The Song of Qin King's Battle'?"
"They just called me this morning. From what I heard, they seem to want to finalize the second round of broadcasting rights as soon as possible."
"Let's wait until the first round of broadcasts is over and then negotiate based on the final results."
"Okay, boss. It seems there's been a bit of a problem with Yang Mi's contract termination..."
(End of this chapter)
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