Reborn Hollywood Ladies

Chapter 1214 The direction of yearning

After thinking for a while, Li Zhimu struggled and said: "I'm not too sure. You know, each piece of embroidery in our embroidery workshop takes a lot of time to embroider. When there is no way to manufacture a large number of embroidery, It’s not that easy to make a name for yourself.”

As for the fact that the price is very expensive, it is not within the scope of his thinking.Originally, they didn't intend to make money from the public, not because they didn't want to, but because they had no other way.Even if they embroider the simplest silk handkerchief, it is impossible to satisfy every customer who comes to the door. On the contrary, it delays the needs of major customers, which is really not worth the candle.

Lyra seemed to understand what he meant.Maybe Li Zhimu doesn't even know what she wants, but she really does.To put it simply, after seeing the popularity of this dress, he thought it was a good opportunity to promote it, but it would be a pity for him to use it himself, and it would be a pity to waste it for nothing, so he didn't know what to do.

"I have a quarter of oriental blood in my body. I have liked that distant country in the east since I was a child. The dress you brought this time has benefited me a lot, so I can make a plan for you."

In business talk business, she can't do it for nothing, otherwise her plan will be too worthless and will harm her own interests.But if money is required, the man in front of him probably cannot afford it.Even though he is quite rich, and his family background is also very strong, he may be able to walk sideways in the east, but here he has no influence on Laila.

But for the "motherland", she is still willing to help embroidery publicity.

That's right, not to help Xuanji Embroidery Workshop, but to help the craft of embroidery!

Why not Propaganda Embroidery Workshop?In fact, it is the same as Li Zhimu's hesitation, even if he is publicized, he will not get much benefit, at most it will make his embroidery workshop famous for a period of time.Just like when the semi-finished embroidery was first exposed, many media in the East were curious about Xuanji Embroidery Workshop.At that time, the phone calls were almost blown up by reporters who asked for interviews.

But when the heat gradually passed, and when new news appeared, the public left things behind.The public no longer cares, which means that journalists no longer need to devote energy to digging for news.That's why the phone in Xiufang finally quieted down again.

The same is true now.If Leila revealed that her oriental wedding dress was in Xuanji Embroidery Workshop, or specifically named her when interviewing her.The name of Embroidery Workshop will definitely appear in the media reprints of various countries in the world within a short period of time, and it will also become a new focus of attention.

But no matter how lively things are, there will be times when the heat subsides. When more interesting and attractive news comes out, the embroidery workshop, no matter how popular and attracting attention, will return to calm again.Of course, their reputation will still be greatly improved.After all, it has been widely publicized abroad, so its style and value must be much higher.

It's not that Li Zhimu doesn't know this. He is a smart businessman, but at the same time he is a person who truly loves his country's cultural heritage.The promotion of Xuanji Embroidery Workshop's reputation is only good for oneself, but if the promotion of the entire embroidery this time is good for the whole country.

Anyway, the heat of things will always subside. Instead of leaving this opportunity to my own embroidery workshop to increase its popularity, it is better to promote the national quintessence of embroidery to let more people know.

His entanglement at the beginning was that he hadn't thought of this, but when he thought of it, he immediately became enlightened.

"Leila, with this east wind, do you think it is possible to bring our country's embroidery to a higher stage?"

"Of course!" Laila told him the answer without even thinking about it.

Maybe it's embarrassing for her to say it by herself, but her influence in the world and her ability to attract attention are indeed very powerful.Especially now that the movie hasn't been released yet, taking advantage of this time, grabbing the little tail before the movie's release can let her borrow the best wind!

"What should I do?!" Li Zhimu saw that she was so sure, if it wasn't for the remaining rationality warning him, he would have been so excited that he wanted to hug her and kiss her hard.

Leila smiled: "Don't worry, I need to know your thoughts before that. In what direction do you want to push embroidery? Luxury goods? Artwork? Or become the darling of advanced customization like French embroidery?"

"Is there a difference?" Li Zhimu found that he could understand her words, but couldn't understand them in detail.In his opinion, those are about the same, right?Aren't they all selling things very expensive?

"How should I put it?" Laila thought for a while: "If it is a luxury product, it is better to use a brand to promote it. But you also need to expand production as much as possible. Ten thousand pieces? If you don’t have a product, what market are you talking about? How can you get recognition if you don’t have a market?”

Li Zhimu seemed to understand a little bit: "What about the artwork?"

"Actually, the current direction of embroidery is towards artworks. We only pursue quality, not quantity, so that every item becomes a treasure worthy of collection, which can be shown off by the owner to his friends and guests."

"It's probably like this now. As a gift, embroidery is still very popular both at home and abroad." Li Zhimu nodded.Many of his customers sometimes have such requirements, and make them into handicrafts as collections or gifts.

"Yes. If you promote it in this direction, embroidery will enter more people's homes in the form of a work of art. But is that really what you want?"

Li Zhimu was taken aback: "What do you mean?"

"You are in the business of an embroidery workshop, you should hope that more people will use embroidery instead of putting it on the shelf?" Laila thinks, judging by the number of embroiderers he recruited, if it is used to make artworks, Probably the annual shipments will be many times higher.It takes enough time to make a set of clothes to make a bunch of handicrafts.

Li Zhimu gave her a thumbs up: "Who says no? Laila, you are my bosom friend! As you said, I really can't understand those people who put embroidery up for decoration. Embroidery What is the reason for its appearance? It is to dress people up beautifully, not to put them in dust somewhere!"

Lila smiled lightly: "Yes, you are right. So I think if you do promotion, you can consider the aspect of advanced customization."

"Like what I do now?"

"No, it's the one standing on a bigger stage." Laila showed a smile of "I'm not afraid you won't be hooked": "Don't you want to see oriental embroidery become the new favorite of the show?"

Li Zhimu's eyes lit up: "Ask for advice!"

He would be stupid to not want to!Let embroidery appear on the runway, worn on those models, and appear in the eyes of fashion magazines and fashion people in the world. It's so wonderful, isn't it!

(End of this chapter)