I am a historical film director in the entertainment industry.

To satisfy viewers' expectations, NHK broadcast behind-the-scenes footage of the filming of Romance of the Three Kingdoms to calm people's high enthusiasm.

According to surveys, there are hundreds of "Three Kingdoms Clubs" in Xiaoriziguo alone, and more than a hundred related animations, games and other works.

In addition, there are special Three Kingdoms classes and knowledge tests.

Even more remarkably, the Little Kingdom has now built a Three Kingdoms-themed park, an art museum, a temple dedicated to Emperor Wu of Wei, and numerous sculptures of figures from the Three Kingdoms period.

In the field of film and television dramas, Chinese people have a special fondness for the 94 version of "Romance of the Three Kingdoms".

Whenever a domestically adapted version of "Romance of the Three Kingdoms" is introduced to China, its box office and viewership ratings surge.

Some fans of the Three Kingdoms series are so familiar with the characters that they can accurately pinpoint their positions in the original work.

The actors in Cheng Sheng's "Three Kingdoms" are basically the same as those in the 94 version. Based on this point alone, the film can gain a large number of fans by introducing it to the country.

From another memory, Cheng Sheng also learned how crazy the Chinese people were about the 'Three Kingdoms'.

Lu Shuming's superb acting skills in the old version of "Romance of the Three Kingdoms" have led some netizens to believe that he is the most fitting image of Guan Yu in their minds.

When he passes away, fans of the Three Kingdoms culture in China will leave messages of condolence under the Weibo post announcing his death.

However, to everyone's surprise, netizens in the country also went wild, collectively mourning Lu Shuming, even more heartbroken than if their own parents had died.

The obituary for teacher Lu Shuming was quickly reposted on the Xiaoriziguo website.

Loyal fans of the novel "Little Days" lamented on social media, saying things like, "It's so sudden," "I miss Guan Yu forever," and "Lu Shuming is the most suitable actor to play Guan Yu."

The passing of teacher Lu Shuming felt like the sky had fallen on our small, peaceful world!
Why does this happen?

It can be said that the culture of the Three Kingdoms had driven the Xiao Ri Zi Kingdom to a state of frenzy.

1994年10月23日，制作耗资1.7亿人民币的《三国演义》在央视一套首播，全国收视率高达46.7%。

In the media, reporters presented the public with headlines such as "World's Highest Peak," "10 PLA ​​Soldiers Participating in the Exercise," and "Ten Billion Yen Cost."

Upon learning this news, Japan's NHK television station couldn't sit still. They came to China and purchased the rights for $15,000 per episode, and premiered the series on NHK television on April 3, 1995.

After being introduced by NHK, the post-production cost per episode was $1, and the total cost for the 84-episode series was approximately $210 million.

After the TV series aired, it achieved extremely high ratings. After the first run, viewers petitioned NHK to air it again, making "Romance of the Three Kingdoms" the first Chinese TV series to be broadcast twice on NHK.

The Chinese gaming industry is also deeply influenced by the "Three Kingdoms culture".

From the early Romance of the Three Kingdoms series to later games such as Romance of the Three Kingdoms: Heroes of the Three Kingdoms, Romance of the Three Kingdoms: Cao Cao's Biography, Romance of the Three Kingdoms: Overlords, Dynasty Warriors, and many others, each game has been highly sought after, bringing substantial returns to the publishers.

To this day, major game companies in China continue to release new Three Kingdoms-themed games, as if this theme will never go out of style.

Therefore, the fact that Nikko bought the distribution rights for "Three Kingdoms: Yellow Turban Rebellion" in China at a high price was both unexpected and expected.

After all, no matter how high the daily active user bid is, the box office revenue can definitely be recovered.

After meeting with Daily Active Users, Cheng Sheng also negotiated with Huanya.

Previously, Media Asia was responsible for the distribution of "The Great Tang Dynasty 1" in Southeast Asia, and sold it to them for US$300 million.

Considering they were Chinese, Cheng Sheng didn't ask for a higher price. Instead, he sold the distribution rights in Southeast Asia, excluding China and other countries, to Huanya for US$500 million.

Now, except for Europe and North America, all the distribution rights have been sold.

In Europe, Cheng Sheng sold the distribution rights to EuropaCorp for $15 million, $6.5 million more than "The Great Tang Dynasty 1".

North America is a box office powerhouse. The two companies most likely to win the distribution rights to "Three Kingdoms" are Lionsgate's Bruce Wayne and Columbia Pictures' John Wayne Wayne.

The prices offered by both companies are very similar.

Bruce offered $2300 million.

John offered $2500 million.

The price is higher for Columbia Pictures, after all, Columbia is one of the eight major Hollywood studios, and they are very generous with their spending.

Since it was a highest bidder wins, Cheng Sheng naturally handed over the North American distribution rights for "Romance of the Three Kingdoms" to Columbia Pictures.

Cheng Sheng was extremely busy during the two consecutive days of negotiations.

However, all the hard work was ultimately worthwhile.

After Cheng Sheng signed the contract with Columbia, he made a calculation.

Besides China, the copyrights have been sold to various parts of the world, totaling $5500 million, or nearly 4 million RMB.

"$5500 million! Holy crap, that's a steal."

When Cheng Sheng saw this number, he was shocked.

You should know that you only invested 200 million yuan in making "Three Kingdoms".

This is only the first part of "Romance of the Three Kingdoms". If the second part is priced the same, it would be 110 million US dollars.

The first part of "Romance of the Three Kingdoms" has already recouped the investment, and even made a huge profit. Even after paying taxes, it has earned at least 300 million RMB.

After deducting the 200 million RMB investment, the remaining 100 million RMB is the net income.

This doesn't even include domestic box office revenue, or subsequent revenue from "Three Kingdoms".

Cheng Sheng roughly calculated that, excluding domestic box office revenue, the revenue from related merchandise definitely exceeded one billion yuan.

terror.

No wonder so many people invest in the film and television industry. Isn't the revenue from this one movie higher than that of other industries?

The movie hadn't even been released yet, but the investment had already been recouped, with some money left over.

Even Cheng Sheng couldn't help but gasp.

This is blatant robbery.

After "Three Kingdoms Part II" comes out, it will be another box office frenzy, and all the money from the movie's sales will be pure profit.

With the added prestige of the Cannes Film Festival award, Cheng Sheng has achieved both fame and fortune.

Cheng Sheng couldn't help but take out his phone and tell Han Sanye, Lu Zheng, Yu Dong, Principal Xu Xiaozhong, and the Xishan coal boss the good news.

After all, these people are investors, and we definitely need to inform them that the overseas distribution rights for "Romance of the Three Kingdoms" have been sold.

Third Master Han was the first to know the news.

Upon hearing the number Cheng Sheng mentioned over the phone, he jumped up from his chair, accidentally hitting his knee on the corner of the table. The pain contorted his face, but he didn't cry out. Instead, he happily praised Cheng Sheng for doing a good job.

Upon receiving the news, Xu Xiaozhong burst into laughter. This time, the Central Academy of Drama not only gained international fame but also earned a substantial sum of money. With more money, the academy could then provide more opportunities for its students. (End of Chapter)