Superstars start from the Academy of Film and Television

Chapter 141 Selling Movies or Advertising?
Penguin, a young city, is also a paradise for entrepreneurs. The Penguin Headquarters is located on the north side of Shennan Avenue. The total height of the building is 193 meters. It is a landmark building and is naturally easy to find.

Han Fei arrived at the downstairs of the Tencent headquarters and was taken to the reception room. There were a few restless young people who seemed to be waiting for an interview. There were also many well-dressed people dressed as bosses, who were supposed to be here to discuss cooperation.

Han Fei's arrival did not attract much attention. The young people looked at him with unfriendly eyes, and the bosses also thought that Han Fei was here for an interview. After all, judging by his age, he seemed younger than those young people. Be small.

Han Fei didn't care, and made a cup of coffee on his own, and drank it like no one else was there.

"Hey, buddy, are you here to apply for the software engineer of Penguin Video too?" A young man came over suddenly.

Han Fei froze for a moment, then shrugged: "No."

"Then you are?" the young man asked suspiciously.

Han Fei said lightly: "If I say, I'm here to discuss cooperation, would you believe me?"

"Pfft~~~" The bosses present were all happy, and the young people stopped sullenly.

One of the bosses said with a smile: "Little brother, you should still be a college student, right? If you have any good projects, why don't you tell us first?"

Everyone around chuckled, obviously not believing that at Han Fei's age, he could talk about cooperation with a big company like Penguin.

While chatting and laughing, a person who looked like an assistant ran over: "Which one is Mr. Han Fei, Director Wei of Penguin Video has made an appointment with you, please follow me."

In the astonished eyes of everyone, Han Fei stood up slowly: "I am Han Fei." After following the assistant lady to the door, he stopped suddenly, changed his body and smiled at everyone: "Maybe it won't take long, You'll be able to see my project on Penguin Video."

The assistant took Han Fei to the door of an office and knocked on the door. A man in his 30s was making a phone call at his desk.

"You are. Han Fei?" Director Wei was a little surprised. In fact, he had a simple communication with Han Fei on WeChat before making an appointment to meet today. However, Han Fei in his impression is definitely not like this. Mature, sophisticated, and humorous in conversation, is it because he looks tender?
Han Fei shrugged: "If it's true, you are not the first person to doubt my age."

"Okay, then I'll get straight to the point." Director Wei suppressed his surprise. Through the previous communication, he knew that the young man in front of him was not easy to deal with.

"Of course, time is precious to everyone." Han Fei nodded.

Director Wei said directly: "I've watched the first few episodes of your TV series, and overall it's rather mediocre. Of course, I admit that your script is very good and the actors' performances are professional, but you don't have a famous director or well-known actors. It's hard to get an audience."

"That's right, this is our disadvantage, but Director Wei should be clear that in the past two years, as hot money has gradually withdrawn from the market, audiences have also become more rational. Except for a very few [backviews] that have absolute influence on the market, most of the so-called The TV series with well-known actors have encountered Waterloo, but many low-cost TV series have completed the counterattack." Han Fei did not refute Director Wei's point of view at all, but completely exposed his weakness to him, because this is indisputable In fact, the focus of negotiations should not be here.

Director Wei also has to admit that what Han Fei said makes sense. The recent TV drama market is very weird. For example, Penguin Video and Kiwi Fruit Video have two TV dramas with the same theme. It is definitely the one that crushed the Kiwifruit one, but unfortunately, the one that was broadcast on the Kiwifruit video became the hit of the year, and the influence of the Penguin Video was several blocks away.

"However, how can you guarantee that your drama will be able to counterattack?" Director Wei asked.

Han Fei spread his hands: "Actually, I can't guarantee it."

"Oh?" Director Wei was a little strange, some didn't understand how he played this way?Does this give up?

Facing Director Wei's scrutiny, Han Fei didn't hesitate at all: "Director Wei, you should know that before a show starts broadcasting, no one knows how well the audience will accept it, and the only advantage of my show is that. It's cheap!"

"Huh?" Director Wei hasn't turned the corner all of a sudden, why does he have a sense of being brainwashed by watching TV shopping?

Han Fei looked sincere: "Director Wei, let me tell you the truth. The production cost of this movie is 220 million, and I will sell it to you directly at the cost price. The subsequent promotion will not require any resources from you, and it will all be done by me. Responsible."

This is the first time that Director Wei has seen someone negotiate and show their hole cards to their opponents first. For Penguin Video, more than 200 million yuan is not considered money at all. Even if the price in his hand is increased by ten times, he can still make a decision, but He was not impressed by Han Fei's low price strategy.

Internet companies are not afraid to spend money, the key depends on whether the money is worth it. For video sites, they would rather pay ten times the price for an A-level production than spend a small amount of money to buy something that no one has at all. Look at the garbage.

But after Han Fei revealed all the promotional resources in his hands, Director Wei suddenly felt that the deal was actually a good deal. He still knew something about the situation of "Flying Bird Studio". The audio novels of this studio have many listeners , and more importantly, their audience is spread across various audio novel platforms, which is a wave of free advertising.

Moreover, Han Fei himself has 600 million real fans, not to mention that Yang Kexin can help promote it. This kind of publicity is not weaker than ordinary star TV dramas. It is worth the price to spend money on advertisements.

After Han Fei took out the theme song he made for "Together Through the Windows", Director Wei typeset it on the spot.

"Okay, for this price, I'll have my assistant prepare the contract right away."

"Pleasant to work with."

The content of the contract is also very simple. Han Fei gave Penguin Video the broadcasting rights of "Together in the Window" for five years, and obtained a pre-tax income of 220 million. The previously promised publicity methods are also listed in the contract. If Han Fei will face punishment for violating the contract.

Han Fei also let out a sigh of relief. In fact, the filming of this film went very smoothly. The real shooting cost was 180 million. It seemed that he made a profit of 40. However, including taxes, it can only be regarded as not losing money.

This experience also made Han Fei aware of the difficulties in the mixed film and television industry. From David TV to video sites, there are all kinds of interests that are unclear. There is no background, no fame, and only those who are strangled to death share.

In the final analysis, you still have to work hard on your own. On the return flight, Han Fei was thinking all the time. With his current accumulation, he should be able to support him to stand in the center of the stage. Why not start with "Traveling Together".

(End of this chapter)