King of soft rice

Chapter 1106 - Li Wenhua's Plan

Yang Huiyi was outside Zhai Nan's office, watching Zhai Nan Balabala chatting with Ruan Ling and the three of them for more than an hour.Then he called Kevin over again and talked for more than an hour.

In the end, the four of them walked out of the office together, all with smirks on their faces, and giggled from time to time.

Yang Huiyi looked at the four people who were smirking, and couldn't help asking: "Are the four of you bewitched?"

Ruan Ling was taken aback for a moment, and smirked at Yang Huiyi, "Brother Xiao Nan is Brother Xiao Nan, this feeling is even more unbelievable than bewitched!"

Brother Dade waved his hand and said, "You can't understand!"

Xiao Zhiyong then said: "This time ATV has turned around!"

Kevin laughed and said, "Wait and see how we do wireless!"

Yang Huiyi looked at the four people and couldn't help shaking her head and said, "It seems that I'm really bewitched!"

While Zhai Nan was discussing countermeasures with them, there was still a meeting upstairs.

In addition to Zhai Nan, the high-level executives of various departmental channels also gathered here.And in their hands, they also have a copy of the ratings report of ATV and TVB.

Everyone looked at the ratings report in their hands, and they all grinned uncontrollably.

"It's only two points away, this result is good!"

"New program, newcomer, first broadcast, it's already very good to have this result!"

"If Wireless hadn't invited Tianwang Guo, I guess this round would have been a tie!"

"This kid is really a genius, to be able to fight with Wireless to such an extent."

"It would be great if we could tie the game, that would be elation."

"It's not bad, it's only two points away."

"What a pity, it's only two o'clock!"

While everyone was discussing in low voices, Cai Minghui suddenly said, "Hey, why didn't Xiao Nan come to the meeting?"

Li Wenhua said directly: "I think Xiao Nan's time should be spent on making programs. Meetings are a complete waste of time for him."

Although what Li Wenhua said was a bit domineering, none of the people refuted it. After all, it was the truth.

Li Wenhua then cleared his throat, and said, "Everyone here has also seen these two ratings reports. This weekend, our new show will compete with TVB. We lost two points. It's a pity, isn't it?"

As soon as Li Wenhua said this, someone immediately said: "This is already very good. If you don't compare it with TVB, this is also a breakthrough for us at ATV."

But as soon as this person finished speaking, someone over there said: "But to be honest, it's a little regretful that it's only two points behind. It's really embarrassing!"

Li Wenhua smiled, "The document I gave you just now is the first document, and I still have a copy of the data here, please take a look!" Then he waved his hand to Liu Jiawei.

Liu Jiawei immediately took another report and sent one to everyone.

When everyone looked at the report, they were stunned for a moment, and then showed surprise.

Cai Minghui said in astonishment: "Is this the data report of the website and app?"

Li Wenhua nodded, "That's right, this is the data report of the ATV website and the ATV app. Maybe everyone is not reconciled to losing to TVB by two points in ratings. But after reading this report, I believe everyone will I won't be so unhappy."

Cai Minghui glanced at the report in his hand, and then said: "Since the launch of "Student Police Sniper", the number of visits to the website has indeed increased a lot, and the number of downloads of the app has also increased. It is true...how is this?" possible!"

Li Wenhua looked at Cai Minghui's terrified look, and then smiled, "Nothing is impossible, this is the real-time data monitored by the website. Since this morning, the number of visits to the website has doubled, and the data It is still growing, and it is estimated that by tonight, the number of website visits will increase by about four times."

When everyone heard this, they suddenly showed a look of disbelief.

And Li Wenhua went on to say: "And the download volume of the app has also been increasing since the morning. Although it is not comparable to the website visits, it has also increased by as much as 30.00%."

When Li Wenhua said this, he slowed down a little, so that everyone had time to accept the news.

After a while, Li Wenhua continued: "The main reason for the explosion of website visits is the broadcast of Zhai Nan's latest variety show "Running Man". Although we lost two points in the ratings, but In terms of audience acceptance, we have far surpassed TVB."

Immediately, a person in charge of the department said: "This is incredible! Why do they all go to the website to search instead of watching TV?"

Li Wenhua smiled, "It's very simple, because the TVB program invited Guo Tianwang. Everyone wanted to watch Guo Tianwang, so they didn't watch our "Running Man". But in terms of the quality of the program content, our "Running Man" " is higher than TVB's programs. That's why most people chose to watch TVB's programs during the TV broadcast time, and after the TVB programs ended, they switched to our website and watched "Running Man" again."

Cai Minghui nodded slightly, "If you say that, our show has actually won!"

Li Wenhua said with a smile: "Not only did they win, but they won for sure! I recently investigated wireless's strategic deployment. They have always been committed to the development of TV dramas. As for the network... it can be said that they have not set foot in it at all. So this part The market is almost blank. Now our ATV website can be said to be thriving, and it is gradually developing towards the direction of the Internet hegemony."

Cai Minghui asked directly: "Then what if Wireless is robbing us of this cake? How do you plan to deal with it?"

Li Wenhua said with a smile: "Now Wireless has no network investment at all. Even if you build a website and make an app yourself, it will take time. Although Wireless has a lot of resources, by the time they realize it, it's over. If ATV Video Website, becoming the dominant position in Southeast Asia, at least for ten to 20 years, wireless will not be able to shake our position.”

Cai Minghui sighed: "It's easier said than done to be the Internet hegemony!"

Li Wenhua said directly: "So, I need money! More money, to make more ports. Not only traditional Chinese, but also simplified Chinese and English. All self-made TV series, not only the original sound of Cantonese, but also Mandarin The dubbed version. Variety shows need to be matched, with subtitle translations in different languages. Then there must be websites and apps for each country’s language to meet the needs of audiences in various countries.”

Cai Minghui couldn't sit still when he heard this.According to Li Wenhua's idea, this requires a huge investment, and it may not pay off in a short time.

Cai Minghui pondered for a moment, and said, "I'm afraid the board of directors will not increase the amount of investment."

Li Wenhua said: "My plan is not to be completed immediately, but to be completed in several steps. The first step is to translate traditional and simplified Chinese and English subtitles to expand the influence in Asia and English-speaking regions. Then it was built for other countries' websites, of course, all of this must be completed as soon as possible, and it must be done before the wireless alert."

Cai Minghui sighed, and said: "Okay! Let's talk about the business now. Everyone has seen that according to Mr. Li's plan, we need a lot of funds. It is difficult for the board of directors to increase investment. So ... there will be budget cuts in other departments."

(End of this chapter)