Reborn singer dad

Chapter 383 Teaching Materials in the Advertising Industry
Once the advertising video of "I Speak for Myself" was launched, many people watched the advertisement with astonished eyes, and many people in the industry watched it with shocked eyes. This time it was the entire network. The promotion of several major video websites is national or even global in nature. Overseas Chinese can also browse and see this promotional video, and the influence will naturally be wider.

There are countless comments under each video resource where this advertisement appeared

“So cool”

"Mr. Aoki, you are the best"

"An ad actually made me scream"

"Damn, it's awesome, who did the advertising planning?"

"I don't know, by the way, there is a separate version of this advertisement on the Blue Star official website, I'll go and have a look... Ah, you can see at the end, the supervisor Cheng Kefu curated Aoki is an advertisement made by Mr. Aoki himself"

"What are you talking about? Where is it? Why can't I see this advertisement?"

"You go to any video site and click on a video, why can't you see it? If you open two, one of them will appear, right? The promotion is still quite big."

"Your sister, my mother is a member of several video sites, and I still log in automatically, and all ads are filtered. Forget it, I'd better go to the Blue Star official website to watch the individual version."

"I speak for myself? Your mother is so domineering."

"Mr. Aoki's mighty power is leaking once again, I can't look directly at it."

"Just for this advertisement, I will definitely support that line of albums"

"looks good"

"Why did I cry when I heard that?"

"Me too, tears fell for some reason"

"I never watched commercials before, but this commercial really moved me. Give Mr. Aoki 1 likes. You are the most special star I have ever seen. You are different from all other stars."

"Yeah, the ad is too hot-blooded. This is Mr. Aoki, always so different, never bowing to anyone, always so indomitable, if you change to other stars, you may be resigned to your fate."

"Hey, Aoki has always had such a personality"

"He is the most worthy star in China for the audience to learn from."

"Aoki, I love you and will always support you. Let the idiots of Chopstick Entertainment see whose era this is"

"I speak for you"

"Aoki, we all speak for you"

Aoki fans rejoice
"Haha welcome everyone to join the Aoki Fan Buddhist Support Club."

"We must always carry forward the spirit of chasing stars in Buddhism."

"Of course, the album still has to be bought."

"At Fan Xuan's concert yesterday, Aoki's song "Pilgrimage" was really nice."

"That's right! I've been playing it on a loop too, but the scene is so lively that my brain is buzzing when I listen to it,"

The fans were discussing, and here, finally, a professional with Weibo certification spoke. His certification information reads - the famous advertising planner of Heavy Rain Company. He posted on Weibo: ""I speak for myself" , I just saw this advertisement, and I couldn’t calm down for a long time, so I decided to write something. This advertisement violated a lot of common sense and made many professional mistakes in advertising. If I take it out and analyze it bit by bit, it will be a lot of rubbish You can find all the mistakes and common-sense mistakes in low-quality advertisements, such as long-winded speeches, which is the most taboo in advertisements, and this advertisement is purely piled up with long-winded speeches. For example, there is no focus. The main purpose of an advertisement is to highlight the core of the advertisement. What do you want to advertise? What do you want to tell everyone? Judging from this advertisement, it is obvious that his core promotion should be the new album, but "I For Myself Endorsement" but not, only the last screen says that the new album is about to be released and when it will be released, it didn't say anything, for a second and a half, didn't even say a word, didn't mention it"

Weibo has a limited number of words, and it will be broken after typing here.

A lot of Aoki's fans also saw it, and were about to reply when that person spoke again.

The advertiser continued: "It's full of mistakes, inexplicable, and unclear, but it is such an advertisement that is full of loopholes and flaws in the eyes of professionals. It is so good. There is no doubt that this is the best I have seen this year. The promotion of the "

"Ha ha"

"God turned around"

"I thought you were going to scold Mr. Aoki."

"Dude, I was going to scold you just now. Fortunately, you posted a meager post. I almost misunderstood before I could send it out."

"Everyone stop, this person is a friendly army."

The advertiser posted: "Why should I scold Aoki? Mr. Aoki is a genius... No, or he is a genius to be more accurate. I haven't paid attention to other things about him. I don't like watching TV variety shows or watching TV shows." Listening to music, but I saw Mr. Aoki’s commercial today, and I’ve always wondered and wondered why those of us who are professionally engaged in commercial production are not as good as a layman who is engaged in music? Later, I came to a conclusion that some wizards It cannot be judged by common sense. It may be because Aoki is not in the advertising circle that he can see it more clearly. He is not limited by those inherent thinking, so he can make such an excellent advertisement, such as "I speak for myself" ", if you don't look at the finished product and just look at the advertising plan, I believe that as long as you are a professional, you will not be optimistic about this kind of inexplicable advertisement, which is completely contrary to what the books and teachers taught us, but Aoki did it. He broke many of our advertisements Perhaps it is time for us to reflect on people's concepts and perceptions of advertising, whether we can do advertising well by following the rules and teaching experience?"

At this moment, Aoki from Shen Xueyao's family replied, "Brother, you're flattering me. I'm not as good as you professionals. I'm just acting out of my feelings."

The advertiser didn't seem to expect that Aoki would reply to him, so he hurriedly said, "It's Mr. Aoki himself? Hehe, you are so humble, you may not know that I have received news from the company about your ad now, and I will have a meeting when I go to work tomorrow." Yan, your ad today doesn’t need to be tomorrow, it should be widely spread in the advertising circle today, and it will definitely be studied and studied by countless ad people.”

Next, several advertising people and management personnel of advertising companies replied, some praised him, and some wanted to hire him to plan advertisements.

Aoki refused with a smile and said, "Have you guys forgotten the Rotten Apple Award for Worst Commercial of the Year?"

Many of Aoki's endorsements have been rejected. Of course, Aoki does not intend to plan commercials. His dream is music, not in the advertising industry.

Still hotly debated online

"I Speak for Myself" is a promotional video released separately on the official website of Blue Star, and the number of hits is also soaring at an unbelievable speed for everyone
[-] hits
100 million hits
200 million hits

This is only the statistics of individual videos. Many people saw the advertisements from other video sites, and the clicks are not counted.
The official website of Bluestar is not limited to this video, and even has many self-made programs and small theater performance videos, but most of the videos have less than 200 million hits a day, and this is just an advertising video. No one thought that it was just An advertisement, just a short promotional video, which didn't even show the official content of the specific program at all, yet it detonated the entire Internet?Attracted such a huge amount of hits and amazing attention? ?
"My name is Aoki"

"I speak for myself"

This night, with this sentence, many people across the country who don't pay attention to Aoki know Aoki's name for the first time.

(End of this chapter)