Selling eloquence

Chapter 1 Preface
Knowledge is wealth, eloquence is capital.If you can't buy or sell, you can't talk, and when you talk, you can sell three tricks.

Dale Carnegie, the greatest spiritual mentor and master of success in the 20th century, once said: "About 15% of a person's success depends on knowledge and technology, and the other 85% depends on communication—the ability to express one's opinions and inspire The ability to be enthusiastic about others."

When summing up his nearly 30-year sales career experience, Frank Betger, the "super salesman" in the United States, said: "The success of a transaction is often the product of eloquence."

Needless to list, good eloquence can bring good money, there is no doubt about it!Good eloquence is a golden key to successful sales.For salespeople, whether they can speak or not often directly determines the success or failure of their transactions.Usually, talking salespeople can sell more products than others, and correspondingly, they will get more sales commissions.

Over time, an ordinary salesperson with "eloquence" will sooner or later become a sales giant with "money"!
If a book has:

"World's Greatest Salesman" Joe Girard's lessons reenacted.

Various successful experiences of "Oriental Sales Goddess" Kazuko Shibata.

"God of sales" Yuan Yiping's surprising winning technique.

US-based Million Dollar Round Table (MDRT) Takenosuke Saito skillfully develops customer experiences.

……

Then it is a must-have book for salespeople.

This book carefully selects the successful experience of these sales giants, and integrates the various practical skills of ordinary salesmen when they face various situations.Build a solid ladder of progress for every salesperson who wants to be successful!

If you want to become a first-class salesperson, you must cultivate your own sales eloquence, and if you want to cultivate your own sales eloquence, you need the guidance of a famous teacher and your own hard work.That's why we have compiled this eloquence training guide for salespeople.The difference with many similar books is that: in line with the principle of saving time and worry, we do not do too much talk and talk, but point to the end, and it is clear at a glance; we use examples to bring skills, use analysis to provide practical guidance, and get dry , Pick the most practical, and pick the tough bones that are often encountered in the sales process to "gnaw".At the same time, the book follows the sales process, from developing customers to making appointments, interviews, quotations and price negotiations, to solving complaints and providing after-sales service, retaining customers and developing new customers, step by step, explaining clearly and clearly.

"The master leads the door, and the practice is up to the individual."

No matter how good a book is, its capacity is limited, and it can only serve as a catalyst for attracting new ideas.The final success of the salesperson must be based on summarizing more in practice, practicing more in recruiting with customers, and flexibly using various moves in actual sales, and even being able to "outperform blue than blue" and exceed the various methods listed in this book. What an excellent salesperson!Only in this way, you will become a better salesperson!Only by relying on a three-inch tongue can you develop customers, make customers have confidence and interest in products or services, and let customers finally buy products, and you will get what you deserve!
I hope you can learn, explore, and accumulate various eloquence and practical skills in your daily sales work bit by bit under the prompt of this book, so as to help your own success!
come on!Grind your "lip gun" well and practice your "tongue sword". Tomorrow, you will be the greatest salesman!
(End of this chapter)