From knock-off old-man's electric vehicles to industrial giant

Chapter 213 Watching Xingchen make money is even more painful than losing money!

Chapter 213 Watching Xingchen make money is even more painful than losing money!

If it were made by another manufacturer, Luo Guibin would directly accuse them of battery fraud.

Or rather, the video review was fake.

Don't they know whether a power bank with a soft-pack battery cell will spontaneously combust if it's punctured?
The test was definitely conducted after the battery was completely drained.

but.

Upon seeing the words "Polarstar Battery," he silently swallowed back his doubts.

Let's look at the other parameters and performance.

The cost and manufacturing difficulty are practically written all over their faces; the battery cells they purchased probably can't meet these requirements at all.

broken.

I was just saying that there are no technological bottlenecks in the power bank industry.

How come I've suddenly been proven wrong?

“Mr. Luo, I’m worried that our market for high-end power banks will be affected as a result,” Wu Xinlong said with concern.

"Don't panic. Although their battery cell is very strong, an amateur is still an amateur." Luo Guibin shook his head.

"The definition of this product is very problematic. Although it is highly safe, it is not absolute. Generally speaking, power banks with qualified battery cells rarely catch fire; it is an extremely low probability event, and they cannot withstand the intensity of a needle puncture."

Secondly, the capacity of this power bank is very low, and it cannot be compared with a regular 20,000 mAh product at all.

In the end, I think their pricing is too highbrow and won't appeal to everyone.

How many people are willing to spend 300 yuan to buy a 3300 mAh power bank?
And this wireless charging function is utterly useless, practically just for show; very few phone users actually use it.

Luo Guibin analyzed in detail.

"So I estimate that this power bank will at best be well-received but not commercially successful."

The advantage is on our side!

There are high-end power bank products in the market that cost several hundred yuan, but he believes it's definitely not this kind of high-end.

Let alone two hundred yuan.

There are no power banks with a capacity of less than 10,000 mAh available for under 99 yuan now.

Trading price for capacity is a truth that has been revealed over time.

Selling a 3300 mAh battery for several hundred yuan?
He simply didn't believe such a thing could happen.

impossible!
Absolutely impossible! !

……

Just as Luo Guibin guessed.

The Polestar power bank craze swept through the digital world like a hurricane.

Its outrageous performance and eye-popping needle puncture test caused a stir and widespread applause.

Sales... surged by more than a thousand orders.

And then—that was it.

This price is beyond the reach of the average person, and the market share of high-end power banks is indeed not as high as that of 100-yuan power banks.

However, some car owners have taken notice of this new product category.

Although this price does seem a bit overpriced.

But here's the surprise.

Quite a few car owners who enjoy browsing the eco-mall still placed orders with great enthusiasm.

Their reasoning was quite simple.

I've gotten used to Starry Sky's quality and have developed a bit of a habit of placing orders.

Product review section.

"It looks really nice, and I just happen to need a power bank!"

"The car store is updating its inventory too slowly lately, there's not much to buy, so I might as well just buy a power bank."

"I've already bought all the other parts, here you go!"

……

BYD will be very busy in the second half of the year.

The facelifted Tang DM has been launched and sold. Although it is touted as the most powerful plug-in hybrid SUV in China, it has only achieved sales of more than 4,000 units in the few months since its launch, averaging just over 1,000 units per month. Compared to the price range of 250,000 to 300,000 yuan, it is at a mediocre level.

The price of the new Qin 100 has been further reduced, while the launch of the Yuan EV360 has achieved good sales, with a range of 360km and a starting price of 80,000 to 90,000 yuan, resulting in monthly sales exceeding 4000 units.

With the second half of the year also seeing a surge in new mobile phone launches, BYD Electronics' battery factories are also working overtime to ensure that the supply share of the mobile phone market will continue to bring considerable profits to the BYD Group this year.

We manufacture batteries to better develop new energy vehicles.

Once the new energy vehicles we've developed are on the market, we'll manufacture and sell even more batteries!
The logic is closed.

Wang Chuanfu did not slack off; in the past, this would have been considered a very good result.

For some reason, I no longer have that feeling of being in control and riding the waves in the new energy field that I used to have. I've finished my work.

He then asked a question instinctively.

"By the way, what's been going on with Xingchen Motors lately?"

The secretary, having already compiled recent information, replied, "Mr. Wang, Xingchen Automotive's production base in Luzhou has officially commenced construction. The expanded production capacity is likely for the next model, which is rumored to be a high-end SUV."

Wang Chuanfu was startled.

High-end…SUV?

Is Xingchen also aiming for the high-end market?
There had been such information and speculation before, and now with more and more industry news, it seems that it is about to be confirmed.

BYD is doing something like that; the Tang DM, priced at 30 yuan, is a good example.

Other emerging players also want to do this, and some have already made plans for it.

If new energy vehicles are to move into the high-end market, there has to be a brand that does so.

Everyone wants to be the first to try something new.

But none of us can say we've succeeded yet.

Now Xingchen Motors has also arrived.

……

What will Xingchen Automotive's high-end new energy vehicles look like?
Wang Chuanfu couldn't help but speculate.

Although the two sides didn't have that much in-depth communication, he really wanted to make a call and ask.

The Starry Sky has done a very good job of keeping things confidential in this regard.

Strict confidentiality agreements were signed regarding supply chain connections, and little information was leaked. Even now, Xingchen has not mentioned the new car to the outside world.

"In addition, Xingchen Automotive recently released a power bank," the secretary added.

Wang Chuanfu pondered, "This Xingchen Automotive business is quite eclectic."

"The car mall is a great idea. By the end of the year, BYD's car mall and 4S store window tinting and accessories services can also be launched."

The secretary nodded: "Their power bank uses the same soft-pack battery cells as mobile phones. Not only can they withstand needle penetration, but their energy density is also very high. There's some news from the supply chain that Xingchen Motors seems to be entering the mobile phone battery industry as well."

As soon as these words came out.

Wang Chuanfu was immediately stunned.

A feeling of astonishment arose spontaneously.

what!
Is Xingchen also entering the mobile phone battery industry?

"No, what would a car company do if it entered the mobile phone industry? Which manufacturer would it supply?"

"It should be a high-end Vivo phone. ATL said they have some spare capacity available."

The secretary replied.

There's no official word yet on this in the industry, but some people already know about it based on the supply chain dynamics of the suppliers. After all, there are only a few suppliers in the mobile phone battery cell industry. ATL suddenly freed up a large amount of capacity in the second half of the year, and there were also some unusual developments at Vivo. The Star Power Bank uses mobile phone battery cells that support needle penetration.

The underlying logic then becomes clear.

For a while.

Wang Chuanfu felt conflicted.

"Mr. Wang, you don't need to worry too much. Xingchen's entry into the mobile phone battery cell market should focus on high-end battery cells, which should not create much competition with our ecosystem."

Moreover, even if there is competition, they may not necessarily have a cost advantage.

The secretary quickly replied.

BYD Electronics' factories are located in Shenzhen, Huizhou and other places. It mainly reduces costs through large-scale production and attracts customers for mid-to-low-end models by offering lower costs than ATL.

After so many years of battery manufacturing, BYD has become the dominant player in the production of mid-to-low-end mobile phone battery cells. In terms of scale and cost control, no one in China dares to claim the top spot.

"I'm not worried about the competition, I'm worried about..."

Wang Chuanfu had mixed feelings.

The high-end battery cell orders in the mobile phone industry are also quite competitive, and have long been monopolized by ATL and Samsung SDI.

BYD Electronics wanted to do it but failed.

However, Xingchen Motors immediately secured an order for vivo's high-end mobile phone models.

this--

how to say?

If Starry Sky really succeeds in this regard, it will be even more painful than losing money this year!!

……

 I overslept, so one more chapter will be a little later.

  
 
(End of this chapter)

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