China Entertainment Times

Chapter 136 The summer file depends on "Super Body" (please subscribe for the third update!)

Wangfujing East Chang'an Square, Beijing New Century Studios.

The Hollywood superhero movie "Superman Returns" will hold its mainland premiere press conference here.

Strange to say, South Korea and Japan next door had released the film simultaneously with North America as early as June 6, but the mainland, one of the biggest box office in Asia, delayed its release for half a month.

This superhero movie with an investment of nearly 10 million has been released in North America for 3 days. It earned 5500 million US dollars in 5200 days in the first weekend.

It was released for 10 days, with a box office of 1.07 million, and judging from the box office trend, it is unlikely to break through 2 million in the future.

If the overseas market is not booming, it is impossible to return the box office, and it can only slowly realize profits through the follow-up peripherals and video tapes.

Of course, the most serious thing is not the box office. For Warner, it is impossible to start this project in a short time.

"The focus of the publicity is on the poor box office of "Superman Returns" in North America and the old routine!"

On the way to the theater, Tang An and Xu Manyun discussed the negative marketing of "Superman Returns".

"How do you know that "Superman Returns" is still old-fashioned?" Xu Manyun wondered.

"Some time ago, Han Sanping invited theaters, reporters, and film critics to try it out, and I followed suit!" Tang An said casually.

"The plot is still the same. The bald Lu tortured Superman with kryptonite, and then Superman resurrected and captured or beat the bald head away. Just grasp this point, don't explain too much, the less words the better!"

"Then emphasize that "Superman Returns" is completely similar to the comics and other versions of Superman. The audience has more or less watched this series before, and also broadcast cartoons when they were young!"

"A movie that has been watched many times, except diehard fans, not many people will be willing to buy tickets!"

"Be careful with these negative marketing, don't let people see that we are behind, or Han Sanping's face will not look good!" Tang An warned.

"Okay, I understand, I will pay attention!"

Xu Manyun wrote down one by one.

"In the first two days, I focused on the old-fashioned plot and few big scenes to promote. When "Super Body" is released, I will highlight a gimmick of American Superman VS Hua Guo Superwoman!"

This can be regarded as moral kidnapping, but at least Tang An didn't trick the audience, and Superman really didn't shoot well!

Walking into the cinema, there were quite a few fans and reporters, and even fans wearing Superman costumes came in and out.

The fans accumulated over decades should not be underestimated.

None of the main creators of the movie came, which was completely unilateral.

However, for China Film's films and the fame of Hollywood blockbusters, a lot of stars in the circle came.

Everyone I met along the way said hello, and when I walked into the interview area, a reporter came to me immediately.

""Superman Returns" is a very good movie, except that there are relatively few action scenes, and it just keeps lifting things one by one. First, it lifts planes, cars, boats, islands, and of course women!"

After casually asking Tang An about his opinion on "Superman Returns", the reporter turned the topic to "Super Body".

""Super Body" will be released on the 14th, is Director Tang going to compete with "Superman Returns"?"

"The release date was negotiated with the distributor. We did a detailed market research before deciding on this time!" Tang An said with a smile.

"Judging from the released trailers, "Super Body" is more about an action movie, a gangster movie, and a gangster movie."

"The heroine travels through time and space, going up and down for 5000 years, and even went back to the Cretaceous period, the age of ape-man who walked upright for the first time 380 million years ago. If this is not science fiction, then what is science fiction?"

After briefly answering a few questions, Tang An walked into the screening room.

The premiere ceremony was not attended by the main creators of the film, which seemed a lot shabby.

So I asked two bodybuilding coaches to put on Superman's "red trousers" costumes to show Superman's various signature moves around the scene.

Wang Jianyuan talked a lot on stage, mainly about how famous "Superman" is, why they want to introduce this movie, and what they hope for.

After more than a dozen audience members were selected to interact on stage, the movie officially began to play.

Like the original plot, poison is released at the beginning.

Superman, who disappeared mysteriously because he returned to space to visit relatives, returned to Earth five years later and found that his original lover, female reporter Louise, already had a boyfriend and a child.

Superman was in great pain, and he had to desperately defend the city and the big bald head.

Properly release the poison, and get green at the beginning, which is no one.

However, the director made a turning point. The little boy turned out to be the son of Superman.

Because as soon as Superman left, the female reporter had sex with the man. It was non-stop.

Speaking of which, the male actor edited by the performance agency is enough. He was cuckolded by Wolverine in "X-Men", and now he is cuckolded by Superman.

But the most speechless thing is that the bald brother was smashed to death by a little boy with a piano. He really deserves to be the son of Superman, and he must have superpowers.

Uninteresting flick, substandard popcorn flick.Even the most basic big scene special effects of Hollywood blockbusters are not much, just taking care of the cartoon party.

Tang An almost spent these two hours watching a movie while chatting with the people next to him.

Whether he recognizes him or not, we will know each other after chatting!

Although the reputation of "Superman Returns" is not good, but because the World Cup has just ended and it is the first summer blockbuster, coupled with the influence of the "Superman" series, it still won 700 million box office on the first day.

However, in the next two days, due to word of mouth, working days and other factors, as well as Tang An's negative marketing.It only won a total of 1100 million box office in two days.

On the evening of Wednesday, July 7th, "Super Body" also held its premiere in Beijing.

As a big director with a box office of 8000, Tang An is no longer satisfied with holding premieres in ordinary movie theaters.

This time, the premiere of "Super Body" will be held in the Beijing Grand Theater, next to the 2008 Olympic planning area that has attracted worldwide attention.

Looking around the 1000-seat raised-up projection hall and the luxurious stage facilities, Tang An thanked Han Sanping beside him.

"Han Dong, thank you for your help in this premiere, otherwise I wouldn't be able to get the venue!"

"Director Tang, you're being polite. This large auditorium is rarely used at ordinary times. It is usually used for the reception work of the Asian Games, the World Women's Congress, and the South Games!"

Han Sanping waved his hands and smiled.

If it weren't for Tang An who has only made two films now, and the appeal is not as good as those well-known directors, it would not be a problem even if they were put in the premiere of Gongti.

"Director Tang, the box office of "Superman Returns" continues to drop. Today's attendance rate is lower than yesterday's. It is estimated that the box office is at most 300 million. The first shot of this summer is considered a failure. The next movie depends on you! "

Han Sanping sighed, the box office of "Superman Returns" is not as good as expected, and the prospect of "Mission: Impossible 3" is unclear.

"Dragon and Tiger Gate" probably can't be counted on, and "Crazy Stone" vaguely has the momentum of "Shark Beach" the year before, but it is still unclear how much box office it can get in the face of these blockbusters.

For the entire summer vacation, it seems that "Super Body" can be counted on.

"Han Dong, don't worry, my expectation for "Super Body" is more than 1 million. If I don't get this box office, I'm ashamed to have business with you and Wang Dong!"

"And the bundled promotion of "Superman Returns" and "Super Body" may also increase the popularity of "Superman Returns" and boost the box office!" Tang An said sincerely.

Superman is definitely going to attack now, and just pulling him to set off "Super Body" can be regarded as squeezing the final use value.

"I hope so!" Han Sanping smiled, but he didn't give any hope.

PS: Today is still the third shift, go to bed early, keep your head slow, and continue to the fourth shift tomorrow!

(End of this chapter)