superstar director

Chapter 561 Champion of the Week

2.1 million, this is the single-day box office data of "Rage Rescue" on August 8, and on this day, the single-day box office of "Pen Fairy 2" was 5 million, which directly fell below the 9600 million mark, while "Rage Rescue" "Rescue" finally overtook "Pen Fairy 5" for the third day in a row, occupying the first place in the single-day box office rankings.

The last straw added by Chen Tao from Hantang Film and Television finally helped "Rage Rescue" crush the camel of "Pen Fairy 5".

"Finally, I completely suppressed "Pen Fairy 5"!"

During the video conference on August 8, Chen Tao had a long-lost smile on his face, and he seemed in a good mood.

This one-day box office champion is not just a box office benefit, but more importantly, in terms of meaning-championship, runner-up, it seems that there is not much difference, but for ordinary people, they will only remember the championship, who would go out of their way to win the championship? Remember the runner-up?Just like in those big competitions, the World Cup, the Olympic Games, how many years later, people will only remember who is the champion, and who remembers who is the runner-up?

"The network still needs to continue to follow up, increase marketing efforts, and strive to make our "Rage Rescue" go further and longer on the road to winning the single-day box office champion!"

Chen Tao was not immersed in the joy of victory, but continued to talk about the next step of work, "Look for the media too, "Rage Rescue" surpassed "Pen Fairy 5", and the action film adapted from Mexico beat Japan and South Korea for many years. What a good gimmick? This champion can do too much, let’s use the media to speculate and see if he can further expand his advantage.”

At this time, Ning Sheng in the video also interjected, "Chen Tao is right. Although our box office has surpassed "Ben Fairy 5" by hundreds of millions of Chinese dollars, there will be more and more new movies released in the future, especially "Ben Fairy 2". "Wolf Warrior 2" will be released in mid-August, and before "Wolf Warrior [-]" is released, we want to win more box office as soon as possible!"

Although everyone is a little puzzled that Ning Sheng attaches so much importance to "Wolf Warrior 2", whether it is Wu Jing, who directed and acted himself, or the new and old actors who have joined, in everyone's opinion, it is completely impossible to compete with "Wolf Warriors 2" as a single Compared with blockbuster films with a daily box office of over [-] million.

Look at the results of the first film of "Wolf Warrior", but it just passed one billion, and it didn't cause much disturbance at the time, only some people expressed their appreciation for the patriotism in the film.

And this summer's "Wolf Warrior 2" even set the scene in Africa. The last story that happened in China only had a box office of one billion yuan, and the word-of-mouth was so-so. There are no big box office hits, and even the most familiar domestic scenes have been abandoned, so how many audiences will the movies filmed in Africa attract to watch in the name of patriotism?

Chen Tao, like everyone else, doesn't care about "Wolf Warrior 2". At least, in his opinion, "Wolf Warrior 2" is at most a few hundred million more than the first one, even if it is very good , if the filming is not good, I am afraid that the box office will not even be as good as the first film. After all, like this kind of series of movies, the first film is okay, and the situation of the second film hitting the street is really normal in Hollywood.

As for whether "Pen Fairy 5" will overtake - he really doesn't have this worry.Not to mention that "Rage Rescue" surpassed "Pen Fairy 5" in box office by hundreds of millions in a single day, but it is the subject matter of the two films. Although horror films often rely on their unique themes and some loyal fans in the early stages of release, they can get a lot of money. Few amazing results, but thrillers have never been able to make a long-term profit.This is a subject that has a good box office appeal in a short period of time, but no one will watch it after a long time.

And "Fire and Rescue" is also a commercial film, but whether it contains action elements, gunfight elements, or hearty revenge stories, it can make people who like this movie discuss it for a long time, and even enter the second brush, three times. Swipe, or introduce to other audiences, to attract other people who have not seen it to watch, but this is not applicable to thrillers, because people who like this unique type of movie are still an absolute minority in the entire moviegoing crowd .

For example, when the family comes to relax, they will not watch horror movies. If they are not in good health, they will not watch such stimulating movies, and those with children are even less likely to watch them.

However, having said that, Ning Cheng didn't think that "Ben Fairy 5" really had no chance of turning around.

Ning Sheng still remembers that "Speechless Heaven" had a high rating on Douban due to its high reputation and good star power, which was close to that of "Farewell My Concubine", and it overwhelmed "Farewell My Concubine" in the first week of box office and other records. During "Farewell My Concubine", it was because I was upset that my brother and "Farewell My Concubine" were overwhelmed by a new director, so Rong Shao and those fans of "Farewell My Concubine" called friends and friends on the Internet in large numbers. Douban raised the ratings for "Farewell My Concubine", and even registered several accounts by one person, just to keep "Farewell My Concubine" as the number one rating among domestic movies of the same genre.

This is a kind of spontaneous network marketing, and the strength is not small, and Zhou Yiwei and "Pen Fairy 5" are also directors and classic series movies that have many fans.He was deeply afraid that the fans of the "Pen Fairy" series would do the same thing.Although such a battle situation will not immediately pull down "Rage Rescue", but it will undoubtedly delay the critical moment when "Rage Rescue" is currently competing for the box office.Maybe it will reduce the final box office results of "Rage and Rescue" by a large part.

After all, others don't know, but Ning Cheng knows exactly how big a storm Wu Jing's "Wolf Warrior 2" will cause in this year's summer vacation!

Not to mention that there are quite a few stars in "Pen Xian 5", not only popular movie stars from Japan and South Korea, but also Chinese movie stars participating in the performances. These people have their own diehard fans, and these fans may also Come to such a hand.

Chen Tao said with a smile: "We don't need to push it now. Those media are already beaten to death."

Ning Cheng knew that Chen Tao was right.

I don't know when he has subscribed to many newspapers.I have also developed the habit of reading newspapers every day, and there are similar reports in several morning newspapers today.

""Rage Rescue" defeated "Pen Fairy 5" for three consecutive days to win the single-day box office championship", "Zhou Zhouwei said that Ning Sheng is a formidable young man, and he deserves to be a genius once in a century in China!". ""Pen Fairy 5" has insufficient stamina, and its single-day box office ranks second"...

There haven't been many breaking news in the entertainment industry recently.Therefore, the news that "Rage and Rescue" won the championship from the second place, defeated the classic thriller series blockbuster "Pen Fairy 5", and topped the single-day box office chart for three consecutive days has occupied the pages of many newspapers.

"But the media still needs to find someone to track them down, treat them to a meal, drink tea, and give them some red envelopes. Anyway, the publicity has already cost 3000 million yuan. Now there is no need to save such a small amount of money,"

When Chen Tao said this, he seemed a little rich and powerful. "Just spend money on insurance."

Ning Cheng nodded, as if he knew it. It's better to let professional people do this kind of thing.

Sister Lin on the other side of the video thought for a while, and then said: "Also, don't just work as an entertainment reporter, those who do social news should also do public relations."

"Social News?"

When Chen Tao heard Sister Lin's words, he was taken aback for a moment, and then he seemed to think of something vaguely.

"That's right,"

People like Chen Tao who are in charge of publicity and distribution don't just read entertainment news when they read the news. They also pay attention to politics and people's livelihood, so he also saw a few news related to "Rage Rescue".

"From the kidnapping case in Mexico to domestic public security issues, from the corruption in Mexico to the anti-corruption tide in China, we can report and report, and then our films will be brought out by the way."

Ning Cheng listened, thought for a while, and said, "The direction of the report is not a problem. I have seen a few articles on this topic, but the momentum is a bit small. What we have to do is to help these reporters make their momentum bigger. Spend money and efforts to develop contacts, help them solve the difficulties in the reporting process, help them report these things, and take us by the way. In this way, they have achievements and fame, and we have also done publicity. It is a win-win situation , I believe they will be willing."

Chen Tao agreed: the attention and scope of social news is much higher than that of entertainment news. If you can swipe the screen in the social news section, then the publicity will be wider.

After discussing the domestic follow-up marketing of "Rage to the Rescue", the three of them discussed overseas promotion matters.

"I contacted yesterday,"

Ning Cheng reported to Sister Lin about his work yesterday, "Fan Binbin, Emma, ​​and then find a few familiar stars from Japan and South Korea to help out. It should be no problem to promote the lineup, but our promotional activities in Japan and South Korea It’s better to keep the schedule more streamlined, don’t make the schedule too full, just accept a few influential interviews across the country, and then go to a few big cities to promote some.”

Sister Lin nodded, "Then I'll ask someone to contact their agent, and you and Emma are also ready to get the visa."

Ning Cheng nodded, expressing his understanding.

After the three discussed for a while, today's meeting came to an end.

On the second day, after the box office results on August 8 came out, several people were even more relieved.

2.03 million to 8700 million, "Rage Rescue" continues to overwhelm "Pen Fairy 5", and the box office gap has further widened. "Pen Fairy 5" basically has no chance of overtaking.

Ning Cheng also wandered around the Internet when he had nothing to do, wandering around, basically did not see the situation where fans were upset as expected, so he couldn't help feeling that he was overthinking, after all, there is only one Rong Shao and "Farewell My Concubine".And this is also related to the excellent reputation of "Rage Rescue"-"Rage Rescue" was well-received and well-received, and it no longer has obvious weaknesses like other ordinary movies. Except for others, basically everyone feels that it is what everyone expects.

The related marketing work is also proceeding in an orderly manner.

On the evening of August 8th, in the "Evening News" of the imperial capital, a comprehensive review and statistics were made on the kidnapping cases in China in recent years, compared with the number of kidnapping cases in Mexico and other foreign countries, so that every Chinese Citizens can clearly see how safe and lucky it is to be a Chinese!
In addition, regarding the corruption of the Mexican police in the movie, Huaxia News also compared and analyzed some domestic examples in recent years, so "Evening News" used the clips of police corruption in "Rage Rescue" For comparison and display, it is also marked at the bottom of the screen that this clip is from the movie "Rage Rescue". I believe Chen Tao has contributed a lot to this.

As soon as this news came out, more than a dozen satellite TVs in the country competed to broadcast it, and it immediately sparked a wide range of discussions in the society. The popularity of "Fire and Rescue" has further expanded, and many people who don't care about the film and television circle have also known about this movie, and there are many potential audiences who can be converted into box office.

In addition to social news, the entertainment news section of the main battlefield also focuses on the war between "Rage Rescue" and "Pen Fairy 5".

"Another proof of Ning Sheng's incomparable talent as a director!", "How to Make a High-Level Commercial Blockbuster - An Interview with Director Ning Sheng on the Phone", ""Rage and Rescue" continues to lead the single-day box office rankings, "Pen Fairy" 5"Still second"--
在8月4日的票房统计结果出来之后，《怒火救援》继续以1.96亿的单日票房成绩，继续保持着冠军的座位，比7856万的《笔仙5》多出了1.17亿。

And in the next few days, as "Rage Rescue" launched a set of combined punches one after another, "Rage Rescue" continued to maintain a distance from "Pen Fairy 5".However, due to the continuous release of other new movies, all kinds of publicity campaigns come one after another. Although August, the hottest summer season, has begun, a week has passed since the release of "Rage and Rescue", and the box office is still unstoppable. It started to maintain a downward trend, but failed to reverse the upward trend.So while the movie market continued to rise, "Rage and Rescue" has been standing in the championship position, but it still can't stop its single-day box office decline!

And after the first week of August, "Rage and Rescue" was the single-day box office champion in the week from July 7 to August 31, and finally succeeded in counterattacking with a weekly box office figure of 8 billion, and finally reached the top , took over the championship baton from last week's champion "Pen Fairy 6", followed by "Pen Fairy 14.5", with a weekly box office of 5 million.

截至到8月6日的票房统计结果，《怒火救援》上映以来总票房20.4亿，《笔仙5》上映以来总票房13.5亿，《怒火救援》以6.9亿的绝对优势战胜了《笔仙5》。

After observing the downward trend of the box office during the week of August in the summer season, "Pen Fairy 5" only theoretically has a chance to overtake the total box office of "Rage and Rescue" before the release, but in fact there is no possibility. The summer file war finally ended with the victory of Ning Sheng, a talented director, and the media even gave him the title of "General Victory" to describe his brilliant achievements that have never failed!
However, the media and the general public did not seem to be too shocked by this result, because Ning Cheng had won too many times, and everyone was a little numb. Perhaps one day when Ning Cheng failed, everyone would be even more surprised. When Ning Sheng's new movie is released, the media will always give some inexplicable reasons to see it badly!
(End of this chapter)