national idol

Chapter 330 Time is not forgiving

On November 11th, Zheng Wei finally released his new album "16" after two years in anticipation.

The name of the album is very simple, and it doesn't have too much meaning, it just shows that this new album is his No.14 official album since his debut.

Unexpectedly, Guangwei Entertainment skipped the pre-sale period this time, and directly released all the tracks of the entire album on the day of release.

Such a move is actually not uncommon, and it can even be said to be the norm.

In the era of digital music, the circulation process of records is very straightforward, without many roundabout processes. The necessity and importance of the pre-sale link is naturally far less than that of physical records.

As a result, many singers will skip the pre-sale link and go straight to the dinner when they release their records.

But for a big-name singer like Zheng Wei, skipping the pre-sale is not a favorable measure.

For one thing, the release of the entire album's tracks means that it will distract the audience from the title song, and the title song is the key to hit the charts.

After all, even a singer of Zheng Wei's level does not have the strength to use the entire album's tracks to hit the charts. If he wants to hit the charts, he must focus the fans' attention on a few songs, and directly If the full track of the album is released, the competitiveness of the list will undoubtedly be greatly weakened.

Don't underestimate the role of the list. In the era of digital music, the ranking of the list is the most direct reflection of the quality and reputation of a song, and it is also an excellent display and publicity window.

There is a huge difference in the degree of attention between songs that are on the list and those that are not on the list, so many singers still want to be on the list even if they are on the list.

Secondly, if the entire track is released, fans will immediately have a clear view of the quality of the album.

You know, many people's desire to buy an album is based on word of mouth.

It is a very risky behavior to directly reveal the true face of Mount Lu without retaining any sense of mystery.

However, most people did not think deeply about why Zheng Wei did this.

From their point of view, it is so gratifying to hear Zheng Wei's new album immediately without the pre-sale period of a week, half a month or even longer.

What Zheng Wei did was completely a manifestation of humanity.

But in the eyes of many insiders, this measure of Guangwei Entertainment is meaningful, and it seems to be sending out a very intriguing signal: Facing the amazing results of "Sunny", Zheng Wei gave up the list competition and gave up. sales battle.

In other words, Zheng Wei flinched in front of the imposing Ding Ning.

In order to save face, he distinguished himself from Ding Ning by skipping the pre-sale period.

"It seems that Zheng Wei has given up."

Yang Du was a little disappointed with Zheng Wei's actions. He also wanted to see what kind of sparks would be created in the fight between Ding Ning and Zheng Wei. Unexpectedly, Zheng Wei gave up directly, and he was waiting for so long for nothing.

However, starting from reality, he felt that Zheng Wei's actions were expected and wise.

At Zheng Wei's level, there is no need to head-to-head with Ding Ning, a newcomer. After all, the sales performance of the new album is no longer the standard of achievement for Zheng Wei.

His myth does not need another album to establish, and naturally there is no need to compete with Ding Ning for a while.

"Not necessarily." Ding Ning was skeptical about this: "Maybe it will sell better?"

He thinks this is very possible, because piracy is not rampant. Generally speaking, it is difficult for a free full version of a new album's non-public tracks to flow out in a short period of time.

And as long as the quality of the album passes the test and the whole song is released directly, it is easy to form a word of mouth, and supplemented with some publicity and hype, it may set off a buying boom.

Yang Du smiled disapprovingly: "No, he just gave up and made way for you. Whether the album sells well is another matter, but his title song may not perform well."

Just as Yang Du guessed, the first hit of "14", "Looking for", a rather "retro" Zheng-style style song, in the next four days, although it crushed many songs on the list, it was difficult to turn over , but still unable to shake "Sunny"'s top spot on the double list.

Even after entering a new week, the gap between "Looking for" and "Sunny Day" still cannot be narrowed.

Just on Monday, the index of "Looking for" was pulled by nearly one million by "Sunny", and at this time "Sunny" has been released for nearly a month.

The newly released title song is actually hard to surpass the songs that have been on the shelves for nearly a month. This is not the style of Zheng Wei, whose title song always sweeps the charts every time a new album is released.

And "Xun Mi" has an excellent reputation, and the ratings on major platforms for the same period completely surpassed the title song "Immortal" of his last album.

Obviously, the move to directly disclose the whole song has indeed affected the performance of "Xun Mi".

The gap is not only in the title song index, but also in terms of album sales, the sales volume of "14" in the first five days is also nearly a million behind "Sunny Day", which can be described as a huge disparity.

At this time, many fans of Zheng Wei who were belatedly began to look for reasons for Zheng Wei's "defeat".

Zheng Wei didn't want to fight, there is no pre-sale period, it's definitely not comparable, Guangwei's publicity is too rubbish, etc.

But this is not important anymore. What is important is that everyone who pays attention to the battle between old and new kings understands that in this battle that determines the history of the alternation of old and new in the domestic music scene, Ding Ning won without any suspense. It can be said to win without a fight.

Zheng Wei's behavior of directly releasing the whole song is basically a gesture of surrender. He surrendered his No.1 status in the Chinese pop music scene.

This disappointed many people who, like Yang Du, wanted to watch a good show.

It also made many people sigh.

Time is not forgiving, an era ends, and an era begins.

The youth of a generation has long since passed away, and the youth of a generation is being staged.

After confirming that Zheng Wei's grades in his new major could not threaten Ding Ning, Yang Du let go of his few worries.

Although it is too early to say that Ding Ning has already dominated the domestic music scene, many people will not be convinced, but in his heart, Ding Ning has already begun to rule the domestic pop music No.1.

After all, for a person who can hide "Blue and White Porcelain" and "Wang Ning Mei" until now, his talent is far from being exhausted. He fully believes that Ding Ning's next album will have better results than "Sunny Day". Ding Ning The achievements in the music world are by no means limited to the current ones.

Ding Ning also heaved a sigh of relief.

It is false to say that he doesn't care, and it is false to say that he has no pressure. In fact, he still cares a lot about the result of the collision between Xinzhuo and Zheng Wei.

As he wished, the result of "14" was not a star behind "Sunny Sky". Maybe in the eyes of many people, Zheng Wei is still their undefeated king, but in fact, this time, he did win. No suspense.

(End of this chapter)