Giants Counterattack: The Strongest Female Match

Chapter 273 Looking for a spokesperson

The news that Fenglin Department Store is about to join forces with Xinrui Company spread throughout the Mingzhu and Asian department store industry the day after Gu Xiran confirmed the location of the first store.

Those who knew the name of Xinrui Company were stunned when they learned that Fenglin Department Store's latest move was to cooperate with Xinrui Company.Although I feel that Xinrui Company is a very good potential stock, and being invited to settle in is naturally a icing on the cake, but it is not worth spending so much money to promote.

So after learning that Lin Yixin was having an affair with the female president of Xinrui Company, everyone concluded that Lin Yixin was picking up girls and trying to make the female president of Xinrui Company happy.

And those who have never heard the name of Xinrui Company, or even know what brand Xinrui Company has, conducted an investigation on Xinrui Company as soon as they heard the news.

In terms of scale, these companies cannot be compared with Fenglin Department Store at all, but they can be regarded as occupying one side in all parts of China and have their own sphere of influence.After they learned about the sales of the brand under Xinrui Company in Europe and the United States, they also wanted to follow suit.There were no less than a dozen department stores of this size, and they invited Gu Xiran to settle in.

However, Gu Xiran declined all these invitations one by one.Because when he agreed to cooperate with Lin Yixin, Gu Xiran agreed to the proposal to only open a store in Fenglin Department Store.Now that the two companies have reached a cooperation, and Lin Yixin has given such a good position so sincerely, it is naturally impossible for her to go back on what she said.

But such behavior has offended many people unknowingly.Coupled with Fenglin Department Store's intentional hostility, many people feel that Xinrui Company is too arrogant.

Slowly, everyone looked forward to the failure of the cooperation between Fenglin Department Store and Xinrui Company in a mood of watching the show.

There was a lot of rumors from the outside world, but Gu Xiran acted as if he didn't know it at all, and followed the original plan to perfect the structure of the new headquarters of Xinrui Company.

First of all, in terms of recruitment, after a few days, most of the company's positions have been confirmed and officially entered the company to work.

There are many positions with real power, but in the current situation, Gu Xiran dare not completely delegate the real power.Therefore, many things in the company need to be checked by Xiao Han, and they can only be implemented after they are confirmed.

Of course, after the probationary period, all aspects have met the standards, and it is confirmed that there is no problem with the person. When the time comes to delegate power, Gu Xiran will still agree to delegate power.But right now, it's not allowed.

After solving the employee's affairs, Chen Yanan also rushed out at this time for the promotion plan for cooperation with Fenglin Department Store.

With the newly formed marketing planning team, Chen Yanan hurriedly went to Fenglin Department Store for negotiation.

Chen Yanan, who is becoming more and more mature, has not fallen behind many times compared with the old foxes in Fenglin Department Store who have been in the department store industry for decades.After several battles, he even gained the upper hand and won many favorable things for his company.

After the planning and promotion was finalized, the first thing Fenglin Department Store and Xinrui Company did was to find a spokesperson for Xinrui Company.

So overnight, all the active advertising spaces of Fenglin Department Store were replaced with new advertisements.However, this advertisement, compared with the colorful colors of other advertisements, seems very monotonous.

The background color is light blue. In addition to the five big characters looking for a spokesperson that occupy a lot of space on the promotional advertisement, there is only one phone number at the bottom.

What kind of ad is this?Why does it appear here?

All of a sudden, not only people in the industry became curious, but even all the passers-by who passed by or visited Fenglin Department Store became curious about this advertisement.

Some took out their phones, dialed the phone numbers on the advertisements, and inquired about the advertisements.Some came to the customer service center of Fenglin Department Store to inquire about advertising.In a very short time, the phone rang non-stop, and the customer service center was surrounded by many people.

It can be seen that this kind of publicity method has raised everyone's curiosity at the fastest speed.

Although everyone still doesn't understand what kind of medicine is bought in the gourd of Fenglin Department Store, but unconsciously, they are paying attention to this matter.

With everyone's attention, the registration for the spokesperson audition started enthusiastically.

At this time... it is no longer a matter of Fenglin Department Store and Xinrui Company. At the same time, the addition of Pearl TV Station makes this matter completely spread.

Draft, before Gu Xiran crossed over, it can be said to be very rampant, and it has become the most common method of publicity.At the very beginning, it was once very popular, but it was shoddy and more and more followed, which led to its decline.

But for now, the draft is a very new thing.Especially a draft like the audition, where everyone can join, is even more amazing.This made many people understand what the audition was all about, and those who had a little confidence in themselves came to sign up for the audition.

Although these people have no idea about whether they can go to the end, get a spokesperson and a huge endorsement fee.But they couldn't stop these people's enthusiasm for participating in this kind of activity.

After the publicity of TV and advertisements, the audition was officially held in the front lobby square of the Pearl flagship store of Fenglin Department Store.

When the time comes, the square that can accommodate tens of thousands of people becomes crowded.The long registration line has been lined up from the southernmost end to the northernmost end, and then made a circle and then returned to the south end, and went back and forth several times.

In order to maintain the order at the scene, almost all the security guards of Fenglin Department Store were dispatched.But fortunately, with foresight, Gu Xi had already expected this scene to happen, and had hired a lot of temporary staff to maintain it.

Standing at the registration point in the square, watching the applicants landing one after another, Lin Yixin never thought that a draft would bring such good results.

This is not only a good start for cutting-edge companies to enter the Asian market, but also brings Fenglin Department Store to the forefront again.Even the flow of people brought by today's audition is several times that of a normal weekend.The turnover in the store has also been improved due to the sharp increase in the flow of people.

From the news just received from store manager Lu Yulin, Lin Yixin knew that since the opening of the store in the morning till now, the turnover of the store has exceeded the same-day sales of last Saturday.However, the continuous flow of people is still going on, and it will take minutes to break the daily sales record today.

This news had to make Lin Yixin feel excited, and Lin Yixin became even more arrogant in front of those who questioned his behavior before.

But it was like this in front of people, but when he and Gu Xiran were the only two left, Lin Yixin was still curious about Gu Xiran's promotion plan: "Draft, audition, what did you think at the beginning, and you can think of such a good publicity method?" .”

"Many small towns in the United States will have carnivals, and when they are held, some small experts will be selected. Although it is just a small fight, it can gather all the people nearby. When selecting small experts, It is the one with the most people participating. So when I was thinking about promoting the plan, I thought of using this method to create momentum." Gu Xiran spoke out the statement he had prepared long ago.

After all, it is impossible for Gu Xiran to tell Lin Yixin that this is what he experienced before time travel.So I can only find a thing that sounds similar to deal with this problem.

"You can actually think of this together, it's really... really amazing." Lin Yixin stared at Gu Xiran for a while, as if he was looking at something very magical.

"Are you going to be a judge later?" Rolling his eyes at Lin Yixin, Gu Xiran asked, pointing to the judge's position in front of the stage that had been built.

"Well... no accident, I should be the judge. After all, today is the first day of the audition. As the president of Fenglin Department Store, I always have to express my great support for this matter." Lin Yixin looked at The direction of the stage nodded, and then asked: "What about you? The judge of Xinrui Company should be you."

"No, our judge here is Xiao. You know he used to be my boss, the editor of a well-known magazine. He has a very vicious and professional eye for choosing a suitable spokesperson. So I think this kind of job as a judge , it is very suitable for him to be in charge." Gu Xiran shook his head, the answer was completely beyond Lin Yixin's expectation.

Lin Yixin frowned when he heard that Gu Xiran was not a judge.The candidates for the judges in my mind were changing back and forth between Gu Xiran and Xiao Han.Some disagreed and said: "You are the chief designer of 'Mo', shouldn't it be more appropriate for you to choose the spokesperson than Xiao Han?"

"Actually, I'm just lazy, and I don't want to show the limelight in front of so many people. When I was in the United States, Xiao took the place of me to resolve many public occasions. So after Luo Ye returned to Huaxia, I still wanted Xiao to become a new company's foreign agent. Spokesperson. And the final candidate for the spokesperson is determined, of course, you need to ask me before you can confirm it. Don’t worry about it, just go there quickly.” Pointing to the other judges who started to take their seats, Gu Xiran signaled Lin Yixin to hurry up Click on it.

"Hey... I'll talk to you later." Thinking that he would have to speak on stage later and accept an interview from the TV host, Lin Yixin could only give Gu Xiran a helpless look, and left here.He quickly walked to the left side of the stage and waited for the host to introduce him to the stage.

At this time, everything was ready for the preparatory work, and the first batch of applicants for the audition were waiting not far behind Lin Yixin.More applicants are still waiting in a long queue for their turn.

Right in front of the stage were many people watching the audition, including relatives and friends of the applicants, and some people who came to watch the excitement.Anyway, when I looked over, I could only see the black heads of the crowd.

(End of this chapter)